Actively AI vs Rox (2026): which should you pick?

Pick Actively AI if

• Fits if you run a sales team that wants an agent per key account
• Works for revenue leaders who prefer a custom set-up to a ready-made tool

Look elsewhere if

• Skip it if you want a price first, since none is published
• Not for you if you want to try it yourself: no free plan or trial
• Watch out: the site sells to go-to-market teams and has separate pages for CROs, AEs and SDRs, so a one-person user is not the target
• Watch out: no connected tools are listed, so check yours is supported

Pick Rox if

• Fits if you sell for a living and want account research done for you
• Works for sales teams on Salesforce or HubSpot ready to pay for agent work

Look elsewhere if

• Pricey if you are one person: $100 a month and up, and 'starts at' prices grow with agent usage
• Watch out: CRM sync, Deal Management Autopilot and custom reports are not on Individual
• Skip it if you need SSO, audit logs or in-VPC, which are Enterprise only and sold through sales
• Not for you if you want a clear trial, as the page does not say how long the free start lasts

Actively AI

• No prices are published; the site routes visitors to a demo request.
• Sold to go-to-market teams, with separate pages for CROs, AEs, SDRs and internal AI teams.

Rox

• Individual and Teams prices are shown as 'starts at', so the final price depends on usage; the page says you pay for agent work.
• CRM sync, Deal Management Autopilot and custom reports are not on the Individual plan.
• SSO, audit logs and in-VPC deployment are Enterprise-only, which is sold through sales.

Actively AI

Per-Account Agents

Each account gets its own agent that works it continuously across prospecting, deals and renewals.

Agent Inbox

Where finished agent work appears, prioritized and ready for a seller to act on.

Assistant

Produces a finished brief, email or deck about an account rather than just an answer.

Watchtower

Surfaces pipeline risks and growth opportunities before a seller goes looking.

API and MCP

Lets internal AI teams embed agent work into other tools, workflows and applications.

Rox

Account research and enrichment

Agents research accounts and enrich them with contact emails and phone numbers, company firmographics and technographics, and org charts.

Outbound and inbound autopilot

Multi-channel sequences, automatic follow-ups and scheduling, deliverability management and engagement analytics.

CRM sync

The plan comparison lists Salesforce and HubSpot sync on Teams and above, with Databricks warehouse sync on Enterprise.

Conversation intelligence

Meeting preparation, plus call recording with transcripts and speaker identification, which the page says is only in the Rox Mac app.

Pipeline and forecast views

Deal health, forecast categories, commit management and custom reports sit under revenue intelligence on the higher plans.

Actively AI

Pricing could not be confirmed. See actively.ai.

Rox

• Individual$100

  per month and up

  For one salesperson: 10,000 accounts, Outbound and Inbound Autopilot, enrichment and multi-channel outbound.

• Teams$255

  per month and up, for the whole team

  Up to 50 users with unlimited seats in shared workspaces, CRM sync and writeback, and team management controls.

• EnterpriseCustom

  Adds data warehouse sync, SAML, SCIM and SSO, in-VPC deployment, audit logs, a dedicated team and unlimited usage limits.