The Crazy Egg Insider’s Guide
Everything we know about Crazy Egg in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Crazy Egg
The Insider’s Guide
Heatmaps, session recordings and A/B testing for websites
Every plan, grade, refund rule and rival among website and product analytics tools, read from Crazy Egg’s own pages.
Made by Crazy Egg, Inc. · checked Nov 13, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Crazy Egg’s own pages, its app-store listings and our grades. Every fact in it is on Crazy Egg’s page too, where it is kept up to date. Checked Nov 13, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 18 of the 58 other website and product analytics tools we grade
Crazy Egg is a website optimization tool that shows how visitors click and scroll through heatmap reports and session recordings. It also includes A/B testing, popup calls to action, error tracking, surveys, web analytics and funnel reports, with plans priced by tracked pageviews each month.
To get you started, here are 9 things to know about Crazy Egg, taken from its own pages and our grades.
Paid plans are priced by pageviews and billed annually, and the free plan's limits are not published.
- 1
Best for small sites that want heatmaps and A/B tests in one tool
Crazy Egg offers heatmaps, recordings, A/B tests and surveys, with a free plan for analytics, instant heatmaps and surveys.
- 2
Paid plans start at $29 a month
As its pricing page puts it: $29 per month for 5,000 pageviews, billed annually.
- 3
There is a free plan
A Free plan with no credit card: web analytics, instant heatmaps, conversion analytics and website surveys. The pages state no usage limits for it.
- 4
It runs on Web
Web.
- 5
Heatmap reports
Snapshots of how visitors click and scroll on a page, with the number of reports allowed each month set by the plan.
- 6
Session recordings
Videos of individual visits, sampled per domain at a rate you set, with storage of 6 months on Starter and 2 years above it.
- 7
A/B testing and CTAs
A/B tests and popup calls to action are included from Plus up, with targeting by device on Plus and more rules on higher plans.
- 8
A 2.2 GPA, above 18 of 58
That is against the other website and product analytics tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
The plain part of Crazy Egg you could make: popups and surveys. What surrounds it you could not. The 5 things listed below take a company, not a weekend.
Crazy Egg at a glance
- Pricing
- Free plan, from $29 per month for 5,000 pageviews, billed annually
- Free plan
- Yes
- Free trial
- 30-day free trial on every paid plan
- Runs on
- Web
- Made by
- Crazy Egg, Inc.
- Category
- Website & Product Analytics
- Our grade
- 2.2 GPA, fair
The report card
Best for small sites that want heatmaps and A/B tests in one tool
Crazy Egg offers heatmaps, recordings, A/B tests and surveys, with a free plan for analytics, instant heatmaps and surveys. Paid plans are priced by pageviews and billed annually, and the free plan's limits are not published.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Starter is $29 a month billed annually, between the analytics category's cheaper quarter ($16.58) and its middle ($32). |
| Free plan and trial | C | A free plan needs no card, but covers only analytics, instant heatmaps and surveys, and its limits are not stated. |
| Features | C | Heatmaps, recordings and A/B testing are covered, but A/B tests, CTAs and error tracking are not on Starter. |
| Ease of use | C | No store rating is on record, and installing the tracking code and setting up tests is on you. |
| Platforms and integrations | B | Web only, with installs through Google Tag Manager, Shopify, WordPress, Wix and others. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Crazy Egg is for
- Fits if you want heatmaps and surveys for a small site and can start on the free plan
- Works for agencies, since domains and team members are unlimited
Who it is not for
- Skip it if you want recordings for free, because the free plan lists none
- Tight if you need A/B testing, since it starts on Plus at $99 a month
- Watch out: paid plans are billed annually and no monthly price is shown
- Watch out: hitting a monthly limit pauses data collection until the 1st
- Pricey if you outgrow the plans: extra heatmaps or recordings go through sales
Good to know
Good for
- Small sites that want heatmaps and A/B tests in one tool
- Agencies, since domains and seats are unlimited
- Teams that prefer a hard cap to overage charges
Worth knowing
- Paid plans are billed annually; no monthly price is shown on the pricing page.
- The Free plan covers analytics, instant heatmaps and surveys; recordings, saved heatmap reports and A/B testing need a paid plan. No Free limits are stated.
- A/B testing, CTAs and error tracking are not on Starter.
