Editorielle vs Qwoted (2026): which should you pick?
As of Oct 23, 2026, Editorielle grades higher than Qwoted: 2.0 against 1.8 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Editorielle grades higher on value for money and ease of use. Qwoted grades higher on the free plan. They get the same grade on features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Editorielle
UK newsletter of journalist requests for businesses and PR agencies
Qwoted
Marketplace where reporters request expert sources and PRs pitch
Which one is for you
Pick Editorielle if
- Fits if you're a UK small business or expert after editorial coverage
- Works for brands in beauty, fashion, food, home and travel
Look elsewhere if
- Not for you if you want to try before paying: trials need a promo code, and the terms give no refunds
- Tight if you want requests the moment they're approved, at £5 a month per instant category
- Watch out: the Elle pitching assistant is a separate monthly add-on with no price on the pricing page
- Skip it if your team uses different email domains, as Team members must share one company domain
- Watch out: prices are in pounds and exclude VAT, and no dollar prices are published
Pick Qwoted if
- Fits if you're an expert who wants press quotes without hiring a PR agency
- Works for PR agencies placing several clients in news stories
Look elsewhere if
- Tight if you stay free, at 2 pitches a month, requests 2 hours late and no rollover of unused pitches
- Skip it if you draft pitches with AI, as its terms ban it and even light AI editing can get a pitch flagged
- Not for you if you'd rather pitch by email, as every pitch has to go through Qwoted
- Pricey if a team shares it, as team features and white labeling need the custom-priced Teams plan
- Watch out: the pricing page doesn't say whether Pro's $149 a month is billed monthly or yearly
How we grade them
| 2.0GPAEditorielleFair | 1.8GPAQwotedWeak | |
|---|---|---|
| Value for money | B£10 a month before VAT for the newsletter and unlimited pitches, which even with VAT stays under the $20 where this category's cheapest quarter starts. Instant alerts are £5 a month per category on top. | DPro is $149 a month, and the page doesn't say whether that's billed monthly or yearly. That's the start of this category's dearest tenth, for 35 pitches a month, and team features need the custom-priced Teams plan. |
| Free plan and trial | FNothing free: no free plan and no public trial, as trials come only with promo codes, and the terms say no refunds are given. | CThe free Basic plan gives you a profile reporters can search, alerts and 2 pitches a month. Requests show up 2 hours late, though, and unused pitches don't roll over, so you'll hit the wall fast. |
| Features | CA daily request newsletter, click-to-pitch, 12 instant categories, a team dashboard and the Elle pitching add-on. It does the request job fully, but that's a smaller job, and Elle's price isn't on the pricing page. | CReporter requests, expert profiles in a searchable database, alerts, pitch intelligence that shows how crowded a request is, and an events and awards list. It does the journalist-request job fully, but that's a smaller job. |
| Ease of use | BNo rating on record, but there's nothing to set up: requests land in your inbox and you pitch from the email with one click. | CNo rating on record. You build expert profiles before pitching, and the rules are strict: pitches go through Qwoted only, and even lightly AI-edited ones can get flagged. |
| Platforms and integrations | CWeb and email only, with no integrations on record. Pitches go only from the email addresses signed up. | CWeb only, with no apps, no integrations and no API on record. New requests also come by email. |
| Best for | UK journalist requests by daily email | answering reporters who need expert quotes |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Editorielle and Qwoted. How we grade
Price against what you get
Editorielle starts at about $13.22 a month and scores 2.3 out of 4 on features, ease of use and platforms. Qwoted starts at $149 a month and scores 2.0.
Editorielle scores higher and starts $135.78 a month lower. Of the other link building tools on the chart, none scores higher than Editorielle for less, and 22 score higher than Qwoted for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Qwoted also covers reports.
At a glance
| Editorielle | Qwoted | |
|---|---|---|
| Pricing | Paid | Free plan |
| Starts at | £10 per month, excluding VAT, billed monthly | $149 per month (billing basis not stated) |
| Free plan | None | Basic plan: a profile in the database reporters search, real-time alerts and a daily email of requests, and 2 pitches a month, with a 2-hour delay on new requests. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Editorielle Ltd | Qwoted, Inc. |
| Price read from | editorielle.com | qwoted.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Editorielle
- Prices are in pounds and exclude VAT; no dollar prices are published.
- The terms state that no refunds are given, and there is no public free trial; trials come only with promo codes.
- Pitches only reach journalists from the email addresses signed up, and team members must share one company domain.
- The Elle pitching assistant is a separate monthly add-on whose price is not on the pricing page.
Qwoted
- Free accounts get 2 pitches a month and see requests 2 hours late; unused pitches do not roll over.
- Pitches must be sent inside Qwoted; pitching its requests by email breaks the community guidelines.
- Qwoted's terms ban AI-written pitches, and its help center warns that even light AI editing can get a pitch flagged.
- Team features and white labeling need the custom-priced Teams plan; the pricing page does not say how Pro is billed.
Key features
Editorielle
- Daily request newsletter
- Every weekday at 12pm UK time, members get the day's requests from journalists at publications such as Forbes, Grazia and the Daily Mail.
- Click to pitch
- Reply to a request from the newsletter; the pitch goes to the journalist's inbox and any answer comes straight back to yours.
- Instant categories
- Pick any of 12 categories, such as beauty, business, finance or travel, to get requests round the clock before they reach the newsletter, at £5 a month each.
- Elle pitching assistant
- A paid monthly add-on that spots relevant requests and drafts a pitch from your profile, sent to your inbox to approve, edit or decline.
- Team dashboard
- Manage the plan and add colleagues from one dashboard, with up to 100 team members on the Team plan.
Qwoted
- Media requests
- Reporters post calls for expert sources or products, and you answer them with a pitch sent inside Qwoted, with read receipts.
- Expert profiles
- Set up profiles for yourself, your clients or your company's spokespeople; they appear in the expert database that reporters search.
- Alerts
- Real-time alerts and a daily email flag new requests that match your experts' topics; free accounts see new requests two hours late.
- Pitch intelligence
- Shows how many pitches a request has had, how many were read or answered and who is pitching. Free accounts see it only after pitching.
- Events and awards database
- Pro and Teams list industry events and awards in one place as further PR openings.
- Team tools
- On Teams, several people can represent and reply for the same expert, with white-label branding, an admin dashboard and weekly activity reports.
Plans
Editorielle
Individual£10
per month, excluding VAT, billed monthly
The daily newsletter, an individual dashboard and unlimited pitches. Instant alerts cost £5 a month per category.
Team£15
per month for a team of 2, excluding VAT, plus £5 per extra member
Everything in Individual with a team dashboard for up to 100 members, who must share one company email domain.
Qwoted
Basic$0
2 pitches a month (5 shared by a team on the free plan), with new requests shown after a 2-hour delay.
Pro$149
per month (billing basis not stated)
35 pitches a month with no delay, pitch intelligence before you pitch, opportunity research and the events and awards database.
TeamsCustom
Unlimited pitches, several people representing the same experts, profile view alerts, white labeling, weekly reports and premium support.
Common questions
Which is cheaper, Editorielle or Qwoted?
As of Oct 23, 2026, Editorielle is cheaper to start with: about $13.22 a month, against $149 a month for Qwoted. Editorielle starts at £10 per month, excluding VAT, billed monthly, and Qwoted starts at $149 per month (billing basis not stated).
Which has a free plan, Editorielle or Qwoted?
As of Oct 23, 2026, only Qwoted has a free plan. Editorielle does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.
