The Zoho Social Insider’s Guide
Everything we know about Zoho Social in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Zoho Social
The Insider’s Guide
Social media scheduler priced per brand, with agency plans
Every plan, grade, refund rule and rival among social media schedulers, read from Zoho Social’s own pages.
Made by Zoho Corporation · checked Oct 17, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Zoho Social’s own pages, its app-store listings and our grades. Every fact in it is on Zoho Social’s page too, where it is kept up to date. Checked Oct 17, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.6
GPA, above 15 of the 19 other social media schedulers we grade
Zoho Social is Zoho's tool for scheduling posts, watching mentions and reporting on social accounts. Each plan covers a brand, meaning one account on each supported network: Facebook, X, Instagram, LinkedIn, Google Business Profile, YouTube, Pinterest, TikTok, Mastodon, Threads, Bluesky, Snapchat and Arattai, with WhatsApp and Telegram added on Premium. Agency plans manage 10 or 20 client brands from one account.
To get you started, here are 9 things to know about Zoho Social, taken from its own pages and our grades.
The free plan can't schedule anything, though.
- 1
Best for Zoho users posting to many networks
It fits best if you're already on Zoho CRM or Desk.
- 2
Paid plans start at $10 a month
As its pricing page puts it: $10 per month for 1 brand (14 channels), billed annually ($15 monthly).
- 3
There is a free plan
1 brand of 6 channels (X, Instagram, Facebook Page, LinkedIn profile and page, Google Business Profile) and 1 member. Posts go out at once; no scheduling.
- 4
It runs on 3 platforms
Web, iOS and Android, with a browser extension too.
- 5
Publishing calendar and queues
From Standard, see planned and published posts on one calendar and reschedule by dragging. Queues post into set time slots, and SmartQ on Premium picks times from audience activity.
- 6
Inbox
Direct messages from X, Facebook, Instagram and LinkedIn pages start on Professional. Premium adds a full inbox with assignment rules, saved replies and WhatsApp and Telegram.
- 7
Listening dashboard
Columns track mentions, brand keywords and reviews across networks, with a live stream of new engagement. Monitoring starts on Professional.
- 8
A 2.6 GPA, above 15 of 19
That is against the other social media schedulers we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Zoho Social you would be making one mailbox that several people work at once. That is not a weekend's work, with an AI app builder or without one.
Zoho Social at a glance
- Pricing
- Free plan, from $10 per month for 1 brand (14 channels), billed annually ($15 monthly)
- Free plan
- Yes
- Free trial
- 15-day free trial of all features, no credit card required
- Runs on
- Web, iOS, Android, Browser extension
- Made by
- Zoho Corporation
- Category
- Social Media Schedulers
- Our grade
- 2.6 GPA, good
- Store rating
- 4.7 on the App Store, 700 ratings
The report card
Best for Zoho users posting to many networks
Zoho Social is cheap for what it covers: one account on each of 14 networks for $10 a month billed yearly, and Premium adds WhatsApp, Telegram, a full inbox and approvals for three people at $40. It fits best if you're already on Zoho CRM or Desk. The free plan can't schedule anything, though.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Premium is $40 a month billed yearly for one brand with 3 team members, the inbox and approvals; Professional plus a $10 member comes to the same $40. That's between this category's $29 middle and $58 dearer quarter. One person on Standard pays $10. |
| Free plan and trial | C | The free plan covers 1 brand of 6 channels but only posts straight away, with no scheduling or calendar. There's also a 15-day trial with no card, and that's what earns the C. |
| Features | B | A calendar and queues for 14 networks, monitoring, an inbox with assignment rules, custom reports, approvals, and leads and tickets sent to Zoho CRM and Desk. Nothing in the listing shows a gap in the core job; most of it sits on Premium. |
| Ease of use | B | 4.7 from 700 App Store ratings, which clears the bar for a B. An A needs 1,000 ratings or more behind it. |
| Platforms and integrations | B | Web, iPhone, Android and a browser extension, with Zoho CRM, Zoho Desk, Canva and Bitly. No desktop app, which an A needs, and the list of outside integrations is short. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Zoho Social is for
- Great if your business already runs on Zoho CRM or Zoho Desk
- Good for one person with an account on lots of networks, at $10 a month
- Handy when you post to WhatsApp and Telegram as well as social
Who it is not for
- Skip it if you want to schedule for free, as the free plan only posts right away
- Tight if you run two Instagram accounts, since each needs its own brand
- Not for you if you want the inbox and approvals cheaply, as they're Premium only
Good to know
Good for
- Small businesses with one account on each of many networks
- Teams already using Zoho CRM or Zoho Desk
- Agencies managing 10 to 20 client brands with a client portal
Worth knowing
- A brand holds one account per network, so two Instagram accounts need two brands; Professional can add up to 5 brands at $14.50 a month each.
- The free plan only publishes straight away; scheduling, drafts and the calendar start at Standard.
