Elevar review (2026): is the free plan enough?
Server-side conversion tracking for Shopify and e-commerce stores
Black Friday: is there a Elevar sale?
Elevar report card
Fair · out of 4.0 · graded Nov 13, 2026
Best for server-side conversion tracking for Shopify stores
Elevar does server-side conversion tracking for Shopify and other stores, with a free Base plan for 100 orders a month. Core is $225 a month, and getelevar.com now redirects to Audiense.
Who Elevar is for
- Fits if you run a Shopify store with several ad platforms
- Works for stores under 100 orders a month on the free plan
Who Elevar is not for
- Tight if you stay free, as Base stops at 100 orders and 2 destinations
- Pricey if your orders grow, since overage is $0.75 to $0.10 per order
- Watch out: expert installation is $1,000 ($4,500 for headless) and analyst services $500 to $1,000 a month
- Watch out: multi-storefront tracking, global markets and the API need Advanced at $650
- Watch out: Elevar is now part of Audiense
Why Elevar gets a 2.2
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- DValue for moneyCore is $225 a month and Advanced $650, well above the $150 where the dearer quarter starts, and installation is an optional $1,000.
- CFree plan and trialA free Base plan with 100 orders a month and 2 destinations, plus a 15-day trial of a paid plan.
- BFeaturesServer-side tracking, a data layer, identity resolution, monitoring and privacy tools cover the whole job for a store.
- CEase of useA Shopify app and destinations to set up, with an optional paid installation, and no store rating on record.
- BPlatforms and integrationsWeb, with Shopify, Meta, GA4, Klaviyo, Google Tag Manager, WooCommerce and BigCommerce.
What these grades rest on. Graded from this listing, whose facts were read from Elevar (now part of Audiense)'s own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/elevar#review"><img src="https://toolgpa.com/badge/elevar.svg" alt="Elevar: 2.2 GPA on ToolGPA" width="196" height="56"></a>Where Elevar stands among website and product analytics tools
Elevar's GPA of 2.2 is higher than 29 of the 100 other website and product analytics tools we grade, and level with 25.
It stands best on features (B, above 52 of 100) and worst on value for money (D, above 1).
Its paid plans start at $225 a month, against a middle price of $25 for the category: 54 of the 63 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Each grade against the category
Every bar is all 101 website and product analytics tools we grade, cut by the letter each got. Elevar’s own letter is outlined.
- DValue for moneyAbove 1 of 100, level with 9
- CFree plan and trialAbove 23 of 100, level with 48
- BFeaturesAbove 52 of 100, level with 47
- CEase of useAbove 6 of 100, level with 88
- BPlatforms and integrationsAbove 32 of 100, level with 67
Price against what you get
Each dot is one of 74 website and product analytics tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Elevar, or make your own?
Keep it
The plain part of Elevar you could make: reports. What surrounds it you could not. The 3 things listed below take a company, not a weekend.
That makes this kind of software worth paying for, not this one in particular: 46 of the 100 other website and product analytics tools grade higher. It costs $2,700 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- A tracking script and a database that counts every visit.
- It plugs into other products, Shopify, Meta and GA4 among them, and has an API.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Elevar’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Elevar?
Elevar is a server-side tracking platform for online stores that collects product, order, customer and attribution data and sends it to more than 50 marketing and analytics destinations, including Meta and GA4. It runs through a Shopify app or an API for other e-commerce platforms. It is now sold as Audiense Online, after Elevar became part of Audiense.
Worth knowing
- Plans are priced by order volume, with overage fees of $0.75 to $0.10 per order depending on the plan.
- The Base plan is limited to 2 destinations, and global markets and multi-storefront tracking need Advanced or higher.
- Expert installation is an optional $1,000 one-off fee ($4,500 for headless), and analyst services cost $500 or $1,000 a month.
- Elevar is now part of Audiense, and getelevar.com redirects to the Audiense Online pages; the API needs Advanced or above and usually carries an install fee.
Key features
- Server-side tracking
- Sends conversion events directly to marketing platforms to capture data that browser pixels miss. Included on every plan.
- Data layer and event pipeline
- Collects ecommerce event data for GTM, the Shopify Web Pixel and server-side tracking.
- Identity resolution and session enrichment
- Recognizes returning users, stores attribution data server-side for up to a year and passes customer and marketing signals to destinations.
- Monitoring and alerts
- Daily or weekly emails on marketing tag problems, and alerts when tracking accuracy drops below a target.
- Privacy tooling
- Pre-built configurations for regulations such as CCPA and GDPR.
- Predictive metrics
- Predicted lifetime value and a Comeback score (beta) are on Premium and Elite, and also listed for Advanced.
Elevar pricing
As of Nov 13, 2026, Elevar has a free plan, and paid plans start at $225 per month for up to 2,000 orders a month.
- Starts at
- $225 per month for up to 2,000 orders a month
- Free plan
- Base plan: free for up to 100 orders a month, limited to 2 destinations, with AI chat and knowledge base support.
- Free trial
- 15-day free trial of a paid plan
| Plan | Price | What you get |
|---|---|---|
| Base | $0 | Up to 100 orders a month and 2 destinations; $0.75 per order over the limit. |
| Core | $225per month for up to 2,000 orders a month | All destinations and standard support within 24 hours, Monday to Friday; $0.50 per order over the limit. |
| Advanced | $650per month for up to 10,000 orders a month | Adds global markets, multi-storefront tracking, profit optimization and API access; $0.15 per order over the limit. |
| Premium | $1,250per month for up to 30,000 orders a month | Priority support within 12 hours, plus predicted lifetime value and comeback score with Fast Start; $0.10 per order over the limit. |
| Elite | Custom | For more than 30,000 orders a month, with custom infrastructure and support. |
Read from audiense.com on Nov 13, 2026. Prices change, so confirm with Elevar before you buy.
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Common questions
Does Elevar have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Elevar is listed for Web.
Does Elevar have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Elevar is listed for Web.
Is Elevar open source?
Elevar is not described as open source on its own site, as read on Nov 13, 2026.
Does Elevar have an API?
Yes. Elevar offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.