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ToolGPA

Price against what you get

Best-value link building tools

Going by our grades, Featured and LinkCheck give the most for the money among link building tools: no tool on this chart scores higher without costing more.

Paid plans start at a middle price of $49 a month across the 42 that charge, from $1 (OutreachFlow) to $599 (LinkResearchTools). 3 more cost nothing at all. 15 of the 45 score above the category's average while starting at or below its middle price. 7 cost more than the middle price and score below the average.

Set price against

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$1$2$5$10$20$50$100$200$500$1kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessFeaturedLinkCheckBuzzStreamHAROontoloAnewstip

What paid plans start at, a month (each step along is roughly double) →

  • Nothing scores higher without costing more
  • The best score at each price
  • Has a free plan
  • No free plan
45 of the 51 link building tools in this directory. Scores are ToolGPA’s own grades; prices are each vendor’s own, read up to Oct 24, 2026. The lines cross at the middle starting price ($49) and the average score (2.2). The data as JSON · The chart as a picture
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Paste this where you want it. The picture links back here and is redrawn whenever a price or a grade changes. Use it freely, with the link left in.

<a href="https://toolgpa.com/charts/link-building"><img src="https://toolgpa.com/charts/link-building/chart.svg" alt="45 link building tools by starting price and by ToolGPA score" width="1200" height="675" style="max-width:100%;height:auto"></a>

The best at every price

Each step is the highest score link building tools reach at that price or below. Nothing on the chart beats these without costing more.

  1. Free

    No paid plan · scores 2.3 of 4

  2. $29

    a month to start · scores 2.7 of 4

    • Featured$29 per month, billed annually ($39 billed monthly)BCB

Paying more for less

The link building tools that the most others beat on both counts: a higher score and a lower starting price.

  1. ontoloStarts at $97 a month and scores 1.7 of 4.31 of 44 score higher for lessDCC
  2. AnewstipStarts at $160 a month and scores 2.0 of 4.24 of 44 score higher for lessCCC
  3. QwotedStarts at $149 a month and scores 2.0 of 4.22 of 44 score higher for lessCCC
  4. JustReachOutStarts at $98 a month and scores 2.0 of 4.18 of 44 score higher for lessCCC
  5. LinkeeStarts at $80.83 a month and scores 2.0 of 4.18 of 44 score higher for lessCCC

A high starting price often means a product is sold to companies and has no small plan, and a score is three letters, not the whole product. Read a tool’s own page before ruling it out.

The four quarters

Where the tools fall when the chart is cut at the middle price and the average score.

More for less15

Each scores above the category's average and starts at or below its middle price.

Featured, BuzzStream, LinkCheck, Linkilo, LinkBoss, Link Whisper, Linkody, Editorielle and 7 more

Costs more, scores more12

Each scores above the average and starts above the middle price.

Outlink AI, JournoFinder, BacklinkGPT, Pitchbox, LinkResearchTools, Dot Star Media, ResponseSource, LinkIntel and 4 more

Costs less, scores less11

Each scores below the average and starts at or below the middle price.

HARO, Source of Sources, OutreachFlow, Internal Link Juicer, BacklinkScan, Backlink Pilot, BacklinkOS, GuestPostCRM and 3 more

Costs more, scores less7

Each scores below the average and starts above the middle price.

ColdSEO, BrandMentions, Linkee, JustReachOut, Qwoted, Anewstip, ontolo

All 45 on the chart

Highest score first, then lowest price. The last column counts the tools that score higher and start lower.

#ToolScoreFeatures, ease, platformsA monthAs its listing states itScore higher for less
1Featured2.7BCB$29$29 per month, billed annually ($39 billed monthly)None
2BuzzStream2.7BCB$49$49 per month, billed monthlyNone
3Outlink AI2.7BCB$70$70 per month for 150 sends a day, billed annually ($88 billed monthly)None
4JournoFinder2.7BCB$119$119 per month for 1 user, billed annually ($189 billed monthly)None
5BacklinkGPT2.7BCB$149$149 per month for up to 6 pitches a dayNone
6Pitchbox2.7BCB$210$210 per month, billed annually ($300 billed monthly)None
7LinkResearchTools2.7BCB$599$599 per month, billed monthlyNone
8LinkCheck2.3CCBFreeFreeNone
9Linkilo2.3CCB$4.92$59 per year for 1 siteNone
10LinkBoss2.3CCB$7.25$87 per year for 1 site with unlimited creditsNone
11Link Whisper2.3CCB$8.08$97 per year for 1 siteNone
12Linkody2.3CCB$11.20$11.20 per month for 500 links, billed annually ($14.90 billed monthly)None
13Editorielle2.3CBC$13.22£10 per month, excluding VAT, billed monthlyNone
14LinkChecker.pro2.3CCB$20.80$20.8 per month for 400 backlinks, billed yearly ($25 billed monthly)None
15Monitolink2.3CCB$24$24 per month, billed annually ($29 billed monthly)None
16LinkStorm2.3CCB$30$30 per month for up to 1,000 URLs1
17Unveil SEO2.3CCB$30.59€27.30 per month for up to 1,000 pages, billed yearly (€39 billed monthly)1
18Majestic2.3CCB$41.67$41.67 per month, billed annually ($49.99 billed monthly)1
19AutoBacklinks2.3CCB$49$49 per month for 2,500 credits, billed monthly1
20LinkSwapy2.3CCB$49$49 per month for 300 monitored links, billed monthly1
Show the other 25
#ToolScoreFeatures, ease, platformsA monthAs its listing states itScore higher for less
21Dot Star Media2.3CBC$52.88£40 per month for 5 topics, excluding VAT, billed monthly2
22ResponseSource2.3CBC$68.86£625 per category / year and up, billed annually (excluding VAT)2
23LinkIntel2.3BCC$99$99 per month for 2,000 credits, billed monthly3
24MentionAgent2.3CCB$99$99 per month for 1 site and 1 sending inbox, billed monthly3
25Prezly2.3CCB$120$120 per month, billed annually ($175 billed monthly)4
26Semrush AI PR Toolkit2.3BCC$149$149 per month, billed annually4
27MentionMatch2.3CBC$500$500 per month for the API, billed monthly6
28HARO2.0DBCFreeFreeNone
29Source of Sources2.0DBCFreeFreeNone
30OutreachFlow2.0CCC$1$1 per month for 300 credits, billed monthly1
31Internal Link Juicer2.0CCC$5.83$69.99 per year for 1 site2
32BacklinkScan2.0CCC$6$6 per month for 50,000 backlinks, billed annually ($8 billed monthly)2
33Backlink Pilot2.0CCC$15$15 per month for up to 500 links6
34BacklinkOS2.0CCC$15$15 per month, billed annually ($19 billed monthly)6
35GuestPostCRM2.0CCC$20$20 per month with 12,000 credits and 3 users6
36Backlyzer2.0CCC$26.89€24 per month for 100 links, billed annually (€29 billed monthly)8
37ListBrew2.0CCC$49$49 per month for 100 credits, billed monthly12
38ColdSEO2.0CCC$63$63 per month for 5,000 sends, billed annually ($79 billed monthly)16
39BrandMentions2.0CCC$79$79 per month for 5 keywords, billed annually ($99 billed quarterly)18
40Linkee2.0CCC$80.83$80.83 per month for 10,000 credits, billed yearly ($97 billed monthly)18
41JustReachOut2.0CCC$98$98 per month for 100 email sends, billed annually ($147 billed monthly)18
42Qwoted2.0CCC$149$149 per month (billing basis not stated)22
43Anewstip2.0CCC$160$160 per month, billed annually ($200 billed monthly)24
44BacklinkDog1.7DCC$12$12 per month for 500 backlinks, billed monthly10
45ontolo1.7DCC$97$97 per month for 1,000,000 URLs in your index31

