The Dragon Metrics Insider’s Guide
Everything we know about Dragon Metrics in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Dragon Metrics
The Insider’s Guide
Global SEO platform with rank tracking on Baidu, Naver and Google
Every plan, grade, refund rule and rival among SEO tools, read from Dragon Metrics’s own pages.
Made by Dragon Metrics · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Dragon Metrics’s own pages, its app-store listings and our grades. Every fact in it is on Dragon Metrics’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.4
GPA, above 42 of the 64 other SEO tools we grade
Dragon Metrics is a web-based SEO platform for rank tracking, site audits, keyword research, backlinks and white-labeled reporting, built for international work: it tracks Baidu, Naver, Sogou, Daum and Seznam as well as Google and Bing. It was founded in Hong Kong in 2011 and acquired by Semify in December 2025, and says it continues as its own brand.
To get you started, here are 9 things to know about Dragon Metrics, taken from its own pages and our grades.
Every mix of keyword, engine, place, language and device counts as one keyword, so campaigns take some planning.
- 1
Best for SEO in China, Korea and Japan
Dragon Metrics is an SEO platform for international work: it tracks Baidu, Naver, Sogou, Daum and Seznam as well as Google and Bing, with audits, keyword research and reports.
- 2
Paid plans start at $82 a month
As its pricing page puts it: $82 per month for 1,000 keywords, billed yearly ($99 billed monthly).
- 3
You can try it first
30-day free trial with every feature and 200 keywords, no credit card required
- 4
It runs on Web
Web.
- 5
Rank tracking on 8 search engines
Tracks Google, Bing, Yahoo, Baidu, Naver, Sogou, Daum and Seznam, on mobile and in over 100,000 local areas, with more than 30 SERP features and 12 ranking reports.
- 6
Tools for China, Korea and Japan
Baidu and Naver keyword research and search volumes, a database of over 23 million Baidu results and a multilingual interface, alongside Google research.
- 7
Site auditor and indexation tracking
Crawls checked for 70+ technical issues with fix guides, including JavaScript rendering and Core Web Vitals, plus tracking of which URLs Google has indexed.
- 8
A 2.4 GPA, above 42 of 64
That is against the other SEO tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Dragon Metrics you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.
Dragon Metrics at a glance
- Pricing
- Free trial, from $82 per month for 1,000 keywords, billed yearly ($99 billed monthly)
- Free plan
- No
- Free trial
- 30-day free trial with every feature and 200 keywords, no credit card required
- Runs on
- Web
- Made by
- Dragon Metrics, since 2011
- Category
- SEO Tools
- Our grade
- 2.4 GPA, fair
The report card
Best for SEO in China, Korea and Japan
Dragon Metrics is an SEO platform for international work: it tracks Baidu, Naver, Sogou, Daum and Seznam as well as Google and Bing, with audits, keyword research and reports. Starter is $82 a month on yearly billing for 1,000 keywords, but that's weekly updates. Daily ones cost $50 to $250 a month more, and the API and white label wait for Basic at $207.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Starter is $82 a month billed yearly ($99 monthly) for 1,000 keywords, 5 campaigns and 3 users, mid-range for this category. But that's weekly rank updates; daily ones add $50 a month, which pushes it to the dear end. |
| Free plan and trial | C | No free plan, but a 30-day trial with every feature and no credit card. It's capped at 200 tracked keywords. |
| Features | B | Rank tracking on 8 engines in over 100,000 local areas, Baidu and Naver research, a site auditor with JavaScript rendering, competitor discovery, keyword gaps and a report builder. It covers the whole job, Asian engines included. |
| Ease of use | C | No rating on record. Every mix of keyword, engine, place, language and device counts as one keyword, so campaigns take some planning. |
| Platforms and integrations | B | Web only, connected to Search Console, Google Analytics and Looker Studio, with an API from Basic. No desktop or phone app. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Dragon Metrics is for
- Fits if you do SEO in China, Korea or Japan as well as on Google
- Works for agencies tracking many cities, languages and engines, with white-label reports from Basic
Who it is not for
- Pricey if you need daily rankings, which cost $50 to $250 a month extra on Starter to Standard
- Tight if you want the API, white label or Looker Studio on Starter, which has none of them
- Skip it if Naver research matters and your budget stops short of Standard at $415
- Watch out: each mix of keyword, engine, place, language and device counts as one keyword against the limit
- Watch out: the trial stops at 200 keywords, and onboarding with an account manager comes only with yearly plans
Good to know
Good for
- Brands and agencies doing SEO in China, Korea or Japan as well as on Google
- Agencies sending white-labeled ranking reports to many clients
- Teams tracking rankings across many cities, languages and engines
Worth knowing
- Listed prices cover weekly rank updates; daily updates cost $50, $100 or $250 a month more on Starter, Basic and Standard.
