Mole vs Otterly.AI (2026): which should you pick?
As of Oct 23, 2026, Otterly.AI grades higher than Mole: 2.4 against 1.8 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Otterly.AI grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Otterly.AI
Daily brand and citation tracking across AI search engines
Free trial · from $25/mo
Which one is for you
Pick Mole if
- Fits if you're a founder who wants SEO pages drafted and can review each one
- Works for teams whose buyer wording sits in sales call notes and Reddit threads
Look elsewhere if
- Skip it if you want to see a price or sign up today, as access is by request only
- Not for you if you know no SEO at all, as you'll be judging its suggestions, and the course to learn is sold separately
- Too light for teams who mainly want AI citation and sentiment tracking, as neither is listed
- Watch out: the vendor says it can't promise rankings, leads or revenue
Pick Otterly.AI if
- Fits if a daily read on ChatGPT, Perplexity, AI Overviews and Copilot is what you need
- Works for agencies that brand client reports through Looker Studio, from Standard
Look elsewhere if
- Skip it if Gemini, AI Mode or Claude matter to you, as they're paid add-ons on every plan, and all seven engines add $227 a month on Standard
- Not for you if you need white-label reports, as there aren't any
- Tight if you start on Lite, with 15 prompts, one workspace, no API or MCP, and no extra prompt packs
- Pricey if you outgrow Lite, as Standard is $160 a month yearly and extra prompts are $99 per 100, with 300 at most before Premium at $422
- Watch out: Claude is tracked through its API using the Haiku model, and crawler analytics needs server log files you upload
How we grade them
| 1.8GPAMoleWeak | 2.4GPAOtterly.AIFair | |
|---|---|---|
| Value for money | CNo price is published. Access is by request, so the price is only given once you talk to their team, much like a sales call, and we can't set it against what this category charges. | BLite is $25 a month billed yearly ($29 monthly) for 15 prompts on four engines with unlimited team members, inside the cheaper quarter of AI visibility tools at $29. The API, MCP and Agent Analytics wait on Standard at $160, and Gemini, AI Mode and Claude cost extra. |
| Free plan and trial | FNothing free is on record: no free plan, no stated trial and no self-serve sign-up. You request access and wait to hear back. | CNo free plan, but a 7-day free trial with 50 prompts and no credit card needed. |
| Features | CA brief on your company, keyword and competitor research, article and landing page drafts, a Google indexer, rank tracking and AI mention checks on ChatGPT, Perplexity, Gemini and Claude. On the AI side, though, it lists no citation or sentiment tracking. | CDaily mentions, share of voice and sentiment per engine in 70+ countries, link citation analysis, prompt research, a GEO audit and crawler analytics. The gap: Gemini, AI Mode and Claude are paid add-ons on every plan, and there's no white-label. |
| Ease of use | CNo rating on record. Mole itself says you still need to review its work and know enough SEO to pick what fits, and it sells a course for exactly that. | CNo rating on record. You set the prompts to watch, and the crawler analytics means uploading your own server log files. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It connects to Ahrefs, Search Console, PostHog and Mixpanel. No API is listed. | BWeb only, with no desktop or phone app. There's an API, an MCP server and a Looker Studio connector from Standard, plus a link with Semrush. |
| Best for | founders who want SEO and AI search work drafted for them | daily brand and citation checks in AI search |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Mole and Otterly.AI. How we grade
Where they differ
- Mole also covers AI agents, long-form writing, keyword research and rank tracking.
- Otterly.AI also covers reports.
In commonWebSite auditAI search visibility
At a glance
| Mole | Otterly.AI | |
|---|---|---|
| Pricing | Paid | Free trial |
| Starts at | Not published | $25 per month, billed yearly ($29 billed monthly) |
| Free plan | None | None |
| Free trial | None listed | 7-day free trial with 50 prompts, no credit card required |
| Web | ||
| Made by | Synscribe | OtterlyAI GmbH |
| Price read from | Not confirmed | otterly.ai |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Mole
- No prices are published: access is by request, and the vendor replies about access and next steps.
- Mole says you still need to review its work and enough SEO knowledge to choose what fits; a separate SEO/GEO course is offered for that.
- The vendor says it cannot guarantee rankings, leads or revenue.
Otterly.AI
- Google AI Mode and Gemini cost $9, $59 or $149 a month each by plan, and Claude $29, $109 or $439, so all seven engines on Standard add $227 a month.
- Google AI Mode, Gemini and Claude are paid add-ons on every plan; Claude is tracked through its API using the Haiku model.
- Lite has one workspace; extra prompts are sold in packs of 100 on Standard and Premium only.
- There is no white-label option; the Looker Studio connector is the suggested way to brand client reports.
Key features
Mole
- Company Brain
- Saves product facts, buyer details, claims and voice rules from your site, sales call notes and brand guide, so each task starts from them.
- Keyword and competitor research
- Expands a theme into buyer keywords, compares your pages with a rival's, and pulls buyer wording from sales calls and Reddit threads.
- Article and landing page drafts
- Drafts articles and landing pages from a chosen keyword and your company facts, with sources linked, for you or a client to review and approve.
- Google Indexer
- Submits new pages for indexing and shows whether Google and Bing have indexed them.
- Rank and AI visibility tracking
- Follows Google rankings and how often ChatGPT, Perplexity, Gemini and Claude name you for set questions, with checks that can run on a schedule.
- Audits and reporting
- An AI site audit ranks fixes by impact, a diagnostic looks into pages that lost clicks, and reports tie search traffic to signups.
Otterly.AI
- Daily prompt monitoring
- Tracks set prompts every day and reports brand mentions, coverage, share of voice and sentiment per engine, in more than 70 countries.
- Link citation analysis
- Shows which URLs and domains each AI engine cites for a prompt, with a domain ranking to find the sources worth targeting.
- AI prompt research
- Suggests prompts customers are likely to ask AI search tools about a brand or topic, as a starting set to monitor.
- GEO audit
- A technical audit of site URLs for generative engine readiness; Lite allows 1,000 audited URLs a month, Premium 10,000.
- Agent Analytics
- Reports AI agent and crawler visits to your site from server log files you upload.
- API, MCP and Looker Studio
- An API and MCP server give programmatic access to the data; the Looker Studio connector comes with Standard and above.
Plans
Mole
Pricing could not be confirmed. See agentmole.io.
Otterly.AI
Lite$25
per month, billed yearly ($29 billed monthly)
15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, unlimited team members, one workspace. No API, MCP or extra prompts.
Standard$160
per month, billed yearly ($189 billed monthly)
100 prompts, API, MCP and Agent Analytics. Extra prompts are $99 per 100 a month, up to 300 more before you must move to Premium.
Premium$422
per month, billed yearly ($489 billed monthly)
400 prompts with everything in Standard. Extra prompts are $99 per 100 a month.
EnterpriseCustom
From 1,000 prompts, with SSO, custom terms, a quarterly GEO health check and a dedicated success manager.
Common questions
Which is cheaper, Mole or Otterly.AI?
As of Oct 23, 2026, Mole has no price we could confirm, and Otterly.AI starts at $25 per month, billed yearly ($29 billed monthly).
Which has a free plan, Mole or Otterly.AI?
As of Oct 23, 2026, neither Mole nor Otterly.AI has a free plan. Otterly.AI has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.