AppBird vs AppMagic (2026): which should you pick?
As of Oct 23, 2026, AppBird and AppMagic share a 1.6 GPA, and only AppBird has a free plan.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
AppBird grades higher on the free plan. AppMagic grades higher on value for money. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
AppBird
App Store and Google Play market intelligence for indie studios
Free plan · from $199/mo
Which one is for you
Pick AppBird if
- Fits if you're a small game studio following competitors' releases and genre trends
- Works for publishers watching which apps change hands between developers
Look elsewhere if
- Pricey if you're one person, since Pro is $199 a month and only for personal use
- Watch out: a studio or business needs Elite at $399 a month or a custom Team plan
- Skip it if keyword research or rank tracking is the point, as neither is on record
- Tight if you search a lot, as Pro allows 20 searches and 100 app views a day and shows the top 70 ranks
- Watch out: the API is a separate add-on priced through sales, and no annual price is published
Pick AppMagic if
- Fits if you're a game studio sizing a genre or a rival on mobile and Steam
- Works for marketing teams studying rivals' ad creatives and Apple Ads activity
Look elsewhere if
- Not for you if you want a price before a call, as there's none on the site
- Skip it if you want to try it first, since there's no free plan or trial, only a demo
- Watch out: it's owned by Sensor Tower, Inc., so it isn't a separate company to weigh against Sensor Tower
- Watch out: revenue and download figures are estimates, not numbers reported by the stores
- Too light for day-to-day listing work, with no rank tracking, listing editor or integrations on record
How we grade them
| 1.6GPAAppBirdWeak | 1.6GPAAppMagicWeak | |
|---|---|---|
| Value for money | DPro is $199 a month for personal use only, well past the $79 where this category's dearest tenth starts. A studio or business needs Elite at $399 a month, and the API is an add-on priced through sales. | CNo price is published. The pricing page is a demo request form, and the price is only given on a sales call, matched to your use case. |
| Free plan and trial | DThe free tier lets you browse the release feeds with a 5-day preview of history, and little else. The trial of the paid plans lasts 3 days, under a week. | FNothing free on record: no free plan and no trial, only the demo call with the sales team. |
| Features | CA release and update feed, app history pages, top charts, an ad creative feed, ownership transfers and X-Ray teardowns of games. It's market intelligence: there's no keyword research, rank tracking or listing editor on record. | CRevenue and download estimates, store rankings, retention and session data, ad creatives, Apple Ads and keyword data, plus Steam games. The ASO side is keyword and Apple Ads data; there's no keyword rank tracking or listing editor on record. |
| Ease of use | CNo rating on record. It's a large database of apps and games, and Pro caps you at 20 searches and 100 app views a day. | CNo rating on record. You start with a demo built around your use case, and it's a large market data tool with a lot of reports to learn. |
| Platforms and integrations | CWeb only, with no desktop or phone app and no integrations listed. The REST API and MCP server are a credit-metered add-on on Elite and Team only. | CWeb only, with no desktop or phone app, and no integrations or API on the listing. |
| Best for | following new app releases and rivals' updates | mobile and Steam market estimates for game studios |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AppBird and AppMagic. How we grade
Where they differ
- AppMagic also covers keyword research.
In commonWebDashboardsApp store optimization
At a glance
| AppBird | AppMagic | |
|---|---|---|
| Pricing | Free plan | Paid |
| Starts at | $199 per month | Not published |
| Free plan | Free and signed-out visitors can browse the release feeds and archives with a 5-day preview of release history. | None |
| Free trial | 3-day free trial of the self-serve plans | None listed |
| Web | ||
| Made by | AppBird AI | Sensor Tower, Inc. |
| Price read from | appbird.ai | Not confirmed |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
AppBird
- Pro is for personal use only; a studio or business needs Elite or a custom Team plan.
- The API is a separate add-on priced through sales, available on Elite and Team.
- Searches and app detail views are capped per day on Pro and Elite, and fair use applies to every plan.
- Pro and Elite are listed as monthly self-serve plans; no annual price is published.
AppMagic
- No prices are published: the pricing page leads to a demo request, and pricing is matched to the use case after the call.
- The site's footer names Sensor Tower, Inc. as the owner, so buyers comparing it with Sensor Tower are looking at the same company.
- Revenue and download figures are estimates, not numbers reported by the stores.
Key features
AppBird
- Release and update feed
- A running feed of new and updated apps, filterable by store, apps or games, category and tags, with ratings counts and download estimates.
- App history pages
- Rankings, download estimates, rating history, every version with its changelog, permissions and recent reviews for any app.
- Top charts
- Free, paid and grossing charts by store, country and category from daily snapshots; how deep you can see depends on the plan.
- Ads and ownership transfers
- A feed of competitors' ad creatives, and a feed of apps moving between developers and publishers.
- X-Ray teardowns
- Technical teardown reports of notable games and apps, showing engine, ad mediation and SDKs, with a deeper Game DNA view.
- API and MCP server
- A REST API and an MCP server for AI agents, sold as a credit-metered add-on on eligible plans.
AppMagic
- Mobile market analytics
- Estimated revenue and downloads for apps and games, with trends, competitor metrics and benchmarks against the industry.
- Advertising and ASO data
- Covers keywords, Apple Ads and ad creatives such as static banners and playables, across ad networks and regions.
- Retention and engagement
- Retention figures and the number and length of sessions for your own apps or competitors' apps.
- Steam analytics
- Revenue, playtime and follower data for Steam games, DLCs and publishers, alongside the mobile data.
- Store rankings and research reports
- Live store rankings and top charts, plus published research on genres, live ops and markets.
Plans
AppBird
Free$0
Browse new and updated apps with a 5-day preview of release history.
Pro$199
per month
For one person's own use: 20 searches and 100 app detail views a day, 5 saved searches, 1 alert and the top 70 rankings.
Elite$399
per month
50 searches and 300 app views a day, 15 saved searches, 5 alerts, the top 100 rankings, and eligible for the API add-on.
TeamCustom
Unlimited searches and team seats, 600 app views a day, 10 alerts, the top 200 rankings, CSV export and SSO/SAML.
AppMagic
Pricing could not be confirmed. See appmagic.rocks.
Common questions
Which is cheaper, AppBird or AppMagic?
As of Oct 23, 2026, AppBird starts at $199 per month, and AppMagic has no price we could confirm.
Which has a free plan, AppBird or AppMagic?
As of Oct 23, 2026, only AppBird has a free plan. AppMagic does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.