GrowthBar vs Scalenut (2026): which should you pick?

Pick GrowthBar if

• Fits if you're a blogger who wants outlines, drafts and keyword research in one place
• Works for small teams sharing drafts with freelance writers, which starts at Pro

Look elsewhere if

• Watch out: SEOptimer is merging GrowthBar into its own platform, so these plans may change
• Tight if you track rankings on Standard, at 25 keywords on one site
• Watch out: the Chrome extension the plans include wasn't on the Chrome Web Store when checked
• Pricey if you pay monthly, at $36 for Standard against $20.30 a month on yearly billing
• Watch out: the live pricing page wouldn't load for us, so these prices are from a copy archived on 24 September 2026

Pick Scalenut if

• Fits if you publish a steady stream of blog articles with AI help
• Makes sense if you want article writing and AI answer tracking in one account

Look elsewhere if

• Tight if you're on Starter, at 5 new articles, 5 optimizations and 5 clusters a month
• Watch out: there are no refunds once the 7-day trial is over
• Skip it if you need daily AI answer checks, as prompts are checked weekly and Perplexity needs Professional at $199
• Pricey if you want internal links, audits or auto-publishing, which start at Plus for $89 a month
• Watch out: yearly prices only show as a time-limited Black Friday deal, with no regular yearly price

GrowthBar

• SEOptimer bought GrowthBar and is merging it into its platform, so the standalone plans may change.
• Standard tracks only 25 keywords on one site; tracking more sites or keywords needs Pro or Agency.
• The plans include a Chrome extension, but its Chrome Web Store listing showed no extension when checked.
• Refunds are offered in full if requested within 7 days after the free trial ends.

Scalenut

• Annual plans are sold only at a time-limited Black Friday price at present; the regular annual price is not shown.
• There is no free plan, and the refund policy rules out refunds once the 7-day trial is over.
• AI answers are checked weekly, not daily; Starter and Plus cover only ChatGPT and Google AI Overviews.
• Internal linking, content audits, auto-publishing, Social UpReach and the backlinks marketplace start at Plus.

GrowthBar

Outlines from the search results

Scans the Google results for a keyword and builds an outline with suggested headings, keywords, word count and internal links.

AI blog writer and post audits

Writes a full post from the outline and audits posts you have already published. Plans allow 25 to 300 articles or audits a month.

Keyword and competitor research

Keyword suggestions with difficulty scores, plus a competitor's keywords, Google Ads and backlinks, with a per-query cap that rises by plan.

Rank tracking with Search Console

Tracks 25 to 5,000 keywords across 1 to 25 sites depending on the plan, with a Google Search Console connection for each site.

Custom AI models

Upload your best content and GrowthBar builds a model that writes in your brand's style and voice.

Other AI writing tools

Chat, product descriptions, press releases, meta descriptions, blog ideas and conversion of a post to audio or video. It works in about 20 languages.

Scalenut

AI Visibility

Tracks a set of prompts weekly in ChatGPT and Google AI Overviews, plus Perplexity on Professional, with insights on AI bot traffic.

GEO article writer

Cruise Mode drafts articles from keyword and SERP research, with tone of voice settings and AI images included in each plan's monthly allowance.

Content optimizer

Scores existing articles against the ranking pages with NLP terms and a content score, and suggests the changes to make.

Keyword planner

Groups keywords into topic clusters; Professional adds an advanced planner and cannibalization analysis.

Content audit and internal linking

From Plus, audits a set number of pages a month for topic gaps and suggests internal links between them.

Social UpReach and backlinks

From Plus, Social UpReach follows Reddit threads by keyword and subreddit, and a marketplace sells backlinks.

GrowthBar

• Standard$20.30

  per month, billed annually ($36 billed monthly)

  2 users, 25 AI articles or audits and 500 paragraph generations a month, 25 tracked keywords on 1 site, and unlimited keyword research.

• Pro$55.30

  per month, billed annually ($74.25 billed monthly)

  5 users, 100 AI articles or audits a month, 1,000 tracked keywords across 3 sites, 5 keyword roadmaps and draft sharing with writers.

• Agency$90.30

  per month, billed annually ($149.25 billed monthly)

  10 users, 300 AI articles or audits a month, 5,000 tracked keywords across 25 sites and 25 keyword roadmaps.

Scalenut

• Starter$59

  per month, billed monthly

  1 domain, 10 prompts checked weekly in ChatGPT and Google AI Overviews, and 5 new articles, 5 optimizations and 5 keyword clusters a month.

• Plus$89

  per month, billed monthly

  2 domains, 4 team members, 25 prompts, 30 articles and 30 optimizations a month, a 200-page audit, internal linking and auto-publishing.

• Professional$199

  per month, billed monthly

  Unlimited domains and members, 100 prompts with Perplexity added, 75 articles a month, 1,000-page audits, cannibalization checks and a CSM.

• VIP ServiceCustom

  Done-for-you work by a dedicated strategist, writers, editors and AI agents, with backlinks and weekly reports. Sold after a strategy call.

GrowthBar

• Annual discount

  Lower monthly price with annual billing

  The archived pricing table shows Standard at $20.30 a month billed annually ($243.60 a year) against $36 billed monthly.

Scalenut

• Other savings

  Black Friday early access: 65% off annual plans

  For a limited time, annual Starter is $21, Plus $31 and Professional $70 a month, with 3x usage limits. No end date is given and the deal is non-refundable.