The Schema & Structured Data for WP & AMP Insider’s Guide

Everything we know about Schema & Structured Data for WP & AMP in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPAOctober 2026

Schema & Structured Data for WP & AMP

The Insider’s Guide

WordPress schema plugin with 35+ types and AMP support

Every plan, grade, refund rule and rival among SEO plugins and apps, read from Schema & Structured Data for WP & AMP’s own pages.

Made by Magazine3 · checked Oct 23, 2026 · toolgpa.com

2.6GPA

01WelcomeWhat it is, who it suits, its grades and the ten things to know first
02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
03What it doesIts main features, where it runs, what it works with and who makes it
04Where it standsIts grades against its category, and whether to keep it or make your own
05The alternativesThe tools it is most often weighed against, side by side
06Quick answersThe questions people ask about it, each answered in a line or two
07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from Schema & Structured Data for WP & AMP’s own pages, its app-store listings and our grades. Every fact in it is on Schema & Structured Data for WP & AMP’s page too, where it is kept up to date. Checked Oct 23, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

2.6

GPA, above 49 of the 78 other SEO plugins and apps we grade

Schema & Structured Data for WP & AMP is a WordPress plugin from Magazine3 that adds schema.org markup in JSON-LD, with more than 35 schema types and support for AMP pages. Schema can be applied by rules to chosen posts, pages, post types and taxonomies, and the free plugin also covers breadcrumbs, a review box and Google reviews. Paid licences add review fetching from 75+ platforms, WooCommerce compatibility and dedicated support.

To get you started, here are 9 things to know about Schema & Structured Data for WP & AMP, taken from its own pages and our grades.

You build schema templates and set which posts, types and taxonomies each one applies to before it's working.

From our grade for ease of use

1
Best for schema markup in WordPress, AMP pages included
Schema & Structured Data for WP & AMP adds 35+ schema types by rule, works on AMP pages, and the free plugin has no caps.
2
Paid plans start at $8.25 a month when paid by the year
As its pricing page puts it: $99 per year for 1 site.
3
There is a free plan
Free plugin on WordPress.org: 35+ schema types, schema templates, conditional display rules, AMP support, breadcrumbs, a review box, Google reviews and imports from other schema plugins.
4
It runs on Web
Web.
5
35+ schema types
Covers articles, blog posts, news, products, recipes, events, job postings, courses, local businesses with their subtypes, videos, FAQs, how-tos, reviews and more.
6
Conditional display
Include or exclude schema by post, page, post type, taxonomy and other conditions, with reusable schema templates and support for unlimited custom post types.
7
AMP support
Outputs the same markup on AMP pages made with the AMP for WP and AMP by Automattic plugins.
8
A 2.6 GPA, above 49 of 78
That is against the other SEO plugins and apps we grade, on value, the free plan, features, ease of use and platforms.
9
Your call
You could make the core of Schema & Structured Data for WP & AMP for yourself: schema markup.

Schema & Structured Data for WP & AMP at a glance

Pricing: Free plan, from $99 per year for 1 site
Free plan: Yes
Free trial: None stated
Runs on: Web
Made by: Magazine3
Category: SEO Plugins & Apps
Our grade: 2.6 GPA, good

The report card

Best for schema markup in WordPress, AMP pages included

Schema & Structured Data for WP & AMP adds 35+ schema types by rule, works on AMP pages, and the free plugin has no caps. It does schema only, though, so you still need an SEO plugin for titles and sitemaps, and review fetching and WooCommerce support need a licence from $99 a year.

