The Editorielle Insider’s Guide
Everything we know about Editorielle in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Editorielle
The Insider’s Guide
UK newsletter of journalist requests for businesses and PR agencies
Every plan, grade, refund rule and rival among link building tools, read from Editorielle’s own pages.
Made by Editorielle Ltd · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Editorielle’s own pages, its app-store listings and our grades. Every fact in it is on Editorielle’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.0
GPA, above 13 of the 50 other link building tools we grade
Editorielle is a London-based journalist request service. Each weekday at noon UK time it emails members requests from journalists looking for products, experts and businesses to feature, and members pitch the journalist directly with a click-to-pitch button. Optional instant categories send requests as soon as they are approved, and a paid add-on called Elle drafts pitches for review.
To get you started, here are 8 things to know about Editorielle, taken from its own pages and our grades.
No rating on record, but there's nothing to set up: requests land in your inbox and you pitch from the email with one click.
- 1
Best for UK journalist requests by daily email
There's no public trial and no refunds, pitches only go from the addresses signed up, and the Elle assistant's price isn't published.
- 2
Paid plans start at about $13.22 a month
As its pricing page puts it: £10 per month, excluding VAT, billed monthly.
- 3
It runs on Web
Web.
- 4
Daily request newsletter
Every weekday at 12pm UK time, members get the day's requests from journalists at publications such as Forbes, Grazia and the Daily Mail.
- 5
Click to pitch
Reply to a request from the newsletter; the pitch goes to the journalist's inbox and any answer comes straight back to yours.
- 6
Instant categories
Pick any of 12 categories, such as beauty, business, finance or travel, to get requests round the clock before they reach the newsletter, at £5 a month each.
- 7
A 2.0 GPA, above 13 of 50
That is against the other link building tools we grade, on value, the free plan, features, ease of use and platforms.
- 8
Keep it
To replace Editorielle you would be making a network of journalists who post requests for sources. That is not a weekend's work, with an AI app builder or without one.
Editorielle at a glance
- Pricing
- Paid, from £10 per month, excluding VAT, billed monthly
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- Editorielle Ltd
- Category
- Backlinks & Link Building
- Our grade
- 2.0 GPA, fair
The report card
Best for UK journalist requests by daily email
Editorielle emails you journalists' requests for products, experts and businesses every weekday at noon UK time, and you pitch with one click, for £10 a month before VAT. There's no public trial and no refunds, pitches only go from the addresses signed up, and the Elle assistant's price isn't published.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | B | £10 a month before VAT for the newsletter and unlimited pitches, which even with VAT stays under the $20 where this category's cheapest quarter starts. Instant alerts are £5 a month per category on top. |
| Free plan and trial | F | Nothing free: no free plan and no public trial, as trials come only with promo codes, and the terms say no refunds are given. |
| Features | C | A daily request newsletter, click-to-pitch, 12 instant categories, a team dashboard and the Elle pitching add-on. It does the request job fully, but that's a smaller job, and Elle's price isn't on the pricing page. |
| Ease of use | B | No rating on record, but there's nothing to set up: requests land in your inbox and you pitch from the email with one click. |
| Platforms and integrations | C | Web and email only, with no integrations on record. Pitches go only from the email addresses signed up. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Editorielle is for
- Fits if you're a UK small business or expert after editorial coverage
- Works for brands in beauty, fashion, food, home and travel
Who it is not for
- Not for you if you want to try before paying: trials need a promo code, and the terms give no refunds
- Tight if you want requests the moment they're approved, at £5 a month per instant category
- Watch out: the Elle pitching assistant is a separate monthly add-on with no price on the pricing page
- Skip it if your team uses different email domains, as Team members must share one company domain
- Watch out: prices are in pounds and exclude VAT, and no dollar prices are published
Good to know
Good for
- UK small businesses and experts seeking free editorial coverage
- PR agencies pitching consumer and lifestyle clients
- Brands in beauty, fashion, food, home and travel
Worth knowing
- Prices are in pounds and exclude VAT; no dollar prices are published.
- The terms state that no refunds are given, and there is no public free trial; trials come only with promo codes.
- Pitches only reach journalists from the email addresses signed up, and team members must share one company domain.
- The Elle pitching assistant is a separate monthly add-on whose price is not on the pricing page.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
~$13.22
A month to start
Editorielle is a paid product, starting at £10 per month, excluding VAT, billed monthly.
Nothing free: no free plan and no public trial, as trials come only with promo codes, and the terms say no refunds are given.
Individual
£10
per month, excluding VAT, billed monthly
The daily newsletter, an individual dashboard and unlimited pitches. Instant alerts cost £5 a month per category.
Team
£15
per month for a team of 2, excluding VAT, plus £5 per extra member
Everything in Individual with a team dashboard for up to 100 members, who must share one company email domain.
Read from editorielle.com on Oct 23, 2026.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
UK newsletter of journalist requests for businesses and PR agencies. Here is what it does, as its own site describes it, and what it covers: AI features, journalist requests.
It does the request job fully, but that's a smaller job, and Elle's price isn't on the pricing page.
