Dorik vs Durable
We give Dorik a 2.0 GPA and Durable a 2.2, out of 4.0. Durable grades higher on ease of use. They get the same grade on value for money, the free plan, features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Dorik
AI website builder with a CMS, blog and white-label agency plan
Durable
AI website builder for small businesses with bookings and a CRM
How we grade them
| 2.0GPADorikFair | 2.2GPADurableFair | |
|---|---|---|
| Value for money | CPersonal is $20.75 a month on yearly billing ($29 monthly) for one custom domain, near the dearer quarter of what builders charge. A lifetime deal sells the same plan for $249 once, but it's billed as a special offer, so we've graded the yearly price. Domains are bought elsewhere. | CLaunch is $22 a month billed annually, $25 monthly, a little above the $19 middle for builders here and inside the ordinary band. For that you get bookings, a CRM, a free domain worth up to $20 and 1,000 AI credits a month, which is more than a bare site builder hands over. Grow is $41. |
| Free plan and trial | CNo free plan. There's a 7-day trial with the full features and site limits of whichever plan you pick, and the listing doesn't say whether it wants a card. After that, every site needs a paid plan. | CFree gets you a private website preview, a CRM holding 10 customers and 300 AI credits — 300 in total, not per month. Nobody else can see the site until you pay, so the one thing a website exists to do, it won't do for free. |
| Features | CAI site generation, a no-code editor with UI blocks, a CMS with custom collections, a blog with imports, solid SEO controls, forms and a payment button. Good for content sites. But Personal caps a site at 25 pages and 5 collections, and selling stops at that payment button. | CIt does its own job fully: a site in about 30 seconds with unlimited pages and hosting, SEO with AI-search rank tracking, bookings synced to Google Calendar, a CRM, and agents writing blog posts and lead replies. But it's a smaller job, and Durable says HTML customization is limited and it isn't built for e-commerce. |
| Ease of use | CNo rating on record. The AI gives you a first draft, then it's templates and blocks in a no-code editor. Fine, but you're still building pages and setting up collections yourself. | BNo rating on record, but nothing in this category asks less of you: describe the business and a site exists about 30 seconds later, hosted, with no code anywhere and bookings and the CRM already switched on. The one thing to learn is the credit meter. |
| Platforms and integrations | CA web app, and the integrations are thin: Airtable for site content, plus blog imports from WordPress, Medium, Ghost and Substack. No desktop or phone app is listed. | CA web app, with no desktop or phone app listed. The integration list runs to three and all of them are Google — Calendar, Meet and Business Profile — with no API on record. Fine for a local service business, thin beside the rest of the category. |
| Best for | blogs and CMS sites without code | a small-business website with bookings and a CRM |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Dorik and Durable. How we grade
Where they differ
- Dorik starts at $20.75 per month, billed annually ($29 billed monthly). Durable starts at $22 per month, billed annually; $25 billed monthly (Launch).
- Durable has a free plan. Dorik does not, though it has a free trial.
- Dorik can be bought with a one-time purchase.
- Dorik also covers templates and forms.
- Durable also covers booking links and AI agents.
At a glance
| Dorik | Durable | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $20.75 per month, billed annually ($29 billed monthly) | $22 per month, billed annually; $25 billed monthly (Launch) |
| Free plan | None | a private website preview, 300 AI credits in total to try the AI tools, and a CRM with up to 10 customers. |
| Free trial | 7-day free trial with full access to the chosen plan's features and site limits. | None listed |
| Web | ||
| Made by | Dorik, Inc. | Durable Technologies Inc |
| Price read from | dorik.com | durable.com |
| Checked | Oct 17, 2026 | Oct 9, 2026 |
Who each one suits
Dorik
- Bloggers and small businesses that want a CMS-backed site without code
- Agencies reselling client sites under their own brand
- Buyers who would rather pay once than subscribe, on the lifetime plans
Durable
- Service businesses such as coaches, cleaners and trades that need a site quickly
- Owners who want bookings, a CRM and a website on one subscription
- Testing a business idea with a free private preview before paying
Worth knowing
Dorik
- There is no free plan; after the 7-day trial every site needs a paid plan.
- Personal covers 1 custom domain, 25 pages per site and no code export; Business allows 3 domains.
- White-label dashboard and client billing need the Agency plan at $79 a month billed annually.
