Kissmetrics review (2026): is the free plan enough?
Person-based web and product analytics tied to revenue
Black Friday: is there a Kissmetrics sale?
Kissmetrics report card
Fair · out of 4.0 · graded Nov 12, 2026
Best for tracking customers by person, with revenue
Kissmetrics tracks people rather than visits, with funnels, cohorts, revenue and A/B test reports. The free plan is 100,000 events a month with 3 seats. The price follows events, and the campaign report and exports need Growth at $99 a month.
Who Kissmetrics is for
- Fits if you want to follow individual customers through signup and payment
- Works for small SaaS teams that stay under 100,000 events
Who Kissmetrics is not for
- Tight if you stay free: 100,000 events, 3 seats and 3 integrations
- Pricey if you grow, since price follows events and one signup visit can count as six
- Watch out: the campaign report, AI-assistant visitors and exports need Growth
- Watch out: above 5 million events there's no listed price
Why Kissmetrics gets a 2.4
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for money$99 a month for 500,000 events, above the category's middle of $32, up to $499 at 5 million.
- BFree plan and trialFree for 100,000 events a month, 3 seats and 3 integrations, with funnels, dashboards and API access.
- BFeaturesTracking by person, funnels, activity reports, cohorts, revenue and A/B reports, plus plain-English questions. The listing shows no gap in the core job.
- CEase of useNo rating on record. You install tracking and define events.
- CPlatforms and integrationsWeb only, with an API. The listing names no integrations.
What these grades rest on. Graded from this listing, whose facts were read from Kissmetrics's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/kissmetrics#review"><img src="https://toolgpa.com/badge/kissmetrics.svg" alt="Kissmetrics: 2.4 GPA on ToolGPA" width="196" height="56"></a>Where Kissmetrics stands among website and product analytics tools
Kissmetrics's GPA of 2.4 is higher than 55 of the 100 other website and product analytics tools we grade, and level with 14.
It stands best on free plan and trial (B, above 72 of 100) and worst on platforms and integrations (C, above 0).
Its paid plans start at $99 a month, against a middle price of $25 for the category: 46 of the 63 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 28 tools score higher and cost less.
Each grade against the category
Every bar is all 101 website and product analytics tools we grade, cut by the letter each got. Kissmetrics’s own letter is outlined.
- CValue for moneyAbove 11 of 100, level with 54
- BFree plan and trialAbove 72 of 100, level with 22
- BFeaturesAbove 52 of 100, level with 47
- CEase of useAbove 6 of 100, level with 88
- CPlatforms and integrationsAbove 0 of 100, level with 31
Price against what you get
Each dot is one of 74 website and product analytics tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Kissmetrics, or make your own?
Keep it
The plain part of Kissmetrics you could make: reports. What surrounds it you could not. The 6 things listed below take a company, not a weekend.
It costs $1,188 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- A tracking script and a database that counts every visit.
- Connections that pull numbers from dozens of other services.
- Splitting visitors between versions and telling you which won.
- An API that other software can build on.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Kissmetrics’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Kissmetrics?
Kissmetrics is a person-based analytics service that follows each visitor across devices from first click to payment. It ships ready-made reports for funnels, campaign performance, cohorts and A/B tests, a plain-English chat for questions, and versions of its setup for SaaS, online stores and lead generation.
Worth knowing
- The campaign Performance report, AI-assistant visitor report and exports need the paid Growth plan.
- Price follows events tracked, and a visitor who views five pages and signs up counts as six events.
- The free plan allows 3 seats and up to 3 active integrations; Growth is unlimited on both.
- Above 5 million events a month there is no listed price.
Key features
- Tracking by person
- Follows a person across devices rather than counting visits, so a campaign click can be tied to a later signup and payment.
- Performance report
- Puts campaign, signup and revenue on the same person, with credit given by first touch, last touch or any touch. Growth plan only.
- Funnels and activity reports
- Ready-made reports show where people drop off step by step and any tracked action over time. Both are on the free plan.
- Ask in plain English
- A chat answers questions such as where customers come from and opens the matching report. The pricing page lists it on the free plan.
- Visitors from AI assistants
- A report on visits from ChatGPT, Perplexity, Claude and Gemini, listed as a Growth feature.
- Revenue, cohorts and A/B test reports
- Revenue, path, cohort, people search, A/B test and product usage reports are part of Growth, which also adds saved groups of people.
Kissmetrics pricing
As of Nov 12, 2026, Kissmetrics has a free plan, and paid plans start at $99 per month for 500,000 events, billed monthly.
- Starts at
- $99 per month for 500,000 events, billed monthly
- Free plan
- 100,000 events a month and 3 seats, with funnels, activity reports, chat, dashboards, live view and API access.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 100k events a month, 3 seats, up to 3 active integrations, funnels, activity reports, chat, dashboards and API access. |
| Growth | $99per month for up to 500,000 events, billed monthly | Unlimited seats and integrations, every report, exports. $198 at 1M events, $299 at 2M, $449 at 3M and $499 at 5M a month. |
Read from kissmetrics.io on Nov 12, 2026. Prices change, so confirm with Kissmetrics before you buy.
Ways to pay less
- Annual discount20% off when billed annually
The pricing page says Growth is 20% cheaper when billed annually, for example $239 a month billed yearly at 2M events against $299 monthly.
Stated on kissmetrics.io
Kissmetrics alternatives
- Kissmetrics vs Mixpanel
Free plan · from $100/mo
- Kissmetrics vs Amplitude
Free plan · from $900/yr
- Kissmetrics vs Heap
Free plan
- Kissmetrics vs PostHog
Free plan · from $0.00005
Common questions
Does Kissmetrics have an Android app?
No Android app was listed when its pages were read on Nov 12, 2026. Kissmetrics is listed for Web.
Does Kissmetrics have an iPhone app?
No iPhone app was listed when its pages were read on Nov 12, 2026. Kissmetrics is listed for Web.
Is Kissmetrics open source?
Kissmetrics is not described as open source on its own site, as read on Nov 12, 2026.
Does Kissmetrics have an API?
Yes. Kissmetrics offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 12, 2026.