Linnworks vs Zoho Inventory
We give Linnworks a 2.0 GPA and Zoho Inventory a 3.4, out of 4.0. Zoho Inventory grades higher on value for money, the free plan, ease of use and platforms. They get the same grade on features.
Price, platforms and features side by side. The table says where each price was read and when.
Linnworks
Inventory and order management for high-volume multichannel sellers
Zoho Inventory
Online inventory and order management from Zoho, with a free plan
How we grade them
| 2.0GPALinnworksFair | 3.4GPAZoho InventoryVery good | |
|---|---|---|
| Value for money | CNo prices are published: plans are quoted after a demo, tiered by monthly orders with overage charges, and listing tools and the warehouse system are priced on top. With no figure to compare, it sits in the middle, but expect a one-off onboarding fee as well. | AStandard covers a shop plus an online store at $29 a month billed yearly ($39 monthly): 500 orders a month, 3 users, 2 locations and 1 Shopify store. That's well under what this category usually charges, though barcodes and stock counts need Premium at $79. |
| Free plan and trial | FNo free plan and no trial on record. The pricing page asks you to book a demo for a quote. | CFree for 50 orders a month, 1 user and 1 location, with composite items, dropshipping and one Shopify store. Fine for a side hustle, but a shop and an online store will pass 50 orders a month quickly, and there are no barcodes. |
| Features | BStock synced across 100+ channels every few minutes, a rules engine with unlimited routing rules, carrier selection and labels, purchase orders with low-stock alerts, pick lists and pack checks, and profit by SKU. The whole job for a multichannel seller. | BMarketplace and store sync, several warehouses with bins, sales and purchase orders, backorders, dropshipping, shipping labels, and barcodes with serial and batch tracking. That's the whole job, though barcodes, stock counts and batches start on Premium. |
| Ease of use | CNo store rating on record. You'll connect channels and carriers and build routing rules, and the vendor recommends paying for onboarding, which says a lot about the setup. | A4.75 from 1,029 App Store ratings, just into the top band. It also works with Zoho Books and Zoho CRM if you already use them. |
| Platforms and integrations | BWeb only, with 100+ channels including Amazon, eBay, Walmart, Shopify, TikTok Shop, Temu and Wayfair, plus carriers, 3PLs and shipping aggregators. No desktop or phone app is listed. | AWeb, Windows, iPhone and Android, with Amazon, eBay, Walmart, Etsy, Shopify, WooCommerce, Zoho Books, QuickBooks Online, Xero and carriers like UPS, USPS and FedEx. That's the full spread. |
| Best for | high-volume sellers on many marketplaces | small online sellers on a budget |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Linnworks and Zoho Inventory. How we grade
Where they differ
- Zoho Inventory has a free plan. Linnworks does not.
- Only Zoho Inventory lists Windows, iOS and Android apps.
- Linnworks also covers workflow automation and amazon selling.
- Zoho Inventory also covers barcode scanning and online store.
At a glance
| Linnworks | Zoho Inventory | |
|---|---|---|
| Pricing | Paid | Free plan |
| Starts at | Not published | $29 per organization / month, billed annually ($39 billed monthly) |
| Free plan | None | 50 orders a month, 1 user and 1 location, with composite items, dropshipping and backorders. |
| Free trial | None listed | 14-day free trial of the paid plans |
| Web | ||
| Windows | ||
| iOS | ||
| Android | ||
| Made by | Linnworks | Zoho |
| Price read from | Not confirmed | zoho.com |
| Checked | Oct 18, 2026 | Oct 18, 2026 |
Who each one suits
Linnworks
- Online retailers selling across several marketplaces and their own store
- Sellers whose order volume has outgrown manual stock updates
- UK and US sellers shipping from their own warehouse or through 3PLs
Zoho Inventory
- Small online sellers on Amazon, eBay, Etsy or Shopify
- Businesses already using Zoho Books or Zoho CRM
- Very small shops that want a free plan to start
Worth knowing
Linnworks
- No prices are published: plans are quoted after a demo, tiered by monthly orders, with overage charges above the tier.
