ShipStation vs Veeqo
We give ShipStation a 2.6 GPA and Veeqo a 3.0, out of 4.0. ShipStation grades higher on features and ease of use. Veeqo grades higher on value for money and the free plan. They get the same grade on platforms.
Price, platforms and features side by side. The table says where each price was read and when.
ShipStation
Shipping software for online sellers, priced by shipments a month
Veeqo
Amazon's free multichannel shipping app, with paid inventory tools
How we grade them
| 2.6GPAShipStationGood | 3.0GPAVeeqoVery good | |
|---|---|---|
| Value for money | C200 shipments a month means Starter's 500 step: $39.99 a month, or $383.90 a year paid yearly (about $32 a month). That's above the middle of this category, and your own carrier accounts and the Shipping API need Standard, from $29.99 for 50 shipments. | AThe Shipping plan is $0 for unlimited shipments, users and warehouses, so 200 parcels a month costs only the postage. Carriers pay Veeqo a commission on each label instead. Free and substantial is an A. |
| Free plan and trial | CNo free plan, but a 30-day trial with no credit card needed. Long enough to ship a month of real orders before you pay. | AFree outright for shipping: unlimited shipments, users, products and warehouses, bulk labels, reports and the rate shopping API. Only inventory sync, digital picking and unlimited listings cost money. |
| Features | BOrders pulled in from every major marketplace, rate shopping, LTL quotes, batch labels, return labels and automations, with inventory and barcode scanning. The whole job, though returns and exchanges, and your own carrier accounts, start on Standard. | CRate shopping across six carriers, bulk labels for up to 100 orders a click, shipping rules, protection against A-to-z claims on Amazon orders and profit reports. But nothing in the listing sends tracking emails to buyers, and stock sync needs a paid plan. |
| Ease of use | BIts iPhone app averages 4.63 from about 6,200 App Store ratings. The web app still needs stores connected and automation rules set up before batch shipping pays off. | CNo store rating on record for its iPhone app, so we go by the listing: you connect your sales channels, carriers and shipping rules before the one-click batches pay off. Usual setup for this category. |
| Platforms and integrations | BWeb and iPhone, with no Android app listed. It connects to Shopify, WooCommerce, BigCommerce, Etsy, Amazon, eBay, Walmart and TikTok Shop, and has a Shipping API on Standard and up. | BWeb and iPhone, with Amazon, eBay, Shopify, Walmart, WooCommerce, Etsy, TikTok Shop and NetSuite, plus an API. No Android or desktop app is listed, so it stops at a B. |
| Best for | busy shops shipping from many sales channels | free shipping software for Amazon sellers |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: ShipStation and Veeqo. How we grade
Price against what you get
ShipStation starts at $14.99 a month and scores 3.0 out of 4 on features, ease of use and platforms. Veeqo starts at $19 a month and scores 2.3.
ShipStation scores higher and starts $4.01 a month lower. Of the other shipping software on the chart, none scores higher than ShipStation for less, and 2 score higher than Veeqo for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- ShipStation starts at $14.99 per month for up to 50 shipments, billed monthly. Veeqo starts at $19 per month and up, for up to 300 orders a month (Inventory).
- Veeqo has a free plan. ShipStation does not, though it has a free trial.
- ShipStation also covers workflow automation.
- Veeqo also covers amazon selling.
At a glance
| ShipStation | Veeqo | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $14.99 per month for up to 50 shipments, billed monthly | $19 per month and up, for up to 300 orders a month (Inventory) |
| Free plan | None | Shipping plan: unlimited shipments, users, products and warehouses, discounted carrier rates, bulk labels, the rate shopping API and reports. You pay only for postage. |
| Free trial | 30-day free trial, no credit card required | Free trial of the Inventory and High Volume plans; length not stated |
| Web | ||
| iOS | ||
| Made by | Auctane | Veeqo Ltd |
| Price read from | shipstation.com | veeqo.com |
| Checked | Oct 18, 2026 | Oct 18, 2026 |
Who each one suits
ShipStation
- Online sellers combining orders from several stores and marketplaces
- Growing shops that want automation rules to label orders in batches
- Businesses that ship pallets by LTL freight as well as parcels
Veeqo
- Amazon sellers who also sell on eBay, Shopify or Walmart
- Sellers who want free shipping software with no label limit
- Growing shops that need stock synced across several channels
Worth knowing
ShipStation
- Every plan is priced by monthly shipments, and postage is paid on top of the subscription.
