Shippo
Multi-carrier shipping app and API, priced by labels a month
Shippo report card
Fair · out of 4.0 · graded Oct 18, 2026
Best for multi-carrier labels for small online shops
Shippo is the easy middle pick for a small online shop. It's free up to 30 labels a month, and Pro at $17 a month billed yearly covers up to 200 labels, with 40+ carriers to compare and branded tracking emails. The catch: it lives in a browser only, and the price climbs with your label count.
Who Shippo is for
- Great if you ship from a Shopify, Etsy or eBay store and want several carriers' rates side by side
- Handy when you send under 30 parcels a month and want to pay nothing for the software
- Good for developers who want labels and tracking inside their own app through an API
Who Shippo is not for
- Skip it if you want to print labels from a phone, since the listing shows a web app only
- Tight if you stay free, as Starter stops at 30 labels a month
- Pricey if you grow well past 200 labels, since Pro rises to $179 a month at 10,000
Why Shippo gets a 2.4
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for money200 labels a month means Pro: $17 a month billed yearly ($19 monthly), with no label fee listed on top. That's a little under the middle of what this category charges, but not in its cheapest quarter. It climbs with volume, to $179 a month at 10,000 labels.
- CFree plan and trialStarter is free for up to 30 labels a month and 1 user, with discounted rates, tracking and return labels. A shop that ships most days is past 30 well inside the month, and labels on your own carrier account cost 5¢ each.
- BFeaturesRates from 40+ carriers, orders pulled in from Shopify, Etsy, eBay, Amazon and more, bulk labels with shipping rules, customs forms, return labels and, on Pro, branded tracking emails and pick lists. That's the whole job, plus an API.
- CEase of useNo store rating on record. It's a web app, and you connect your stores and set shipping rules before batch printing earns its keep. That's the ordinary amount of setup for this category.
- BPlatforms and integrationsWeb only, with no phone or desktop app listed, but it connects to Shopify, WooCommerce, Square, Wix, BigCommerce, Etsy, eBay and Amazon, and there's a shipping API. Web with integrations is a B here.
What these grades rest on. Graded from this listing, whose facts were read from Shippo's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/shippo#review"><img src="https://toolgpa.com/badge/shippo.svg" alt="Shippo: 2.4 GPA on ToolGPA" width="196" height="56"></a>Where Shippo stands among shipping software
Shippo's GPA of 2.4 is higher than 4 of the 10 other shipping software we grade, and level with 3.
It stands best on features (B, above 5 of 10) and worst on free plan and trial (C, above 0).
Its paid plans start at $17 a month, against a middle price of $19.49 for the category: 3 of the 9 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Each grade against the category
Every bar is all 11 shipping software we grade, cut by the letter each got. Shippo’s own letter is outlined.
- CValue for moneyAbove 2 of 10, level with 6
- CFree plan and trialAbove 0 of 10, level with 8
- BFeaturesAbove 5 of 10, level with 5
- CEase of useAbove 0 of 10, level with 9
- BPlatforms and integrationsAbove 1 of 10, level with 9
Price against what you get
Each dot is one of 11 shipping software. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Shippo, or make your own?
Keep it
To replace Shippo you would be making discounted carrier rates and labels, which take an agreement with each carrier. That is not a weekend's work, with an AI app builder or without one.
It costs $204 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- Discounted carrier rates and labels, which take an agreement with each carrier.
- Connections to other products, each kept working as those products change.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Shippo’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Shippo?
Shippo is a shipping app and API for online sellers. It pulls orders in from stores and marketplaces, compares discounted rates from more than 40 carriers, prints labels in bulk and sends tracking emails, and the paid Pro plan is priced by how many labels you buy each month. Postage is paid separately for each label.
Shippo has a free plan. Paid plans start at $17 per month for up to 200 labels, billed annually ($19 billed monthly). See every plan
Good for
- Small online shops shipping from one or more storefronts
- Sellers who want to start free at low volume
- Developers adding labels and tracking to their own app
Worth knowing
- Postage is paid on top of the plan for every label; the discounts are against carriers' retail rates.
- The free Starter plan stops at 30 labels a month and charges 5¢ a label on your own carrier account.
- Pro tops out at 10,000 labels a month; each label beyond that costs $0.08.
- Non-US address validation costs 6¢ to 9¢ each, and tracking or rating calls outside Shippo labels are billed at API rates.
Key features
- Discounted carrier rates
- Compares rates from 40+ carriers, including USPS, UPS, FedEx and DHL Express. Shippo says its discounts save up to 90% off retail rates; that is the vendor's claim.
