Strides vs Today Habit Tracker
Price, platforms and features side by side. The table says where each price was read and when.
Strides
Goal and habit tracker with four flexible tracker types
Today Habit Tracker
iPhone habit tracker with a customizable card dashboard per habit
Where they differ
- Strides starts at $4.99 (lowest Strides Plus in-app purchase; billing basis not shown). Today Habit Tracker starts at $9.99 per year, or $3.99 per month (US App Store prices).
- Only Strides lists macOS and Android apps.
- Strides also covers templates.
- Today Habit Tracker also covers daily notes.
At a glance
| Strides | Today Habit Tracker | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $4.99 (lowest Strides Plus in-app purchase; billing basis not shown) | $9.99 per year, or $3.99 per month (US App Store prices) |
| Free plan | Free with no time limit for your top three goals and habits, with reminders and charts and without ads. | Free to download and use for habit tracking. Unlimited habits, unlimited cards per habit, premium cards, backups and the app lock need Premium; the free limits are not stated. |
| Free trial | Free trial of Strides Plus, offered on the App Store listing; its length is not shown | The support center refers to a free trial of Today Premium; its length is not stated |
| macOS | ||
| iOS | ||
| Android | ||
| Made by | Goals LLC | Neybox Digital Ltd. |
| Price read from | apps.apple.com | apps.apple.com |
| Checked | Oct 9, 2026 | Oct 6, 2026 |
Who each one suits
Strides
- People who track numeric goals as well as yes-or-no habits
- Apple users who want trackers on iPhone, iPad, Mac and Apple Watch
- Anyone with only two or three goals, which fit the free plan
Today Habit Tracker
- People who want a different tracking layout for each habit
- Habits measured by Apple Health data such as steps, weight or sleep
- iPhone users who like a visual design built around photos
Worth knowing
Strides
- The free plan tracks three goals or habits; unlimited trackers, sync, backups, tags, export and the privacy lock need Strides Plus.
- The App Store lists Strides Plus purchases from $4.99 to $149.99 without saying which is monthly, annual or lifetime.
- Sharing progress with accountability partners requires iCloud and works on Apple devices only.
- The Android app is recent, showing 100+ downloads on Google Play, and no web or Windows version is listed.
Today Habit Tracker
- The App Store lists the app for iPhone and Apple Watch only; no iPad, Mac, Android or web version is listed.
- Unlimited habits, unlimited cards per habit, premium cards, backups and the app lock all need Premium, and the free limits are not stated.
- Today has no user accounts; backup and restore through iCloud Drive or Dropbox is a Premium feature.
- The US App Store also lists an item called All premium features at $299.99, without saying what it covers beyond the subscription.
Key features
Strides
- Four tracker types
- Habit trackers log repeating actions, Target trackers aim for a number by a date, Average trackers follow a repeating number, and Project trackers break work into milestones.
- Templates and SMART goal setup
- Start from more than 150 tracker templates or set a SMART goal through a 3-step process, then adjust the defaults.
- Daily Goals view
- Filters all trackers down to the ones that need logging now, based on their repeat settings. Getting every tracker done earns a perfect day.
- Charts and progress reports
- Each tracker has progress bars with an on-track pace line, streaks, success rates, calendars and line charts. Reports summarize all trackers by week, month, year or all time.
- Reminders and bad-habit tracking
- Trackers can have as many reminders as you like on the days they are due, and a Bad Habit setting counts down against a limit instead of up to a goal.
- Accountability partners
- Invite other people to see progress on chosen goals or habits, or work on a goal together. This needs iCloud and works on Apple devices only.
Today Habit Tracker
- Card dashboard per habit
- Each habit has its own dashboard built from cards you pick and customize: streak calendar, milestones, photo gallery, Apple Health charts, custom charts, counters and journal notes.
- Streak calendar
- A monthly calendar of check-ins shows the current and longest streaks and lets you check in for a previous day. Swipe sideways to view earlier months.
- Apple Health charts
- Connect Apple Health to view and track more than 30 data sources such as steps, weight, sleep, active calories and caffeine, each with a goal value you set.
- Photo covers and badges
- Every habit carries a full-screen photo cover from the app's gallery or your own photos, and badges awarded for progress can be shared.
- Apple Watch and notifications
- The Apple Watch app lists the check-ins due today and has a complication. Rich notifications show progress and let you check in from the notification itself.
- Backups, lock and action URLs
- Premium backs data up automatically to iCloud Drive or Dropbox and locks the app with Face ID, Touch ID or a passcode. Action URLs follow the x-callback-url scheme for automation apps.
Plans
Strides
Free$0
Tracks up to three goals and habits with reminders and charts, with no time limit and no ads.
Strides Plus$4.99 to $149.99
monthly, annual or lifetime; the listing does not label them
Unlimited goals and habits, sync across devices, data backups, progress reports, tags and filters, archiving, data export, goal notes and a privacy lock.
Today Habit Tracker
Free$0
Habit tracking with check-ins, reminders, cards and photo covers. The caps on habits and on cards per habit are not stated.
Today Premium Monthly$3.99
per month
Unlimited habits and cards, premium cards, custom photo covers and premium galleries, iCloud Drive or Dropbox backup, and a Face ID, Touch ID or passcode lock.
Today Premium Annual$9.99
per year
The same Premium features billed once a year.
All premium features$299.99
billing period not shown on the App Store listing
A third in-app purchase, listed without a description. The support center says the app moved from a one-time purchase to subscriptions.
Ways to pay less
Strides
- Lifetime license
Lifetime plan as a one-time payment
The help center says Strides Plus can be bought with a one-time payment called the Lifetime plan instead of a monthly or annual subscription. It does not state the price.
Today Habit Tracker
- Annual discount
Annual plan costs about 79% less than monthly
The US App Store lists Today Premium at $3.99 a month and $9.99 a year, about 79% less than 12 monthly payments ($47.88). The subscription can be shared through Family Sharing.
