The Today Habit Tracker Insider’s Guide
Everything we know about Today Habit Tracker in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Today Habit Tracker
The Insider’s Guide
iPhone habit tracker with a customizable card dashboard per habit
Every plan, grade, refund rule and rival among habit trackers, read from Today Habit Tracker’s own pages.
Made by Neybox Digital Ltd. · checked Oct 6, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Today Habit Tracker’s own pages, its app-store listings and our grades. Every fact in it is on Today Habit Tracker’s page too, where it is kept up to date. Checked Oct 6, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.8
GPA, above 25 of the 43 other habit trackers we grade
Today is a habit tracker for iPhone and Apple Watch from Neybox Digital, the studio behind the Pillow sleep app. Each habit gets a full-screen photo cover and a dashboard assembled from cards such as a streak calendar, Apple Health charts, custom charts, counters, to-do lists and a journal. The app is free to download; Today Premium unlocks unlimited habits and cards, backups and the app lock.
To get you started, here are 9 things to know about Today Habit Tracker, taken from its own pages and our grades.
Notifications let you check in without opening the app, and you can back-date a check-in from the streak calendar.
- 1
Best for a custom dashboard for every habit on iPhone
iPad, Mac and Android users should look elsewhere.
- 2
Paid plans start at $0.83 a month when paid by the year
As its pricing page puts it: $9.99 per year, or $3.99 per month (US App Store prices).
- 3
There is a free plan
Free to download and use for habit tracking. Unlimited habits, unlimited cards per habit, premium cards, backups and the app lock need Premium; the free limits are not stated.
- 4
It runs on iOS
iOS.
- 5
Card dashboard per habit
Each habit has its own dashboard built from cards you pick and customize: streak calendar, milestones, photo gallery, Apple Health charts, custom charts, counters and journal notes.
- 6
Streak calendar
A monthly calendar of check-ins shows the current and longest streaks and lets you check in for a previous day. Swipe sideways to view earlier months.
- 7
Apple Health charts
Connect Apple Health to view and track more than 30 data sources such as steps, weight, sleep, active calories and caffeine, each with a goal value you set.
- 8
A 2.8 GPA, above 25 of 43
That is against the other habit trackers we grade, on value, the free plan, features, ease of use and platforms.
- 9
Your call
A habit tracker at its plainest is a list of habits, a tick for each day and a count of the streak.
Today Habit Tracker at a glance
- Pricing
- Free plan, from $9.99 per year, or $3.99 per month (US App Store prices)
- Free plan
- Yes
- Free trial
- The support center refers to a free trial of Today Premium; its length is not stated
- Runs on
- iOS
- Made by
- Neybox Digital Ltd.
- Category
- Habit Trackers
- Our grade
- 2.8 GPA, good
- Store rating
- 4.7 on the App Store, 3,550 ratings
The report card
Best for a custom dashboard for every habit on iPhone
Today gives every habit its own dashboard built from cards you pick: a streak calendar, an Apple Health chart, a counter or a journal, under a full-screen photo. Premium is $9.99 a year. But it's iPhone and Apple Watch only, there are no accounts, backups and the app lock are Premium, the free limits aren't stated, and a $299.99 item sits in the store list unexplained. iPad, Mac and Android users should look elsewhere.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | A | Premium is $9.99 a year, about 83 cents a month, where this category's cheapest quarter starts at $1.99, and it can be shared through Family Sharing. A third item called All premium features at $299.99 isn't explained in the listing. |
| Free plan and trial | C | Free to download and track with, including check-ins, reminders, cards and photo covers. But the caps on habits and on cards per habit aren't stated anywhere, and backups and the app lock are Premium, so the free version keeps your history on one phone with no safety net. |
| Features | C | On record: per-habit cards for a streak calendar, milestones, a photo gallery, custom charts, counters and journal notes, plus more than 30 Apple Health sources with your own goal on each. The listing names the gap: no user accounts at all, and backup to iCloud Drive or Dropbox is Premium. |
