Kintura review (2026): is the free plan enough?
Ad tracker with automatic optimization for performance marketers
Black Friday: is there a Kintura sale?
Kintura report card
Fair · out of 4.0 · graded Nov 13, 2026
Best for ad tracking that optimises routes for you
Kintura is an ad tracker for performance marketers that optimises traffic routes and blocks bad placements, with a free plan for 1,000,000 events a month. But the paid plans start at $159 a month, overages are billed, and several traffic-source connectors are still in progress.
Who Kintura is for
- Fits if you buy ad traffic and want a tracker that adjusts routes for you
- Works for one-person operations that stay under 1,000,000 events a month
Who Kintura is not for
- Skip it if you want one domain and one user to grow, as the free plan stops there
- Pricey if you scale, as Basic is $159 a month and overage is $0.020 to $0.025 per 1,000 events
- Watch out: ad spend above the optimizer allowance is charged at 0.5% to 1%
- Watch out: refunds are reviewed case by case and generally not given
Why Kintura gets a 2.4
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for moneyBasic is $159 a month on yearly billing, which is where the category's dearer quarter starts. Overages are billed on events and on ad spend above the allowance.
- BFree plan and trialFree Growth plan: 1,000,000 events a month, 1 domain and 1 user. One person can live on it. Paid plans add a 14-day test drive.
- CFeaturesRoute optimisation, placement blacklists, bot filtering and a live view cover the job, but some traffic-source connectors are listed as in progress.
- CEase of useA tracker with domains, scripts and sources to wire up before it works. No store rating is on record.
- BPlatforms and integrationsWeb only, with 6 integrations, a JavaScript tag and an Events API.
What these grades rest on. Graded from this listing, whose facts were read from Kintura's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/kintura#review"><img src="https://toolgpa.com/badge/kintura.svg" alt="Kintura: 2.4 GPA on ToolGPA" width="196" height="56"></a>Where Kintura stands among affiliate and referral tools
Kintura's GPA of 2.4 is higher than 68 of the 89 other affiliate and referral tools we grade, and level with 12.
It stands best on free plan and trial (B, above 80 of 89) and worst on features (C, above 0).
Its paid plans start at $159 a month, against a middle price of $65.46 for the category: 38 of the 49 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 17 tools score higher and cost less.
Each grade against the category
Every bar is all 90 affiliate and referral tools we grade, cut by the letter each got. Kintura’s own letter is outlined.
- CValue for moneyAbove 14 of 89, level with 61
- BFree plan and trialAbove 80 of 89, level with 7
- CFeaturesAbove 0 of 89, level with 56
- CEase of useAbove 2 of 89, level with 87
- BPlatforms and integrationsAbove 35 of 89, level with 54
Price against what you get
Each dot is one of 51 affiliate and referral tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Kintura, or make your own?
Keep it
The plain part of Kintura you could make: reports. What surrounds it you could not. The 5 things listed below take a company, not a weekend.
It is one of the better ones too: its GPA of 2.4 is higher than 68 of the 89 other affiliate and referral tools we grade. It costs $1,908 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- Every click and sale traced back to the right partner.
- Connections that pull numbers from dozens of other services.
- It plugs into other products, Taboola, Revcontent and MGID among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
- Hooks into the device itself: widgets.
What this rests on. Kintura’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Kintura?
Kintura is a tracker for affiliates and media buyers running native, push, banner and pop traffic. It logs clicks and conversions, connects to traffic-source APIs, and applies machine-learning route optimization, placement blacklists and bot filtering. Plans are priced by included tracking events and optimized ad spend.
Worth knowing
- Overages are billed: $0.020 to $0.025 per 1,000 events, and 0.5% to 1% of ad spend above the optimizer allowance.
- The free Growth plan is limited to 1 domain, 1 user and 1,000,000 events a month.
- Refunds are reviewed case by case and generally not given unless traffic loss occurred.
- Several traffic-source connectors are listed as in progress, not live.
Key features
- Route optimization
- Machine-learning models evaluate user actions in the funnel to predict the likeliest conversion and adjust campaign routes.
- Placement blacklists
- Reusable rules pick out losing placements and widgets into named blacklists. Virtual Whitelisting blocks unwanted placements.
- Traffic-source connectors
- Connectors listed on the homepage cover Taboola, Revcontent, MGID, Zeropark, Exoclick and PropellerAds, with more marked in progress.
- Bot and proxy filtering
- Bot detection, residential proxy detection and city-level tokens and filters are listed on every plan.
- KinturaJS and Events API
- A landing-page pixel and an events API record custom funnel events on every plan.
- Live view and reporting
- A live view and reports let you act on placements directly from the report, including placement-level bidding.
Kintura pricing
As of Nov 13, 2026, Kintura has a free plan, and paid plans start at $159 per month, billed yearly ($199 billed monthly).
- Starts at
- $159 per month, billed yearly ($199 billed monthly)
- Free plan
- Growth plan: free forever, 1,000,000 events a month, 1 domain, 1 user.
- Free trial
- 14-day test drive on the paid plans
| Plan | Price | What you get |
|---|---|---|
| Growth | $0 | 1,000,000 events a month, 1 SSL domain, 1 user; overage $0.025 per 1,000 events. |
| Basic | $159per month for 3,000,000 events, billed yearly ($199 billed monthly) | 5 domains and 5 users; optimizer covers $10k a month ad spend, 1% overage above that. |
| Agency | $399per month for 10,000,000 events, billed yearly ($499 billed monthly) | 10 domains and 10 users; optimizer covers $50k a month ad spend, 0.7% overage. |
| Enterprise | $799per month for 20,000,000 events, billed yearly ($999 billed monthly) | 20 domains and 20 users; optimizer covers $100k a month ad spend, 0.5% overage. |
Read from kintura.com on Nov 13, 2026. Prices change, so confirm with Kintura before you buy.
Ways to pay less
- Annual discountYearly billing lowers the monthly price
The Paid Yearly toggle shows Basic at $159 a month ($1,908 a year), Agency at $399 ($4,788) and Enterprise at $799 ($9,588) instead of $199, $499 and $999.
Stated on kintura.com
Works with
- Taboola
- Revcontent
- MGID
- Zeropark
- Exoclick
- PropellerAds
Kintura alternatives
- Kintura vs Voluum
From $109/mo
- Kintura vs RedTrack
Free plan · from $69/mo
- Kintura vs Binom
Free trial · from $104/mo
- Kintura vs Trackier
Free trial
- Kintura vs Affise
Free trial · from $499/mo
Common questions
Does Kintura have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Kintura is listed for Web.
Does Kintura have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Kintura is listed for Web.
Is Kintura open source?
Kintura is not described as open source on its own site, as read on Nov 13, 2026.
Does Kintura have an API?
Yes. Kintura offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.