Cognism
B2B contact data with phone-verified mobiles, focused on Europe
Cognism report card
Fair · out of 4.0 · graded Oct 17, 2026
Best for phone-checked mobile numbers for selling into Europe
Cognism sells B2B contact data with mobile numbers checked by phone, and it's built for selling into Europe. Both packages come with 5 seats and are priced by its sales team, so there's nothing to compare up front. There's no free plan or trial on record, either.
Who Cognism is for
- Great if you sell into Europe and want data built around it
- Handy when your team cold calls and needs mobile numbers that have been checked
- Good for sales teams of five or more reps
Who Cognism is not for
- Not for you if you want to try before you buy, as there's no free plan or trial
- Skip it if you're on your own, since both packages come with 5 seats
- Pricey if you want intent data or CRM Enrichment, which need Pro and an add-on
Why Cognism gets a 2.0
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for moneyNo prices are published: Standard and Pro are quoted by sales, so it sits at the ordinary grade. Both include 5 seats, so the quote is your five-person figure, and each seat comes with a set number of credits, one per contact revealed.
- FFree plan and trialNothing free on record: no free plan and no trial, and both packages are sold through its sales team.
- BFeaturesEmails and phone-checked mobiles, hiring, funding and job-change signals, AI search and research, a browser extension, CRM enrichment, an API and MCP. It covers the whole job, and intent data comes with Pro.
- CEase of useNo App Store rating on record. It's a sales platform for teams of five or more, with filters, signals and CRM syncing to set up, so expect some onboarding.
- BPlatforms and integrationsWeb and a browser extension, with Salesforce, HubSpot, Pipedrive, Microsoft Dynamics 365, Bullhorn, Salesloft, Outreach and Zapier, plus an API and MCP.
What these grades rest on. Graded from this listing, whose facts were read from Cognism's own pages on 17 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/cognism#review"><img src="https://toolgpa.com/badge/cognism.svg" alt="Cognism: 2.0 GPA on ToolGPA" width="196" height="56"></a>Where Cognism stands among lead and email finders
Cognism's GPA of 2.0 is higher than 0 of the 19 other lead and email finders we grade.
It stands best on features (B, above 9 of 19) and worst on free plan and trial (F, above 0).
Each grade against the category
Every bar is all 20 lead and email finders we grade, cut by the letter each got. Cognism’s own letter is outlined.
- CValue for moneyAbove 1 of 19, level with 9
- FFree plan and trialAbove 0 of 19
- BFeaturesAbove 9 of 19, level with 8
- CEase of useAbove 0 of 19, level with 9
- BPlatforms and integrationsAbove 1 of 19, level with 18
Keep Cognism, or make your own?
Your call
Cognism sits between: not beyond making, and not a weekend's work either.
What you would give up is listed below. Whether that is worth the price is your call.
What you could make
- It runs in a browser, which is where something home-made would run too.
What you could not
- It plugs into other products, Salesforce, HubSpot and Pipedrive among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Cognism’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Cognism?
Cognism is a B2B contact and company database for sales and marketing teams, built around selling into Europe. It provides work emails, mobile numbers that are checked by phone, company data and signals such as hiring, funding and job changes, through a web platform, a browser extension, CRM integrations and an API. Both prospecting packages are priced by its sales team.
Cognism's current pricing could not be confirmed from its own site. See every plan
Good for
- Sales teams prospecting into Europe
- Teams that cold call and need verified mobile numbers
- Mid-market and enterprise teams with five or more reps
Worth knowing
- No prices are published: the Standard and Pro packages, CRM Enrichment and data feeds are all quoted by sales.
- Both packages include 5 seats, and Cognism says teams of at least 5 salespeople get the most from it.
- Each seat gets a set number of credits, one per revealed contact; more credits are bought separately.
- Intent data and on-demand mobile verification need Pro, and CRM Enrichment is an extra add-on.
Key features
- Contact and company data
- Emails, mobile numbers, job titles and work history for people, and revenue, headcount, headquarters and technology use for companies.
- Phone-verified mobiles
- Mobile numbers that pass extra manual and automated checks. Pro adds on-demand verification of chosen prospects and a premium mobile filter.
- Signals and intent data
- Hiring, funding, M&A and job-change signals on every package; Pro adds Bombora intent data with up to 12 topics chosen from over 11,000.
- AI search and research
- AI search, an AI persona builder and AI company research help find accounts and refine lists built with firmographic and technographic filters.
- Browser extension
- Shows contact data and buying signals on LinkedIn and company websites, and pushes contacts into a CRM.
- CRM Enrichment, MCP and API
- An add-on or standalone product enriches CRM records and keeps them current. MCP and API access come with both prospecting packages.
Cognism pricing
We could not confirm Cognism’s current pricing from its own site, so we are not listing plans here. See cognism.com for current prices.
Works with
Cognism alternatives
- Cognism vs ZoomInfo
Free plan
- Cognism vs Lusha
Free plan · from $37.45/mo
- Cognism vs Apollo.io
Free plan · from $49/mo
- Cognism vs Kaspr
Free plan · from $49/mo
- Cognism vs UpLead
Free trial · from $74/mo
Common questions
Is Cognism free?
No. Cognism is a paid product.
What platforms does Cognism work on?
Cognism is available on Web. It also has a browser extension.
Does Cognism have an Android app?
No Android app was listed when its pages were read on Oct 17, 2026. Cognism is listed for Web.
Does Cognism have an iPhone app?
No iPhone app was listed when its pages were read on Oct 17, 2026. Cognism is listed for Web.
Is Cognism open source?
Cognism is not described as open source on its own site, as read on Oct 17, 2026.
Does Cognism have an API?
Yes. Cognism offers a public API, according to its own site.
What does Cognism integrate with?
Cognism's listing names Salesforce, HubSpot, Pipedrive, Microsoft Dynamics 365, Bullhorn, Salesloft, Outreach and Zapier. A listing names up to eight integrations, so it may connect to more.
Who makes Cognism?
Cognism is made by Cognism Ltd. It dates from 2015.
What are the alternatives to Cognism?
The closest alternatives to Cognism in our directory are ZoomInfo, Lusha, Apollo.io, Kaspr and UpLead. Each one has a side-by-side comparison with Cognism.
How does Cognism compare with other lead and email finders?
Cognism's GPA of 2.0 is higher than 0 of the 19 other lead and email finders we grade. It stands best on features (B, above 9 of 19) and worst on free plan and trial (F, above 0).
Could I make my own version of Cognism?
Cognism sits between: not beyond making, and not a weekend's work either. What you would give up is listed below. Whether that is worth the price is your call. What you could not make: It plugs into other products, Salesforce, HubSpot and Pipedrive among them, and has an API. AI features, unless you pay a model provider for each request yourself. The depth: we grade its features B, which means it covers the whole job. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 17, 2026.