CloudCart vs Ecwid (2026): which should you pick?
As of Nov 13, 2026, Ecwid grades higher than CloudCart: 2.2 against 2.0 out of 4.0.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Ecwid grades higher on ease of use. They get the same grade on value for money, the free plan, features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
CloudCart
Hosted online store platform priced by six-month revenue
Which one is for you
Pick CloudCart if
- Fits if you sell in Bulgaria, Romania, Greece or Hungary with local couriers
- Works for stores that prefer a flat fee with no transaction fee
Look elsewhere if
- Skip it if you want a free trial, as the vendor says there is none
- Tight if you grow, because each plan is tied to six-month revenue and the store is moved up
- Pricey if you want a human, since the account manager and phone support start at CC Pro at €99
- Watch out: prices exclude VAT, and local invoice and tax rules are listed for four countries only
Pick Ecwid if
- Fits if you already have a website and want a shop inside it
- Works for selling the same products on several sites and social pages
Look elsewhere if
- Skip it if you want to try it free first, as there's no free plan or trial
- Tight if you start on Starter: 10 products, a company.site address, and no mobile app or App Market
- Tight if you have more than 100 products, since that takes Business at $49 a month on yearly billing
- Pricey if you need in-person sales synced, which only comes with Unlimited at $119 a month
- Watch out: marketplace selling needs Business plus third-party apps that may charge extra
How we grade them
| 2.0GPACloudCartFair | 2.2GPAEcwidFair | |
|---|---|---|
| Value for money | C€19 a month billed monthly, or €168 a year, is near the category's cheaper quarter of $20. The plan is tied to six-month revenue, so a growing store moves up to €39, €99 or €299. | CStarter is $5 a month, but that's 10 products on a company.site address. A shop on its own domain starts with Venture at $29 a month on yearly billing ($35 monthly), the category's middle. Ecwid charges no fee on sales on any plan. |
| Free plan and trial | FThe vendor says there is no free trial. New stores pay €1 a month for the first 3 months, and nothing is free. | FNothing free: no free plan, and the pricing page mentions no trial. The lowest way in is Starter at $5 a month, which is not free. |
| Features | BStore, checkout, themes, local payments and couriers, marketing, sales channels, B2B and multi-market selling. Local invoice rules cover four countries only, which is a limit of reach more than of the job. | BThe whole job is here: a store you can embed anywhere or build from 70+ templates, tax at checkout, carrier rates, labels, stock per variation, abandoned-cart emails and subscriptions. Marketplace selling goes through third-party apps, but the core is complete. |
| Ease of use | CYou build and set up the store yourself. No store rating is on record. | B4.62 from 1,255 App Store ratings. Adding the store to a site you already run means there's no new website to build. |
| Platforms and integrations | BWeb, with eMAG, OLX, Etsy, TikTok Shop, Google Shopping, Apple Pay and Google Pay, plus developer access. | BWeb, iPhone and Android, with WordPress, Stripe, Square, Clover, Mailchimp, Amazon, eBay and Instagram, plus an App Market from Venture. No desktop app, so it stops at B. |
| Best for | a hosted store in Bulgaria, Romania, Greece or Hungary | adding a shop to the website you already have |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: CloudCart and Ecwid. How we grade
Price against what you get
CloudCart starts at about $21.23 a month and scores 2.7 out of 4 on features, ease of use and platforms. Ecwid starts at $5 a month and scores 3.0.
Ecwid scores higher and starts $16.23 a month lower. Of the other online store builders on the chart, 2 score higher than CloudCart for less, and none scores higher than Ecwid for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- CloudCart also covers email campaigns and sMS marketing.
- Ecwid also covers shipping labels.
At a glance
| CloudCart | Ecwid | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | €19 per month, billed monthly (€168 per year billed annually), excluding VAT | $5 per month (Starter) |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | CloudCart | Ecwid by Lightspeed |
| Price read from | cloudcart.com | ecwid.com |
| Checked | Nov 13, 2026 | Oct 18, 2026 |
Worth knowing
CloudCart
- Each plan is tied to the store's revenue over six months, so a growing store is moved to the next plan.
- The vendor says there is no free trial: new stores pay €1 a month for the first 3 months, with no contract. Prices exclude VAT.
- A dedicated account manager and phone support start at CC Pro; the two lowest plans get help center and email support.
- Local invoice and tax rules are listed for Bulgaria, Romania, Greece and Hungary only.
Ecwid
- There is no free plan, and Starter allows only 10 products, with no mobile app, App Market or live chat support.
- Ecwid charges no transaction fees on any plan, but the payment provider you connect charges its own processing fees.
- Marketplace selling needs Business and third-party apps that may charge extra; in-person POS syncing needs Unlimited.