- Each mix of keyword, search engine, location, language and device counts as one keyword against the plan's limit.
- Starter has no API access, white-labeled reports or Looker Studio connectors, and Naver keyword research starts at Standard.
- There is no free plan; the trial has every feature but only 200 tracked keywords. Onboarding with an account manager comes with annual plans.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$82
A month to start
Dragon Metrics is a paid product with a free trial, starting at $82 per month for 1,000 keywords, billed yearly ($99 billed monthly).
Starter
$82
per month for 1,000 keywords, billed yearly ($99 billed monthly)
5 campaigns, 3 users and 200,000 URLs crawled a month, with weekly rank updates. No API, white-labeled reports or Looker Studio connectors.
Basic
$207
per month for 2,500 keywords, billed yearly ($249 billed monthly)
20 campaigns, 5 users and 500,000 URLs crawled a month, adding the API, white-labeled reports and Looker Studio connectors.
Standard
$415
per month for 5,000 keywords, billed yearly ($499 billed monthly)
50 campaigns, 7 users and 1 million URLs crawled a month, adding Naver keyword research.
Pro
$624
per month for 7,500 keywords, billed yearly ($749 billed monthly)
30 campaigns, unlimited users and 750,000 URLs crawled a month.
Enterprise
$832
per month for 10,000 keywords, billed yearly ($999 billed monthly)
Unlimited campaigns and users, with 2 million URLs crawled a month.
Custom
Custom
More than 10,000 keywords, quoted with volume discounts down to $0.01 per tracked keyword.
Trying it first
30-day free trial with every feature and 200 keywords, no credit card required
Read from dragonmetrics.com on Oct 23, 2026.
Ways to pay less
Annual discount
Two months free with yearly billing
Dragon Metrics' pricing FAQ says annual subscriptions get a discount equal to 2 months free, shown as saving 17%: Starter is $82 a month yearly instead of $99.
Stated on dragonmetrics.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Global SEO platform with rank tracking on Baidu, Naver and Google. Here is what it does, as its own site describes it, and what it covers: public API, reports, keyword research, rank tracking, site audit, backlink analysis.
It covers the whole job, Asian engines included.
- Rank tracking on 8 search engines
- Tracks Google, Bing, Yahoo, Baidu, Naver, Sogou, Daum and Seznam, on mobile and in over 100,000 local areas, with more than 30 SERP features and 12 ranking reports.
- Tools for China, Korea and Japan
- Baidu and Naver keyword research and search volumes, a database of over 23 million Baidu results and a multilingual interface, alongside Google research.
- Site auditor and indexation tracking
- Crawls checked for 70+ technical issues with fix guides, including JavaScript rendering and Core Web Vitals, plus tracking of which URLs Google has indexed.
- Competitor discovery and keyword gap
- Finds the 50 highest-ranking sites for each engine, location and tag, shows keywords competitors rank for that you do not, and looks up any site in a 500M-result Google database.
- Report Builder
- Drag-and-drop custom reports shared on a white-labeled domain, scheduled Excel exports and custom alerts; white labeling starts at Basic.
- Search Console and Analytics data
- Pulls up to 50,000 Search Console keywords per campaign each day and 25+ Google Analytics reports, with ROI forecasting from ranking changes.
Where it runs
- Web
What it works with
- Google Search Console
- Google Analytics
- Looker Studio
Dragon Metrics is made by Dragon Metrics, and has been around since 2011.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
42/64
Other SEO tools it is graded above
Dragon Metrics's GPA of 2.4 is higher than 42 of the 64 other SEO tools we grade, and level with 13.
It stands best on features (B, above 43 of 64) and worst on ease of use (C, above 0).
Its paid plans start at $82 a month, against a middle price of $39 for the category: 43 of the 56 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Each grade against the category
Every bar is all 65 SEO tools we grade, cut by the letter each got. Dragon Metrics’s own letter is outlined.
- CValue for moneyAbove 11 of 64
- CFree plan and trialAbove 14 of 64
- BFeaturesAbove 43 of 64
- CEase of useAbove 0 of 64
- BPlatforms and integrationsAbove 15 of 64
Price against what you get
Each dot is one of 57 SEO tools. Further left costs less; higher up scores better on features, ease of use and platforms. Dragon Metrics is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Dragon Metrics you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.