- Dorik does not sell domains, so a custom domain has to be bought elsewhere.
Durable
- The Free plan gives a private preview only; a public site on a custom domain starts with Launch.
- AI work is metered in credits: the Free plan's 300 are a one-time total, Launch includes 1,000 a month and Grow 5,000 a month.
- Durable calls itself a no-code tool with limited HTML customization, and its FAQ says it is not designed specifically for e-commerce.
- Bookings, calendar sync and removing Durable branding are limited to the paid plans.
Key features
Dorik
- AI website generation
- Dorik generates a complete site to start from, which is then edited in the no-code editor with templates and pre-made UI blocks, or built from scratch.
- CMS and collections
- Custom fields and collections hold structured content: 5 collections and 200 items per site on Personal, unlimited on Business and Agency.
- Blogging
- A built-in blog with RSS feeds, custom code in posts, and import from WordPress, Medium, Ghost and Substack. Personal allows 200 posts per site.
- SEO controls
- Sitemap controls, URL redirects, custom schema, Open Graph tags, and editable robots.txt and LLMs.txt files.
- Forms, payments and Airtable
- Contact, subscription and custom forms, a payment button, password-protected pages and an Airtable integration for site content.
- White label for agencies
- The Agency plan rebrands the CMS dashboard and documentation, adds client billing and agency chat, and allows unlimited domains and collaborators.
Durable
- AI-generated website
- A site is generated in about 30 seconds from a description of the business, with unlimited AI-generated pages, secure hosting and unlimited traffic on every plan.
- SEO and AI search visibility
- Sites get optimized metadata, structured data and a sitemap. Paid plans add advanced SEO and track how the business ranks in ChatGPT, Gemini, Perplexity, Claude and Grok for its 5 most relevant searches.
- Bookings
- A booking widget on the site handles availability, intake forms and reschedules, syncs with Google Calendar and adds Google Meet links. It needs Launch or Grow.
- Built-in CRM and lead replies
- Leads from the site land in a built-in CRM: 10 customers on Free and unlimited on paid plans. On paid plans an AI agent drafts a reply to each new lead, to approve with a click or leave on autopilot.
- AI blog posts
- On paid plans an AI agent researches and writes search-optimized blog posts with images and internal links, and saves each one as a draft for review.
- Brand and marketing content
- AI tools generate logos, social posts and studio images. AI use is metered in credits: 300 in total on Free, 1,000 a month on Launch and 5,000 a month on Grow.
Plans
Dorik
Personal$20.75
per month, billed annually ($29 billed monthly)
1 custom domain, 25 pages and 200 blog posts per site, 5 CMS collections, AI site generation, and unlimited storage and bandwidth. No code export.
Business$41.50
per month, billed annually ($59 billed monthly)
3 custom domains, unlimited pages, blog posts and collections, 10 collaborators per site and static code export.
Agency$79
per month, billed annually ($99 billed monthly)
Unlimited custom domains and collaborators, a white-label CMS dashboard, client billing, agency branding and priority support.
Personal Lifetime$249
one-time payment
The Personal plan's limits for 1 website, paid once. Extra websites cost $199 each, also paid once.
Business Lifetime$599
one-time payment
Business limits for 3 websites, paid once, with code export capped at 15 a month. Extra websites cost $149 each, paid once.
Durable
Free$0
A private website preview, 300 AI credits in total to try the AI tools, a CRM with up to 10 customers and help center support.
Launch$22
per month, billed annually; $25 billed monthly
A published site on your own domain (one free, up to $20), advanced SEO, unlimited bookings, AI agents and 1,000 AI credits a month.
Grow$41
per month, billed annually; $49 billed monthly
Everything in Launch, plus unlimited team members, a 1:1 onboarding call, automatic site translation, a $40 domain credit and 5,000 AI credits a month.
Ways to pay less
Dorik
- Annual discount
Save up to 30% with annual billing
Annual billing lowers Personal from $29 to $20.75 a month, Business from $59 to $41.50 and Agency from $99 to $79.
- Lifetime license
Lifetime access from $249
A special offer on the pricing page sells Personal for one website at $249 and Business for three websites at $599, each paid once. No end date is shown.
Durable
- Annual discount
Save 15% with yearly billing
The pricing toggle is labeled Save 15% for yearly billing: Launch is $22 a month billed annually against $25 monthly, and Grow is $41 against $49.
