BrandMentions review (2026): is it worth $79 a month, billed yearly?
Web and social mention monitoring with alerts and AI sentiment
BrandMentions report card
Fair · out of 4.0 · graded Oct 23, 2026
Best for spotting new brand mentions and links
BrandMentions watches the web, social media, news, forums and names spoken in videos and podcasts, and alerts you to new mentions and links. It's monitoring rather than link building, there's no free plan, and Starter's 5 keywords with daily updates can't be paid for month to month.
Who BrandMentions is for
- Fits if you want to know when your brand, or a new link to it, shows up online
- Works for PR and marketing teams tracking sentiment and share of voice against rivals
Who BrandMentions is not for
- Tight if you track more than 5 keywords or need faster than daily updates, as hourly starts at Pro ($249 a month billed annually)
- Pricey if you pay short-term: Starter's shortest term is quarterly, at $99 a month
- Not for you if you want a long look first, as there's no free plan, only a 7-day trial
- Watch out: Boolean search and white-label reports start at Expert, and the API at Enterprise from $1,099
- Skip it if you want help winning links, as it monitors and does no outreach
Why BrandMentions gets a 2.0
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for moneyStarter is $79 a month billed annually for 5 keywords and 5,000 mentions, inside this category's usual range. You can't pay month to month, though: the shortest term is quarterly at $99 a month, and hourly updates need Pro at $249.
- CFree plan and trialNo free plan, just a 7-day free trial with the main features. Enough to see what it catches for your brand, not enough to live on.
- CFeaturesWeb, social, news, review sites and spoken mentions, alerts for new mentions and links, AI sentiment, competitor comparisons and reports. The gaps: Starter updates daily on 5 keywords, Boolean search waits for Expert and the API for Enterprise.
- CEase of useNo rating on record. You set up projects and keywords and tune alerts before the feed is useful, and reports and sentiment rules add more to learn.
- CPlatforms and integrationsWeb only, with Slack as the one named integration. The API comes only with Enterprise, from $1,099 a month billed annually.
What these grades rest on. Graded from this listing, whose facts were read from BrandMentions' own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
Make BrandMentions? Put this grade on your site
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<a href="https://toolgpa.com/tools/brandmentions#review"><img src="https://toolgpa.com/badge/brandmentions.svg" alt="BrandMentions: 2.0 GPA on ToolGPA" width="196" height="56"></a>Where BrandMentions stands among link building tools
BrandMentions's GPA of 2.0 is higher than 13 of the 50 other link building tools we grade, and level with 12.
Its paid plans start at $79 a month, against a middle price of $49 for the category: 27 of the 41 others that charge start lower.
On features, ease of use and platforms it scores 2.0 out of 4. 18 tools score higher and cost less.
Each grade against the category
Every bar is all 51 link building tools we grade, cut by the letter each got. BrandMentions’s own letter is outlined.
- CValue for moneyAbove 8 of 50, level with 26
- CFree plan and trialAbove 20 of 50, level with 22
- CFeaturesAbove 4 of 50, level with 34
- CEase of useAbove 0 of 50, level with 43
- CPlatforms and integrationsAbove 0 of 50, level with 27
Price against what you get
Each dot is one of 45 link building tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep BrandMentions, or make your own?
Your call
You could make the core of BrandMentions for yourself: reports.
What you would give up is listed below. Whether that is worth the price is your call. It costs $948 a year.
What you could make
- Reports: an app builder makes this well.
- It runs in a browser, which is where something home-made would run too.
What you could not
- It plugs into other products, Slack among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. BrandMentions’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is BrandMentions?
BrandMentions is a web and social listening tool that finds where a brand, product, competitor or topic is mentioned online: social networks, news, blogs, forums, review sites, and names spoken in videos and podcasts. It sends alerts for new mentions and new links, scores sentiment with AI and turns the results into reports. Plans are priced by keywords tracked and mentions collected each month.
Worth knowing
- There is no free plan, only a 7-day trial; Starter's shortest billing term is quarterly, at $99 a month.
- Starter tracks 5 keywords with daily updates; hourly updates start at Pro and real-time updates at Expert.
- White-label reports and Boolean search start at Expert; the API and up to 10 years of history come only with Enterprise.
- BrandMentions calls itself monitoring software, not a link-building service, and it does not sell links or placements.
Key features
- Web and social monitoring
- Collects public mentions from social networks, video sites, forums, news, blogs, websites and review sites, plus brand names spoken in videos and podcasts.
- Mention and new-link alerts
- Email alerts for new mentions and new links, and Flash Alerts written as plain-language rules. Updates run daily on Starter, hourly on Pro and in real time from Expert.
- AI sentiment and analysis
- Sentiment built on large language models, with 12+ emotions and custom rules. Multilingual sentiment and the AI Assistant start at Pro.
- Competitor tracking
- Track rivals as keywords and compare volume, reach, share of voice and sentiment across projects, competitors and time periods.
- Reports
- AI-written reports exported as PDF or editable PowerPoint, on a schedule or on demand. White-label reports start at Expert.
- API
- A REST API with webhook-style callbacks for new mentions, included on Enterprise plans.
BrandMentions pricing
As of Oct 23, 2026, BrandMentions is a paid product with a free trial, starting at $79 per month for 5 keywords, billed annually ($99 billed quarterly).
- Starts at
- $79 per month for 5 keywords, billed annually ($99 billed quarterly)
- Free plan
- None
- Free trial
- 7-day free trial with access to the main features
| Plan | Price | What you get |
|---|---|---|
| Starter | $79per month for 5 keywords, billed annually ($99 billed quarterly) | 5,000 mentions a month, 3 projects, 1 user, daily updates, basic AI sentiment and 3 months of data retention. |
| Pro | $249per month for 20 keywords, billed annually ($299 billed monthly) | 30,000 mentions a month, 10 projects, 2 users, hourly updates, multilingual AI sentiment, standard reports and the AI Assistant. |
| Expert | $399per month for 50 keywords, billed annually ($499 billed monthly) | 75,000 mentions a month, 50 projects, 10 users, real-time updates, audience demographics, white-label reports and Boolean search. |
| Enterprise | $1,099per month and up, billed annually ($1,299 billed monthly) | Custom keyword, mention and user limits, unlimited projects, the API, full historical data and a success manager. Booked through a demo. |
Read from brandmentions.com on Oct 23, 2026. Prices change, so confirm with BrandMentions before you buy.
Ways to pay less
- Annual discountUp to 3 months free with annual billing
BrandMentions' pricing page lists annual billing at up to 3 months free: Pro is $249 a month billed annually instead of $299 billed monthly.
Stated on brandmentions.com
Works with
BrandMentions alternatives
- BrandMentions vs Brand24
Free trial · from $199/mo
- BrandMentions vs Semrush AI PR Toolkit
Free trial · from $149/mo
- BrandMentions vs Linkody
Free trial · from $11.20/mo
- BrandMentions vs Semrush
Free plan · from $117.33/mo
- BrandMentions vs Ahrefs
Free plan · from $29/mo
Common questions
Does BrandMentions have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. BrandMentions is listed for Web.
Does BrandMentions have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. BrandMentions is listed for Web.
Is BrandMentions open source?
BrandMentions is not described as open source on its own site, as read on Oct 23, 2026.
Does BrandMentions have an API?
Yes. BrandMentions offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 23, 2026.