The Sellozo Insider’s Guide
Everything we know about Sellozo in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Sellozo
The Insider’s Guide
Amazon PPC automation with a flat monthly fee
Every plan, grade, refund rule and rival among Amazon seller tools, read from Sellozo’s own pages.
Made by Sellozo · checked Nov 13, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Sellozo’s own pages, its app-store listings and our grades. Every fact in it is on Sellozo’s page too, where it is kept up to date. Checked Nov 13, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 9 of the 46 other Amazon seller tools we grade
Sellozo is an Amazon advertising platform that automates bidding, budget balancing and keyword harvesting, and lets sellers set rules for how campaigns link and transfer keywords. It also has financial reporting with profit and loss views. It charges one flat monthly fee instead of a percentage of ad spend.
To get you started, here are 9 things to know about Sellozo, taken from its own pages and our grades.
You connect your ads account and set campaign rules, which takes some learning.
- 1
Best for flat-fee Amazon ad automation
Sellozo automates Amazon ad bidding, budgets and keyword harvesting for one flat monthly fee, not a cut of ad spend.
- 2
Paid plans start at $250 a month
As its pricing page puts it: $250 per month for 1 marketplace.
- 3
You can try it first
30-day free trial.
- 4
It runs on Web
Web.
- 5
AI bid optimization
Automated bidding and budget balancing across campaigns, with multi-campaign optimization that mixes ad products and targeting types.
- 6
Campaign Studio
Lets sellers set how campaigns are linked and which rules move keywords from one campaign to another, with launch templates.
- 7
Keyword harvesting
Pulls high-performing search terms out of automatic and broad-match campaigns, with negative keyword management alongside.
- 8
A 1.8 GPA, above 9 of 46
That is against the other Amazon seller tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Sellozo you would be making data from Amazon's seller tools and years of sales estimates. That is not a weekend's work, with an AI app builder or without one.
Sellozo at a glance
- Pricing
- Free trial, from $250 per month for 1 marketplace
- Free plan
- No
- Free trial
- 30-day free trial.
- Runs on
- Web
- Made by
- Sellozo, since 2018
- Category
- Amazon Seller Tools
- Our grade
- 1.8 GPA, weak
The report card
Best for flat-fee Amazon ad automation
Sellozo automates Amazon ad bidding, budgets and keyword harvesting for one flat monthly fee, not a cut of ad spend. The fee is $250 a month for one marketplace, which is the dearest tenth of the category, and it has no product or keyword research.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | D | $250 a month for 1 marketplace. That is where the dearest tenth of Amazon seller tools begins, against $39 in the middle. It's one flat fee for every feature and unlimited users. |
| Free plan and trial | C | A 30-day free trial. The listing doesn't say whether it needs a card, and there is no free plan. |
| Features | C | Bid and budget automation, campaign rules, keyword harvesting and profit-and-loss reports. It is advertising and profit software only, with no product or keyword research. |
| Ease of use | C | No store rating on record. You connect your ads account and set campaign rules, which takes some learning. |
| Platforms and integrations | C | Web only, linked to Amazon Ads across 20 marketplaces. No app or other integrations are listed. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Sellozo is for
- Fits if you spend enough on Amazon ads that a flat fee beats a percentage
- Makes sense if you want campaign rules for how keywords move between campaigns
Who it is not for
- Pricey if you run small ads: $250 a month for one marketplace
- Not for you if you want product or keyword research, because it has none
- Watch out: only the first marketplace's price was readable, and added marketplaces aren't priced in the page text
- Watch out: the plan is software only, and email support is the support listed
Good to know
Good for
- Sellers with large ad budgets who want a fee that does not grow with spend
- Agencies managing campaigns for many accounts, with unlimited users
- Sellers who want rules they control over campaign structure
Worth knowing
- Only the first marketplace's $250 per month was readable; the page does not show the price of added marketplaces in its text.
- The pricing page covers the software only; the site lists separate Self Serve, Agency and Strategic Management services.
- Support included in the plan is listed as email support.
- It is advertising and profit software for Amazon, with no product research or keyword research tools.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$250
A month to start
Sellozo is a paid product with a free trial, starting at $250 per month for 1 marketplace.
It's one flat fee for every feature and unlimited users.
Sellozo Platform
$250
per month for 1 marketplace, billed monthly
Every feature and unlimited users on a flat fee with no percentage of ad spend. A marketplace selector on the page covers up to 20 marketplaces.
Trying it first
30-day free trial.
Read from sellozo.com on Nov 13, 2026.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Amazon PPC automation with a flat monthly fee. Here is what it does, as its own site describes it, and what it covers: AI features, workflow automation, reports, dashboards, amazon selling.
Bid and budget automation, campaign rules, keyword harvesting and profit-and-loss reports.
- AI bid optimization
- Automated bidding and budget balancing across campaigns, with multi-campaign optimization that mixes ad products and targeting types.
- Campaign Studio
- Lets sellers set how campaigns are linked and which rules move keywords from one campaign to another, with launch templates.
- Keyword harvesting
- Pulls high-performing search terms out of automatic and broad-match campaigns, with negative keyword management alongside.
