The 123FormBuilder Insider’s Guide
Everything we know about 123FormBuilder in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
123FormBuilder
The Insider’s Guide
Online form builder with payments and Salesforce connections
Every plan, grade, refund rule and rival among form and survey tools, read from 123FormBuilder’s own pages.
Made by 123FormBuilder · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from 123FormBuilder’s own pages, its app-store listings and our grades. Every fact in it is on 123FormBuilder’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 13 of the 60 other form and survey tools we grade
123FormBuilder is a hosted online form builder with templates, multi-page forms, digital signatures and payment gateway integrations. A free Basic plan is followed by Gold, Platinum, Diamond and Enterprise plans that raise limits on forms, monthly submissions, fields and file storage.
To get you started, here are 9 things to know about 123FormBuilder, taken from its own pages and our grades.
It is a web app where you build each form yourself.
- 1
Best for online forms with payment gateways and Salesforce
123FormBuilder is an online form builder with payment gateways and a Salesforce connection.
- 2
Paid plans start at $18.50 a month
As its pricing page puts it: $18.50 per month, billed yearly.
- 3
There is a free plan
Basic plan: 5 forms, 100 submissions a month, 10 fields per form and 1,000 form views, with 123FormBuilder branding.
- 4
It runs on Web
Web.
- 5
Form editor and templates
A form editor with 25+ field types, multi-page forms, digital signatures, Likert scales, embedded files and a template library by form type and industry.
- 6
Payment gateways
The site lists integration with 15+ payment gateways, including PayPal, Stripe, Square, Authorize.Net and Braintree.
- 7
Salesforce integration
Forms connect to Salesforce Sales Cloud, Marketing Cloud and Experience Cloud.
- 8
A 2.2 GPA, above 13 of 60
That is against the other form and survey tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace 123FormBuilder you would be making connections to other products, each kept working as those products change. That is not a weekend's work, with an AI app builder or without one.
123FormBuilder at a glance
- Pricing
- Free plan, from $18.50 per month, billed yearly
- Free plan
- Yes
- Free trial
- None stated
- Runs on
- Web
- Made by
- 123FormBuilder
- Category
- Forms & Surveys
- Our grade
- 2.2 GPA, fair
The report card
Best for online forms with payment gateways and Salesforce
123FormBuilder is an online form builder with payment gateways and a Salesforce connection. The free Basic plan stops at 100 submissions a month and 10 fields a form, and the paid prices shown are half-off figures with no end date, so you can't be sure what renewal costs.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Gold is $18.50 a month billed yearly, inside the $14 to $34 band where most form tools sit. Platinum is $24.50 and Diamond $49.50. |
| Free plan and trial | C | Basic is free for 5 forms but caps you at 100 submissions a month, 10 fields a form and 1,000 form views, with 123FormBuilder branding. |
| Features | C | Editor, templates, payment gateways, Salesforce and accessibility settings cover the basics. Extra user licenses are sold on top of the paid plans. |
| Ease of use | C | No store rating on record. It is a web app where you build each form yourself. |
| Platforms and integrations | B | Web only, but it connects to Salesforce, Stripe, PayPal, Square, Authorize.Net, Braintree, Wix and Shopify. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who 123FormBuilder is for
- Fits if you take card payments through a form and already use Stripe or PayPal
- Works for Salesforce users who want form entries to land in Salesforce
Who it is not for
- Tight if you stay on the free plan, with 100 submissions a month and 10 fields a form
- Watch out: the paid prices are shown at 50% off a higher crossed-out price, with no end date given
- Pricey if you add people, because extra user licenses cost more on every paid plan
- Skip it if you want your branding removed for free, as that starts on Gold
Good to know
Good for
- Small businesses taking payments through forms
- Salesforce teams that want forms linked to the CRM
- Teams that need a free plan to test the builder
Worth knowing
- The free Basic plan stops at 100 submissions a month, 10 fields per form and 1,000 form views.
- Paid prices are shown at 50% off higher crossed-out prices, with no end date given.
