ActiveCampaign
E-Mail-Marketing
Email marketing and multi-step automation priced by contacts
Kostenlose Testphase · ab $15/monatWeb
Beste E-Mail-Marketing & Newsletter (2026): unsere Top 3 von 28, im Ranking
Stand 17.10.2026: Unsere erste Wahl ist Mailchimp (GPA 2.8), dann Sender und Zoho Campaigns.
Platziert von ToolGPA am 17.10.2026 · Einträge geprüft bis 18.10.2026
Schick Newsletter und Kampagnen an deine Liste, mit Anmeldeformularen, automatischen E-Mails und einer Zählung, wer sie geöffnet hat.
Unsere Top drei E-Mail-Marketing- und Newsletter-Tools
Mailchimp comes first because it covers the whole job on the web, iPhone and Android, and its app has far more ratings than any other on record here, though it costs more as a list grows. Sender is second for anyone who wants to pay nothing, with automations free up to 2,500 subscribers. Zoho Campaigns is third, with the higher grade and a $3 starting price, held back by a free plan without workflows. MailerLite narrowly missed: it costs less than Mailchimp, but its free plan stops at 250 subscribers. Kit's free plan takes 10,000 but has no automations.
Platz 1: Mailchimp
Gratis-Plan · ab $13/monat
Für: Most small businesses
Mailchimp covers campaigns, sign-up and popup forms, landing pages, automated flows and an SMS add-on, and runs on the web with iPhone and Android apps that can build and send an email. It connects to Shopify, WooCommerce, Square, Wix, Squarespace, Stripe, Canva and Zapier. Its iPhone and iPad app averages 4.85 from about 51,700 ratings. Know the limits: the free plan stops at 250 contacts and 500 sends a month, Essentials at $13 a month for 500 contacts allows only 4-step flows, and full automations need Standard at $20. Prices climb with the list, to $110 a month on Essentials at 10,000 contacts, and passing a limit bills overages automatically.
iPhone- und iPad-App: 4.9 von 5 im App Store
Mailchimp: Preise und DetailsPlatz 2: Sender
Gratis-Plan · ab $9/monat
Für: Anyone who wants to pay nothing
Sender's Free Forever plan covers 2,500 subscribers and 15,000 emails a month, with automation workflows, pop-ups, forms, 10 landing pages and transactional email, where Mailchimp's free plan stops at 250 contacts and has no flows. Paid plans start at $9 a month for 500 subscribers and reach $69 a month at 10,000, against $110 on Mailchimp Essentials. It is second because it reaches less far: it runs only in a browser, with no phone app, and free emails, forms and pages carry Sender branding. SMS credits are bought separately and priced by country, and the 30% yearly discount covers a new customer's first year only.
Sender: Preise und DetailsPlatz 3: Zoho Campaigns
Gratis-Plan · ab $3/monat
Für: Small budgets, and businesses already on Zoho
Zoho Campaigns' Standard plan is $3 a month for 500 contacts, billed yearly ($4 monthly), with unlimited emails, 10 users, A/B tests and workflows, and it is $49 a month billed monthly at 10,000 contacts. The Forever Free plan covers 2,000 contacts, 6,000 emails a month and 5 users. It syncs with Zoho CRM, Bigin, Desk and Books, plus Salesforce, HubSpot, Shopify, WooCommerce and Zapier. It is third because the free plan has no automated workflows, cart and purchase emails and pop-ups need Professional at $4.50 a month billed yearly, it runs only in a browser, and texts and WhatsApp are paid for with separate credits.
Zoho Campaigns: Preise und Details
Platziert am 17.10.2026 nach dem, was jeder Eintrag zeigt und was Leute über das Tool sagen, nicht nach eigenen Tests. Wie unser Ranking entsteht
Preis gegen das, was du bekommst
Welche E-Mail-Marketing- und Newsletter-Tools geben am meisten fürs Geld?
Going by our grades, Constant Contact and Zoho Campaigns give the most for the money among email marketing and newsletter tools: no tool on this chart scores higher without costing more.
Alle 27 im Diagramm ansehen
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A mailing list at its plainest is a table of addresses and a form to join it. Getting thousands of emails into inboxes rather than spam, and staying within the law on consent and unsubscribing, is a service, not an app.
Behalten28Deine Wahl0Bauen0Keine dieser E-Mail-Marketing- und Newsletter-Tools ist zum Selbstbauen.
