Advanced Web Ranking vs Pro Rank Tracker (2026): which should you pick?
As of Oct 24, 2026, we pick Pro Rank Tracker: it is third in our ranking of rank trackers, and it grades higher too, 2.4 against 2.2.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Pro Rank Tracker grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Advanced Web Ranking
Rank tracker for Google, Bing, YouTube and AI search, unlimited users
Pro Rank Tracker
Daily top-100 rank tracker for Google, Maps, YouTube and AI answers
Which one is for you
Pick Advanced Web Ranking if
- Fits if you're an agency and want every colleague and client project on one account
- Works for tracking rankings on Bing, YouTube, Amazon or Baidu as well as Google
Look elsewhere if
- Pricey if you're one person with one site, as the smallest plan is $139 a month
- Skip it if you need the API, Looker Studio or white-label reports on a budget, as they start at $279
- Tight if you track lots of devices and cities, since each one uses keyword units again
- Watch out: BigQuery and automated exports start at Enterprise, $699, and SSO only comes with Ent Plus after a demo
- Watch out: Pro gets 1 forecast per project, and on-demand updates within an hour start at Agency
Pick Pro Rank Tracker if
- Fits if you send clients ranking reports under your own brand
- Works for local work that means checking Google Maps and the 3-pack every day
Look elsewhere if
- Tight if you track many places and devices, since each combination is another term, and AI prompts count twice
- Pricey if you need the API, on-demand updates or unlimited users, as they start at $179 a month
- Skip it if you might cancel early, as payment is upfront with no prorated refunds
- Watch out: Looker Studio and the branded MyRanks client app start at Pro, $134 a month yearly
- Watch out: you can only sign up on the website, as the mobile apps don't allow it
How we grade them
| 2.2GPAAdvanced Web RankingFair | 2.4GPAPro Rank TrackerFair | |
|---|---|---|
| Value for money | DPro is $139 a month for 7,000 weekly keyword units, about 1,000 keywords checked daily, with 10% off yearly. That's right where this category's dearest tenth starts. Unlimited users soften it for a team, but there's no small plan for one site. | CStarter is $89 a month for 1,000 terms on yearly billing, $99 monthly. That's in the dearer part of what rank trackers charge, short of the dearest tenth, and it covers Maps and AI tracking too. The API waits on Agency at $179. |
| Free plan and trial | CNo free plan, but a 7-day trial with every feature and no card needed. Your trial data is kept for 14 days afterwards, and paid plans carry a 30-day money-back guarantee. | CNo free plan, but a 7-day trial tracking 100 terms with every premium feature on, and no card needed. |
| Features | BOrganic, SERP feature and ad rankings on desktop and mobile down to city level, AI citation tracking against up to 50 competitors, pixel position, saved results pages, cannibalization checks and forecasts. It covers the whole job. | BDaily top-100 Google tracking anywhere, local 3-pack and Maps positions, YouTube, AI Overviews, AI Mode, ChatGPT, Gemini, Copilot, Perplexity and Grok, plus scheduled and white-label reports. It covers the whole job. |
| Ease of use | CNo rating on record. Plans are counted in weekly keyword units, where a daily keyword uses 7 and each extra device or place counts again, so there's some maths before you know what fits. | CNo rating on record. You set up projects, places and devices, and you need to get your head round terms before you know what a plan holds. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It links to Search Console, Analytics, Bing Webmaster Tools, Looker Studio, BigQuery, Google Sheets, Slack and TapClicks, and the developer API starts at Agency. | BWeb, plus iPhone and Android apps on every plan, though you can only sign up on the website. Reports go to Looker Studio, Google Sheets, Google Drive and Dropbox, and the API starts at Agency. No desktop app. |
| Best for | tracking rankings on Google, Bing, YouTube and AI answers | agencies tracking Google, Maps and AI answers daily |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Advanced Web Ranking and Pro Rank Tracker. How we grade
Price against what you get
Advanced Web Ranking starts at $139 a month and scores 2.7 out of 4 on features, ease of use and platforms. Pro Rank Tracker starts at $89 a month and scores 2.7.
They score the same, and Pro Rank Tracker starts $50 a month lower. Of the other rank trackers on the chart, none scores higher than Advanced Web Ranking for less, and none scores higher than Pro Rank Tracker for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Advanced Web Ranking also covers dashboards.
- Pro Rank Tracker also covers keyword research.
At a glance
| Advanced Web Ranking | Pro Rank Tracker | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $139 per month for 7,000 weekly keyword units, billed monthly | $89 per month for 1,000 terms, billed annually ($99 billed monthly) |
| Free plan | None | None |
| Free trial | 7-day free trial with all features, no credit card required | 7-day free trial tracking 100 terms with all premium features, no credit card required |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Caphyon | Pro Rank Tracker |
| Price read from | advancedwebranking.com | proranktracker.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Advanced Web Ranking
- Plan sizes are in weekly keyword units: a keyword checked daily uses 7, and each extra device or location counts again.
- The developer API, Looker Studio and white-label reports start at Agency, $279 a month.
