Zoey review (2026): is it worth $600 a month?
B2B ecommerce platform for wholesale distributors
Black Friday: is there a Zoey sale?
Zoey report card
Weak · out of 4.0 · graded Nov 13, 2026
Best for B2B wholesale distributors
Zoey is B2B ecommerce for wholesale distributors, with a back office, buyer storefront and a sales rep app, from $600 a month. Plus and Pro need a setup plan, and extra licences and accounts are billed on top.
Who Zoey is for
- Fits if you are a wholesale distributor with a sales rep team
- Works for sellers who need accounts, invoicing and order tools
Who Zoey is not for
- Pricey if you are a small shop, as plans start at $600 a month
- Not for you if you want to test it, as no free plan or trial is listed
- Watch out: Plus and Pro both need a setup plan for implementation
- Watch out: extra user licences and B2B accounts are billed on top, and API access carries call-volume fees
Why Zoey gets a 1.6
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- DValue for money$600 a month starts at the dearest tenth of the category, and Plus is $1,400 a month.
- FFree plan and trialThe listing shows no free plan and no trial, so you pay before you can try it.
- CFeaturesBack office, buyer storefront, rep mobile app and accounting and shipping connectors. Starter allows only one of storefront or app, and connects QuickBooks and ShipStation only.
- CEase of useNo store rating on record. Plus and Pro need a setup plan for implementation.
- BPlatforms and integrationsWeb, with a mobile app for sales reps, four listed integrations and an API.
What these grades rest on. Graded from this listing, whose facts were read from Zoey's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/zoey#review"><img src="https://toolgpa.com/badge/zoey.svg" alt="Zoey: 1.6 GPA on ToolGPA" width="196" height="56"></a>Where Zoey stands among online store builders
Zoey's GPA of 1.6 is higher than 5 of the 80 other online store builders we grade, and level with 9.
It stands best on platforms and integrations (B, above 28 of 80) and worst on free plan and trial (F, above 0).
Its paid plans start at $600 a month, against a middle price of $29.25 for the category: 40 of the 44 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 10 tools score higher and cost less.
Each grade against the category
Every bar is all 81 online store builders we grade, cut by the letter each got. Zoey’s own letter is outlined.
- DValue for moneyAbove 0 of 80, level with 14
- FFree plan and trialAbove 0 of 80, level with 22
- CFeaturesAbove 5 of 80, level with 54
- CEase of useAbove 28 of 80, level with 48
- BPlatforms and integrationsAbove 28 of 80, level with 52
Price against what you get
Each dot is one of 52 online store builders. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Zoey, or make your own?
Keep it
To replace Zoey you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 66 of the 80 other online store builders grade higher. It costs $7,200 a year.
What you could make
- Inventory, invoicing and sales pipeline: an app builder makes these well.
What you could not
- Checkout, card payments and sales tax handled for you.
- It plugs into other products, QuickBooks Online, NetSuite and ShipStation among them, and has an API.
What this rests on. Zoey’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Zoey?
Zoey is a B2B ecommerce platform for wholesale distributors, combining an admin back office, a self-service buyer storefront and a mobile app for sales reps. Plans are priced by employee licenses and the number of B2B customer accounts, with no revenue-based or payment processing fees.
Worth knowing
- Plans start at $600 a month, and Plus and Pro both need a setup plan for implementation.
- Starter allows one of storefront or mobile app, and connects only QuickBooks Online and ShipStation.
- Extra user licenses and B2B accounts are billed on top of each plan's included amounts.
- API access carries additional fees depending on call volume.
Key features
- Admin back office
- Manage orders, products, accounts and invoices from one dashboard, with net terms, saved cards and ACH payments.
- Buyer storefront
- A self-service portal where B2B buyers see their own pricing and order history and reorder quickly.
- Sales rep mobile app
- Reps write orders from anywhere, online or offline, scanning barcodes or reading PDFs.
- Accounting and shipping connectors
- Zoey-built integrations include QuickBooks Online, NetSuite and ShipStation, plus a Data Mapper for imports and exports.
- Order and billing tools
- Higher plans add backorders, split orders, auto-pay, statement billing, recurring orders and sales quotes.
Zoey pricing
As of Nov 13, 2026, Zoey is a paid product, starting at $600 per month and up, billed monthly.
- Starts at
- $600 per month and up, billed monthly
- Free plan
- None
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Starter | $600per month and up, with 1 user license and 50 accounts | Admin plus a storefront or the mobile app (one of the two); extra licenses $75 each, capped at 3; QuickBooks and ShipStation only. |
| Plus | $1,400per month and up, with 3 user licenses and 200 accounts | Storefront and mobile app, all supported integrations, extra licenses $75 each up to 10; $100 a month per 100 more accounts. |
| Pro | $2,200per month and up, with 8 user licenses and 500 accounts | Adds unlimited inventory locations and a sandbox; extra licenses $50 each; $75 a month per 100 accounts beyond 500. |
| Enterprise | Custom | Flexible licenses and accounts, custom integrations and development, dedicated account management. Free quote. |
Read from zoey.com on Nov 13, 2026. Prices change, so confirm with Zoey before you buy.
Ways to pay less
- Annual discountSave 6% by prepaying an annual contract
Zoey's pricing page says paying a year in advance saves 6% on the monthly plan prices.
Stated on zoey.com
Works with
Zoey alternatives
- Zoey vs BigCommerce
Free trial · from $29/mo
- Zoey vs Shopify
Free trial · from $29/mo
- Zoey vs commercetools
Free trial
Common questions
Does Zoey have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Zoey is listed for Web.
Does Zoey have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Zoey is listed for Web.
Is Zoey open source?
Zoey is not described as open source on its own site, as read on Nov 13, 2026.
Does Zoey have an API?
Yes. Zoey offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.