Ampd vs Quartile (2026): which should you pick?
As of Nov 13, 2026, Quartile grades higher than Ampd: 1.8 against 1.6 out of 4.0.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Quartile grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Quartile
AI ad platform with a managed team for Amazon and retail media ads
Paid
Which one is for you
Pick Ampd if
- Fits if you are a consumer-goods brand running paid social to retailers
- Makes sense if you need to link ad spend to retail purchases
Look elsewhere if
- Not for you if you are a small seller: it is built for enterprise brands
- Skip it if you want a price: the pricing page sends you to a demo booking
- Too light for Amazon selling work, since it has no listing, product research or inventory tools
- Skip it if you want a free try, because there is no free plan or trial
Pick Quartile if
- Fits if you want software and a human strategist handling your ads together
- Works for brands that advertise on Walmart, Instacart or Google as well as Amazon
Look elsewhere if
- Skip it if you want to see a price before booking a demo
- Not for you if you'd rather try the software yourself first, as there's no trial
- Too light for sellers who want research, profit or reimbursement tools in the same place
- Watch out: the pages don't say whether the fee is a flat rate or a share of ad spend
- Skip it if you want a phone or desktop app, as it's web only
How we grade them
| 1.6GPAAmpdWeak | 1.8GPAQuartileWeak | |
|---|---|---|
| Value for money | CNo price is published and the pricing address redirects to a demo, so it sits in the middle by default. | CNo price is published: every plan is quoted after a demo, and the pages don't even say whether the fee is a flat rate or a share of ad spend. With nothing to compare, it sits at C, the grade for no stated price. |
| Free plan and trial | FNo free plan and no trial on record, so you pay before you see it. | FNothing free on record: no free plan and no trial, just a demo with sales. You can't see the software for yourself until you've been quoted. |
| Features | DDeep links, routing by category and sales attribution. It does one narrow job and depends on your ad accounts to be useful; it has no listing, research or inventory tools. | CHourly bids from Amazon Marketing Stream, custom rules, Marketing Cloud audiences, promotions and a strategist, across Amazon, Walmart, Instacart, Criteo, Google, Meta and Microsoft. That's many ad channels, but ads is all it does: no research, profit or reimbursements. |
| Ease of use | CNo store rating on record. It connects to ad channels and retail partners, which takes setup. | CNo rating on record. The strategist does much of the running, but you start with a demo, and every channel you advertise on has to be connected. |
| Platforms and integrations | BWeb, linked to Meta, Google, TikTok, Amazon, Walmart, Target and Instacart. No desktop or phone app. | BWeb only, with no phone or desktop app. It connects to Amazon Ads and DSP, Walmart, Instacart, Criteo, Google Ads, Meta Ads and Microsoft Ads, more channels than the other ad tools here. |
| Best for | enterprise brands routing paid social to retailers | ad software with a strategist attached |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Ampd and Quartile. How we grade
Where they differ
- Ampd also covers dashboards.
In commonWebAI featuresReportsAmazon selling
At a glance
| Ampd | Quartile | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | Not published | Not published |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Ampd | Quartile |
| Price read from | Not confirmed | Not confirmed |
| Checked | Nov 13, 2026 | Oct 18, 2026 |
Worth knowing
Ampd
- No prices are published; the pricing address redirects to a demo booking page.
- It is built for enterprise consumer goods brands, so it is not set up for a small seller.
- It is a media routing and attribution tool, not a listing, product research or inventory tool for Amazon.
- The site claims SOC 2 Type II, audited by Thoropass.
Quartile
- Quartile publishes no prices; every plan is quoted after a demo with sales.
- Its pages do not say whether the fee is a share of ad spend or a flat rate.
- It is an advertising service only: there are no product research, profit or reimbursement tools.
Key features
Ampd
- Agentic Shoppable Media
- Deep links send each shopper straight to a retailer's product page, and the site says this lands up to 20 times more traffic at retail than interstitial pages.
- Routing by category
- Chooses the retailer a shopper already uses for the category, such as Instacart for grocery or Petco's app for pet, among Amazon, Walmart, Target, Kroger and others.
- Ampd Signal attribution
- Connects live media performance to retail purchases, for closed-loop reporting on which audiences and creatives drive conversions.
- Ad channel connections
- Works with creatives and videos on Meta, Google and TikTok, and on a brand's own website.
Quartile
- Hourly bidding on Amazon ads
- Adjusts keyword bids, budgets and placements by the hour using Amazon Marketing Stream data, with campaigns built per keyword, ASIN and match type.
- Dedicated strategist
- Every customer gets a strategist backed by channel specialists who manage campaigns alongside the software and meet regularly to review results.
- Many ad channels
- Covers Amazon Sponsored Ads and DSP, Walmart, Instacart, Criteo retail sites such as Target and Best Buy, plus Google, Meta, Microsoft and ChatGPT ads.
- Custom rules
- Set your own bid and budget rules for one or many campaigns and run them daily, weekly or monthly, alongside or instead of Quartile's AI.
- Amazon Marketing Cloud audiences
- Uses Amazon Marketing Cloud data to map shoppers' paths to purchase and build interest-based audiences used across channels.
- Promotion management
- Promo Management runs Amazon promotions in step with the ad strategy, with promotion reports and a dashboard of competitors' offers and price changes.
Plans
Ampd
Pricing could not be confirmed. See ampd.io.
Quartile
Pricing could not be confirmed. See quartile.com.
Common questions
Which is cheaper, Ampd or Quartile?
As of Nov 13, 2026, Ampd has no price we could confirm, and Quartile has no price we could confirm.
Which has a free plan, Ampd or Quartile?
As of Nov 13, 2026, neither Ampd nor Quartile has a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.