- BigQuery and automated CSV exports start at Enterprise; SSO comes only with Ent Plus 50k, sold after a demo.
- All plans carry a 30-day money-back guarantee, and trial data is kept for 14 days after the trial ends.
Pro Rank Tracker
- Plans count terms: each keyword, URL, engine, location and device combination is one term, and each AI prompt uses two.
- API access, on-demand updates and unlimited users start at Agency; Pro allows 10 users.
- Payment is upfront for a month or a year, with no prorated refunds on cancelling or downgrading.
- Accounts can only be created on the website; the mobile apps do not allow sign-up.
Key features
Advanced Web Ranking
- Rank tracking on many engines
- Track organic, SERP feature and sponsored rankings on desktop and mobile in Google, Bing, Yahoo, YouTube, Amazon, Naver and Baidu, down to city level.
- AI visibility tracking
- Follows citations and mentions in Google AI Overviews, AI Mode, ChatGPT, Perplexity and Gemini, compared across up to 50 competitor domains.
- Flexible update schedules
- Keywords update daily, weekly, every two weeks, monthly or on demand; Agency and higher plans get on-demand updates within an hour.
- SERP analysis
- Pixel position and above-the-fold checks, CTR trends, the saved HTML of each results page, cannibalization checks and title change alerts.
- Forecasting and market share
- SEO forecasts (one per project on Pro, unlimited from Agency), market share, visibility and traffic estimates against competitors.
- Reports and white label
- Shareable reports and ready-made dashboards on every plan; custom dashboards and white-label reports on your own domain from Agency.
Pro Rank Tracker
- Daily top-100 tracking
- Google rankings to the top 100 every day on desktop and mobile, in any location and language, plus YouTube and Google video results.
- Local and Maps tracking
- Tracks Google Business Profile listings in the local 3-pack and in the top 100 Maps results.
- AI platform tracking
- Tracks prompts in Google AI Overviews, AI Mode, ChatGPT, Gemini, Copilot, Perplexity and Grok; each prompt uses two terms.
- Reports and alerts
- Unlimited, scheduled and white-label reports, shared live reports and alerts, saved to Dropbox, Google Drive or Google Sheets.
- Mobile apps
- The PRT app for iOS and Android comes with every plan; MyRanks, a branded rankings app for clients, starts at Pro.
- Research tools
- Full top-100 SERPs for competitor analysis, ranking discovery, keyword suggestions, Google search volume and estimated YouTube volume.
Plans
Advanced Web Ranking
Pro$139
per month for 7,000 weekly keyword units, billed monthly
Unlimited users and projects, local and mobile rankings, AI visibility, SERP features, 1 forecast per project. A keyword checked daily uses 7 units.
Agency$279
per month for 14,500 weekly keyword units, billed monthly
Adds unlimited forecasts, 1-hour on-demand updates, custom dashboards and reports, white-label reports, Looker Studio and the developer API.
Enterprise$699
per month for 35,500 weekly keyword units, billed monthly
Adds unlimited scheduled reports, cross-project reports, the BigQuery connector, automated CSV exports, training and migration support.
Ent Plus 50k$980
per month for 50,000 weekly keyword units
Sold after a demo: keyword research add-on, SSO, custom MSAs and SLAs, security audits and a dedicated account manager. Larger plans are quoted.
Pro Rank Tracker
Starter$89
per month for 1,000 terms, billed annually ($99 monthly)
Daily top-100 updates, local, mobile and Maps tracking, AI Overviews, AI Mode and other AI platforms, unlimited URLs and projects.
Pro$134
per month for 2,000 terms, billed annually ($149 monthly)
Adds Looker Studio, the MyRanks branded client app, 10 users, 10,000 instant checks and unlimited reports.
Agency$179
per month for 3,000 terms, billed annually ($199 monthly)
Adds API access, on-demand updates, unlimited users and a dedicated CSM. The price rises with terms: $494 a month at 10,000, billed annually.
CustomCustom
Above 20,000 terms, quoted on request.
Ways to pay less
Advanced Web Ranking
- Annual discount
10% off with yearly billing
AWR's pricing page and help center say a yearly subscription is 10% cheaper than paying month to month.
Pro Rank Tracker
- Annual discount
10% off with annual billing
PRT's pricing page takes 10% off for annual billing: Starter is $89 a month instead of $99, and Agency at 3,000 terms is $179 instead of $199.
Common questions
Which is cheaper, Advanced Web Ranking or Pro Rank Tracker?
As of Oct 23, 2026, Pro Rank Tracker is cheaper to start with: $89 a month, against $139 a month for Advanced Web Ranking. Advanced Web Ranking starts at $139 per month for 7,000 weekly keyword units, billed monthly, and Pro Rank Tracker starts at $89 per month for 1,000 terms, billed annually ($99 billed monthly).
Which has a free plan, Advanced Web Ranking or Pro Rank Tracker?
As of Oct 23, 2026, neither Advanced Web Ranking nor Pro Rank Tracker has a free plan. Both have a free trial.
Which platforms do Advanced Web Ranking and Pro Rank Tracker run on?
As of Oct 23, 2026, only Pro Rank Tracker lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.