Crazy Egg vs Microsoft Clarity (2026): which should you pick?
As of Nov 13, 2026, Microsoft Clarity grades higher than Crazy Egg: 3.2 against 2.2 out of 4.0.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Microsoft Clarity grades higher on value for money, the free plan and ease of use. They get the same grade on features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Crazy Egg
Heatmaps, session recordings and A/B testing for websites
Microsoft Clarity
Free session recordings and heatmaps from Microsoft, no traffic cap
Which one is for you
Pick Crazy Egg if
- Fits if you want heatmaps and surveys for a small site and can start on the free plan
- Works for agencies, since domains and team members are unlimited
Look elsewhere if
- Skip it if you want recordings for free, because the free plan lists none
- Tight if you need A/B testing, since it starts on Plus at $99 a month
- Watch out: paid plans are billed annually and no monthly price is shown
- Watch out: hitting a monthly limit pauses data collection until the 1st
- Pricey if you outgrow the plans: extra heatmaps or recordings go through sales
Pick Microsoft Clarity if
- Fits if you run a small site or blog and want recordings without paying
- Works for Google Analytics users who want to watch the visits behind the numbers
Look elsewhere if
- Skip it if you need recordings kept longer than 30 days
- Not for you if you'd rather your visitors' behavior didn't feed Microsoft's models
- Tight if you get data deletion requests, as removing one user means deleting the whole project
- Watch out: sites serving the EEA, UK and Switzerland must pass visitor consent to Clarity, or recordings and funnels may suffer
- Too light for anyone who wants product analytics beyond recordings and heatmaps, or an app to view them in
How we grade them
| 2.2GPACrazy EggFair | 3.2GPAMicrosoft ClarityVery good | |
|---|---|---|
| Value for money | CStarter is $29 a month billed annually, between the analytics category's cheaper quarter ($16.58) and its middle ($32). | A$0 at any size, so $0 for a 10,000-visitor site too. Recordings, heatmaps, Copilot summaries and the Google Analytics link are all free, for unlimited sites and team members. Graded against Fullstory and Contentsquare, none costs less. |
| Free plan and trial | CA free plan needs no card, but covers only analytics, instant heatmaps and surveys, and its limits are not stated. | AEverything is free: unlimited sites, team members and traffic, always-on recordings, heatmaps and Copilot. There's no paid plan. The one limit is that data is kept for 30 days. |
| Features | CHeatmaps, recordings and A/B testing are covered, but A/B tests, CTAs and error tracking are not on Starter. | CRecordings, heatmaps, rage and dead click flags, 40+ filters, Copilot summaries and mobile SDKs. It does the recording and heatmap job fully, but that's a smaller job than the suites do, and data is gone after 30 days. |
| Ease of use | CNo store rating is on record, and installing the tracking code and setting up tests is on you. | BNo rating on record, but there's nothing to set up beyond a tracking code, or a plugin on WordPress, Shopify or Wix. Recordings start once the code is in and heatmaps build from them. |
| Platforms and integrations | BWeb only, with installs through Google Tag Manager, Shopify, WordPress, Wix and others. | BWeb, plus SDKs that record native iOS and Android, React Native and Flutter apps. It connects to Google Analytics, Tag Manager, WordPress, Shopify, WooCommerce, Wix and Squarespace. There's no desktop or phone app to view it in. |
| Best for | small sites that want heatmaps and A/B tests in one tool | free recordings and heatmaps, no traffic cap |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Crazy Egg and Microsoft Clarity. How we grade
Price against what you get
Crazy Egg starts at $29 a month and scores 2.3 out of 4 on features, ease of use and platforms. Microsoft Clarity has no paid plan and scores 2.7.
Microsoft Clarity scores higher and starts $29 a month lower. Of the other website and product analytics tools on the chart, 11 score higher than Crazy Egg for less, and none scores higher than Microsoft Clarity for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Crazy Egg also covers surveys, a/B testing and popups.