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28 Tools
Tools
- 2.4GPA
- 2.4GPA
AWeber
E-Mail-Marketing
Email marketing for small businesses, with landing pages and a store
Gratis-Plan · ab $12.50/monatWeb - 2.4GPA
beehiiv
E-Mail-Marketing
Newsletter platform with paid subscriptions, ads, website and podcast
Gratis-Plan · ab $49/monatWeb - 2.2GPA
Benchmark Email
E-Mail-Marketing
Straightforward email campaigns with every feature on every plan
Gratis-Plan · ab $16/monatWeb - 2.6GPA
Brevo
E-Mail-Marketing
Email, SMS and WhatsApp marketing priced by emails sent, with a CRM
Gratis-Plan · ab $9/monatWeb - 2.4GPA
Campaign Monitor
E-Mail-Marketing
Email marketing for small businesses, nonprofits and agencies
Kostenlose Testphase · ab $11.70/monatWeb - 2.4GPA
Campaigner
E-Mail-Marketing
Email marketing with multi-path workflows and audience insights
Kostenlose Testphase · ab $14/monatWeb - 2.6GPA
Constant Contact
E-Mail-Marketing
Email, SMS and social marketing for small businesses
Kostenlose Testphase · ab $10.20/monatWeb · iOS - 2.2GPA
Customer.io
E-Mail-Marketing
Data-driven email, SMS, push and in-app messaging for product teams
Kostenlose Testphase · ab $100/monatWeb - 2.0GPA
Drip
E-Mail-Marketing
Email automation and pop-ups for online stores
Kostenlose Testphase · ab $39/monatWeb - 2.8GPA
EmailOctopus
E-Mail-Marketing
Simple, low-cost email marketing with a free plan for 2,500
Gratis-Plan · ab $9/monatWeb - 2.2GPA
Encharge
E-Mail-Marketing
Behavior-based email automation for SaaS and subscription businesses
Kostenlose Testphase · ab $79/monatWeb - 2.4GPA
Flodesk
E-Mail-Marketing
Design-led email marketing and checkout for creators
Gratis-Plan · ab $19/monatWeb - 2.4GPA
GetResponse
E-Mail-Marketing
Email marketing with automation, webinars, courses and landing pages
Gratis-Plan · ab $19/monatWeb · iOS · Android - 2.6GPA
iContact
E-Mail-Marketing
Email marketing for small businesses, with social posting built in
Kostenlose Testphase · ab $9/monatWeb - 2.6GPA
Kit
E-Mail-Marketing
Email marketing and paid newsletters for creators
Gratis-Plan · ab $33/monatWeb - 2.4GPA
Klaviyo
E-Mail-Marketing
Email, text and push marketing built on online-store customer data
Gratis-Plan · ab $20/monatWeb - 2.8GPA
Mailchimp
E-Mail-Marketing
Email and SMS marketing with automations, priced by contact count
Gratis-Plan · ab $13/monatWeb · iOS · Android - 2.2GPA
Mailcoach
E-Mail-Marketing
Email campaigns priced by emails sent, hosted or self-hosted
Kostenlose Testphase · ab $9.99/monatWeb - 2.6GPA
MailerLite
E-Mail-Marketing
Email newsletters, automations, sites and paid subscriptions
Gratis-Plan · ab $12/monatWeb · iOS - 2.6GPA
Moosend
E-Mail-Marketing
Low-cost email campaigns and automation priced by contacts
Kostenlose Testphase · ab $7/monatWeb - 2.4GPA
Omnisend
E-Mail-Marketing
Email, SMS and push marketing for online stores, priced by contacts
Gratis-Plan · ab $16/monatWeb - 2.4GPA
Privy
E-Mail-Marketing
Pop-ups, email and SMS for small online stores
Kostenlose Testphase · ab $30/monatWeb - 2.0GPA
RGE Studio
E-Mail-Marketing
Drag-and-drop email and landing page designer, formerly Beefree
Gratis-Plan · ab $25/monatWeb - 2.8GPA
Sender
E-Mail-Marketing
Email and SMS marketing with a free plan for 2,500 subscribers
Gratis-Plan · ab $9/monatWeb - 2.6GPA
SendPulse
E-Mail-Marketing
Email campaigns and automation in a wider multichannel suite
Gratis-Plan · ab $9.60/monatWeb · iOS · Android - 2.0GPA
Sendy
E-Mail-Marketing
Self-hosted newsletter app that sends through Amazon SES
Ab $69 einmaligWeb - 3.0GPA
Zoho Campaigns
E-Mail-Marketing
Email, SMS and WhatsApp campaigns that tie into Zoho's apps
Gratis-Plan · ab $3/monatWeb
Häufige Fragen
Was sind die besten E-Mail-Marketing- und Newsletter-Tools?
Stand 17.10.2026: ToolGPA platziert Mailchimp auf Platz 1 (für: most small businesses), Sender auf Platz 2 (für: anyone who wants to pay nothing), Zoho Campaigns auf Platz 3 (für: small budgets, and businesses already on Zoho).
Wie macht ToolGPA das Ranking der E-Mail-Marketing- und Newsletter-Tools?
Nach dem, was die eigenen Seiten jedes Tools zeigen (Preis, Gratis-Plan, Plattformen, Funktionen und Grenzen), und nach dem, was Leute in öffentlichen Bewertungen und Diskussionen darüber sagen. Nicht nach eigenen Tests. Platz 1 geht an das Tool, das zu den meisten Leuten passt, und Platz 2 und 3 an die beste Wahl für die Leser, die dabei außen vor bleiben.