It costs $984 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- Search volumes for millions of keywords, gathered and kept up to date.
- An index of the links between billions of web pages.
- Daily checks of where your pages rank in search results.
- A crawler that checks every page of a site.
- It plugs into other products, Google Search Console, Google Analytics and Looker Studio among them, and has an API.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Dragon Metrics’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
SE Ranking, Semrush, Advanced Web Ranking, AccuRanker and Authoritas
The 5 tools Dragon Metrics is most often weighed against, with where each one differs from it.
- 2.2GPA
SE Ranking
Free trial · from $103.20/mo
SEO platform for rank tracking, audits, research and AI visibility.
- 2.2GPA
Semrush
Free plan · from $117.33/mo
SEO suite for keyword research, rank tracking and AI search visibility.
- Semrush has a free plan. Dragon Metrics does not, though it has a free trial.
- 2.2GPA
Advanced Web Ranking
Free trial · from $139/mo
Rank tracker for Google, Bing, YouTube and AI search, unlimited users.
- Dragon Metrics also covers keyword research, site audit and backlink analysis.
- Advanced Web Ranking also covers dashboards and AI search visibility.
- 1.8GPA
AccuRanker
From $224/mo
Daily rank tracker for agencies and enterprises, priced by keywords.
- Dragon Metrics also covers site audit and backlink analysis.
- AccuRanker also covers AI search visibility.
- 2.4GPA
Authoritas
Free plan · from $129/mo
SEO platform with credit-based rank tracking and AI search tracking.
- Authoritas has a free plan. Dragon Metrics does not, though it has a free trial.
- Dragon Metrics also covers reports.
- Authoritas also covers AI search visibility and content optimization.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Dragon Metrics free?
No, Dragon Metrics is a paid product, but you can try it first. 30-day free trial with every feature and 200 keywords, no credit card required.
How much does Dragon Metrics cost?
Dragon Metrics lists 6 plans. Starter: $82 per month for 1,000 keywords, billed yearly ($99 billed monthly).
What platforms does Dragon Metrics work on?
Dragon Metrics is available on Web.
Does Dragon Metrics offer any discounts?
Dragon Metrics publicly lists the following: Two months free with yearly billing.
Does Dragon Metrics have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. Dragon Metrics is listed for Web.
Does Dragon Metrics have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. Dragon Metrics is listed for Web.
Is Dragon Metrics open source?
Dragon Metrics is not described as open source on its own site, as read on Oct 23, 2026.
Does Dragon Metrics have an API?
Yes. Dragon Metrics offers a public API, according to its own site.
What does Dragon Metrics integrate with?
Dragon Metrics's listing names Google Search Console, Google Analytics and Looker Studio.
Who makes Dragon Metrics?
Dragon Metrics is made by a company of the same name. It dates from 2011.
What are the alternatives to Dragon Metrics?
The closest alternatives to Dragon Metrics in our directory are SE Ranking, Semrush, Advanced Web Ranking, AccuRanker and Authoritas.
How does Dragon Metrics compare with other SEO tools?
Dragon Metrics's GPA of 2.4 is higher than 42 of the 64 other SEO tools we grade, and level with 13.
Is Dragon Metrics good value for money?
ToolGPA grades Dragon Metrics C for value for money. Its paid plans start at $82 a month, against a middle price of $39 for the category: 43 of the 56 others that charge start lower.
Could I make my own version of Dragon Metrics?
To replace Dragon Metrics you would be making search volumes for millions of keywords, gathered and kept up to date.
Where this guide comes from
The prices, plans, platforms and features were read from Dragon Metrics’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from Dragon Metrics's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Dragon Metrics. Prices change, so check dragonmetrics.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Dragon Metrics, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/dragon-metrics
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Dragon Metrics: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/dragon-metrics
Know someone choosing between SEO tools?
Send them this guide: toolgpa.com/tools/dragon-metrics/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded SEO tools after Dragon Metrics, each with an Insider's Guide of its own.
- SEO Tools Insider's GuideEvery one of the 65 SEO tools we grade, compared
- Rank Math Insider's GuideWordPress SEO plugin for meta tags, schema, sitemaps and rank tracking3.0 GPA
- Keywords Everywhere Insider's GuideBrowser extension that shows search volume on the sites you browse2.8 GPA
- NeuronWriter Insider's GuideContent editor that scores drafts against the pages already ranking2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Dragon Metrics’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Dragon Metrics is a trademark of its owner, and this guide is not made, paid for or approved by Dragon Metrics. Prices and plans change: check dragonmetrics.com before you buy.