- More heatmaps or recordings than a plan allows are add-ons that go through sales.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$29
A month to start. There is a free plan too
Crazy Egg has a free plan. Paid plans start at $29 per month for 5,000 pageviews, billed annually.
A free plan needs no card, but covers only analytics, instant heatmaps and surveys, and its limits are not stated.
Free
$0
per month, no credit card
Web analytics, instant heatmaps, conversion analytics and website surveys; limits are not stated on the pages.
Starter
$29
per month for 5,000 pageviews, billed annually
5 heatmap reports, 50 recordings a month stored 6 months, unlimited domains and team members.
Plus
$99
per month for 150,000 pageviews, billed annually
75 heatmap reports, 1,000 recordings a month stored 2 years, plus A/B testing, CTAs and error tracking.
Pro
$249
per month for 500,000 pageviews, billed annually
100 heatmap reports, 5,000 recordings a month, broader A/B test targeting and export of heatmaps and recordings to AI.
Enterprise
$599
per month for 1M pageviews, billed annually
200 heatmap reports, 10,000 recordings a month, targeting by all audience segments and SAML single sign-on.
The free plan
A Free plan with no credit card: web analytics, instant heatmaps, conversion analytics and website surveys. The pages state no usage limits for it.
Trying it first
30-day free trial on every paid plan
Read from crazyegg.com on Nov 13, 2026.
Ways to pay less
Nonprofit
Nonprofit and education discounts
The pricing FAQ says Crazy Egg offers discounts to nonprofits and education; terms are not published and are quoted through sales.
Stated on crazyegg.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Heatmaps, session recordings and A/B testing for websites. Here is what it does, as its own site describes it, and what it covers: public API, AI features, surveys, web analytics, session replay, a/B testing, popups.
Heatmaps, recordings and A/B testing are covered, but A/B tests, CTAs and error tracking are not on Starter.
- Heatmap reports
- Snapshots of how visitors click and scroll on a page, with the number of reports allowed each month set by the plan.
- Session recordings
- Videos of individual visits, sampled per domain at a rate you set, with storage of 6 months on Starter and 2 years above it.
- A/B testing and CTAs
- A/B tests and popup calls to action are included from Plus up, with targeting by device on Plus and more rules on higher plans.
- Surveys and analytics
- Unlimited website surveys, web analytics and conversion tracking with funnel reports are included on every plan at no extra charge.
- AI analysis
- Every plan lists AI analysis of heatmaps and recordings, and Pro and Enterprise add export of both to outside AI tools.
- No overages
- When a monthly limit is reached, data collection pauses until the 1st of the next month instead of billing extra.
Where it runs
- Web
What it works with
- Google Analytics
- Google Tag Manager
- Shopify
- WordPress
- Wix
- Squarespace
- Magento
- Segment
Crazy Egg is made by Crazy Egg, Inc.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
18/58
Other website and product analytics tools it is graded above
Crazy Egg's GPA of 2.2 is higher than 18 of the 58 other website and product analytics tools we grade, and level with 13.
It stands best on platforms and integrations (B, above 20 of 58) and worst on features (C, above 1).
Its paid plans start at $29 a month, against a middle price of $29 for the category: 16 of the 32 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 11 tools score higher and cost less.
Each grade against the category
Every bar is all 59 website and product analytics tools we grade, cut by the letter each got. Crazy Egg’s own letter is outlined.
- CValue for moneyAbove 5 of 58
- CFree plan and trialAbove 17 of 58
- CFeaturesAbove 1 of 58
- CEase of useAbove 3 of 58
- BPlatforms and integrationsAbove 20 of 58
Price against what you get
Each dot is one of 38 website and product analytics tools. Further left costs less; higher up scores better on features, ease of use and platforms. Crazy Egg is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
The plain part of Crazy Egg you could make: popups and surveys. What surrounds it you could not. The 5 things listed below take a company, not a weekend.
That makes this kind of software worth paying for, not this one in particular: 27 of the 58 other website and product analytics tools grade higher. It costs $348 a year.
What you could make
- Popups and surveys: an app builder makes these well.
What you could not
- Recordings of what each visitor did on your pages.
- Splitting visitors between versions and telling you which won.
- A tracking script and a database that counts every visit.
- It plugs into other products, Google Analytics, Google Tag Manager and Shopify among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Crazy Egg’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Contentsquare, Mouseflow, Lucky Orange, Microsoft Clarity and Wingify
The 5 tools Crazy Egg is most often weighed against, with where each one differs from it.
