The Leadfeeder Insider’s Guide
Everything we know about Leadfeeder in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Leadfeeder
The Insider’s Guide
Identifies the companies visiting your website and finds contacts
Every plan, grade, refund rule and rival among lead and email finders, read from Leadfeeder’s own pages.
Made by Dealfront Group GmbH · checked Oct 18, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Leadfeeder’s own pages, its app-store listings and our grades. Every fact in it is on Leadfeeder’s page too, where it is kept up to date. Checked Oct 18, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 2 of the 21 other lead and email finders we grade
Leadfeeder matches anonymous visits to a business website against its IP-to-company data to show which companies came, which pages they read and which campaign brought them. Paid plans add a database of companies and contacts, credits to reveal emails and phone numbers, CRM syncing, alerts, workflows and B2B display ads. The company behind it, formerly called Dealfront, now trades under the Leadfeeder name.
To get you started, here are 9 things to know about Leadfeeder, taken from its own pages and our grades.
- 1
Best for seeing which companies visit your website
Leadfeeder tells you which companies have been on your website, what they read and which campaign sent them, then helps you find the people there.
- 2
Paid plans start at $79 a month
As its pricing page puts it: $79 per month for 50 companies, billed annually.
- 3
There is a free plan
Lite: unlimited users, the last 100 identified companies a month, 7 days of visitor history and 20 credits a month, with no end date.
- 4
It runs on Web
Web, with a browser extension too.
- 5
Website visitor identification
Names the companies behind anonymous site visits, remote workers included, with the pages they viewed and the source or campaign that sent them.
- 6
Company and contact database
Search a database the company puts at 60 million companies and 400 million verified contacts, and spend credits to reveal work emails and direct dials.
- 7
Alerts, workflows and CRM sync
Get alerts when target accounts visit, run no-code workflows, and push companies and contacts to Salesforce, HubSpot, Pipedrive, Dynamics 365 or Zoho.
- 8
A 2.2 GPA, above 2 of 21
That is against the other lead and email finders we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Leadfeeder you would be making connections to other products, each kept working as those products change. That is not a weekend's work, with an AI app builder or without one.
Leadfeeder at a glance
- Pricing
- Free plan, from $79 per month for 50 companies, billed annually
- Free plan
- Yes
- Free trial
- 14-day free trial of the full product, no credit card required; it falls back to Lite afterwards
- Runs on
- Web, Browser extension
- Made by
- Dealfront Group GmbH
- Category
- Lead & Email Finders
- Our grade
- 2.2 GPA, fair
The report card
Best for seeing which companies visit your website
Leadfeeder tells you which companies have been on your website, what they read and which campaign sent them, then helps you find the people there. The free Lite plan keeps showing the last 100 companies a month for good. The contacts are the dear part, though: verified emails and phones start on Activate at $369 a month billed annually.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | D | Discover is $79 a month billed annually for 50 identified companies, but it only names companies. Verified emails and phones, what a lead finder is for, need Activate at $369 a month, well above this category's middle even split across a team of five. The price climbs with companies identified, too. |
| Free plan and trial | C | Lite is free for good with unlimited users, after a 14-day full trial with no card. But it shows only the last 100 identified companies a month, 7 days of history and 20 credits, caps a busy site will hit. |
| Features | B | The whole job and a bit more: it names the companies on your site and the pages they read, then adds a database with credits for verified emails and direct dials, alerts, workflows, CRM pushes and display ads. Contacts and automations start on Activate. |
| Ease of use | C | No App Store rating on record. It has to be hooked up to your website before it can name anyone, then there's a CRM to connect and credits to manage, so there's some setting up before it pays off. |
| Platforms and integrations | B | Web and a Chrome extension, with Salesforce, HubSpot, Pipedrive, Dynamics 365, Zoho CRM, Slack, Google Analytics and Zapier, plus an MCP server and an IP Enrich API. No phone or desktop app. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Leadfeeder is for
- Great if you're a B2B marketer who wants to know which companies read your pricing page
- Handy when sales wants a short list of accounts already showing interest
- Good for teams with lots of people who'd rather share one plan than pay per seat
Who it is not for
- Pricey if you want emails and phone numbers, as they start on Activate at $369 a month billed annually
- Tight if your site gets lots of business visitors, as the price climbs with companies identified
- Skip it if you want leftover credits to carry over, as plan credits lapse at the end of the contract
Good to know
Good for
- B2B marketing teams that want to see which companies visit their site
- Sales teams prioritizing accounts that show interest on the website
- Teams that want unlimited users sharing one credit pool
Worth knowing
- Price follows the number of companies identified each month; each company counts once a month, but separate office locations may count separately.
- Verified emails and phones, campaigns and CRM automations need Activate ($369 a month billed annually) or above.
- Plan credits do not roll over at the end of the contract; extra credits are sold in blocks of 100 to 5,000 and last two years.
- The company renamed itself from Dealfront to Leadfeeder, and some help pages and the Chrome extension still carry the Dealfront name.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$79
A month to start. There is a free plan too
Leadfeeder has a free plan. Paid plans start at $79 per month for 50 companies, billed annually.
The price climbs with companies identified, too.
Lite
$0
Free for good with unlimited users, but only the last 100 identified companies a month and 7 days of history.
Discover
$79
per month for 50 companies, billed annually ($113 billed monthly)
Visitor identification, alerts and CRM pushes. Rises with companies identified a month: $309 ($441 monthly) for 501 to 1,000.
