The GrowthBar Insider’s Guide
Everything we know about GrowthBar in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
GrowthBar
The Insider’s Guide
AI blog writer with keyword research and rank tracking, by SEOptimer
Every plan, grade, refund rule and rival among SEO content tools, read from GrowthBar’s own pages.
Made by SEOptimer · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from GrowthBar’s own pages, its app-store listings and our grades. Every fact in it is on GrowthBar’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 35 of the 87 other SEO content tools we grade
GrowthBar is a web-based AI writing tool for SEO content. It builds an outline from the Google results for a keyword, writes the post, and audits existing posts, alongside keyword research, competitor data and rank tracking. SEOptimer acquired it and is merging it into its own platform, but for now GrowthBar is still sold on its own plans.
To get you started, here are 9 things to know about GrowthBar, taken from its own pages and our grades.
There's Search Console to connect for each site, outlines to steer and allowances for articles, audits and tracked keywords to watch.
- 1
Best for AI blog drafts with keyword research built in
GrowthBar builds an outline from Google's results for a keyword, writes the post and audits old ones, with keyword research and rank tracking in the same plan.
- 2
Paid plans start at $20.30 a month
As its pricing page puts it: $20.30 per month, billed annually ($36 billed monthly).
- 3
You can try it first
7-day free trial
- 4
It runs on Web
Web.
- 5
Outlines from the search results
Scans the Google results for a keyword and builds an outline with suggested headings, keywords, word count and internal links.
- 6
AI blog writer and post audits
Writes a full post from the outline and audits posts you have already published. Plans allow 25 to 300 articles or audits a month.
- 7
Keyword and competitor research
Keyword suggestions with difficulty scores, plus a competitor's keywords, Google Ads and backlinks, with a per-query cap that rises by plan.
- 8
A 2.2 GPA, above 35 of 87
That is against the other SEO content tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace GrowthBar you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.
GrowthBar at a glance
- Pricing
- Free trial, from $20.30 per month, billed annually ($36 billed monthly)
- Free plan
- No
- Free trial
- 7-day free trial
- Runs on
- Web
- Made by
- SEOptimer
- Category
- SEO Content Optimizers
- Our grade
- 2.2 GPA, fair
The report card
Best for AI blog drafts with keyword research built in
GrowthBar builds an outline from Google's results for a keyword, writes the post and audits old ones, with keyword research and rank tracking in the same plan. But SEOptimer bought it and is folding it into its own platform, so the plans may change, and Standard tracks just 25 keywords on one site.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Standard is $20.30 a month on yearly billing ($36 monthly) for 2 users and 25 articles or audits, just above this category's cheaper quarter ($19.99). Tracking more keywords or sites needs Pro at $55.30. |
| Free plan and trial | C | No free plan. There's a 7-day free trial, the page doesn't say whether it needs a card, and a full refund is offered if you ask within 7 days after it ends. |
| Features | B | Outlines from the ranking pages, a blog writer, audits of old posts, keyword and competitor research, rank tracking with Search Console and custom voice models. It covers the whole job, though Standard tracks only 25 keywords. |
| Ease of use | C | No rating on record. There's Search Console to connect for each site, outlines to steer and allowances for articles, audits and tracked keywords to watch. |
| Platforms and integrations | C | Web only, with Search Console and WordPress the only connections on record. The plans include a Chrome extension, but its Chrome Web Store listing showed no extension when checked. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who GrowthBar is for
- Fits if you're a blogger who wants outlines, drafts and keyword research in one place
- Works for small teams sharing drafts with freelance writers, which starts at Pro
Who it is not for
- Watch out: SEOptimer is merging GrowthBar into its own platform, so these plans may change
- Tight if you track rankings on Standard, at 25 keywords on one site
- Watch out: the Chrome extension the plans include wasn't on the Chrome Web Store when checked
- Pricey if you pay monthly, at $36 for Standard against $20.30 a month on yearly billing
- Watch out: the live pricing page wouldn't load for us, so these prices are from a copy archived on 24 September 2026
Good to know
Good for
- Bloggers who want outlines, drafts and keyword research in one tool
- Small content teams sharing drafts with freelance writers
- Agencies writing posts for several client sites
Worth knowing
- SEOptimer bought GrowthBar and is merging it into its platform, so the standalone plans may change.
