Alchemer vs Medallia (2026): which should you pick?
As of Nov 13, 2026, Alchemer grades higher than Medallia: 2.4 against 1.8 out of 4.0.
Checked Oct 6, 2026 and Nov 13, 2026 · graded Oct 10, 2026 and Nov 13, 2026 by ToolGPA
Alchemer grades higher on the free plan, features and platforms. Medallia grades higher on value for money. They get the same grade on ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Alchemer
Survey platform with advanced logic and market research questions
Which one is for you
Pick Alchemer if
- Fits if you're a researcher who needs conjoint, card sort or heatmap questions
- Works for teams of one to three building long surveys full of branching, with answers going to Salesforce or HubSpot
Look elsewhere if
- Pricey if you just want a contact form, since paid plans start at $315 per user a year
- Pricey if you need advanced logic or file uploads, as those start at $1,075 per user a year
- Not for you if there are more than 3 of you, because that means a custom-priced Platform plan
- Tight if you're staying free, with 3 surveys at a time, 100 responses on each and basic question types
- Watch out: the API and single sign-on are Platform only, and kiosk mode and SPSS export need Full Access
Pick Medallia if
- Fits if you run feedback programs across a contact centre, digital channels and staff
- Works for large companies that want one contract covering several experience programs
Look elsewhere if
- Skip it if you want a quick survey or form, since this is built for enterprise programs
- Not for you if you need a price before talking to sales, because none is published
- Watch out: pricing is by experience data records in annual tiers, which is hard to estimate in advance
- Too light for nothing, but too heavy for small teams that just need a few surveys
How we grade them
| 2.4GPAAlchemerFair | 1.8GPAMedalliaWeak | |
|---|---|---|
| Value for money | DThe entry licence is $315 per user a year, but advanced logic, file uploads and email campaigns start on Professional at $1,075, about $90 a month against this category's middle of $24. The API isn't on any published plan at all. | CNo price is published. The pricing page describes annual tiers based on experience data records, not seats or surveys, so there's nothing to compare against the forms category's $19 middle. |
| Free plan and trial | CThe free account caps you at 3 surveys at a time, 100 responses each, basic question types and standard reports. You'll hit that on a first real project. The 7-day trial of a paid plan needs no card up front. | FNo free plan and no trial are listed. Access starts with a conversation with the vendor. |
| Features | A43 question types, logic, piping, sending by link, email, SMS or QR, and reports out as PDF, PowerPoint, Excel or Word. What the rest of this category hasn't got: conjoint, card sort and heatmap questions, SPSS export and an offline kiosk mode. | BFeedback capture across channels, text analytics with alerts, role-based reports and employee programs. The listing shows no gap in the job, only that it's a bigger job than a form tool does. |
| Ease of use | CNo store rating on record, and this is a platform you learn rather than pick up: 43 question types, advanced logic, piping and merge codes. The AI Survey Builder drafting from a description is the one shortcut in. | CNo store rating on record. It's an enterprise platform with programs to set up, roles to assign and alerts to route, so expect a learning curve. |
| Platforms and integrations | BWeb with integrations for Salesforce, HubSpot, Slack, Google Sheets, Tableau, Jira and Zapier. No phone or desktop apps, and the API is reserved for custom-priced Platform plans. | CWeb only on the listing, and no integrations are named. |
| Best for | long surveys with heavy logic and research questions | enterprise feedback programs across many channels |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Alchemer and Medallia. How we grade
Where they differ
- Alchemer also covers workflow automation.
- Medallia also covers dashboards.
At a glance
| Alchemer | Medallia | |
|---|---|---|
| Pricing | Free plan | Paid |
| Starts at | $315 per user / year, or $55 per user / month billed monthly | Not published |
| Free plan | Free account: up to 3 surveys at a time and 100 responses per survey, with a limited set of question types and standard reports only. | None |
| Free trial | 7-day free trial of a paid plan, no credit card required up front | None listed |
| Web | ||
| Made by | Alchemer LLC | Medallia, Inc. |
| Price read from | alchemer.com | Not confirmed |
| Checked | Oct 6, 2026 | Nov 13, 2026 |
Worth knowing
Alchemer
- Professional and Full Access allow at most 3 users; larger teams need a custom-priced Platform plan.