How link building tools grade

Every bar is all the link building tools we grade, cut by the letter each got on that count.

  • Value for moneyaverage 2.4
  • Free plan and trialaverage 1.6
  • Featuresaverage 2.2
  • Ease of useaverage 2.1
  • Platforms and integrationsaverage 2.5

An A is worth 4 and an F nothing. C is the ordinary grade. Every link building grade in one table

Not on the chart

Sold for a single payment, or with no public price that can be put as dollars a month. They are graded like the rest.

Common questions

Which link building tools give the most for the money?

Featured and LinkCheck. Each is the highest-scoring tool at its price or below: LinkCheck scores 2.3 out of 4 and is free; Featured scores 2.7 out of 4 and starts at $29 a month. This goes by ToolGPA's own grades for features, ease of use and platforms, averaged out of 4, set against the price each tool's paid plans start at.

Which are the best free link building tools?

Of the 3 link building tools here with no paid plan at all, LinkCheck scores highest, at 2.3 out of 4. 16 more have a free plan beside their paid ones.

Which link building tools are best for under $5 a month?

LinkCheck and Linkilo, with a score of 2.3 out of 4: the highest among the 5 that start at $5 a month or less. LinkCheck is free; Linkilo starts at $4.92 a month when paid by the year.

Which link building tools are best for under $10 a month?

LinkCheck, Linkilo, LinkBoss and Link Whisper, with a score of 2.3 out of 4: the highest among the 9 that start at $10 a month or less. LinkCheck is free; Linkilo starts at $4.92 a month when paid by the year; LinkBoss starts at $7.25 a month when paid by the year.

Which link building tools are best for under $20 a month?

LinkCheck, Linkilo, LinkBoss, Link Whisper and 2 more, with a score of 2.3 out of 4: the highest among the 15 that start at $20 a month or less. LinkCheck is free; Linkilo starts at $4.92 a month when paid by the year; LinkBoss starts at $7.25 a month when paid by the year.

Which link building tools cost the most for what they offer?

On this chart, ontolo (starts at $97 a month, scores 1.7 out of 4, and 31 tools score higher for less), Anewstip (starts at $160 a month, scores 2.0 out of 4, and 24 tools score higher for less) and Qwoted (starts at $149 a month, scores 2.0 out of 4, and 22 tools score higher for less). A high starting price often means a product is sold to companies and has no small plan, so check what the price includes before ruling one out.

How much do link building tools cost?

The middle starting price is $49 a month: half of the 42 link building tools with a recurring price start below that and half above. 3 of the 51 in this directory have no paid plan, and 16 of those that charge also have a free plan.

How is the score on this chart worked out?

It is the average of three of the five grades ToolGPA gives every tool: features, ease of use, and platforms and integrations, with an A worth 4 and an F worth 0. The other two grades, value for money and the free plan, are about price, so they are left out and price gets an axis of its own. 45 of the 51 link building tools are on the chart; 6 are left off because they are sold for a single payment or publish no price that can be put as dollars a month.

How this chart is made

  • The score is the average of three of a tool’s five grades: features, ease of use, and platforms and integrations. An A is 4 points and an F none. Value for money and the free plan are left out because they are about price, and price has an axis of its own.
  • The price is what paid plans start at, in dollars a month, on the cheapest way of paying the listing names. A yearly price is divided by twelve, and a price in another currency is converted. A price for each person is shown for one person.
  • A tool with no paid plan sits in the band marked Free. A tool with a free plan beside paid ones is placed at its paid price and drawn as a filled dot.
  • The grades are ToolGPA’s own judgement from each vendor’s pages and from public reviews and our own testing, and no vendor can pay for one. How we grade

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