Perpetua vs Teikametrics
We give Perpetua a 1.2 GPA and Teikametrics a 2.0, out of 4.0. Teikametrics grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Perpetua
Goal-based ad automation for Amazon, Walmart and other marketplaces
Teikametrics
AI ad, listing and inventory platform for Amazon, Walmart and TikTok
How we grade them
| 1.2GPAPerpetuaWeak | 2.0GPATeikametricsFair | |
|---|---|---|
| Value for money | FGraded against the ad tools it's listed beside. Essentials is $695 a month, even well under $10K of ad spend. Teikametrics' Essentials is $149 and BidX Essential $195 for the same band, and nothing on record here explains the gap. Above $10K, a share of spend is added. | CGraded against the ad tools it's listed beside. Essentials is $149 a month billed annually ($179 monthly) for up to $10K of ad spend, under Perpetua's $695 and BidX's $195, and it adds listings, inventory and refunds. Above $10K it's a custom fee plus 3% of spend over $10K. |
| Free plan and trial | FNothing free on record: no free plan and no published trial. You're paying $695 from the first month. | CA 30-day free trial of Essentials with no credit card, which is generous. There's no free plan after it. |
| Features | CGoal-based campaigns, AI bidding, keyword harvesting, profitability and market reports, and display and video ads. It covers ads well, but hourly bidding and share of voice start at Growth, and there's no research, profit tracking or repricing. | CAI ad automation on Amazon, Walmart and TikTok Shop, an AI listing editor, inventory planning, refund recovery and dashboards. Broad for an ad tool, but there's no product research or repricing, and Essentials leaves out DSP, AMC and profitability dashboards. |
| Ease of use | CNo rating on record. Setting goals is simpler than building campaigns by hand, but you still connect ad accounts and pick targets, and onboarding help starts at Growth. | CNo rating on record. ARI does the bidding, but there are ad and marketplace accounts to connect, and Essentials gets email support only. |
| Platforms and integrations | CWeb only, with no phone or desktop app. It connects to Amazon Ads, Marketing Stream, Amazon Marketing Cloud and Walmart, the platforms it runs ads on, and nothing else on record. | CWeb only, with no phone or desktop app. It connects to Amazon Ads, Amazon DSP, Amazon Marketing Cloud, Walmart and TikTok Shop, the platforms it runs ads on, and no API is on record. |
| Best for | goal-based Amazon ads for bigger spenders | self-serve ad automation for smaller sellers |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Perpetua and Teikametrics. How we grade
Price against what you get
Perpetua starts at $10 a month and scores 2.0 out of 4 on features, ease of use and platforms. Teikametrics starts at $149 a month and scores 2.0.
They score the same, and Perpetua starts $139 a month lower. Of the other Amazon seller tools on the chart, 1 scores higher than Perpetua for less, and 8 score higher than Teikametrics for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Perpetua starts at $695 per month for up to $10K in monthly ad spend. Teikametrics starts at $149 per month, billed annually ($179 billed monthly).
- Perpetua also covers reports.
- Teikametrics also covers chat assistant, inventory and dashboards.
At a glance
| Perpetua | Teikametrics | |
|---|---|---|
| Pricing | Paid | Free trial |
| Starts at | $695 per month for up to $10K in monthly ad spend | $149 per month, billed annually ($179 billed monthly) |
| Free plan | None | None |
| Free trial | None listed | 30-day free trial of Essentials, no credit card required |
| Web | ||
| Made by | Perpetua | Teikametrics |
| Price read from | perpetua.io | teikametrics.com |
| Checked | Oct 18, 2026 | Oct 18, 2026 |
Who each one suits
Perpetua
- Brands spending several thousand dollars a month on Amazon ads
- Teams that would rather set goals than manage individual campaigns
- Agencies running ads for many Amazon and Walmart clients
Teikametrics
- Small Amazon or Walmart sellers who want self-serve ad automation
- Brands selling on two or more marketplaces
- Large brands that want software and a managed team together
Worth knowing
Perpetua
- There is no free plan or published free trial; the lowest plan is $695 a month even below $10K of ad spend.
- Above $10K a month in ad spend, a percentage of spend is added to the $695 fee; the page does not say how much.
- Hourly bidding, share of voice and onboarding help start at the Growth tier.
- It is an ad tool only: there is no product research, profit tracking or repricing.
Teikametrics
- Above $10K a month in ad spend, plans are custom-priced and add 3% of ad spend over $10K.
- Essentials leaves out Amazon DSP, Walmart display ads, AMC and profitability dashboards.
- Support is by email on Essentials; priority support and an account team come with the higher plans.
- There is no product research or repricing tool.
Key features
Perpetua
- Goal-based campaigns
- Set an objective, a target ACoS and a daily budget, and Perpetua builds, runs and adjusts the campaigns to meet it.
- AI bidding and keyword harvesting
- Conversion-based bidding and automatic keyword harvesting, with recommendations such as negating search terms that never convert.
- Hourly optimization
- From the Growth tier, Amazon Marketing Stream data drives hourly reports and intraday bid changes.
- Share of voice and organic rank
- Growth adds hourly share-of-voice and organic rank insights, plus competitor search term data and revenue opportunity analysis.
- Profitability and market reports
- Reports total sales, attributed and organic sales and ACoS across channels, with retail intelligence and digital shelf insights.
- Display and video ads
- Manages display and video advertising alongside sponsored search ads.
Teikametrics
- AI ad automation
- ARI sets bids and runs sponsored ad campaigns on Amazon, Walmart and TikTok Shop, with Amazon DSP and Walmart display from the Advanced plan.
- AI listing editor
- Generative AI fills in and edits listings using campaign performance and marketplace data, and can copy listings from one marketplace to another.
- Inventory and refunds
- Inventory planning sits alongside ads, and refund recovery is included on every plan.
- Amazon Marketing Cloud audiences
- From Advanced, AMC audience insights are built in without writing SQL, for full-funnel campaigns.
- Dashboards and ARI Assistant
- Customizable dashboards and an assistant chat answer questions about performance; profitability dashboards start at Advanced.
- Managed services
- Amazon, Walmart and TikTok strategists can manage ads and listings for you, as an add-on to Advanced or included in Enterprise.
Plans
Perpetua
Essentials$695
per month for up to $10K in monthly ad spend
AI bid optimization, automated keyword harvesting, performance and profitability reports, chat support and the Ad School tutorials.
Growth$695
per month, plus a share of ad spend, for over $10K a month in spend
Adds hourly reports and bidding through Amazon Marketing Stream, share of voice and organic rank, and onboarding. The share of ad spend is not published.
PremiumCustom
For over $500K a month in ad spend: market intelligence, custom AMC reports and data integrations, beta features and a dedicated account team.
Teikametrics
Essentials$149
per month, billed annually ($179 billed monthly)
For up to $10K a month in ad spend on Amazon or Walmart: the ARI suite for ads, catalog, inventory and insights, refund recovery and email support.
AdvancedCustom
Over $10K a month in ad spend: custom fee plus 3% of ad spend over $10K. Adds Amazon DSP, Walmart display, AMC, onboarding and profitability dashboards.
EnterpriseCustom
Over $100K a month in ad spend: custom fee plus 3% of spend over $10K, with managed services, custom dashboards and a dedicated account team.
Ways to pay less
Perpetua
No public discounts listed.
Teikametrics
- Annual discount
Essentials for $149 a month billed annually
Billed annually, the Essentials plan is $149 a month instead of $179 billed monthly.