- Standard tracks only 25 keywords on one site; tracking more sites or keywords needs Pro or Agency.
- The plans include a Chrome extension, but its Chrome Web Store listing showed no extension when checked.
- Refunds are offered in full if requested within 7 days after the free trial ends.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$20.30
A month to start
GrowthBar is a paid product with a free trial, starting at $20.30 per month, billed annually ($36 billed monthly).
Standard
$20.30
per month, billed annually ($36 billed monthly)
2 users, 25 AI articles or audits and 500 paragraph generations a month, 25 tracked keywords on 1 site, and unlimited keyword research.
Pro
$55.30
per month, billed annually ($74.25 billed monthly)
5 users, 100 AI articles or audits a month, 1,000 tracked keywords across 3 sites, 5 keyword roadmaps and draft sharing with writers.
Agency
$90.30
per month, billed annually ($149.25 billed monthly)
10 users, 300 AI articles or audits a month, 5,000 tracked keywords across 25 sites and 25 keyword roadmaps.
Trying it first
7-day free trial
Read from web.archive.org on Oct 23, 2026, where its own pages could not be read.
Ways to pay less
Annual discount
Lower monthly price with annual billing
The archived pricing table shows Standard at $20.30 a month billed annually ($243.60 a year) against $36 billed monthly.
Stated on web.archive.org
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
AI blog writer with keyword research and rank tracking, by SEOptimer. Here is what it does, as its own site describes it, and what it covers: AI features, long-form writing, keyword research, rank tracking, backlink analysis, content optimization.
Web only, with Search Console and WordPress the only connections on record.
- Outlines from the search results
- Scans the Google results for a keyword and builds an outline with suggested headings, keywords, word count and internal links.
- AI blog writer and post audits
- Writes a full post from the outline and audits posts you have already published. Plans allow 25 to 300 articles or audits a month.
- Keyword and competitor research
- Keyword suggestions with difficulty scores, plus a competitor's keywords, Google Ads and backlinks, with a per-query cap that rises by plan.
- Rank tracking with Search Console
- Tracks 25 to 5,000 keywords across 1 to 25 sites depending on the plan, with a Google Search Console connection for each site.
- Custom AI models
- Upload your best content and GrowthBar builds a model that writes in your brand's style and voice.
- Other AI writing tools
- Chat, product descriptions, press releases, meta descriptions, blog ideas and conversion of a post to audio or video. It works in about 20 languages.
Where it runs
- Web
What it works with
- Google Search Console
- WordPress
GrowthBar is made by SEOptimer.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
35/87
Other SEO content tools it is graded above
GrowthBar's GPA of 2.2 is higher than 35 of the 87 other SEO content tools we grade, and level with 23.
It stands best on features (B, above 42 of 87) and worst on ease of use (C, above 0).
Its paid plans start at $20.30 a month, against a middle price of $45 for the category: 22 of the 80 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 7 tools score higher and cost less.
Each grade against the category
Every bar is all 88 SEO content tools we grade, cut by the letter each got. GrowthBar’s own letter is outlined.
- CValue for moneyAbove 19 of 87
- CFree plan and trialAbove 37 of 87
- BFeaturesAbove 42 of 87
- CEase of useAbove 0 of 87
- CPlatforms and integrationsAbove 1 of 87
Price against what you get
Each dot is one of 81 SEO content tools. Further left costs less; higher up scores better on features, ease of use and platforms. GrowthBar is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace GrowthBar you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.
It costs $243.60 a year.
What you could make
- Long-form writing: an app builder makes this well.
What you could not
- Search volumes for millions of keywords, gathered and kept up to date.
- An index of the links between billions of web pages.
- Daily checks of where your pages rank in search results.