ToolGPA report cardSchema & Structured Data for WP & AMPGraded Oct 23, 2026

Subject	Grade	Comment
Value for money	B	Personal is $99 a year for one site, $8.25 a month, right on this category's cheaper quarter. Ten sites are $149 a year, and the $999 LifeTime licence covers unlimited sites for 10 years.
Free plan and trial	A	The free plugin has no caps: 35+ schema types, templates, display rules, AMP support, breadcrumbs, a review box and Google reviews. Reviews from 75+ other platforms and WooCommerce support need a licence.
Features	C	35+ schema types by rule, AMP output, a review box, imports from other schema plugins and output settings. It does schema fully, but that's a smaller job: titles, sitemaps and redirects need another plugin.
Ease of use	C	No rating on record. You build schema templates and set which posts, types and taxonomies each one applies to before it's working.
Platforms and integrations	C	Web only, inside WordPress, and what it connects to is other plugins: Yoast SEO, WooCommerce, WPML, Polylang, AMP for WP, The Events Calendar and bbPress. No API on record.

Grade point averageGood, out of 4.02.6

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who Schema & Structured Data for WP & AMP is for

Fits if you publish AMP pages and need schema on them too
Works for sites needing less common schema types, from real estate to recipes

Who it is not for

Too light for your whole SEO setup, as titles, sitemaps and redirects need another plugin
Tight if you stay free, as reviews from 75+ platforms, WooCommerce, paywall and email schema need a licence
Watch out: yearly licences renew automatically, and the $999 LifeTime licence stops updates after 10 years
Skip it if your site isn't on WordPress, as there's no standalone app

Good to know

Good for

WordPress sites that publish AMP pages and need schema on them
Sites that need less common schema types, from real estate to recipes
Businesses showing reviews from other platforms with review schema

Worth knowing

It runs only inside WordPress and handles schema only; titles, sitemaps and redirects need a separate SEO plugin.
Review fetching from 75+ platforms needs a paid licence, which also lists WooCommerce compatibility, paywall and email schema.
Yearly licences renew automatically and must be renewed for updates and support; refunds are offered within 30 days of purchase.
The LifeTime licence is limited to 10 years of updates and support.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

$8.25

A month to start, paid by the year. There is a free plan too

Schema & Structured Data for WP & AMP has a free plan. Paid plans start at $99 per year for 1 site.

Free
$0
The WordPress.org plugin with 35+ schema types, display rules, AMP support and Gutenberg schema blocks.
Personal
$99
per year for 1 site
Pro features on 1 site, with dedicated support and a listed allowance of 50 reviews.
Webmaster
$149
per year for 10 sites
Pro features on 10 sites, with 150 reviews listed.
Freelancer
$299
per year for 25 sites
Pro features on 25 sites, with 250 reviews listed.
Agency
$499
per year for unlimited sites
Pro features on unlimited sites, with 500 reviews listed.
LifeTime
$999
one-time, for unlimited sites, valid for 10 years
Pro features on unlimited sites with updates and support for 10 years, which the vendor counts as its lifetime limit.

The free plan

Free plugin on WordPress.org: 35+ schema types, schema templates, conditional display rules, AMP support, breadcrumbs, a review box, Google reviews and imports from other schema plugins.

Read from structured-data-for-wp.com on Oct 23, 2026.

Ways to pay less

Lifetime license
LifeTime licence for $999
A single payment of $999 covers unlimited sites with updates and support for 10 years, instead of renewing yearly.
Stated on structured-data-for-wp.com

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

Place it runs: Web

WordPress schema plugin with 35+ types and AMP support. Here is what it does, as its own site describes it, and what it covers: open source, one-time purchase, schema markup.

It does schema fully, but that's a smaller job: titles, sitemaps and redirects need another plugin.

From our grade for features

35+ schema types: Covers articles, blog posts, news, products, recipes, events, job postings, courses, local businesses with their subtypes, videos, FAQs, how-tos, reviews and more.
Conditional display: Include or exclude schema by post, page, post type, taxonomy and other conditions, with reusable schema templates and support for unlimited custom post types.
AMP support: Outputs the same markup on AMP pages made with the AMP for WP and AMP by Automattic plugins.
Reviews and ratings: The free plugin has a review box with pros and cons and shows Google reviews with their schema; paid licences fetch reviews from 75+ platforms.
Plugin compatibility: Generates schema for plugins such as kk Star Ratings, bbPress, wpForo and The Events Calendar; extensions add WooCommerce, WPML and Polylang support.
Migration and output settings: Imports data from other schema plugins and offers output options such as footer placement, pretty print and microdata clean-up.