- Standard and Professional include 1 team member; extra members cost $10 a month each billed yearly, on Professional and Premium only.
- The full inbox, approvals, custom reports and the Zoho CRM and Desk links need Premium.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$10
A month to start. There is a free plan too
Zoho Social has a free plan. Paid plans start at $10 per month for 1 brand (14 channels), billed annually ($15 monthly).
Free
$0
1 brand of 6 channels and 1 team member. Posts publish right away, with no scheduling or calendar. Accounts move here after the trial.
Standard
$10
per month for 1 brand (14 channels), billed annually ($15 monthly)
1 team member, all 14 networks, scheduling, drafts and the calendar, Stories and Reels, summary reports and 40 AI credits.
Professional
$30
per month for 1 brand (14 channels), billed annually ($40 monthly)
1 team member, plus bulk and repeat scheduling, RSS feeds, post insights, direct messages and monitoring. Up to 5 extra brands.
Premium
$40
per month for 1 brand (16 channels), billed annually ($65 monthly)
3 team members, WhatsApp and Telegram, the inbox, approvals, SmartQ, custom reports and Zoho CRM and Zoho Desk integrations.
Agency
$230
per month for up to 10 client brands, billed annually ($320 monthly)
5 team members, Premium features, client invites, a client portal and agency-branded scheduled reports. 5 more clients cost $76 a month.
Agency Plus
$330
per month for up to 20 client brands, billed annually ($460 monthly)
Everything in Agency for 20 client brands and 5 team members, with 80 AI credits.
The free plan
1 brand of 6 channels (X, Instagram, Facebook Page, LinkedIn profile and page, Google Business Profile) and 1 member. Posts go out at once; no scheduling.
Trying it first
15-day free trial of all features, no credit card required
Read from zoho.com on Oct 17, 2026.
Ways to pay less
Annual discount
Save 33% with yearly billing
Yearly billing brings Standard from $15 to $10, Professional from $40 to $30 and Premium from $65 to $40 a month.
Stated on zoho.comNonprofit
Discounts for nonprofits
The pricing FAQ says Zoho Social offers discounts to nonprofits, NGOs and government institutions; terms are given on request.
Stated on zoho.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
4
Places it runs: Web, iOS, Android and Browser extension
Social media scheduler priced per brand, with agency plans. Here is what it does, as its own site describes it, and what it covers: AI features, calendar, shared inbox, reports.
Nothing in the listing shows a gap in the core job; most of it sits on Premium.
- Publishing calendar and queues
- From Standard, see planned and published posts on one calendar and reschedule by dragging. Queues post into set time slots, and SmartQ on Premium picks times from audience activity.
- Inbox
- Direct messages from X, Facebook, Instagram and LinkedIn pages start on Professional. Premium adds a full inbox with assignment rules, saved replies and WhatsApp and Telegram.
- Listening dashboard
- Columns track mentions, brand keywords and reviews across networks, with a live stream of new engagement. Monitoring starts on Professional.
- Reports
- Summary reports from Standard, post stats and hashtag reports from Professional, and custom, exported and scheduled reports on Premium. Agency plans brand reports as the agency's own.
- Team approvals
- Premium adds custom roles, draft approvals and discussion threads, plus chat and audio or video calls between team members.
- Zoho CRM and Desk links
- On Premium, social contacts become Zoho CRM leads and social messages can be turned into Zoho Desk tickets.
Where it runs
- Web
- iOS
- Android
- Browser extension
What it works with
- Zoho CRM
- Zoho Desk
- Canva
- Bitly
Zoho Social is made by Zoho Corporation.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
15/19
Other social media schedulers it is graded above
Zoho Social's GPA of 2.6 is higher than 15 of the 19 other social media schedulers we grade, and level with 3.
It stands best on ease of use (B, above 15 of 19) and worst on free plan and trial (C, above 1).
Its paid plans start at $10 a month, against a middle price of $27.25 for the category: 3 of the 19 others that charge start lower.
On features, ease of use and platforms it scores 3.0 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Each grade against the category
Every bar is all 20 social media schedulers we grade, cut by the letter each got. Zoho Social’s own letter is outlined.
- CValue for moneyAbove 4 of 19
- CFree plan and trialAbove 1 of 19
- BFeaturesAbove 11 of 19
- BEase of useAbove 15 of 19
- BPlatforms and integrationsAbove 1 of 19
Price against what you get
Each dot is one of 20 social media schedulers. Further left costs less; higher up scores better on features, ease of use and platforms. Zoho Social is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Zoho Social you would be making one mailbox that several people work at once. That is not a weekend's work, with an AI app builder or without one.
It is one of the better ones too: its GPA of 2.6 is higher than 15 of the 19 other social media schedulers we grade. It costs $120 a year.
What you could make
- Calendar and reports: an app builder makes these well.