- Listing tools, the WMS and SkuVault warehouse features are priced by order volume on top; forecasting is a flat fee.
- SkuVault Core, with quality control, serialization and 3PL client portals, is only sold in North America.
- Onboarding is a one-off fee set by the scope of the project, and the vendor recommends buying it.
Zoho Inventory
- Each plan caps orders a month, users and locations; more users or 500 extra orders cost $7.50 a month each billed annually ($9 monthly).
- Extra locations cost $10 a month billed annually ($12 monthly), and advanced warehousing is $124.17 a month billed annually.
- Barcodes, stock counts and serial and batch tracking start on Premium; Standard has none of them.
- The Free and Standard plans connect only one Shopify store; Premium and higher allow up to five.
Key features
Linnworks
- Stock sync across 100+ channels
- Updates stock on Amazon, eBay, Walmart, Shopify, TikTok Shop and other channels every few minutes after each sale to prevent overselling.
- Rules-based order routing
- A rules engine with unlimited routing rules sorts, prioritizes and sends orders to the right warehouse or 3PL, with custom order views.
- Shipping and labels
- Connects to carriers and aggregators, prints labels with order and courier details, and picks carriers automatically by rule.
- Purchasing and forecasting
- Purchase orders and low-stock alerts, with Linnworks Forecasting sold as a flat-fee add-on that uses sales history and seasonal trends.
- Warehouse picking
- Pick lists and routes, replenishment from storage to the picking area, and pack checks before shipping; SkuVault Core adds more in North America.
- Spotlight AI and reporting
- Spotlight AI suggests automation rules for repetitive tasks, and dashboards report revenue and profit by SKU and channel.
Zoho Inventory
- Marketplace and store sync
- Syncs orders and stock with Amazon, eBay, Walmart, Etsy, Shopify and WooCommerce, with Shopify stores capped per plan.
- Multiple warehouses
- Stock across locations with transfer orders and bins, plus an advanced warehousing add-on for larger operations.
- Sales and purchase orders
- Sales orders, invoices, purchase orders, backorders and dropshipments, with customer and vendor portals.
- Shipping
- Pick, pack and ship from one place, generate shipping labels and connect carriers such as UPS, USPS, FedEx and Easyship.
- Barcodes, serials and batches
- Barcode generation, stock counts and serial and batch tracking from the Premium plan up.
- Zoho apps and accounting
- Works with Zoho Books, Zoho CRM and Zoho Analytics, and also connects to QuickBooks Online and Xero.
Plans
Linnworks
Pricing could not be confirmed. See linnworks.com.
Zoho Inventory
Free$0
50 orders a month, 1 user and 1 location, with composite items, dropshipments and backorders.
Standard$29
per organization / month, billed annually ($39 billed monthly)
500 orders a month, 3 users and 2 locations, with a customer portal and 1 Shopify store.
Premium$79
per organization / month, billed annually ($99 billed monthly)
3,000 orders a month, 5 users and 4 locations, adding barcodes, stock counts, serial and batch tracking, and up to 5 Shopify stores.
Plus$129
per organization / month, billed annually ($159 billed monthly)
7,500 orders a month, 10 users and 6 locations, adding an online store builder, WhatsApp selling and abandoned cart recovery.
Enterprise$249
per organization / month, billed annually ($299 billed monthly)
15,000 orders a month, 10 users and 10 locations, adding Zoho Analytics and multi-currency transactions per contact.
Ways to pay less
Linnworks
No public discounts listed.
Zoho Inventory
- Annual discount
Save up to 26% with yearly billing
Yearly billing cuts Standard from $39 to $29 a month, Premium from $99 to $79, Plus from $159 to $129 and Enterprise from $299 to $249.
- Nonprofit
15% off for nonprofits
Zoho offers nonprofits a 15% discount on Zoho Inventory, arranged by writing to its presales team.