- The brand is removed from Gold up; Basic forms carry 123FormBuilder branding.
- Extra user licenses are sold separately on the paid plans.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$18.50
A month to start. There is a free plan too
123FormBuilder has a free plan. Paid plans start at $18.50 per month, billed yearly.
Basic
$0
5 forms, 100 submissions a month, 10 fields per form, 1,000 views and up to 100 data transfers a day.
Gold
$18.50
per month, billed yearly
Shown at 50% off a crossed-out $37. 25 forms, 5,000 submissions a month, 250 fields per form and 1 GB of storage.
Platinum
$24.50
per month, billed yearly
Shown at 50% off a crossed-out $49. 100 forms, 20,000 submissions a month, 500 fields, 10 GB and a custom form domain.
Diamond
$49.50
per month, billed yearly
Shown at 50% off a crossed-out $99. 200 forms, 100,000 submissions a month, 800 fields and 100 GB of storage.
Enterprise
$225
per month and up, billed yearly
Unlimited forms, submissions and fields, with 100 GB or more of storage. Sold through sales.
The free plan
Basic plan: 5 forms, 100 submissions a month, 10 fields per form and 1,000 form views, with 123FormBuilder branding.
Read from 123formbuilder.com on Nov 12, 2026.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Online form builder with payments and Salesforce connections. Here is what it does, as its own site describes it, and what it covers: public API, templates, workflow automation, forms, surveys.
Editor, templates, payment gateways, Salesforce and accessibility settings cover the basics.
- Form editor and templates
- A form editor with 25+ field types, multi-page forms, digital signatures, Likert scales, embedded files and a template library by form type and industry.
- Payment gateways
- The site lists integration with 15+ payment gateways, including PayPal, Stripe, Square, Authorize.Net and Braintree.
- Salesforce integration
- Forms connect to Salesforce Sales Cloud, Marketing Cloud and Experience Cloud.
- Branding and domains
- Gold removes the 123FormBuilder brand, Platinum adds a custom form domain, Diamond adds a favicon and white labeling is an Enterprise add-on.
- Data transfers
- Basic allows up to 100 automated data transfers a day; paid plans list them as unlimited.
- Accessibility
- The vendor says its forms meet WCAG 2.1 Level A and AA and include alt-text for form elements.
Where it runs
- Web
What it works with
- Salesforce
- Stripe
- PayPal
- Square
- Authorize.Net
- Braintree
- Wix
- Shopify
123FormBuilder is made by 123FormBuilder.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
13/60
Other form and survey tools it is graded above
123FormBuilder's GPA of 2.2 is higher than 13 of the 60 other form and survey tools we grade, and level with 10.
It stands best on platforms and integrations (B, above 12 of 60) and worst on features (C, above 0).
Its paid plans start at $18.50 a month, against a middle price of $19.50 for the category: 21 of the 51 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 7 tools score higher and cost less.
Each grade against the category
Every bar is all 61 form and survey tools we grade, cut by the letter each got. 123FormBuilder’s own letter is outlined.
- CValue for moneyAbove 12 of 60
- CFree plan and trialAbove 4 of 60
- CFeaturesAbove 0 of 60
- CEase of useAbove 3 of 60
- BPlatforms and integrationsAbove 12 of 60
Price against what you get
Each dot is one of 53 form and survey tools. Further left costs less; higher up scores better on features, ease of use and platforms. 123FormBuilder is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace 123FormBuilder you would be making connections to other products, each kept working as those products change. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 37 of the 60 other form and survey tools grade higher. It costs $222 a year.
What you could make
- Forms, surveys and templates: an app builder makes these well.
What you could not
- Connections to other products, each kept working as those products change.
What this rests on. 123FormBuilder’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Jotform, Formstack, Cognito Forms, Wufoo and Zoho Forms
The 5 tools 123FormBuilder is most often weighed against, with where each one differs from it.
- 3.0GPA
Jotform
Free plan · from $34/mo
No-code form builder with payments, e-signatures and workflows.