What you could not
- One mailbox that several people work at once.
- A real app for iOS and Android. Something home-made would be a web page.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Zoho Social’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Hootsuite, Buffer, SocialPilot, Sendible and Agorapulse
The 5 tools Zoho Social is most often weighed against, with where each one differs from it.
- 2.6GPA
Hootsuite
Free trial · from $99/mo
Social media suite for publishing, inbox, listening and reports.
- Zoho Social has a free plan. Hootsuite does not, though it has a free trial.
- Only Zoho Social lists a browser extension.
- 2.8GPA
Buffer
Free plan · from $5/mo
Social media scheduler priced by the channel, with a free plan.
- Zoho Social also covers shared inbox.
- Buffer also covers templates.
- 2.4GPA
SocialPilot
Free trial · from $25.50/mo
Social media scheduler for agencies and small teams, priced by plan.
- Zoho Social has a free plan. SocialPilot does not, though it has a free trial.
- Zoho Social also covers shared inbox.
- 2.2GPA
Sendible
Free trial · from $29.75/mo
Social media management for agencies, with unlimited users.
- Zoho Social has a free plan. Sendible does not, though it has a free trial.
- Only Zoho Social lists iOS and Android apps.
- 2.2GPA
Agorapulse
Free trial · from $79/mo
Social media inbox, publishing and ROI reports, priced per user.
- Zoho Social has a free plan. Agorapulse does not, though it has a free trial.
- Only Zoho Social lists a browser extension.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
15
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Zoho Social free?
Zoho Social has a free plan. 1 brand of 6 channels (X, Instagram, Facebook Page, LinkedIn profile and page, Google Business Profile) and 1 member.
How much does Zoho Social cost?
Zoho Social lists 6 plans. Free: $0.
What platforms does Zoho Social work on?
Zoho Social is available on Web, iOS and Android. It also has a browser extension.
Does Zoho Social offer any discounts?
Zoho Social publicly lists the following: Save 33% with yearly billing; Discounts for nonprofits.
How is Zoho Social rated?
Zoho Social's iPhone and iPad app averages 4.7 out of 5 from 700 ratings on the App Store in the United States, as read on Oct 17, 2026.
Does Zoho Social have a Windows app?
No Windows app was listed when its pages were read on Oct 17, 2026. Zoho Social is listed for Web, iOS and Android.
Does Zoho Social have a macOS app?
No macOS app was listed when its pages were read on Oct 17, 2026. Zoho Social is listed for Web, iOS and Android.
Is Zoho Social open source?
Zoho Social is not described as open source on its own site, as read on Oct 17, 2026.
What does Zoho Social integrate with?
Zoho Social's listing names Zoho CRM, Zoho Desk, Canva and Bitly. A listing names up to eight integrations, so it may connect to more.
Does Zoho Social have a free trial?
Yes. 15-day free trial of all features, no credit card required.
Who makes Zoho Social?
Zoho Social is made by Zoho Corporation.
What are the alternatives to Zoho Social?
The closest alternatives to Zoho Social in our directory are Hootsuite, Buffer, SocialPilot, Sendible and Agorapulse.
How does Zoho Social compare with other social media schedulers?
Zoho Social's GPA of 2.6 is higher than 15 of the 19 other social media schedulers we grade, and level with 3.
Is Zoho Social good value for money?
ToolGPA grades Zoho Social C for value for money. Its paid plans start at $10 a month, against a middle price of $27.25 for the category: 3 of the 19 others that charge start lower.
Could I make my own version of Zoho Social?
To replace Zoho Social you would be making one mailbox that several people work at once.
Where this guide comes from
The prices, plans, platforms and features were read from Zoho Social’s own pages on Oct 17, 2026, and the grades were given on Oct 17, 2026. Graded from this listing, whose facts were read from Zoho's own pages on 17 October 2026, and its App Store rating. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Zoho Corporation. Prices change, so check zoho.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
1,880
Tools graded, in 47 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
1,880
tools graded
47
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Zoho Social, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/zoho-social
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Zoho Social: The Insider's Guide", checked Oct 17, 2026. https://toolgpa.com/tools/zoho-social
Know someone choosing between social media schedulers?
Send them this guide: toolgpa.com/tools/zoho-social/guide
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See our other guides
The best-graded social media schedulers after Zoho Social, each with an Insider's Guide of its own.
- Social Media Schedulers Insider's GuideEvery one of the 20 social media schedulers we grade, compared
- Buffer Insider's GuideSocial media scheduler priced by the channel, with a free plan2.8 GPA
- Hootsuite Insider's GuideSocial media suite for publishing, inbox, listening and reports2.6 GPA
- Publer Insider's GuideSocial media scheduler priced by connected accounts and members2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Zoho Social’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. Zoho Social is a trademark of its owner, and this guide is not made, paid for or approved by Zoho Corporation. Prices and plans change: check zoho.com before you buy.