Durable vs Mixo (2026): which should you pick?
As of Nov 12, 2026, Durable grades higher than Mixo: 2.2 against 2.0 out of 4.0.
Checked Oct 9, 2026 and Nov 12, 2026 · graded Oct 10, 2026 and Nov 12, 2026 by ToolGPA
Durable grades higher on ease of use. They get the same grade on value for money, the free plan, features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Durable
AI website builder for small businesses with bookings and a CRM
Free plan · from $22/mo
Which one is for you
Pick Durable if
- Fits if you run a service business and need a site up today
- Works for people who want bookings, a CRM and the website on one bill
Look elsewhere if
- Skip it if you want to build a custom app, as Durable makes business websites and not much else
- Tight if you're staying free, because the site stays a private preview, the CRM holds 10 customers and the 300 AI credits don't refill
- Not for you if you're opening an online shop, since Durable's own FAQ says it isn't designed specifically for e-commerce
- Watch out: HTML customization is limited, and bookings, calendar sync and removing Durable branding are paid-plan only
- Tight if you lean on the AI agents, with 1,000 credits a month on Launch; 5,000 means Grow at $41
Pick Mixo if
- Fits if you want a basic site for a small business, free to start
- Works for owners who want hosting, SSL and SEO settings handled
Look elsewhere if
- Tight if you stay free: a Mixo address, one page and branding
- Watch out: paid prices are not visible without scripts, so cost is unknown
- Watch out: the free domain on Business and Premium is for year one only
- Not for you if you need an online store: none is listed
How we grade them
| 2.2GPADurableFair | 2.0GPAMixoFair | |
|---|---|---|
| Value for money | CLaunch is $22 a month billed annually, $25 monthly, a little above the $19 middle for builders here and inside the ordinary band. That covers bookings, a CRM, a free domain worth up to $20 and 1,000 AI credits a month. Grow is $41. | CPaid prices load by script and weren't readable, so none are on record. Graded in the middle until they are. |
| Free plan and trial | CFree gets you a private website preview, a CRM holding 10 customers and 300 AI credits — 300 in total, not per month. Nobody else can see the site until you pay, so the one thing a website exists to do, it won't do for free. | CA free site on a Mixo address with a contact form and no card. A custom domain and more pages need a paid plan. |
| Features | CIt does its own job fully: a site in about 30 seconds with unlimited pages and hosting, SEO with AI-search rank tracking, bookings synced to Google Calendar, a CRM, and agents writing blog posts and lead replies. But it's a smaller job, and Durable says HTML customization is limited and it isn't built for e-commerce. | CAI site, hosting, SSL, SEO settings, llms.txt and custom code. Pages and branding are limited on the free site. |
| Ease of use | BNo rating on record, but you describe the business and a site exists about 30 seconds later, hosted, with no code and bookings and the CRM already switched on. The one thing to learn is the credit meter. | CNo store rating on record. You describe the business and click to edit, but there's still a site to build. |
| Platforms and integrations | CA web app, with no desktop or phone app listed. The integration list runs to three and all of them are Google — Calendar, Meet and Business Profile — with no API on record. Fine for a local service business, thin beside the rest of the category. | CWeb only, with Google Analytics and Calendly connections. |
| Best for | a small-business website with bookings and a CRM | a small business site from a description |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Durable and Mixo. How we grade
Where they differ
- Durable also covers booking links, AI agents and no-code.
- Mixo also covers forms.
In commonFree planWebAI features
At a glance
| Durable | Mixo | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $22 per month, billed annually; $25 billed monthly (Launch) | Not published |
| Free plan | a private website preview, 300 AI credits in total to try the AI tools, and a CRM with up to 10 customers. | Free site on a Mixo web address with a page about the business and a contact form, no credit card required. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Durable Technologies Inc | Mixo |
| Price read from | durable.com | Not confirmed |
| Checked | Oct 9, 2026 | Nov 12, 2026 |
Worth knowing
Durable
- The Free plan gives a private preview only; a public site on a custom domain starts with Launch.
- AI work is metered in credits: the Free plan's 300 are a one-time total, Launch includes 1,000 a month and Grow 5,000 a month.
- Durable calls itself a no-code tool with limited HTML customization, and its FAQ says it is not designed specifically for e-commerce.
- Bookings, calendar sync and removing Durable branding are limited to the paid plans.
Mixo
- The pricing page loads its plan prices with JavaScript and they could not be read, so no paid price is listed here.
- The free site uses a Mixo web address; a custom domain, no Mixo branding and more pages need a paid plan.
- The free domain on Business and Premium is for the first year only, with standard renewal fees after that.
- The pricing page states a 30-day money-back guarantee.
Key features
Durable
- AI-generated website
- A site is generated in about 30 seconds from a description of the business, with unlimited AI-generated pages, secure hosting and unlimited traffic on every plan.
- SEO and AI search visibility
- Sites get optimized metadata, structured data and a sitemap. Paid plans add advanced SEO and track how the business ranks in ChatGPT, Gemini, Perplexity, Claude and Grok for its 5 most relevant searches.
- Bookings
- A booking widget on the site handles availability, intake forms and reschedules, syncs with Google Calendar and adds Google Meet links. It needs Launch or Grow.
- Built-in CRM and lead replies
- Leads from the site land in a built-in CRM: 10 customers on Free and unlimited on paid plans. On paid plans an AI agent drafts a reply to each new lead, to approve with a click or leave on autopilot.
- AI blog posts
- On paid plans an AI agent researches and writes search-optimized blog posts with images and internal links, and saves each one as a draft for review.
- Brand and marketing content
- AI tools generate logos, social posts and studio images. AI use is metered in credits: 300 in total on Free, 1,000 a month on Launch and 5,000 a month on Grow.
Mixo
- AI site generation
- Describe the business and the AI creates a site, which can then be edited by clicking text, images and colors.
- Hosting and SSL
- Hosting and a free SSL certificate come with every plan, with a stated 99.9% uptime guarantee.
- Custom domain
- Paid plans connect your own domain; the Business and Premium plans include a free domain for the first year.
- Search and AI readiness
- Sites are built with SEO settings and an automatic llms.txt file for AI assistants.
- Custom code and integrations
- Custom code can be added, and the site mentions Google Analytics and Calendly connections.
Plans
Durable
Free$0
A private website preview, 300 AI credits in total to try the AI tools, a CRM with up to 10 customers and help center support.
Launch$22
per month, billed annually; $25 billed monthly
A published site on your own domain (one free, up to $20), advanced SEO, unlimited bookings, AI agents and 1,000 AI credits a month.
Grow$41
per month, billed annually; $49 billed monthly
Everything in Launch, plus unlimited team members, a 1:1 onboarding call, automatic site translation, a $40 domain credit and 5,000 AI credits a month.
Mixo
Pricing could not be confirmed. See mixo.io.
Ways to pay less
Durable
- Annual discount
Save 15% with yearly billing
The pricing toggle is labeled Save 15% for yearly billing: Launch is $22 a month billed annually against $25 monthly, and Grow is $41 against $49.
Mixo
No public discounts listed.
Common questions
Which is cheaper, Durable or Mixo?
As of Nov 12, 2026, Durable starts at $22 per month, billed annually; $25 billed monthly (Launch), and Mixo has no price we could confirm.
Which has a free plan, Durable or Mixo?
As of Nov 12, 2026, both Durable and Mixo have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.