| Ease of use | A | 4.7 on the App Store from about 3,550 ratings, which just clears the A bar on our ladder. Notifications let you check in without opening the app, and you can back-date a check-in from the streak calendar. |
| Platforms and integrations | C | Apple only, and only part of it: iPhone and Apple Watch, with no iPad, Mac, Android or web version. It does talk to Apple Health, iCloud Drive and Dropbox, and its action URLs follow x-callback-url for automation apps. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Today Habit Tracker is for
- Fits if you want a different layout for each habit, built from cards you pick
- Works for people whose habits Apple Health already measures, like steps, weight or sleep
Who it is not for
- Skip it if you use an iPad, a Mac or Android, as it's iPhone and Apple Watch only
- Tight if you're staying free, since the limits aren't stated and backups and the app lock are Premium
- Not for you if you want your habits kept in an account, because Today doesn't have them
- Watch out: the store lists an item called All premium features at $299.99 with no description
- Watch out: the support center mentions a free trial but never says how long it runs
Good to know
Good for
- People who want a different tracking layout for each habit
- Habits measured by Apple Health data such as steps, weight or sleep
- iPhone users who like a visual design built around photos
Worth knowing
- The App Store lists the app for iPhone and Apple Watch only; no iPad, Mac, Android or web version is listed.
- Unlimited habits, unlimited cards per habit, premium cards, backups and the app lock all need Premium, and the free limits are not stated.
- Today has no user accounts; backup and restore through iCloud Drive or Dropbox is a Premium feature.
- The US App Store also lists an item called All premium features at $299.99, without saying what it covers beyond the subscription.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$0.83
A month to start, paid by the year. There is a free plan too
Today Habit Tracker has a free plan. Paid plans start at $9.99 per year, or $3.99 per month (US App Store prices).
Free to download and track with, including check-ins, reminders, cards and photo covers.
Free
$0
Habit tracking with check-ins, reminders, cards and photo covers. The caps on habits and on cards per habit are not stated.
Today Premium Monthly
$3.99
per month
Unlimited habits and cards, premium cards, custom photo covers and premium galleries, iCloud Drive or Dropbox backup, and a Face ID, Touch ID or passcode lock.
Today Premium Annual
$9.99
per year
The same Premium features billed once a year.
All premium features
$299.99
billing period not shown on the App Store listing
A third in-app purchase, listed without a description. The support center says the app moved from a one-time purchase to subscriptions.
The free plan
Free to download and use for habit tracking. Unlimited habits, unlimited cards per habit, premium cards, backups and the app lock need Premium; the free limits are not stated.
Trying it first
The support center refers to a free trial of Today Premium; its length is not stated
Read from apps.apple.com on Oct 6, 2026.
Ways to pay less
Annual discount
Annual plan costs about 79% less than monthly
The US App Store lists Today Premium at $3.99 a month and $9.99 a year, about 79% less than 12 monthly payments ($47.88). The subscription can be shared through Family Sharing.
Stated on apps.apple.com
What the app costs elsewhere
Each country’s App Store price for “All premium features”, against $299.99 in the United States, in dollars at the day’s rate. The four cheapest and the four dearest of 11.
| Country | Price there | In dollars | Against the US |
|---|---|---|---|
| Canada | $399.99 | $281.16 | 6% less |
| Turkey | ₺14.999,99 | $305.05 | about the same |
| India | ₹ 29,900 | $309.11 | about the same |
| Philippines | ₱ 19,990.00 | $318.21 | 6% more |
| South Africa | R5,999.99 | $362.91 | 21% more |
| Germany | 349,99 € | $392.20 | 31% more |
| United Kingdom | £299.99 | $396.60 | 32% more |
| Brazil | R$ 1.999,90 | $399.58 | 33% more |
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: iOS
iPhone habit tracker with a customizable card dashboard per habit. Here is what it does, as its own site describes it, and what it covers: daily notes, habit tracking, goals.
