etracker vs Piwik PRO (2026): which should you pick?
As of Nov 13, 2026, etracker grades higher than Piwik PRO: 2.6 against 2.2 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
etracker grades higher on value for money and platforms. They get the same grade on the free plan, features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
etracker
Cookieless web analytics hosted in Germany, with tag and consent tools
Piwik PRO
Privacy-focused analytics suite with tag and consent management
Which one is for you
Pick etracker if
- Fits if you want analytics without a consent banner
- Works for European shops that need conversion upload to ad platforms
Look elsewhere if
- Tight if you want to pay monthly, because every plan has a 12-month minimum paid in advance
- Pricey if traffic grows, as billing follows hits (about 4.5 per visit) and overflow costs extra
- Watch out: raw data (49 euros a month) and B2B recognition on Basic (49 euros) are add-ons
- Watch out: tag manager and consent manager are separate modules, and the interface is German and English only
Pick Piwik PRO if
- Fits if you need analytics, tags and a consent banner from one EU-friendly vendor
- Works for a company that must choose where its data is hosted
Look elsewhere if
- Skip it if you want a free plan, since only the 30-day trial is free
- Tight if you're near 2M monthly actions or 20 domains, which cap Business
- Pricey if you need CSV exports to BigQuery, S3 or SFTP, extended retention or onboarding, all paid add-ons
- Watch out: the page lists euros and gives the Business price no billing period
How we grade them
| 2.6GPAetrackerGood | 2.2GPAPiwik PROFair | |
|---|---|---|
| Value for money | B10.80 euros a month for 25,000 hits is inside the cheaper quarter, which starts at $13, though not under 60% of it. Pro is 22.80 euros. | CBusiness is €36 a month and up, roughly $39, in the middle of the analytics range. Enterprise starts at €366 a month, billed annually. |
| Free plan and trial | CA 30-day trial with no obligation. No free plan, and the listing does not say if a card is needed. | C30-day trial of Business with no card. No free plan. |
| Features | BCookieless tracking, e-commerce and marketing reports, scrollmaps, server-side conversion upload and exports. The core work is covered, though Basic leaves out the shop reports. | BWeb and mobile analytics, tag manager, consent manager, data activation and anonymous tracking. Raw data is API only on Business, and exports are paid add-ons. |
| Ease of use | CNo store rating on record. Tracking runs on your own domain and you set up goals and reports yourself. | CNo store rating on record. It's a full suite with tags and consent rules to configure. |
| Platforms and integrations | BWeb only, with Google Ads, Meta, Microsoft and TikTok Ads, Looker Studio and Power BI. | CWeb only, with Google Ads and Search Console connections listed. |
| Best for | cookieless analytics for European sites | privacy-first analytics with a tag manager |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: etracker and Piwik PRO. How we grade
Price against what you get
etracker starts at about $12.07 a month and scores 2.7 out of 4 on features, ease of use and platforms. Piwik PRO starts at about $40.22 a month and scores 2.3.
etracker scores higher and starts $28.15 a month lower. Of the other website and product analytics tools on the chart, 1 scores higher than etracker for less, and 26 score higher than Piwik PRO for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- etracker also covers a/B testing.
At a glance
| etracker | Piwik PRO | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | €10.80 per month for 25,000 hits, 12-month minimum, paid in advance | €36 per month and up, billing basis not shown |
| Free plan | None | None |
| Free trial | 30-day free test without obligation | 30-day free trial of Business, no credit card required |
| Web | ||
| Made by | etracker | Piwik PRO |
| Price read from | etracker.com | piwik.pro |
| Checked | Nov 13, 2026 | Nov 12, 2026 |
Worth knowing
etracker
- Prices are in euros, excluding VAT, with a minimum contract of 12 months and the fee payable in advance.
- Billing follows hits per month (about 4.5 hits per visit); going over costs an overflow fee per thousand hits.
- Raw data access costs €49 a month extra and B2B recognition on Basic costs €49 a month extra.
- Tag manager and consent manager are separate modules; the interface is in German and English.
Piwik PRO
- Prices on the page are in euros, and the Business price carries no billing period.
- Business is capped at 2M monthly actions and 20 domains; raw data access there is API only.
- CSV exports to BigQuery, S3 or SFTP, extended retention and onboarding are paid add-ons.
- Enterprise has no published total: the page gives a starting figure and a quote form.
Key features
etracker
- Consent-free tracking
- Cookieless session tracking that the vendor says was independently tested as GDPR and ePrivacy compliant without a consent banner.
- Store and UX analysis
- Measures product lists through to orders, and records scrolling so results can be projected onto your pages as a scrollmap.
- Server-side conversion upload
- Sends conversions to Google Ads, Meta, Microsoft and TikTok Ads from the server, on the Pro edition and above.
- Tracking via your own domain
- Tracking can run through a separate subdomain to reduce data loss from ad blockers and browser cookie limits.
- Reporting and data export
- Dynamic drill-downs, behavioral segments, BI and data warehouse sync, plus exports to CSV, Excel and PDF.
Piwik PRO
- Analytics for web and mobile
- Ecommerce tracking, customer journey analytics, product analytics and custom reports and dashboards, with no data sampling by default.
- Tag Manager
- A tag management module is part of the suite, with server-side tracking and tagging listed among the use cases.
- Consent manager
- A consent management platform covers 1 to 20 domains on Business and scans up to 5,000 subpages.
- Data activation
- Visitor data can be sent on to other tools; Business allows 300 profiles a month, and unlimited activation is an add-on.
- Hosting and compliance options
- Business runs in EU-operated hosting in Sweden. Enterprise adds data centers in several regions, US HIPAA-compliant Azure and private cloud.
- Anonymous tracking
- The vendor says its anonymous tracking still records visits when users decline cookies, and it lists GDPR, CCPA and HIPAA support.
Plans
etracker
Basic€10.80
per month for 25,000 hits, 12-month minimum
For blogs and content sites: consent-free cookieless tracking, dashboard, core reports, own tracking domain.
Pro€22.80
per month for 25,000 hits, 12-month minimum
Adds e-commerce, marketing and customer journey reports, conversion upload to ad platforms, scrollmap and form analysis.
Enterprise€58.80
per month for 50,000 hits, 12-month minimum
Adds Report Builder, a REST reporting interface with Looker Studio connector, app tracking and unlimited co-users.
Piwik PRO
Business€36
per month and up, billing basis not shown
Euro prices. Up to 2M monthly actions across 20 domains, 25 months of retention and EU-operated hosting in Sweden.
Enterprise€366
per month, billed annually, and up
Euro prices. Three tiers from 1M actions a month with global hosting, SSO, a BAA and dedicated support; sold through sales.
Common questions
Which is cheaper, etracker or Piwik PRO?
As of Nov 13, 2026, etracker is cheaper to start with: about $12.07 a month, against about $40.22 a month for Piwik PRO. etracker starts at €10.80 per month for 25,000 hits, 12-month minimum, paid in advance, and Piwik PRO starts at €36 per month and up, billing basis not shown.
Which has a free plan, etracker or Piwik PRO?
As of Nov 13, 2026, neither etracker nor Piwik PRO has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.