- 2.8GPA
Contentsquare
Free plan · from $39/mo
Heatmaps, session replays and surveys, formerly sold as Hotjar.
- Crazy Egg also covers a/B testing and popups.
- 2.2GPA
Mouseflow
Free plan · from $25/mo
Session replay, heatmaps and funnels for website behavior.
- Crazy Egg also covers a/B testing and popups.
- Mouseflow also covers forms.
- 2.4GPA
Lucky Orange
Free trial · from $32/mo
Heatmaps, session recordings, surveys and live chat in one tool.
- Crazy Egg has a free plan. Lucky Orange does not, though it has a free trial.
- Crazy Egg also covers a/B testing and popups.
- Lucky Orange also covers forms and live chat.
- 3.2GPA
Microsoft Clarity
Free
Free session recordings and heatmaps from Microsoft, no traffic cap.
- Crazy Egg also covers surveys, a/B testing and popups.
- 2.4GPA
Wingify
Free trial
A/B testing, personalization and visitor recordings, formerly VWO.
- Crazy Egg has a free plan. Wingify does not, though it has a free trial.
- Crazy Egg also covers surveys, web analytics and popups.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
15
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Crazy Egg free?
Crazy Egg has a free plan. A Free plan with no credit card: web analytics, instant heatmaps, conversion analytics and website surveys.
How much does Crazy Egg cost?
Crazy Egg lists 5 plans. Free: $0 per month, no credit card.
What platforms does Crazy Egg work on?
Crazy Egg is available on Web.
Does Crazy Egg offer any discounts?
Crazy Egg publicly lists the following: Nonprofit and education discounts.
Does Crazy Egg have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Crazy Egg is listed for Web.
Does Crazy Egg have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Crazy Egg is listed for Web.
Is Crazy Egg open source?
Crazy Egg is not described as open source on its own site, as read on Nov 13, 2026.
Does Crazy Egg have an API?
Yes. Crazy Egg offers a public API, according to its own site.
What does Crazy Egg integrate with?
Crazy Egg's listing names Google Analytics, Google Tag Manager, Shopify, WordPress, Wix, Squarespace, Magento and Segment.
Does Crazy Egg have a free trial?
Yes. 30-day free trial on every paid plan.
Who makes Crazy Egg?
Crazy Egg is made by Crazy Egg, Inc.
What are the alternatives to Crazy Egg?
The closest alternatives to Crazy Egg in our directory are Contentsquare, Mouseflow, Lucky Orange, Microsoft Clarity and Wingify.
How does Crazy Egg compare with other website and product analytics tools?
Crazy Egg's GPA of 2.2 is higher than 18 of the 58 other website and product analytics tools we grade, and level with 13.
Is Crazy Egg good value for money?
ToolGPA grades Crazy Egg C for value for money. Its paid plans start at $29 a month, against a middle price of $29 for the category: 16 of the 32 others that charge start lower.
Could I make my own version of Crazy Egg?
The plain part of Crazy Egg you could make: popups and surveys. What surrounds it you could not.
Where this guide comes from
The prices, plans, platforms and features were read from Crazy Egg’s own pages on Nov 13, 2026, and the grades were given on Nov 13, 2026. Graded from this listing, whose facts were read from Crazy Egg's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Crazy Egg, Inc. Prices change, so check crazyegg.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Crazy Egg, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/crazy-egg
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Crazy Egg: The Insider's Guide", checked Nov 13, 2026. https://toolgpa.com/tools/crazy-egg
Know someone choosing between website and product analytics tools?
Send them this guide: toolgpa.com/tools/crazy-egg/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded website and product analytics tools after Crazy Egg, each with an Insider's Guide of its own.
- Website & Product Analytics Insider's GuideEvery one of the 59 website and product analytics tools we grade, compared
- Google Analytics Insider's GuideGoogle's free website and app analytics, with a paid 360 tier3.4 GPA
- Microsoft Clarity Insider's GuideFree session recordings and heatmaps from Microsoft, no traffic cap3.2 GPA
- PostHog Insider's GuideOpen-source product analytics with replays, flags and surveys3.2 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Crazy Egg’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Crazy Egg is a trademark of its owner, and this guide is not made, paid for or approved by Crazy Egg, Inc. Prices and plans change: check crazyegg.com before you buy.