The listing names the gap: no user accounts at all, and backup to iCloud Drive or Dropbox is Premium.
- Card dashboard per habit
- Each habit has its own dashboard built from cards you pick and customize: streak calendar, milestones, photo gallery, Apple Health charts, custom charts, counters and journal notes.
- Streak calendar
- A monthly calendar of check-ins shows the current and longest streaks and lets you check in for a previous day. Swipe sideways to view earlier months.
- Apple Health charts
- Connect Apple Health to view and track more than 30 data sources such as steps, weight, sleep, active calories and caffeine, each with a goal value you set.
- Photo covers and badges
- Every habit carries a full-screen photo cover from the app's gallery or your own photos, and badges awarded for progress can be shared.
- Apple Watch and notifications
- The Apple Watch app lists the check-ins due today and has a complication. Rich notifications show progress and let you check in from the notification itself.
- Backups, lock and action URLs
- Premium backs data up automatically to iCloud Drive or Dropbox and locks the app with Face ID, Touch ID or a passcode. Action URLs follow the x-callback-url scheme for automation apps.
Where it runs
- iOS
What it works with
- Apple Health
- iCloud Drive
- Dropbox
- Welzen
Today Habit Tracker is made by Neybox Digital Ltd.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
25/43
Other habit trackers it is graded above
Today Habit Tracker's GPA of 2.8 is higher than 25 of the 43 other habit trackers we grade, and level with 11.
It stands best on value for money (A, above 30 of 43) and worst on features (C, above 0).
Its paid plans start at $0.83 a month when paid by the year, against a middle price of $2.50 for the category: 0 of the 28 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4, and no tool on the category's chart scores higher without costing more.
Each grade against the category
Every bar is all 44 habit trackers we grade, cut by the letter each got. Today Habit Tracker’s own letter is outlined.
- AValue for moneyAbove 30 of 43
- CFree plan and trialAbove 3 of 43
- CFeaturesAbove 0 of 43
- AEase of useAbove 28 of 43
- CPlatforms and integrationsAbove 4 of 43
Price against what you get
Each dot is one of 32 habit trackers. Further left costs less; higher up scores better on features, ease of use and platforms. Today Habit Tracker is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Your call
A habit tracker at its plainest is a list of habits, a tick for each day and a count of the streak.
You could make the core of Today Habit Tracker for yourself: habit tracking, goals and daily notes. What you would give up is listed below. Whether that is worth the price is your call. At $9.99 a year it costs less than the weekend it would take to replace, which is the argument for keeping it.
What you could make
- Habit tracking, goals and daily notes: an app builder makes these well.
What you could not
- A real app for iOS. Something home-made would be a web page.
- Hooks into the device itself: an Apple Watch app.
What this rests on. Today Habit Tracker’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Streaks, Strides, Way of Life, Habitify and Productive - Habit Tracker
The 5 tools Today Habit Tracker is most often weighed against, with where each one differs from it.
- 2.4GPA
Streaks
From $5.99 one-time
Habit tracker for Apple devices built around daily streaks.
- Today Habit Tracker has a free plan. Streaks does not.
- Only Streaks lists a macOS app.
- Streaks can be bought with a one-time purchase.
- 2.6GPA
Strides
Free plan · from $4.99
Goal and habit tracker with four flexible tracker types.
- Only Strides lists macOS and Android apps.
- Today Habit Tracker also covers daily notes.
- Strides also covers templates.
- 2.6GPA
Way of Life
Free plan · from $4.99
Color-coded habit tracker for building and breaking habits.
- Only Way of Life lists an Android app.
- Today Habit Tracker also covers daily notes.
- 2.8GPA
Habitify
Free plan · from $29.99/yr
Cross-platform habit tracker with health-data sync and an API.