- There is no free plan; Starter caps out at 5,000 shipments a month and 3 users.
- Using your own carrier accounts and the Shipping API need Standard or higher.
- The mobile app is for iPhone and iPad only; no Android app is listed.
Veeqo
- Postage is the only shipping cost; Veeqo is paid by carriers through a commission on each label.
- Inventory sync, digital picking and unlimited listings need a paid plan priced by monthly orders, though FBA orders are not counted.
- Veeqo is an Amazon company; it says off-Amazon sales data is not shared with other Amazon units.
- The NetSuite integration, priority support and an account manager need High Volume, at $350 a month and up.
Key features
ShipStation
- Rate shopping across carriers
- Compares discounted rates from carriers such as USPS, UPS, FedEx, DHL and GlobalPost. ShipStation says its carrier discounts reach 80% to 90%; that is the vendor's claim.
- Store and marketplace imports
- Unlimited store connections pull in orders from Shopify, WooCommerce, BigCommerce, Squarespace, Wix, Etsy, Amazon, eBay, Walmart and TikTok Shop.
- Automation rules and batches
- Rules batch, route and print labels automatically, with automated rate shopping. Starter has basic automations; Standard and Premium have no limit.
- LTL freight beside parcels
- Every plan can quote, book and compare LTL freight shipments in the same screens as parcels.
- Returns, tracking and inventory
- Return labels on every plan, plus customer tracking emails. Standard adds returns and exchanges, and Premium adds purchase orders, forecasting and pick-to-tote.
- Mobile app
- ShipStation Mobile for iPhone and iPad imports orders, scans barcodes to find them, prints labels and pick lists, and re-sends tracking emails.
Veeqo
- Carrier rates and rate shopping
- Pre-negotiated rates with Amazon Shipping, UPS, USPS, FedEx, DHL and OnTrac, or your own carrier account. Rate shopping can pick the best-value label for each order.
- Bulk labels and shipping rules
- Ship up to 100 orders in one click, with rules based on weight, value and delivery options and customizable print templates.
- Amazon account protection
- Labels marked as protected guard Amazon orders against A-to-z claims and on-time delivery penalties for delays outside your control.
- Veeqo Credits
- Each label earns up to 5% of its base value back in credits, which come off your next shipping bill.
- Inventory and picking
- The Inventory plan syncs stock across channels, forecasts demand, sets reorder points and adds digital picking with the Veeqo scanner and optimized pick paths.
- Reports and AI assistant
- Profit Analyzer and shipping and sales reports on every plan; paid plans add Seller Assistant, an AI agent for warehouse tasks, and an MCP connection.
Plans
ShipStation
Starter$14.99
per month for up to 50 shipments, billed monthly
3 users, unlimited stores, rate shopping, LTL quotes, return labels and basic automations. Rises with volume: $29.99 at 100 shipments, $39.99 at 500, $174.99 at 5,000.
Standard$29.99
per month for up to 50 shipments, billed monthly
10 users, unlimited automations, your own carrier accounts, returns and exchanges, Shipping API, phone support. $449.99 a month at 10,000 shipments.
Premium$349.99
per month for up to 50 shipments, billed monthly
15 users, advanced inventory and warehouse tools, custom analytics and auto-routing. $1,099.99 a month at 10,000 shipments.
Veeqo
Shipping$0
All shipping features with unlimited orders and users, up to 5% back in Veeqo Credits, and 10 free listings a month.
Inventory$19
per month and up, for up to 300 orders a month
Inventory sync, demand forecasting, digital picking with the scanner, unlimited listings. $150 to $275 a month at 5,001 to 10,000 orders.
High Volume$350
per month and up, for up to 5,000 orders a month
Adds a NetSuite integration, priority support, an account manager and API consulting. $351 to $575 a month at 5,001 to 10,000 orders.
Ways to pay less
ShipStation
- Annual discount
20% off with annual billing
Paying yearly saves 20%: Starter at 50 shipments is $143.90 a year instead of $14.99 a month.
Veeqo
- Other savings
Up to 5% back on labels in Veeqo Credits
Every label bought through Veeqo earns up to 5% of the shipment's base value back as credits, deducted from your next bill.