- Store and marketplace connections
- Imports orders from Shopify, WooCommerce, Square, Wix, BigCommerce, Etsy, eBay, Amazon, Walmart and TikTok, or from a CSV file.
- Bulk labels and automations
- Edit and print labels for many orders at once, with shipping rules that fill in label settings. Customs forms and commercial invoices are generated for international orders.
- Tracking and returns
- Every plan tracks shipments and makes return labels. Pro adds branded tracking pages, notification emails and packing slips.
- Pick and pack
- Pro adds printed pick lists and scan-to-print, plus delivery date estimates that Shippo says are AI-powered.
- Shipping API
- A separate API lets developers buy labels, track parcels and validate addresses. API Starter gives 30 free labels a month, then 7¢ a label.
Shippo pricing
- Starts at
- $17 per month for up to 200 labels, billed annually ($19 billed monthly)
- Free plan
- Starter plan: up to 30 labels a month, 1 user, unlimited store connections, discounted carrier rates, tracking, returns and email support. Labels bought on your own carrier account cost 5¢ each.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Starter | $0 | Up to 30 labels a month, 1 user and email support. Labels on your own carrier account cost 5¢ each. |
| Pro | $17per month for up to 200 labels, billed annually ($19 billed monthly) | Branded tracking pages and emails, pick lists, chat and phone support, 5+ users. Price rises with volume: $179 a month at 10,000 labels, billed annually. |
| Premier | Custom | Unlimited shipments, 15+ users and a dedicated account manager, priced through sales. |
Read from goshippo.com on Oct 18, 2026. Prices change, so confirm with Shippo before you buy.
Ways to pay less
- Annual discountAbout 10% off Pro with yearly billing
Pro costs $205 a year for up to 200 labels a month against $19 a month billed monthly; Shippo calls it 10% savings.
Stated on goshippo.com
Works with
Shippo alternatives
- Shippo vs ShipStation
Free trial · from $14.99/mo
- Shippo vs Easyship
Free plan · from $23/mo
- Shippo vs ShippingEasy
Free plan · from $19.99/mo
- Shippo vs Sendcloud
Free plan · from €28/mo
Common questions
Is Shippo free?
Shippo has a free plan. Starter plan: up to 30 labels a month, 1 user, unlimited store connections, discounted carrier rates, tracking, returns and email support. Labels bought on your own carrier account cost 5¢ each. Paid plans start at $17 per month for up to 200 labels, billed annually ($19 billed monthly).
How much does Shippo cost?
Shippo lists 3 plans. Starter: $0. Pro: $17 per month for up to 200 labels, billed annually ($19 billed monthly). Premier: custom pricing. Prices were read from goshippo.com on Oct 18, 2026.
What platforms does Shippo work on?
Shippo is available on Web.
Does Shippo offer any discounts?
Shippo publicly lists the following: About 10% off Pro with yearly billing.
Does Shippo have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. Shippo is listed for Web.
Does Shippo have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. Shippo is listed for Web.
Is Shippo open source?
Shippo is not described as open source on its own site, as read on Oct 18, 2026.
Does Shippo have an API?
Yes. Shippo offers a public API, according to its own site.
What does Shippo integrate with?
Shippo's listing names Shopify, WooCommerce, Square, Wix, BigCommerce, Etsy, eBay and Amazon. A listing names up to eight integrations, so it may connect to more.
Who makes Shippo?
Shippo is made by Shippo. It dates from 2013.
What are the alternatives to Shippo?
The closest alternatives to Shippo in our directory are ShipStation, Pirate Ship, Easyship, ShippingEasy and Sendcloud. Each one has a side-by-side comparison with Shippo.
How does Shippo compare with other shipping software?
Shippo's GPA of 2.4 is higher than 4 of the 10 other shipping software we grade, and level with 3. It stands best on features (B, above 5 of 10) and worst on free plan and trial (C, above 0).
Is Shippo good value for money?
ToolGPA grades Shippo C for value for money. Its paid plans start at $17 a month, against a middle price of $19.49 for the category: 3 of the 9 others that charge start lower. On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Could I make my own version of Shippo?
To replace Shippo you would be making discounted carrier rates and labels, which take an agreement with each carrier. That is not a weekend's work, with an AI app builder or without one. It costs $204 a year. What you could not make: Discounted carrier rates and labels, which take an agreement with each carrier. Connections to other products, each kept working as those products change. The depth: we grade its features B, which means it covers the whole job. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 18, 2026.