- A score built from what the top results for each keyword cover.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. GrowthBar’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
SEOptimer, Surfer, Frase, Scalenut and RankIQ
The 5 tools GrowthBar is most often weighed against, with where each one differs from it.
- 2.6GPA
SEOptimer
Free plan · from $21.75/mo
SEO audit tool with white-label reports and a lead-generation widget.
- SEOptimer has a free plan. GrowthBar does not, though it has a free trial.
- Only SEOptimer lists a browser extension.
- GrowthBar also covers long-form writing and content optimization.
- 2.2GPA
Surfer
Free trial · from $49/mo
Content editor that scores articles for search and AI citations.
- Only Surfer lists a browser extension.
- GrowthBar also covers rank tracking, backlink analysis and content optimization.
- 2.4GPA
Frase
Free trial · from $39/mo
AI content agent that drafts, publishes and refreshes articles.
- GrowthBar also covers keyword research, rank tracking, backlink analysis and content optimization.
- Frase also covers AI agents.
- 2.4GPA
Scalenut
Free trial · from $59/mo
AI article writing and optimization with AI answer tracking.
- GrowthBar also covers rank tracking and backlink analysis.
- Scalenut also covers AI search visibility and internal linking.
- 1.6GPA
RankIQ
From $49/mo
Blog SEO toolset with niche keyword libraries and a content grader.
- GrowthBar also covers rank tracking and backlink analysis.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
13
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is GrowthBar free?
No, GrowthBar is a paid product, but you can try it first. 7-day free trial.
How much does GrowthBar cost?
GrowthBar lists 3 plans. Standard: $20.30 per month, billed annually ($36 billed monthly).
What platforms does GrowthBar work on?
GrowthBar is available on Web.
Does GrowthBar offer any discounts?
GrowthBar publicly lists the following: Lower monthly price with annual billing.
Does GrowthBar have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. GrowthBar is listed for Web.
Does GrowthBar have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. GrowthBar is listed for Web.
Is GrowthBar open source?
GrowthBar is not described as open source on its own site, as read on Oct 23, 2026.
What does GrowthBar integrate with?
GrowthBar's listing names Google Search Console and WordPress. A listing names up to eight integrations, so it may connect to more.
Who makes GrowthBar?
GrowthBar is made by SEOptimer.
What are the alternatives to GrowthBar?
The closest alternatives to GrowthBar in our directory are SEOptimer, Surfer, Frase, Scalenut and RankIQ.
How does GrowthBar compare with other SEO content tools?
GrowthBar's GPA of 2.2 is higher than 35 of the 87 other SEO content tools we grade, and level with 23.
Is GrowthBar good value for money?
ToolGPA grades GrowthBar C for value for money. Its paid plans start at $20.30 a month, against a middle price of $45 for the category: 22 of the 80 others that charge start lower.
Could I make my own version of GrowthBar?
To replace GrowthBar you would be making search volumes for millions of keywords, gathered and kept up to date.
Where this guide comes from
The prices, plans, platforms and features were read from GrowthBar’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read on 23 October 2026 from SEOptimer's GrowthBar page as archived on 24 September 2026, because the live page turned automated readers away. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by SEOptimer. Prices change, so check seoptimer.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- GrowthBar, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/growthbar
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "GrowthBar: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/growthbar
Know someone choosing between SEO content tools?
Send them this guide: toolgpa.com/tools/growthbar/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded SEO content tools after GrowthBar, each with an Insider's Guide of its own.
- SEO Content Optimizers Insider's GuideEvery one of the 88 SEO content tools we grade, compared
- GetGenie Insider's GuideWordPress plugin for AI writing, keyword research and SERP analysis3.0 GPA
- Publish Owl Insider's GuideMulti-step AI content workflows that research, write and publish2.8 GPA
- Autoblogging.ai Insider's GuideCredit-based AI article writer for bulk SEO posts and WordPress2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what GrowthBar’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. GrowthBar is a trademark of its owner, and this guide is not made, paid for or approved by SEOptimer. Prices and plans change: check seoptimer.com before you buy.