Finch
Self-care app that ties daily goals to a virtual pet bird
Our verdict
Second of our top three habit trackers
For: People who want to pay nothing and like a game-like reward
Finch ties daily goals to a virtual pet bird: checking off goals and self-care activities earns energy that sends the bird on adventures, alongside guided reflections, mood check-ins, breathing exercises and a focus timer. The core features are free on iPhone and Android, and its iPhone and iPad app averages 4.9 from about 760,000 ratings. It is second because it is a self-care app more than a plain tracker, and it runs on phones only: no web or desktop version is listed. Finch Plus adds more reflection prompts, activities and timer options, and the App Store lists it from $5.99 to $69.99 without billing periods, so check the offer shown in the app before subscribing.
See all three and how we rankWhat is Finch?
Finch is a self-care app for iOS and Android built around a virtual pet bird. Checking off daily goals and self-care activities earns energy that sends the bird on adventures, and the app also includes guided reflections, mood check-ins, breathing exercises and a focus timer. The core features are free, and an optional Finch Plus subscription adds more prompts, activities and customization.
Finch has a free plan. Paid plans start at $5.99 (lowest Finch Plus in-app purchase; billing period not shown). See every plan
Good for
- People who keep habits up more easily with a game-like reward
- Pairing small daily goals with mood check-ins and guided reflection
- Using the core tracker without paying for a subscription
Worth knowing
- iOS and Android only; the vendor lists no web or desktop version.
- The App Store lists Finch Plus purchases from $5.99 to $69.99 without billing periods, so check the offer shown in the app before subscribing.
- Extra reflection prompts, expanded activity and timer options and extra seasonal rewards need Finch Plus.
Key features
- Virtual pet companion
- Completing goals and activities earns energy that sends the bird on an adventure. It comes back with a story and sometimes a new discovery.
- Daily goals
- Set personal goals such as drinking water or making the bed and check them off through the day. New users start with a few suggested goals.
- Reflections and journaling
- Reflection prompts cover writing about the day, gratitude and how you are feeling. Finch Plus adds further prompts.
- Mood tracking and insights
- The App Store listing describes mood check-ins with trends, and insights that combine mood, journal tags, goals and quizzes.
- Breathing, soundscapes and focus timer
- Breathing exercises, soundscapes and a focus timer are built in. Finch Plus expands the activity and timer options.
- Friends and good vibes
- Add friends inside the app and send them short messages of encouragement, which the vendor calls good vibes.
Finch pricing
- Starts at
- $5.99 (lowest Finch Plus in-app purchase; billing period not shown)
- Free plan
- Core self-care features are free: caring for the bird and its adventures, personal goals, reflections, good vibes to friends and seasonal events.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Finch | $0 | Care for the bird and send it on adventures, set personal goals, write reflections, send good vibes to friends and join seasonal events. |
| Finch Plus | $5.99 to $69.99billing period not shown on the App Store listing | Optional subscription with additional reflection prompts, more good vibe and goal emoji choices, expanded activity and timer options, and extra seasonal rewards. |
Read from apps.apple.com on Oct 5, 2026. Prices change, so confirm with Finch before you buy.
How people rate the Finch app
4.9
out of 5 for the iPhone and iPad app
- 5 stars97%
- 4 stars3%
- 3 stars<1%
- 2 stars<1%
- 1 star<1%
759,650 ratings on the App Store in the United States, read Oct 7, 2026. It rates the app, not everything the product does. See the listing
Finch alternatives
- Finch vs Habitica
Free plan · from $4.99/mo
- Finch vs Fabulous
Free plan · from $16.99
- Finch vs Me+
Free plan · from $39.99/yr
- Finch vs Habitify
Free plan · from $29.99/yr
- Finch vs Streaks
From $5.99 one-time
Common questions
Is Finch free?
Finch has a free plan. Core self-care features are free: caring for the bird and its adventures, personal goals, reflections, good vibes to friends and seasonal events. Paid plans start at $5.99 (lowest Finch Plus in-app purchase; billing period not shown).
How much does Finch cost?
Finch lists 2 plans. Finch: $0. Finch Plus: $5.99 to $69.99 billing period not shown on the App Store listing. Prices were read from apps.apple.com on Oct 5, 2026.
What platforms does Finch work on?
Finch is available on iOS and Android.
How is Finch rated?
Finch's iPhone and iPad app averages 4.9 out of 5 from 759,650 ratings on the App Store in the United States, as read on Oct 7, 2026. That is the store's rating of the app, not a score from us.
Does Finch have a Windows app?
No Windows app was listed when its pages were read on Oct 5, 2026. Finch is listed for iOS and Android.
Does Finch have a macOS app?
No macOS app was listed when its pages were read on Oct 5, 2026. Finch is listed for iOS and Android.
Is Finch open source?
Finch is not described as open source on its own site, as read on Oct 5, 2026.
Who makes Finch?
Finch is made by Finch Care PBC.
What are the alternatives to Finch?
The closest alternatives to Finch in our directory are Habitica, Fabulous, Me+, Habitify and Streaks. Each one has a side-by-side comparison with Finch.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 5, 2026. What people say is linked where it appears.