- Only Jotform lists iOS and Android apps.
- 123FormBuilder also covers surveys.
- Jotform also covers AI agents and app builder.
- 2.2GPA
Formstack
Free trial · from $83/mo
No-code forms with document generation and eSignatures.
- 123FormBuilder has a free plan. Formstack does not, though it has a free trial.
- 123FormBuilder also covers surveys.
- Formstack also covers no-code.
- 2.4GPA
Cognito Forms
Free plan · from $19/mo
Form builder with calculations, payments and approval workflows.
- Cognito Forms also covers no-code.
- 2.4GPA
Wufoo
Free plan · from $16.25/mo
Drag-and-drop online form builder from SurveyMonkey.
- 123FormBuilder also covers workflow automation.
- Wufoo also covers no-code and reports.
- 2.8GPA
Zoho Forms
Free plan · from $10/mo
No-code form builder with approvals, payments and mobile apps.
- Only Zoho Forms lists iOS and Android apps.
- 123FormBuilder also covers surveys.
- Zoho Forms also covers no-code and reports.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
13
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is 123FormBuilder free?
123FormBuilder has a free plan. Basic plan: 5 forms, 100 submissions a month, 10 fields per form and 1,000 form views, with 123FormBuilder branding.
How much does 123FormBuilder cost?
123FormBuilder lists 5 plans. Basic: $0.
What platforms does 123FormBuilder work on?
123FormBuilder is available on Web.
Does 123FormBuilder have an Android app?
No Android app was listed when its pages were read on Nov 12, 2026. 123FormBuilder is listed for Web.
Does 123FormBuilder have an iPhone app?
No iPhone app was listed when its pages were read on Nov 12, 2026. 123FormBuilder is listed for Web.
Is 123FormBuilder open source?
123FormBuilder is not described as open source on its own site, as read on Nov 12, 2026.
Does 123FormBuilder have an API?
Yes. 123FormBuilder offers a public API, according to its own site.
What does 123FormBuilder integrate with?
123FormBuilder's listing names Salesforce, Stripe, PayPal, Square, Authorize.Net, Braintree, Wix and Shopify.
Who makes 123FormBuilder?
123FormBuilder is made by a company of the same name.
What are the alternatives to 123FormBuilder?
The closest alternatives to 123FormBuilder in our directory are Jotform, Formstack, Cognito Forms, Wufoo and Zoho Forms.
How does 123FormBuilder compare with other form and survey tools?
123FormBuilder's GPA of 2.2 is higher than 13 of the 60 other form and survey tools we grade, and level with 10.
Is 123FormBuilder good value for money?
ToolGPA grades 123FormBuilder C for value for money. Its paid plans start at $18.50 a month, against a middle price of $19.50 for the category: 21 of the 51 others that charge start lower.
Could I make my own version of 123FormBuilder?
To replace 123FormBuilder you would be making connections to other products, each kept working as those products change.
Where this guide comes from
The prices, plans, platforms and features were read from 123FormBuilder’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from 123FormBuilder's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by 123FormBuilder. Prices change, so check 123formbuilder.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- 123FormBuilder, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/123formbuilder
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "123FormBuilder: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/123formbuilder
Know someone choosing between form and survey tools?
Send them this guide: toolgpa.com/tools/123formbuilder/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded form and survey tools after 123FormBuilder, each with an Insider's Guide of its own.
- Forms & Surveys Insider's GuideEvery one of the 61 form and survey tools we grade, compared
- Google Forms Insider's GuideForm, survey and quiz builder that comes with a Google Account3.2 GPA
- Jotform Insider's GuideNo-code form builder with payments, e-signatures and workflows3.0 GPA
- Fillout Insider's GuideForm builder with unlimited seats, payments and scheduling2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what 123FormBuilder’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. 123FormBuilder is a trademark of its owner, and this guide is not made, paid for or approved by 123FormBuilder. Prices and plans change: check 123formbuilder.com before you buy.