MentionMatch review (2026): is the free plan enough?
Free matching of B2B writers with expert sources for quotes
MentionMatch report card
Good · out of 4.0 · graded Oct 23, 2026
Best for free expert quote requests in B2B
MentionMatch, formerly Help a B2B Writer, emails experts the quote requests from B2B writers that match their areas, free on both sides. But it covers B2B topics only, free sources get requests a day after paying API subscribers, and each publication can send just three requests a week.
Who MentionMatch is for
- Fits if you're a B2B marketer or founder who can supply quotes or data
- Works for B2B writers who need original expert quotes
Who MentionMatch is not for
- Skip it if you work in consumer or general news, as requests are B2B only
- Tight if deadlines are short, as free sources get requests a day later than API subscribers
- Pricey if you only want requests sooner, as the API that sends them instantly is $500 a month
- Watch out: writers are only encouraged, not required, to link to the sources they quote
- Too light for a steady stream from any one title, as each publication can send at most three requests a week
Why MentionMatch gets a 2.8
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- AValue for moneyThe service is free for sources and writers, and that's the whole product for most people. The paid API is $500 a month, for agencies and software tools that want requests instantly by webhook.
- BFree plan and trialFree with no cap a normal source would reach. But free requests arrive a day later than API subscribers', who also get Verified Sender Status on replies, so free users answer second.
- CFeaturesRequests matched by expertise, a writer form with approval, links for quotes used, a public page of today's requests and the API feed. It does matching fully, but that's a smaller job, and B2B topics only.
- BEase of useNo rating on record, but nothing to set up: register as a source, pick your areas and matching requests come by email.
- CPlatforms and integrationsWeb and email for everyone. The webhook feed to your own endpoint, Airtable, Notion or Asana comes only with the $500 API.
What these grades rest on. Graded from this listing, whose facts were read from MentionMatch's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
Make MentionMatch? Put this grade on your site
Paste this where you want the badge. It links here and follows the grade if it changes. About badges
<a href="https://toolgpa.com/tools/mentionmatch#review"><img src="https://toolgpa.com/badge/mentionmatch.svg" alt="MentionMatch: 2.8 GPA on ToolGPA" width="196" height="56"></a>Where MentionMatch stands among link building tools
MentionMatch's GPA of 2.8 is higher than 45 of the 50 other link building tools we grade, and level with 4.
It stands best on value for money (A, above 40 of 50) and worst on platforms and integrations (C, above 0).
Its paid plans start at $500 a month, against a middle price of $49 for the category: 40 of the 41 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 6 tools score higher and cost less.
Each grade against the category
Every bar is all 51 link building tools we grade, cut by the letter each got. MentionMatch’s own letter is outlined.
- AValue for moneyAbove 40 of 50, level with 10
- BFree plan and trialAbove 43 of 50, level with 3
- CFeaturesAbove 4 of 50, level with 34
- BEase of useAbove 44 of 50, level with 6
- CPlatforms and integrationsAbove 0 of 50, level with 27
Price against what you get
Each dot is one of 45 link building tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep MentionMatch, or make your own?
Keep it
To replace MentionMatch you would be making a network of journalists who post requests for sources. That is not a weekend's work, with an AI app builder or without one.
It is one of the better ones too: its GPA of 2.8 is higher than 45 of the 50 other link building tools we grade. It costs $6,000 a year.
What you could make
- Link outreach: an app builder makes this well.
What you could not
- A network of journalists who post requests for sources.
What this rests on. MentionMatch’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is MentionMatch?
MentionMatch, formerly Help a B2B Writer, connects writers at B2B publications with experts who can supply quotes, anecdotes and data. Writers submit a request, the team approves it and emails it to registered sources whose areas of expertise match, and writers are encouraged to credit quotes they use with a link. It is free for both sides; a paid API feed serves agencies and software tools.
Worth knowing
- Requests cover B2B topics only, such as marketing, SaaS, sales and SEO, not consumer or general news.
- Free sources get requests a day later than API subscribers, who also get Verified Sender Status on replies.
- The API price was read from its Stripe checkout, which showed rupees from India at Stripe's exchange rate.
- Each publication can submit at most three requests a week, and the team approves each one first.
Key features
- Requests matched by expertise
- Sources pick areas such as marketing, SaaS, sales, SEO, CRO, analytics, AI or ecommerce and receive only requests that match.
- Writer request form
- Writers describe the quotes, anecdotes or data they need; each request is approved first and sent ahead of its deadline, aiming for at least 2 days.
- Links for quotes used
- Writers are encouraged to credit a quote they use with a link to the source's site.
- Today's requests
- A public page lists the current requests, alongside a best-practices guide for answering them.
- API webhook feed
- The paid API sends every request to your own endpoint or to tools such as Airtable, Notion or Asana as it arrives, set up with the team's help.
MentionMatch pricing
As of Oct 23, 2026, MentionMatch has a free plan, and paid plans start at $500 per month for the API, billed monthly.
- Starts at
- $500 per month for the API, billed monthly
- Free plan
- Free for sources to receive matching requests by email and for writers to submit requests; publications can send up to 3 requests a week.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | Sources get requests matched to their expertise by email; writers submit requests for quotes. |
| MentionMatch API | $500per month, billed monthly | Requests delivered instantly by webhook rather than a day later, plus Verified Sender Status on replies. Checkout shown in rupees at Stripe's stated rate. |
Read from buy.stripe.com on Oct 23, 2026. Prices change, so confirm with MentionMatch before you buy.
Works with
MentionMatch alternatives
- MentionMatch vs Qwoted
Free plan · from $149/mo
- MentionMatch vs Featured
Free plan · from $29/mo
- MentionMatch vs SourceBottle
Free plan · from $65/mo
- MentionMatch vs ResponseSource
Free trial · from £625/yr
Common questions
Does MentionMatch have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. MentionMatch is listed for Web.
Does MentionMatch have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. MentionMatch is listed for Web.
Is MentionMatch open source?
MentionMatch is not described as open source on its own site, as read on Oct 23, 2026.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 23, 2026.