- Only Habitify lists a web app.
- Only Habitify lists macOS and Android apps.
- Today Habit Tracker also covers daily notes and goals.
- 2.4GPA
Productive - Habit Tracker
Free plan · from $34.99/yr
Habit tracker with smart reminders, programs and challenges.
- Only Productive - Habit Tracker lists an Android app.
- Today Habit Tracker also covers daily notes.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
15
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Today Habit Tracker free?
Today Habit Tracker has a free plan. Free to download and use for habit tracking.
How much does Today Habit Tracker cost?
Today Habit Tracker lists 4 plans. Free: $0.
What platforms does Today Habit Tracker work on?
Today Habit Tracker is available on iOS.
Does Today Habit Tracker offer any discounts?
Today Habit Tracker publicly lists the following: Annual plan costs about 79% less than monthly.
How is Today Habit Tracker rated?
Today Habit Tracker's iPhone and iPad app averages 4.7 out of 5 from 3,550 ratings on the App Store in the United States, as read on Oct 6, 2026.
Does Today Habit Tracker have an Android app?
No Android app was listed when its pages were read on Oct 6, 2026. Today Habit Tracker is listed for iOS.
Does Today Habit Tracker have a Windows app?
No Windows app was listed when its pages were read on Oct 6, 2026. Today Habit Tracker is listed for iOS.
Is Today Habit Tracker open source?
Today Habit Tracker is not described as open source on its own site, as read on Oct 6, 2026.
What does Today Habit Tracker integrate with?
Today Habit Tracker's listing names Apple Health, iCloud Drive, Dropbox and Welzen.
Does Today Habit Tracker have a free trial?
Yes. The support center refers to a free trial of Today Premium; its length is not stated.
Who makes Today Habit Tracker?
Today Habit Tracker is made by Neybox Digital Ltd.
What are the alternatives to Today Habit Tracker?
The closest alternatives to Today Habit Tracker in our directory are Streaks, Strides, Way of Life, Habitify and Productive - Habit Tracker.
How does Today Habit Tracker compare with other habit trackers?
Today Habit Tracker's GPA of 2.8 is higher than 25 of the 43 other habit trackers we grade, and level with 11.
Is Today Habit Tracker good value for money?
ToolGPA grades Today Habit Tracker A for value for money. Its paid plans start at $0.83 a month when paid by the year, against a middle price of $2.50 for the category: 0 of the 28 others that charge start lower.
Could I make my own version of Today Habit Tracker?
A habit tracker at its plainest is a list of habits, a tick for each day and a count of the streak.
Where this guide comes from
The prices, plans, platforms and features were read from Today Habit Tracker’s own pages on Oct 6, 2026, and the grades were given on Oct 10, 2026. Graded from this listing, whose facts were read from Today's own pages on 6 October 2026, and its App Store rating. Also tested with a demo account on 2026-05-29.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Neybox Digital Ltd. Prices change, so check neybox.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Today Habit Tracker, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/today-habit-tracker
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Today Habit Tracker: The Insider's Guide", checked Oct 6, 2026. https://toolgpa.com/tools/today-habit-tracker
Know someone choosing between habit trackers?
Send them this guide: toolgpa.com/tools/today-habit-tracker/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded habit trackers after Today Habit Tracker, each with an Insider's Guide of its own.
- Habit Trackers Insider's GuideEvery one of the 44 habit trackers we grade, compared
- Finch Insider's GuideSelf-care app that ties daily goals to a virtual pet bird3.4 GPA
- Habitica Insider's GuideHabit and task tracker that works like a role-playing game3.4 GPA
- Disciplined Insider's GuideMinimal habit tracker built around daily streaks3.0 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Today Habit Tracker’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Today Habit Tracker is a trademark of its owner, and this guide is not made, paid for or approved by Neybox Digital Ltd. Prices and plans change: check neybox.com before you buy.