Where it runs

What it works with

Yoast SEO
WooCommerce
WPML
Polylang
AMP for WP
The Events Calendar
kk Star Ratings
bbPress

Schema & Structured Data for WP & AMP is made by Magazine3.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

49/78

Other SEO plugins and apps it is graded above

Schema & Structured Data for WP & AMP's GPA of 2.6 is higher than 49 of the 78 other SEO plugins and apps we grade, and level with 10.

It stands best on free plan and trial (A, above 63 of 78) and worst on ease of use (C, above 0).

Its paid plans start at $8.25 a month when paid by the year, against a middle price of $9.99 for the category: 17 of the 58 others that charge start lower.

On features, ease of use and platforms it scores 2.0 out of 4. 17 tools score higher and cost less.

Each grade against the category

Every bar is all 79 SEO plugins and apps we grade, cut by the letter each got. Schema & Structured Data for WP & AMP’s own letter is outlined.

BValue for money
Above 43 of 78
AFree plan and trial
Above 63 of 78
CFeatures
Above 9 of 78
CEase of use
Above 0 of 78
CPlatforms and integrations
Above 0 of 78

Price against what you get

Each dot is one of 70 SEO plugins and apps. Further left costs less; higher up scores better on features, ease of use and platforms. Schema & Structured Data for WP & AMP is the marked dot.

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Your call

You could make the core of Schema & Structured Data for WP & AMP for yourself: schema markup.

What you would give up is listed below. Whether that is worth the price is your call. It costs $99 a year. Schema & Structured Data for WP & AMP is open source, so there is a third way: take its code and run it yourself.

What you could make

Schema markup: an app builder makes this well.
It runs in a browser, which is where something home-made would run too.

What you could not

It plugs into other products, Yoast SEO, WooCommerce and WPML among them.

What this rests on. Schema & Structured Data for WP & AMP’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

Schema Pro, Yoast SEO, All in One SEO (AIOSEO), Rank Math and SEOPress

The 5 tools Schema & Structured Data for WP & AMP is most often weighed against, with where each one differs from it.

1.8GPA
Schema Pro
From $79/yr
WordPress plugin for adding schema markup across a site by rules.
- Schema & Structured Data for WP & AMP has a free plan. Schema Pro does not.
- Schema & Structured Data for WP & AMP is open source, according to its own site.
Schema & Structured Data for WP & AMP and Schema Pro compared in full
2.6GPA
Yoast SEO
Free plan · from $118.80/yr
WordPress SEO plugin with content analysis, schema and sitemaps.
- Schema & Structured Data for WP & AMP is open source, according to its own site.
- Schema & Structured Data for WP & AMP can be bought with a one-time purchase.
- Yoast SEO also covers AI search visibility, content optimization and internal linking.
Schema & Structured Data for WP & AMP and Yoast SEO compared in full
2.8GPA
All in One SEO (AIOSEO)
Free plan · from $99/yr
WordPress SEO plugin with schema, redirects, link suggestions and AI.
- Schema & Structured Data for WP & AMP is open source, according to its own site.
- Schema & Structured Data for WP & AMP can be bought with a one-time purchase.
- All in One SEO (AIOSEO) also covers rank tracking, site audit, content optimization and internal linking.
Schema & Structured Data for WP & AMP and All in One SEO (AIOSEO) compared in full
3.0GPA
Rank Math
Free plan · from €8.99/mo
WordPress SEO plugin for meta tags, schema, sitemaps and rank tracking.
- Schema & Structured Data for WP & AMP is open source, according to its own site.
- Schema & Structured Data for WP & AMP can be bought with a one-time purchase.
- Schema & Structured Data for WP & AMP also covers schema markup.
Schema & Structured Data for WP & AMP and Rank Math compared in full
3.0GPA
SEOPress
Free plan · from $49/yr
WordPress SEO plugin with a free edition and site licences from $49.
- Schema & Structured Data for WP & AMP is open source, according to its own site.
- Schema & Structured Data for WP & AMP can be bought with a one-time purchase.
- SEOPress also covers rank tracking, site audit, backlink analysis, content optimization and internal linking.
Schema & Structured Data for WP & AMP and SEOPress compared in full

Part 06 · Questions

Quick answers

The questions people ask about it, each answered in a line or two

Questions, each answered in a line or two

The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

Is Schema & Structured Data for WP & AMP free?

