Quartile vs Teikametrics
We give Quartile a 1.8 GPA and Teikametrics a 2.0, out of 4.0. Quartile grades higher on platforms. Teikametrics grades higher on the free plan. They get the same grade on value for money, features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Quartile
AI ad platform with a managed team for Amazon and retail media ads
Teikametrics
AI ad, listing and inventory platform for Amazon, Walmart and TikTok
How we grade them
| 1.8GPAQuartileWeak | 2.0GPATeikametricsFair | |
|---|---|---|
| Value for money | CNo price is published: every plan is quoted after a demo, and the pages don't even say whether the fee is a flat rate or a share of ad spend. With nothing to compare, it sits at C, the grade for no stated price. | CGraded against the ad tools it's listed beside. Essentials is $149 a month billed annually ($179 monthly) for up to $10K of ad spend, under Perpetua's $695 and BidX's $195, and it adds listings, inventory and refunds. Above $10K it's a custom fee plus 3% of spend over $10K. |
| Free plan and trial | FNothing free on record: no free plan and no trial, just a demo with sales. You can't see the software for yourself until you've been quoted. | CA 30-day free trial of Essentials with no credit card, which is generous. There's no free plan after it. |
| Features | CHourly bids from Amazon Marketing Stream, custom rules, Marketing Cloud audiences, promotions and a strategist, across Amazon, Walmart, Instacart, Criteo, Google, Meta and Microsoft. Broad for ads, but ads is all it does: no research, profit or reimbursements. | CAI ad automation on Amazon, Walmart and TikTok Shop, an AI listing editor, inventory planning, refund recovery and dashboards. Broad for an ad tool, but there's no product research or repricing, and Essentials leaves out DSP, AMC and profitability dashboards. |
| Ease of use | CNo rating on record. The strategist does much of the running, but you start with a demo, and every channel you advertise on has to be connected. | CNo rating on record. ARI does the bidding, but there are ad and marketplace accounts to connect, and Essentials gets email support only. |
| Platforms and integrations | BWeb only, with no phone or desktop app. It connects to Amazon Ads and DSP, Walmart, Instacart, Criteo, Google Ads, Meta Ads and Microsoft Ads, more channels than the other ad tools here. | CWeb only, with no phone or desktop app. It connects to Amazon Ads, Amazon DSP, Amazon Marketing Cloud, Walmart and TikTok Shop, the platforms it runs ads on, and no API is on record. |
| Best for | ad software with a strategist attached | self-serve ad automation for smaller sellers |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Quartile and Teikametrics. How we grade
Where they differ
- Quartile also covers reports.
- Teikametrics also covers chat assistant, inventory and dashboards.
At a glance
| Quartile | Teikametrics | |
|---|---|---|
| Pricing | Paid | Free trial |
| Starts at | Not published | $149 per month, billed annually ($179 billed monthly) |
| Free plan | None | None |
| Free trial | None listed | 30-day free trial of Essentials, no credit card required |
| Web | ||
| Made by | Quartile | Teikametrics |
| Price read from | Not confirmed | teikametrics.com |
| Checked | Oct 18, 2026 | Oct 18, 2026 |
Who each one suits
Quartile
- Brands that want ad software and a managed team in one contract
- Sellers advertising on Amazon plus Walmart, Instacart or Google
- Mid-size and enterprise brands with large ad budgets
Teikametrics
- Small Amazon or Walmart sellers who want self-serve ad automation
- Brands selling on two or more marketplaces
- Large brands that want software and a managed team together
Worth knowing
Quartile
- Quartile publishes no prices; every plan is quoted after a demo with sales.
- Its pages do not say whether the fee is a share of ad spend or a flat rate.
- It is an advertising service only: there are no product research, profit or reimbursement tools.
Teikametrics
- Above $10K a month in ad spend, plans are custom-priced and add 3% of ad spend over $10K.
- Essentials leaves out Amazon DSP, Walmart display ads, AMC and profitability dashboards.
- Support is by email on Essentials; priority support and an account team come with the higher plans.
- There is no product research or repricing tool.
Key features
Quartile
- Hourly bidding on Amazon ads
- Adjusts keyword bids, budgets and placements by the hour using Amazon Marketing Stream data, with campaigns built per keyword, ASIN and match type.
- Dedicated strategist
- Every customer gets a strategist backed by channel specialists who manage campaigns alongside the software and meet regularly to review results.
- Many ad channels
- Covers Amazon Sponsored Ads and DSP, Walmart, Instacart, Criteo retail sites such as Target and Best Buy, plus Google, Meta, Microsoft and ChatGPT ads.
- Custom rules
- Set your own bid and budget rules for one or many campaigns and run them daily, weekly or monthly, alongside or instead of Quartile's AI.
- Amazon Marketing Cloud audiences
- Uses Amazon Marketing Cloud data to map shoppers' paths to purchase and build interest-based audiences used across channels.
- Promotion management
- Promo Management runs Amazon promotions in step with the ad strategy, with promotion reports and a dashboard of competitors' offers and price changes.
Teikametrics
- AI ad automation
- ARI sets bids and runs sponsored ad campaigns on Amazon, Walmart and TikTok Shop, with Amazon DSP and Walmart display from the Advanced plan.
- AI listing editor
- Generative AI fills in and edits listings using campaign performance and marketplace data, and can copy listings from one marketplace to another.
- Inventory and refunds
- Inventory planning sits alongside ads, and refund recovery is included on every plan.
- Amazon Marketing Cloud audiences
- From Advanced, AMC audience insights are built in without writing SQL, for full-funnel campaigns.
- Dashboards and ARI Assistant
- Customizable dashboards and an assistant chat answer questions about performance; profitability dashboards start at Advanced.
- Managed services
- Amazon, Walmart and TikTok strategists can manage ads and listings for you, as an add-on to Advanced or included in Enterprise.
Plans
Quartile
Pricing could not be confirmed. See quartile.com.
Teikametrics
Essentials$149
per month, billed annually ($179 billed monthly)
For up to $10K a month in ad spend on Amazon or Walmart: the ARI suite for ads, catalog, inventory and insights, refund recovery and email support.
AdvancedCustom
Over $10K a month in ad spend: custom fee plus 3% of ad spend over $10K. Adds Amazon DSP, Walmart display, AMC, onboarding and profitability dashboards.
EnterpriseCustom
Over $100K a month in ad spend: custom fee plus 3% of spend over $10K, with managed services, custom dashboards and a dedicated account team.
Ways to pay less
Quartile
No public discounts listed.
Teikametrics
- Annual discount
Essentials for $149 a month billed annually
Billed annually, the Essentials plan is $149 a month instead of $179 billed monthly.