- The pricing page mentions no free trial, and staff accounts start on Business with 2 seats.
Key features
CloudCart
- Store, checkout and themes
- Ready-made themes or a custom design, one-page checkout with or without an account, and SSL and cookie consent built in.
- Local payments and couriers
- The integrations page counts 53 payment methods, 31 courier and logistics providers, 16 ERP and inventory systems and 32 sales channels.
- Marketing campaigns
- Email, SMS, Viber and web push campaigns, abandoned-cart reminders, subscriber segments, discount codes and cross-sell suggestions.
- Sales channels
- One catalog can feed eMAG, OLX, Etsy, TikTok Shop and Google Shopping.
- B2B and multi-market selling
- Customer groups see their own prices, store access can be restricted, and each market can have a separate store.
- AI agent and developer access
- An AI assistant called AURA drafts product copy and translations; developers get an admin API, CLI, webhooks and MCP for AI agents.
Ecwid
- Add a store to any website
- Embed the store on an existing site built with WordPress, Wix, Squarespace or another platform, or on several sites at once, and manage it all from one account.
- Instant Site builder
- Build a store site without code from more than 70 templates on a free company.site address, or connect your own domain; Venture and higher can buy one inside Ecwid.
- Social, marketplace and in-person selling
- Sell on Instagram and Facebook from Venture, on Amazon, eBay and Walmart through third-party apps from Business, and in store through Square, Clover or Lightspeed on Unlimited.
- Tax, shipping and stock
- Calculate sales tax at checkout, show carrier rates, generate shipping labels and track stock with low-stock alerts, including stock per product variation.
- Marketing automation
- Automated emails, abandoned-cart reminders, coupons, scheduled promotions, a Mailchimp sync and catalog ads on Meta and TikTok.
- Subscriptions and digital goods
- Sell downloads of up to 25 GB per file from Venture, and bill recurring subscriptions from Business through Lightspeed Payments or Stripe.
Plans
CloudCart
Baby Pack€19
per month, up to €9,999 revenue / 6 months, billed monthly
Up to 100 products, 1 GB storage and 1 admin account, with help center and email support; the first 3 months cost €1 a month; €168 per year if billed annually.
Starter Pack€39
per month, up to €24,999 revenue / 6 months, billed monthly
Up to 2,000 products, 3 GB storage and 3 admin accounts; the first 3 months cost €1 a month; €390 per year if billed annually.
CC Pro€99
per month, up to €249,999 revenue / 6 months, billed monthly
Up to 7,500 products, 15 GB storage, 5 admin accounts, a dedicated account manager and phone, meeting and email support; €990 per year if billed annually.
CC Master€299
per month, up to €499,999 revenue / 6 months, billed monthly
Unlimited products, 25 GB storage and 10 admin accounts, aimed at businesses selling in several markets; €2,990 per year if billed annually.
UnicornCustom
Custom quote for large businesses, with limits set by contract and a dedicated team.
Ecwid
Starter$5
per month
Up to 10 products, 70+ site templates on a company.site address, a store you can add to any site, and email support.
Venture$29
per month, billed annually ($35 billed monthly)
Up to 100 products and digital goods, Instagram and Facebook selling, the mobile app, App Market, automated tax, coupons and live chat support.
Business$49
per month, billed annually ($65 billed monthly)
Up to 2,500 products, marketplaces, subscriptions, abandoned-cart recovery, wholesale pricing groups, 2 staff accounts and phone support.
Unlimited$119
per month, billed annually ($149 billed monthly)
Unlimited products and staff accounts, in-person selling through a POS integration, 500 scheduled promotions and priority support.
Ways to pay less
CloudCart
- Other savings
First 3 months for €1 a month
The pricing page says every plan starts at €1 a month for the first 3 months, with no contract.
- Annual discount
Save 17% to 26% with yearly billing
Yearly billing is listed at €168 against €228 on Baby Pack and €390 against €468 on Starter Pack, with the same 17% on CC Pro and CC Master.
Ecwid
- Annual discount
Pay annually to save 16%
Venture costs $29 a month billed annually against $35 monthly, Business $49 against $65, and Unlimited $119 against $149. Starter is $5 either way.
Common questions
Which is cheaper, CloudCart or Ecwid?
As of Nov 13, 2026, Ecwid is cheaper to start with: $5 a month, against about $21.23 a month for CloudCart. CloudCart starts at €19 per month, billed monthly (€168 per year billed annually), excluding VAT, and Ecwid starts at $5 per month (Starter).
Which has a free plan, CloudCart or Ecwid?
As of Nov 13, 2026, neither CloudCart nor Ecwid has a free plan.
Which platforms do CloudCart and Ecwid run on?
As of Nov 13, 2026, only Ecwid lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.