At a glance
| Crazy Egg | Microsoft Clarity | |
|---|---|---|
| Pricing | Free plan | Free |
| Starts at | $29 per month for 5,000 pageviews, billed annually | Free |
| Free plan | A Free plan with no credit card: web analytics, instant heatmaps, conversion analytics and website surveys. The pages state no usage limits for it. | Everything is free: unlimited sites, team members, heatmaps and traffic, always-on recordings, Copilot summaries and the Google Analytics integration. Data is kept 30 days. |
| Free trial | 30-day free trial on every paid plan | None listed |
| Web | ||
| Made by | Crazy Egg, Inc. | Microsoft |
| Price read from | crazyegg.com | clarity.microsoft.com |
| Checked | Nov 13, 2026 | Oct 18, 2026 |
Worth knowing
Crazy Egg
- Paid plans are billed annually; no monthly price is shown on the pricing page.
- The Free plan covers analytics, instant heatmaps and surveys; recordings, saved heatmap reports and A/B testing need a paid plan. No Free limits are stated.
- A/B testing, CTAs and error tracking are not on Starter.
- More heatmaps or recordings than a plan allows are add-ons that go through sales.
Microsoft Clarity
- Recordings and data are kept only 30 days from the time of recording.
- Sites serving the EEA, UK and Switzerland must pass visitors' consent to Clarity; without it, recordings and funnels may be affected.
- Microsoft uses the anonymous behavior data it collects to improve its own products and machine learning models.
- Deleting one user's data means deleting the whole project.
Key features
Crazy Egg
- Heatmap reports
- Snapshots of how visitors click and scroll on a page, with the number of reports allowed each month set by the plan.
- Session recordings
- Videos of individual visits, sampled per domain at a rate you set, with storage of 6 months on Starter and 2 years above it.
- A/B testing and CTAs
- A/B tests and popup calls to action are included from Plus up, with targeting by device on Plus and more rules on higher plans.
- Surveys and analytics
- Unlimited website surveys, web analytics and conversion tracking with funnel reports are included on every plan at no extra charge.
- AI analysis
- Every plan lists AI analysis of heatmaps and recordings, and Pro and Enterprise add export of both to outside AI tools.
- No overages
- When a monthly limit is reached, data collection pauses until the 1st of the next month instead of billing extra.
Microsoft Clarity
- Session recordings
- Always-on recordings of real visits, with highlights of key moments and filters to find sessions where people got stuck.
- Heatmaps
- Click, scroll, area and conversion heatmaps for every page, generated instantly, with comparisons across page versions.
- Rage and dead click insights
- Flags frustrated repeated clicks and clicks that do nothing, and segments sessions with more than 40 filters.
- Copilot summaries and chat
- AI summaries of sessions, groups of sessions and heatmaps, plus a chat that answers questions about your data.
- Mobile app SDKs
- SDKs for native Android and iOS, React Native and Flutter (Cordova and Ionic on Android) bring recordings to mobile apps.
Plans
Crazy Egg
Free$0
per month, no credit card
Web analytics, instant heatmaps, conversion analytics and website surveys; limits are not stated on the pages.
Starter$29
per month for 5,000 pageviews, billed annually
5 heatmap reports, 50 recordings a month stored 6 months, unlimited domains and team members.
Plus$99
per month for 150,000 pageviews, billed annually
75 heatmap reports, 1,000 recordings a month stored 2 years, plus A/B testing, CTAs and error tracking.
Pro$249
per month for 500,000 pageviews, billed annually
100 heatmap reports, 5,000 recordings a month, broader A/B test targeting and export of heatmaps and recordings to AI.
Enterprise$599
per month for 1M pageviews, billed annually
200 heatmap reports, 10,000 recordings a month, targeting by all audience segments and SAML single sign-on.
Microsoft Clarity
Clarity$0
Free forever with all features: recordings, heatmaps, rage and dead click insights, 40+ filters, Copilot and smart events.
Ways to pay less
Crazy Egg
- Nonprofit
Nonprofit and education discounts
The pricing FAQ says Crazy Egg offers discounts to nonprofits and education; terms are not published and are quoted through sales.
Microsoft Clarity
No public discounts listed.
Common questions
Which is cheaper, Crazy Egg or Microsoft Clarity?
As of Nov 13, 2026, Microsoft Clarity is cheaper to start with: it is free, against $29 a month for Crazy Egg. Crazy Egg starts at $29 per month for 5,000 pageviews, billed annually, and Microsoft Clarity is free.
Which has a free plan, Crazy Egg or Microsoft Clarity?
As of Nov 13, 2026, both Crazy Egg and Microsoft Clarity have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.