- Dynamic reporting
- Reports on advertising and financial metrics, including real-time profit and loss and fee and cost breakdowns.
- Multi-marketplace support
- The site lists 20 Amazon marketplaces, from the US and Canada to Germany, Japan, India and the UAE.
Where it runs
- Web
What it works with
- Amazon Ads
Sellozo is made by Sellozo, and has been around since 2018.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
9/46
Other Amazon seller tools it is graded above
Sellozo's GPA of 1.8 is higher than 9 of the 46 other Amazon seller tools we grade, and level with 8.
It stands best on free plan and trial (C, above 20 of 46) and worst on value for money (D, above 1).
Its paid plans start at $250 a month, against a middle price of $39 for the category: 30 of the 32 others that charge start lower.
On features, ease of use and platforms it scores 2.0 out of 4. 20 tools score higher and cost less.
Each grade against the category
Every bar is all 47 Amazon seller tools we grade, cut by the letter each got. Sellozo’s own letter is outlined.
- DValue for moneyAbove 1 of 46
- CFree plan and trialAbove 20 of 46
- CFeaturesAbove 3 of 46
- CEase of useAbove 1 of 46
- CPlatforms and integrationsAbove 0 of 46
Price against what you get
Each dot is one of 34 Amazon seller tools. Further left costs less; higher up scores better on features, ease of use and platforms. Sellozo is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Sellozo you would be making data from Amazon's seller tools and years of sales estimates. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 29 of the 46 other Amazon seller tools grade higher. It costs $3,000 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- Data from Amazon's seller tools and years of sales estimates.
- Connections to other products, each kept working as those products change.
- Connections that pull numbers from dozens of other services.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Sellozo’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Perpetua, Teikametrics and BQool
The 3 tools Sellozo is most often weighed against, with where each one differs from it.
- 1.2GPA
Perpetua
From $695/mo
Goal-based ad automation for Amazon, Walmart and other marketplaces.
- Sellozo also covers workflow automation and dashboards.
- 2.0GPA
Teikametrics
Free trial · from $149/mo
AI ad, listing and inventory platform for Amazon, Walmart and TikTok.
- Sellozo also covers workflow automation and reports.
- Teikametrics also covers chat assistant and inventory.
- 2.4GPA
BQool
Free trial · from $22.50/mo
AI and rule-based Amazon repricer, with PPC and review tools.
- Only BQool lists a browser extension.
- Sellozo also covers workflow automation and reports.
- BQool also covers review collection.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
12
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Sellozo free?
No, Sellozo is a paid product, but you can try it first. 30-day free trial.
How much does Sellozo cost?
Sellozo lists one plan. Sellozo Platform: $250 per month for 1 marketplace, billed monthly.
What platforms does Sellozo work on?
Sellozo is available on Web.
Does Sellozo have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Sellozo is listed for Web.
Does Sellozo have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Sellozo is listed for Web.
Is Sellozo open source?
Sellozo is not described as open source on its own site, as read on Nov 13, 2026.
What does Sellozo integrate with?
Sellozo's listing names Amazon Ads. A listing names up to eight integrations, so it may connect to more.
Who makes Sellozo?
Sellozo is made by a company of the same name. It dates from 2018.
What are the alternatives to Sellozo?
The closest alternatives to Sellozo in our directory are Perpetua, Teikametrics and BQool.
How does Sellozo compare with other Amazon seller tools?
Sellozo's GPA of 1.8 is higher than 9 of the 46 other Amazon seller tools we grade, and level with 8.
Is Sellozo good value for money?
ToolGPA grades Sellozo D for value for money. Its paid plans start at $250 a month, against a middle price of $39 for the category: 30 of the 32 others that charge start lower.
Could I make my own version of Sellozo?
To replace Sellozo you would be making data from Amazon's seller tools and years of sales estimates.
Where this guide comes from
The prices, plans, platforms and features were read from Sellozo’s own pages on Nov 13, 2026, and the grades were given on Nov 13, 2026. Graded from this listing, whose facts were read from Sellozo's own pages on 13 November 2026. The pricing page text we could read showed no figures. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Sellozo. Prices change, so check sellozo.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
7,721
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
7,721
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Sellozo, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/sellozo
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Sellozo: The Insider's Guide", checked Nov 13, 2026. https://toolgpa.com/tools/sellozo
Know someone choosing between Amazon seller tools?
Send them this guide: toolgpa.com/tools/sellozo/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded Amazon seller tools after Sellozo, each with an Insider's Guide of its own.
- Amazon Seller Tools Insider's GuideEvery one of the 47 Amazon seller tools we grade, compared
- Keepa Insider's GuideAmazon price history charts, price-drop alerts and market data2.8 GPA
- Carbon6 Insider's GuideFamily of Amazon seller tools for profit, reimbursements and ads2.6 GPA
- RevSeller Insider's GuideChrome extension and mobile app for Amazon product sourcing2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Sellozo’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Sellozo is a trademark of its owner, and this guide is not made, paid for or approved by Sellozo. Prices and plans change: check sellozo.com before you buy.