Offer18 vs TUNE (2026): which should you pick?

Pick Offer18 if

• Fits if you run a small affiliate network and want your own branded panel
• Works for media buyers who want to track paid traffic down to the click

Look elsewhere if

• Tight if you grow, because plans stop at 4,000, 10,000 and 40,000 conversions a month and more needs a custom quote
• Skip it if you need white label or team seats on the cheapest plan, as Basic leaves them out
• Watch out: the page does not say whether the monthly prices are billed monthly or yearly
• Watch out: the iGaming and eCommerce add-ons are offered with no prices
• Pricey if you are alone, at $49 a month before you reach the Advanced plan

Pick TUNE if

• Fits if you run or are building an affiliate network and want a white-label platform
• Works for a brand with budget for a customer success manager and professional services

Look elsewhere if

• Pricey if you are a small brand: $1,500 a month paid annually is the starting plan
• Not for you if you want to try before you talk to sales, as there is no trial or self-serve sign-up
• Watch out: onboarding and partner payments are fee-based, and the page gives no amounts
• Tight if you pass 2,500 conversions a month, since the extra is not priced on the page

Offer18

• Plans are capped by conversions: 4,000, 10,000 and 40,000 a month; bigger volumes need the custom Business plan.
• The page does not say whether the monthly prices are billed monthly or annually.
• White label, team management and 24x7 support are not listed on Basic.
• The page offers iGaming and eCommerce add-ons without prices.

TUNE

• Partner payments and onboarding are fee-based, and the page gives no amounts.
• The Scale plan is sold through a consultation request, and the Custom plan through a quote.
• Conversions above the 2,500 a month in Scale are not priced on the page.
• TUNE's pages describe it for advertisers and networks; there is no self-serve sign-up or free trial.

Offer18

Affiliate tracking

Tracks clicks, conversions and payouts in real time, with affiliate and advertiser management.

Anti-fraud

Blocks spam clicks and fake conversions.

Offer automation and sync

Launches and updates offers automatically, and an Offer Sync API pulls offers from partner networks.

White label

Run the panel and tracking links on your own domain, available on Advanced and above.

Mobile attribution

An SDK for installs, in-app events and ad revenue.

Targeting and capping rules

Targeting, click and conversion capping and payout rules, plus a link tester for redirects across geos and devices.

TUNE

Partner management

Recruit partners, manage offers, track conversions and pay commissions from one platform.

Mobile and web tracking

Native postbacks and cookieless tracking cover mobile and desktop, with a stated 99.9% tracking uptime.

Automation

Automation for payment processing, fraud prevention, performance optimization and partner onboarding.

Customization

A white-label, customizable interface with saved reports and an API of over 650 endpoints.

For networks

A separate offering for companies building affiliate networks, with real-time data streaming.

Offer18

• Basic$49

  per month for up to 4,000 conversions

  Click-based plan with 150,000 clicks, unlimited offers and basic technical support.

• Advanced$149

  per month for up to 10,000 conversions

  Conversion-based, unlimited clicks and offers, adds team management, white label and 24x7 support.

• Premium$349

  per month for up to 40,000 conversions

  Conversion-based with unlimited clicks and offers and the same feature set as Advanced.

• BusinessCustom

  Custom conversion and click volumes, billed monthly or yearly, set after a call with sales.

TUNE

• Scale$1,500

  per month, paid annually

  2,500 conversions a month, a customer success manager, email, chat and phone support. Onboarding and partner payments are fee-based.

• CustomCustom

  2,500+ conversions a month, plus phone and dev-team support. Quoted on request.