etracker review (2026): is it worth €10.80 a month?
Cookieless web analytics hosted in Germany, with tag and consent tools
Black Friday: is there a etracker sale?
etracker report card
Good · out of 4.0 · graded Nov 13, 2026
Best for cookieless analytics for European sites
etracker tracks without cookies and says it needs no consent banner. It starts at 10.80 euros a month for 25,000 hits, but only on a 12-month contract paid in advance, and raw data access costs extra.
Who etracker is for
- Fits if you want analytics without a consent banner
- Works for European shops that need conversion upload to ad platforms
Who etracker is not for
- Tight if you want to pay monthly, because every plan has a 12-month minimum paid in advance
- Pricey if traffic grows, as billing follows hits (about 4.5 per visit) and overflow costs extra
- Watch out: raw data (49 euros a month) and B2B recognition on Basic (49 euros) are add-ons
- Watch out: tag manager and consent manager are separate modules, and the interface is German and English only
Why etracker gets a 2.6
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- BValue for money10.80 euros a month for 25,000 hits is inside the cheaper quarter, which starts at $13, though not under 60% of it. Pro is 22.80 euros.
- CFree plan and trialA 30-day trial with no obligation. No free plan, and the listing does not say if a card is needed.
- BFeaturesCookieless tracking, e-commerce and marketing reports, scrollmaps, server-side conversion upload and exports. The core work is covered, though Basic leaves out the shop reports.
- CEase of useNo store rating on record. Tracking runs on your own domain and you set up goals and reports yourself.
- BPlatforms and integrationsWeb only, with Google Ads, Meta, Microsoft and TikTok Ads, Looker Studio and Power BI.
What these grades rest on. Graded from this listing, whose facts were read from etracker's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/etracker#review"><img src="https://toolgpa.com/badge/etracker.svg" alt="etracker: 2.6 GPA on ToolGPA" width="196" height="56"></a>Where etracker stands among website and product analytics tools
etracker's GPA of 2.6 is higher than 70 of the 100 other website and product analytics tools we grade, and level with 14.
It stands best on value for money (B, above 66 of 100) and worst on ease of use (C, above 6).
Its paid plans start at about $12.07 a month, against a middle price of $25 for the category: 18 of the 63 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Each grade against the category
Every bar is all 101 website and product analytics tools we grade, cut by the letter each got. etracker’s own letter is outlined.
- BValue for moneyAbove 66 of 100, level with 20
- CFree plan and trialAbove 23 of 100, level with 48
- BFeaturesAbove 52 of 100, level with 47
- CEase of useAbove 6 of 100, level with 88
- BPlatforms and integrationsAbove 32 of 100, level with 67
Price against what you get
Each dot is one of 74 website and product analytics tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep etracker, or make your own?
Keep it
The plain part of etracker you could make: reports. What surrounds it you could not. The 5 things listed below take a company, not a weekend.
It is one of the better ones too: its GPA of 2.6 is higher than 70 of the 100 other website and product analytics tools we grade. It costs $144.79 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- A tracking script and a database that counts every visit.
- Connections that pull numbers from dozens of other services.
- Splitting visitors between versions and telling you which won.
- It plugs into other products, Google Ads, Meta Ads and Microsoft Ads among them, and has an API.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. etracker’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is etracker?
etracker is a web analytics service that says it can run without cookie consent and stores data in Germany. It covers on-site, store, UX and marketing analysis, with conversion upload to ad platforms. A tag manager and a consent manager are sold as separate modules.
Worth knowing
- Prices are in euros, excluding VAT, with a minimum contract of 12 months and the fee payable in advance.
- Billing follows hits per month (about 4.5 hits per visit); going over costs an overflow fee per thousand hits.
- Raw data access costs €49 a month extra and B2B recognition on Basic costs €49 a month extra.
- Tag manager and consent manager are separate modules; the interface is in German and English.
Key features
- Consent-free tracking
- Cookieless session tracking that the vendor says was independently tested as GDPR and ePrivacy compliant without a consent banner.
- Store and UX analysis
- Measures product lists through to orders, and records scrolling so results can be projected onto your pages as a scrollmap.
- Server-side conversion upload
- Sends conversions to Google Ads, Meta, Microsoft and TikTok Ads from the server, on the Pro edition and above.
- Tracking via your own domain
- Tracking can run through a separate subdomain to reduce data loss from ad blockers and browser cookie limits.
- Reporting and data export
- Dynamic drill-downs, behavioral segments, BI and data warehouse sync, plus exports to CSV, Excel and PDF.
etracker pricing
As of Nov 13, 2026, etracker is a paid product with a free trial, starting at €10.80 per month for 25,000 hits, 12-month minimum, paid in advance.
- Starts at
- €10.80 per month for 25,000 hits, 12-month minimum, paid in advance
- Free plan
- None
- Free trial
- 30-day free test without obligation
| Plan | Price | What you get |
|---|---|---|
| Basic | €10.80per month for 25,000 hits, 12-month minimum | For blogs and content sites: consent-free cookieless tracking, dashboard, core reports, own tracking domain. |
| Pro | €22.80per month for 25,000 hits, 12-month minimum | Adds e-commerce, marketing and customer journey reports, conversion upload to ad platforms, scrollmap and form analysis. |
| Enterprise | €58.80per month for 50,000 hits, 12-month minimum | Adds Report Builder, a REST reporting interface with Looker Studio connector, app tracking and unlimited co-users. |
Read from etracker.com on Nov 13, 2026. Prices change, so confirm with etracker before you buy.
Works with
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- etracker vs Google Analytics
Free plan
Common questions
Does etracker have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. etracker is listed for Web.
Does etracker have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. etracker is listed for Web.
Is etracker open source?
etracker is not described as open source on its own site, as read on Nov 13, 2026.
Does etracker have an API?
Yes. etracker offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.