- Daily request newsletter
- Every weekday at 12pm UK time, members get the day's requests from journalists at publications such as Forbes, Grazia and the Daily Mail.
- Click to pitch
- Reply to a request from the newsletter; the pitch goes to the journalist's inbox and any answer comes straight back to yours.
- Instant categories
- Pick any of 12 categories, such as beauty, business, finance or travel, to get requests round the clock before they reach the newsletter, at £5 a month each.
- Elle pitching assistant
- A paid monthly add-on that spots relevant requests and drafts a pitch from your profile, sent to your inbox to approve, edit or decline.
- Team dashboard
- Manage the plan and add colleagues from one dashboard, with up to 100 team members on the Team plan.
Where it runs
- Web
What it works with
Its own pages name no integrations.
Editorielle is made by Editorielle Ltd.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
13/50
Other link building tools it is graded above
Editorielle's GPA of 2.0 is higher than 13 of the 50 other link building tools we grade, and level with 12.
It stands best on ease of use (B, above 44 of 50) and worst on free plan and trial (F, above 0).
Its paid plans start at about $13.22 a month, against a middle price of $49 for the category: 8 of the 41 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Each grade against the category
Every bar is all 51 link building tools we grade, cut by the letter each got. Editorielle’s own letter is outlined.
- BValue for moneyAbove 35 of 50
- FFree plan and trialAbove 0 of 50
- CFeaturesAbove 4 of 50
- BEase of useAbove 44 of 50
- CPlatforms and integrationsAbove 0 of 50
Price against what you get
Each dot is one of 45 link building tools. Further left costs less; higher up scores better on features, ease of use and platforms. Editorielle is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Editorielle you would be making a network of journalists who post requests for sources. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 25 of the 50 other link building tools grade higher. It costs $158.64 a year.
What you could not
- A network of journalists who post requests for sources.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Editorielle’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
SourceBottle, ResponseSource, Source of Sources, Qwoted and Featured
The 5 tools Editorielle is most often weighed against, with where each one differs from it.
- 2.4GPA
SourceBottle
Free plan · from $65/mo
Media call outs and expert profiles for people seeking press.
- SourceBottle has a free plan. Editorielle does not.
- SourceBottle also covers link outreach.
- 2.4GPA
ResponseSource
Free trial · from £625/yr
UK journalist request service with a press release wire.
- ResponseSource also covers reports.
- 2.8GPA
Source of Sources
Free
Free email list of journalist queries looking for expert sources.
- Source of Sources has a free plan. Editorielle does not.
- Source of Sources also covers link outreach.
- 1.8GPA
Qwoted
Free plan · from $149/mo
Marketplace where reporters request expert sources and PRs pitch.
- Qwoted has a free plan. Editorielle does not.
- Qwoted also covers reports.
- 2.4GPA
Featured
Free plan · from $29/mo
AI assistant for PR that finds journalist requests and drafts pitches.
- Featured has a free plan. Editorielle does not.
- Featured also covers chat assistant, workflow automation and AI search visibility.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
11
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Editorielle free?
No. Editorielle is a paid product, starting at £10 per month, excluding VAT, billed monthly.
How much does Editorielle cost?
Editorielle lists 2 plans. Individual: £10 per month, excluding VAT, billed monthly.
What platforms does Editorielle work on?
Editorielle is available on Web.
Does Editorielle have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. Editorielle is listed for Web.
Does Editorielle have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. Editorielle is listed for Web.
Is Editorielle open source?
Editorielle is not described as open source on its own site, as read on Oct 23, 2026.
Who makes Editorielle?
Editorielle is made by Editorielle Ltd.
What are the alternatives to Editorielle?
The closest alternatives to Editorielle in our directory are SourceBottle, ResponseSource, Source of Sources, Qwoted and Featured.
How does Editorielle compare with other link building tools?
Editorielle's GPA of 2.0 is higher than 13 of the 50 other link building tools we grade, and level with 12.
Is Editorielle good value for money?
ToolGPA grades Editorielle B for value for money. Its paid plans start at about $13.22 a month, against a middle price of $49 for the category: 8 of the 41 others that charge start lower.
Could I make my own version of Editorielle?
To replace Editorielle you would be making a network of journalists who post requests for sources.
Where this guide comes from
The prices, plans, platforms and features were read from Editorielle’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from Editorielle's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Editorielle Ltd. Prices change, so check editorielle.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Editorielle, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/editorielle
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Editorielle: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/editorielle
Know someone choosing between link building tools?
Send them this guide: toolgpa.com/tools/editorielle/guide
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See our other guides
The best-graded link building tools after Editorielle, each with an Insider's Guide of its own.
- Backlinks & Link Building Insider's GuideEvery one of the 51 link building tools we grade, compared
- LinkCheck Insider's GuideFree backlink monitor for up to 5,000 links you import3.0 GPA
- HARO Insider's GuideFree email digest of journalist requests for expert sources2.8 GPA
- Internal Link Juicer Insider's GuideWordPress plugin that builds internal links from your keywords2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Editorielle’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Editorielle is a trademark of its owner, and this guide is not made, paid for or approved by Editorielle Ltd. Prices and plans change: check editorielle.com before you buy.