- The pricing page limits API access, single sign-on and security assessments to Platform plans.
- The Free account stops at 3 surveys and 100 responses per survey, with a short list of question types.
- Offline or kiosk mode, SPSS export and the market research question types all require Full Access.
Medallia
- No prices are published; the pricing page says to contact the company.
- Pricing is described as an experience data record model in annual tiers, not per seat or per survey.
- It is built for enterprise programs, so it is heavier than a form or small-survey tool.
Key features
Alchemer
- 43 question types
- Alchemer Survey lists 43 question types. File uploads need Professional, and card sort, heatmap and conjoint questions need Full Access.
- Logic, piping and merge codes
- Survey logic is on every paid license. Multiple conditions, piping and repeating count as advanced logic and start on Professional.
- Link, email, SMS and QR distribution
- Share a survey by link, QR code or SMS. Sending email campaigns to a contact list from inside Alchemer starts on Professional.
- Reports and exports
- Paid licenses share reports by URL, download them as PDF, PowerPoint, Excel or Word and export raw data to Excel. SPSS export is Full Access only.
- Integration catalog
- A catalog of integrations pushes survey data to, or pulls records from, Salesforce, HubSpot, Google Sheets, Tableau and other systems.
- AI survey tools
- An AI Survey Builder drafts a survey from a plain-language description, and AI Smart Question generates follow-up questions for respondents.
Medallia
- Feedback capture across channels
- Collects surveys and signals from digital journeys, contact centers and employee programs into one platform.
- AI and text analytics
- Medallia says all data is analyzed with its AI-powered analytics, which drive alerts and closed-loop workflows.
- Role-based reporting
- Reports are shaped by role so that frontline teams and executives see the feedback relevant to them.
- Employee experience programs
- Listening programs cover the employee journey from candidate to exit.
- Agile Research
- Pre-built surveys for quick market insights, a product line that now also answers at the former CheckMarket address.
Plans
Alchemer
Free$0
Up to 3 surveys at a time and 100 responses per survey, with basic question types such as radio buttons, checkboxes, text boxes and ratings.
Collaborator$315
per user / year ($55 per user / month billed monthly)
Unlimited surveys and questions, 75,000 responses a year per account, survey logic, report downloads and email support.
Professional$1,075
per user / year ($165 per user / month billed monthly)
Up to 3 users and 100,000 responses a year, plus advanced logic, email campaigns, file uploads and phone support on annual plans.
Full Access$1,895
per user / year ($275 per user / month billed monthly)
Up to 3 users and 125,000 responses a year, plus market research question types, SPSS export, open-text analysis and offline or kiosk mode.
Platform PlansCustom
For more than 3 users: API access, single sign-on, 24/7 support, a customer success manager and feedback collection across other channels.
Medallia
Pricing could not be confirmed. See medallia.com.
Ways to pay less
Alchemer
- Annual discount
Save 43% to 52% with annual billing
The pricing page marks annual billing as saving 52% on Collaborator ($315 a year against $55 a month), 46% on Professional and 43% on Full Access.
- Nonprofit
25% off annual plans for non-profits
Registered non-profit organizations get 25% off annual accounts after entering an EIN or international equivalent at checkout. Monthly accounts are excluded.
Medallia
No public discounts listed.
Common questions
Which is cheaper, Alchemer or Medallia?
As of Nov 13, 2026, Alchemer starts at $315 per user / year, or $55 per user / month billed monthly, and Medallia has no price we could confirm.
Which has a free plan, Alchemer or Medallia?
As of Nov 13, 2026, only Alchemer has a free plan. Medallia does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.