Attention Insight review (2026): is it worth $24 a month, billed yearly?
AI attention heatmaps for designs, ads and web pages
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Attention Insight report card
Fair · out of 4.0 · graded Nov 13, 2026
Best for predicting where people look on a design
Attention Insight predicts where people will look on a page, ad or design, using a model instead of real visitors. Basic is $24 a month with 40 credits and a watermark, and the results are predictions, not measurements.
Who Attention Insight is for
- Fits if you want a quick check of a design before it ships
- Works for designers who work in Figma or Sketch
Who Attention Insight is not for
- Skip it if you need real visitor data, because results are predictions
- Tight on Basic, with 40 credits a month and a watermark
- Watch out: the API and video testing start on Pro at $98
- Pricey if you add people, since extra seats cost more
- Watch out: the page defaults to euros, and dollars come from a toggle
Why Attention Insight gets a 2.2
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for money$24 a month billed yearly, between the $13 cheaper quarter and the $32 middle. Pro is $98.
- CFree plan and trial14-day trial with no card. No free plan.
- CFeaturesPredicted heatmaps, attention scores and AI recommendations. It does that one job fully, but it's a narrower one.
- CEase of useNo rating read. Uploads and credits to manage.
- BPlatforms and integrationsWeb, a Chrome extension, Figma, Sketch and InDesign plugins, and an API on Pro.
What these grades rest on. Graded from this listing, whose facts were read from Attention Insight's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/attention-insight#review"><img src="https://toolgpa.com/badge/attention-insight.svg" alt="Attention Insight: 2.2 GPA on ToolGPA" width="196" height="56"></a>Where Attention Insight stands among website and product analytics tools
Attention Insight's GPA of 2.2 is higher than 29 of the 100 other website and product analytics tools we grade, and level with 25.
It stands best on platforms and integrations (B, above 32 of 100) and worst on features (C, above 3).
Its paid plans start at $24 a month, against a middle price of $25 for the category: 29 of the 63 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 22 tools score higher and cost less.
Each grade against the category
Every bar is all 101 website and product analytics tools we grade, cut by the letter each got. Attention Insight’s own letter is outlined.
- CValue for moneyAbove 11 of 100, level with 54
- CFree plan and trialAbove 23 of 100, level with 48
- CFeaturesAbove 3 of 100, level with 48
- CEase of useAbove 6 of 100, level with 88
- BPlatforms and integrationsAbove 32 of 100, level with 67
Price against what you get
Each dot is one of 74 website and product analytics tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Attention Insight, or make your own?
Keep it
The plain part of Attention Insight you could make: reports. What surrounds it you could not. The 2 things listed below take a company, not a weekend.
That makes this kind of software worth paying for, not this one in particular: 46 of the 100 other website and product analytics tools grade higher. It costs $288 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- It plugs into other products, Figma, Chrome and Adobe InDesign among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Attention Insight’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Attention Insight?
Attention Insight predicts where people will look on a design, web page, ad or short video, using a model trained on eye-tracking data instead of live participants. It returns attention heatmaps and scores such as clarity and focus. Plans are sold by monthly credits, with an API and design-tool plugins.
Worth knowing
- Results are predictions from a model, not measurements of real visitors.
- Basic adds a watermark and limits you to 40 credits a month.
- Extra seats are charged per month on Pro, Hero and Enterprise.
- The page defaults to euro pricing; the dollar prices here come from its currency toggle.
Key features
- Predicted attention heatmaps
- Generates a heatmap of where viewers are likely to look on an image, live URL or short clip, without recruiting participants.
- Attention metrics
- Reports clarity score, focus score, percentage of attention on chosen areas and a contrast map for each design.
- AI recommendations
- Suggests changes to a design based on the attention results; each recommendation uses one credit.
- Shareable reports
- Creates instant reports and shareable links to analyses, for showing design decisions to clients or stakeholders.
- Plugins and API
- The features page lists a Figma plugin, a Chrome extension, an Adobe InDesign plugin, Sketch and an API.
Attention Insight pricing
As of Nov 13, 2026, Attention Insight is a paid product with a free trial, starting at $24 per month, billed annually ($31 billed monthly).
- Starts at
- $24 per month, billed annually ($31 billed monthly)
- Free plan
- None
- Free trial
- 14-day free trial, no credit card required
| Plan | Price | What you get |
|---|---|---|
| Basic | $24per month, billed annually ($31 billed monthly) | 1 seat and 40 credits a month, with an Attention Insight watermark. A credit covers one image, one URL or one AI recommendation. |
| Pro | $98per month, billed annually ($129 billed monthly) | 2 seats (extra seats cost more), 200 credits, no watermark, quick video testing and API access. |
| Hero | $271per month, billed annually ($324 billed monthly) | 2 seats, unlimited credits under fair use, longer video testing, 3,000 API transactions and up to 2 hours of expert design feedback. |
| Enterprise | Custom | Custom seats and added SSO, a dedicated account manager, security review and procurement support, and an SLA. |
Read from attentioninsight.com on Nov 13, 2026. Prices change, so confirm with Attention Insight before you buy.
Ways to pay less
- Annual discount20% off yearly billing
The pricing page labels yearly billing as 20% off, for example $24 a month against $31 on Basic.
Stated on attentioninsight.com
Works with
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Common questions
Does Attention Insight have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Attention Insight is listed for Web.
Does Attention Insight have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Attention Insight is listed for Web.
Is Attention Insight open source?
Attention Insight is not described as open source on its own site, as read on Nov 13, 2026.
Does Attention Insight have an API?
Yes. Attention Insight offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.