Schema & Structured Data for WP & AMP has a free plan. Free plugin on WordPress.org: 35+ schema types, schema templates, conditional display rules, AMP support, breadcrumbs, a review box, Google reviews and imports from other schema plugins.

How much does Schema & Structured Data for WP & AMP cost?

Schema & Structured Data for WP & AMP lists 6 plans. Free: $0.

What platforms does Schema & Structured Data for WP & AMP work on?

Schema & Structured Data for WP & AMP is available on Web.

Does Schema & Structured Data for WP & AMP offer any discounts?

Schema & Structured Data for WP & AMP publicly lists the following: LifeTime licence for $999.

Does Schema & Structured Data for WP & AMP have an Android app?

No Android app was listed when its pages were read on Oct 23, 2026. Schema & Structured Data for WP & AMP is listed for Web.

Does Schema & Structured Data for WP & AMP have an iPhone app?

No iPhone app was listed when its pages were read on Oct 23, 2026. Schema & Structured Data for WP & AMP is listed for Web.

Is Schema & Structured Data for WP & AMP open source?

Yes. Schema & Structured Data for WP & AMP is open source, according to its own site.

What does Schema & Structured Data for WP & AMP integrate with?

Schema & Structured Data for WP & AMP's listing names Yoast SEO, WooCommerce, WPML, Polylang, AMP for WP, The Events Calendar, kk Star Ratings and bbPress.

Who makes Schema & Structured Data for WP & AMP?

Schema & Structured Data for WP & AMP is made by Magazine3.

What are the alternatives to Schema & Structured Data for WP & AMP?

The closest alternatives to Schema & Structured Data for WP & AMP in our directory are Schema Pro, Yoast SEO, All in One SEO (AIOSEO), Rank Math and SEOPress.

How does Schema & Structured Data for WP & AMP compare with other SEO plugins and apps?

Schema & Structured Data for WP & AMP's GPA of 2.6 is higher than 49 of the 78 other SEO plugins and apps we grade, and level with 10.

Is Schema & Structured Data for WP & AMP good value for money?

ToolGPA grades Schema & Structured Data for WP & AMP B for value for money.

Could I make my own version of Schema & Structured Data for WP & AMP?

You could make the core of Schema & Structured Data for WP & AMP for yourself: schema markup.

Where this guide comes from

The prices, plans, platforms and features were read from Schema & Structured Data for WP & AMP’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from Magazine3's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Magazine3. Prices change, so check structured-data-for-wp.com before you buy.

Part 07 · About

About ToolGPA

Who made this guide, what else is on the site, and how to cite it

3,189

Tools graded, in 94 categories

ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries

What else is on toolgpa.com

Scan for the live page

Prices and grades as they are today

Quoting this guide?

Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

ToolGPA, "Schema & Structured Data for WP & AMP: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/schema-structured-data-wp

Know someone choosing between SEO plugins and apps?

Send them this guide: toolgpa.com/tools/schema-structured-data-wp/guide

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See our other guides

The best-graded SEO plugins and apps after Schema & Structured Data for WP & AMP, each with an Insider's Guide of its own.

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Everything in this guide is ToolGPA’s own summary of what Schema & Structured Data for WP & AMP’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Schema & Structured Data for WP & AMP is a trademark of its owner, and this guide is not made, paid for or approved by Magazine3. Prices and plans change: check structured-data-for-wp.com before you buy.