GoSquared review (2026): is it worth $9 a month?
Real-time website analytics with simple, privacy-minded reports
Black Friday: is there a GoSquared sale?
GoSquared report card
Good · out of 4.0 · graded Nov 13, 2026
Best for simple real-time website analytics
GoSquared shows live visitors and keeps your history with no time limit, from $9 a month. Pricing climbs with pageviews and the events you track eat the same allowance, and support is email only.
Who GoSquared is for
- Fits if you run a few small sites and want live visitor numbers
- Works for people who want one monthly price tied to pageviews
Who GoSquared is not for
- Tight if you track a lot of events, because every event counts toward your pageview quota
- Tight if you run many sites, as projects cap at 3 on Starter and 20 on Scale
- Skip it if you want phone support, as only email support is listed
- Watch out: the page shows pounds to UK and EU visitors, and only a monthly price is shown
Why GoSquared gets a 2.6
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- BValue for money$9 a month for 100,000 pageviews, inside the cheaper quarter of analytics tools, which starts at $13. It is not under 60% of that figure, so not an A.
- CFree plan and trialA 7-day trial on every plan, with no free plan. The listing does not say whether a card is needed.
- BFeaturesReal-time and historical reports, events, UTM campaigns, email reports and team sharing on every plan. The listing shows no gap in the core work.
- CEase of useNo store rating on record. You add a tracking snippet and set up projects and events.
- BPlatforms and integrationsWeb only, with Zapier, Slack, Geckoboard, Google Data Studio, Klipfolio and Numerics listed.
What these grades rest on. Graded from this listing, whose facts were read from GoSquared's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/gosquared#review"><img src="https://toolgpa.com/badge/gosquared.svg" alt="GoSquared: 2.6 GPA on ToolGPA" width="196" height="56"></a>Where GoSquared stands among website and product analytics tools
GoSquared's GPA of 2.6 is higher than 70 of the 100 other website and product analytics tools we grade, and level with 14.
It stands best on value for money (B, above 66 of 100) and worst on ease of use (C, above 6).
Its paid plans start at $9 a month, against a middle price of $25 for the category: 8 of the 63 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Each grade against the category
Every bar is all 101 website and product analytics tools we grade, cut by the letter each got. GoSquared’s own letter is outlined.
- BValue for moneyAbove 66 of 100, level with 20
- CFree plan and trialAbove 23 of 100, level with 48
- BFeaturesAbove 52 of 100, level with 47
- CEase of useAbove 6 of 100, level with 88
- BPlatforms and integrationsAbove 32 of 100, level with 67
Price against what you get
Each dot is one of 74 website and product analytics tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep GoSquared, or make your own?
Keep it
The plain part of GoSquared you could make: reports. What surrounds it you could not. The 4 things listed below take a company, not a weekend.
It is one of the better ones too: its GPA of 2.6 is higher than 70 of the 100 other website and product analytics tools we grade. It costs $108 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- A tracking script and a database that counts every visit.
- Connections that pull numbers from dozens of other services.
- It plugs into other products, Zapier, Slack and Geckoboard among them.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. GoSquared’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is GoSquared?
GoSquared is a website analytics service from a UK company that has operated since 2006. It shows live and historical traffic in dashboards, with event tracking, UTM campaign tracking and email reports on every plan. Plans differ by monthly pageviews and the number of projects.
Worth knowing
- Pricing rises with monthly pageviews, and tracked events use the same quota.
- Project caps run from 3 on Starter to 20 on Scale.
- The pricing page shows pounds to UK and EU visitors and dollars elsewhere; only one billing period (monthly) is shown.
- The pricing page lists email support only.
Key features
- Real-time analytics
- Shows live visitor activity as well as historical reports, and describes itself as the original real-time website analytics.
- Event and campaign tracking
- Event tracking and UTM campaign tracking are on every plan; tracked events count toward the pageview quota.
- Email reports and team sharing
- Reports can be emailed, and every plan allows unlimited team sharing, with each project shareable with different people.
- Privacy controls
- The vendor says it is GDPR compliant, anonymizes data by default and does not sell ads or visitor data.
- Unlimited data retention
- All plans keep data without a time limit, so older periods stay available for comparison.
GoSquared pricing
As of Nov 13, 2026, GoSquared is a paid product with a free trial, starting at $9 per month for 100,000 pageviews.
- Starts at
- $9 per month for 100,000 pageviews
- Free plan
- None
- Free trial
- 7-day free trial on all plans, cancel any time
| Plan | Price | What you get |
|---|---|---|
| Starter | $9per month for up to 100,000 pageviews | 3 projects. Events you track count toward the pageview quota. |
| Standard | $24per month for up to 500,000 pageviews | 5 projects. Marked as the most popular plan. |
| Pro | $49per month for up to 1 million pageviews | 10 projects. |
| Scale | $99per month for up to 2.5 million pageviews | 20 projects. |
Read from gosquared.com on Nov 13, 2026. Prices change, so confirm with GoSquared before you buy.
Works with
GoSquared alternatives
- GoSquared vs Plausible
Free plan · from $7.50/mo
- GoSquared vs Fathom Analytics
Free trial · from $12.50/mo
- GoSquared vs Simple Analytics
Free plan · from $20/mo
- GoSquared vs Matomo
Free plan · from $26/mo
- GoSquared vs Clicky
Free plan · from $9.99/mo
Common questions
Does GoSquared have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. GoSquared is listed for Web.
Does GoSquared have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. GoSquared is listed for Web.
Is GoSquared open source?
GoSquared is not described as open source on its own site, as read on Nov 13, 2026.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.