Activate
$369
per month for 1,000 companies, billed annually ($527 billed monthly)
Adds verified emails and phones, intent filters, display ads and CRM automations. 200 credits at entry; $729 for 4,000 companies and 1,500 credits.
Scale
$599
per month for 2,000 companies, billed annually
Annual only, paid upfront or quarterly. 1,000 credits at entry, free exports, automatic CRM enrichment and a CSM; up to $2,089 at 10,000 companies.
Enterprise
Custom
Custom company identification and credit volumes with a dedicated team, sold through sales.
The free plan
Lite: unlimited users, the last 100 identified companies a month, 7 days of visitor history and 20 credits a month, with no end date.
Trying it first
14-day free trial of the full product, no credit card required; it falls back to Lite afterwards
Read from leadfeeder.com on Oct 18, 2026.
Ways to pay less
Annual discount
Save 30% with annual billing
The pricing page shows Discover at $79 a month billed annually against $113 monthly, and Activate at $369 against $527.
Stated on leadfeeder.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
2
Places it runs: Web and Browser extension
Identifies the companies visiting your website and finds contacts. Here is what it does, as its own site describes it, and what it covers: public API, AI features, web clipper, workflow automation.
Contacts and automations start on Activate.
- Website visitor identification
- Names the companies behind anonymous site visits, remote workers included, with the pages they viewed and the source or campaign that sent them.
- Company and contact database
- Search a database the company puts at 60 million companies and 400 million verified contacts, and spend credits to reveal work emails and direct dials.
- Alerts, workflows and CRM sync
- Get alerts when target accounts visit, run no-code workflows, and push companies and contacts to Salesforce, HubSpot, Pipedrive, Dynamics 365 or Zoho.
- B2B display campaigns
- From the Activate plan, run display ads aimed at companies that match your ideal customer profile, straight from Leadfeeder.
- MCP server for AI assistants
- Connect Leadfeeder to Claude, ChatGPT or Copilot and ask in plain words which companies are visiting and what they looked at.
- Browser extension and IP API
- A Chrome extension shows company and contact details for the site you are on, and the IP Enrich API turns an IP address into company data.
Where it runs
- Web
- Browser extension
What it works with
- Salesforce
- HubSpot
- Pipedrive
- Microsoft Dynamics 365
- Zoho CRM
- Slack
- Google Analytics
- Zapier
Leadfeeder is made by Dealfront Group GmbH.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
2/21
Other lead and email finders it is graded above
Leadfeeder's GPA of 2.2 is higher than 2 of the 21 other lead and email finders we grade, and level with 1.
It stands best on features (B, above 10 of 21) and worst on value for money (D, above 0).
Its paid plans start at $79 a month, against a middle price of $39 for the category: 16 of the 18 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Each grade against the category
Every bar is all 22 lead and email finders we grade, cut by the letter each got. Leadfeeder’s own letter is outlined.
- DValue for moneyAbove 0 of 21
- CFree plan and trialAbove 2 of 21
- BFeaturesAbove 10 of 21
- CEase of useAbove 0 of 21
- BPlatforms and integrationsAbove 1 of 21
Price against what you get
Each dot is one of 19 lead and email finders. Further left costs less; higher up scores better on features, ease of use and platforms. Leadfeeder is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Leadfeeder you would be making connections to other products, each kept working as those products change. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 18 of the 21 other lead and email finders grade higher. It costs $948 a year.
What you could make
- Web clipper: an app builder makes this well.
What you could not
- Connections to other products, each kept working as those products change.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Leadfeeder’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
ZoomInfo, Apollo.io, Cognism, Clay and UpLead
The 5 tools Leadfeeder is most often weighed against, with where each one differs from it.
- 2.8GPA
ZoomInfo
Free plan
B2B contact and company data platform with AI sales tools.
- Only ZoomInfo lists an iOS app.
- Leadfeeder also covers web clipper.
- ZoomInfo also covers AI agents.
- 2.4GPA
Apollo.io
Free plan · from $49/mo
B2B contact database with built-in email sequences and a dialer.
- Leadfeeder also covers workflow automation.
- Apollo.io also covers sales pipeline and email campaigns.
- 2.0GPA
Cognism
Paid
B2B contact data with phone-verified mobiles, focused on Europe.
- Leadfeeder has a free plan. Cognism does not.
- Leadfeeder also covers web clipper and workflow automation.
- 2.8GPA
Clay
Free plan · from $167/mo
Data enrichment tables that query 150+ data providers in one place.
- Only Leadfeeder lists a browser extension.
- Leadfeeder also covers web clipper.
- Clay also covers email campaigns.
- 2.2GPA
UpLead
Free trial · from $74/mo
B2B contact database with verified emails and mobile numbers.
- Leadfeeder has a free plan. UpLead does not, though it has a free trial.
- Leadfeeder also covers workflow automation.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
15
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Leadfeeder free?
Leadfeeder has a free plan. Lite: unlimited users, the last 100 identified companies a month, 7 days of visitor history and 20 credits a month, with no end date.
How much does Leadfeeder cost?
Leadfeeder lists 5 plans. Lite: $0.
What platforms does Leadfeeder work on?
Leadfeeder is available on Web. It also has a browser extension.
Does Leadfeeder offer any discounts?
Leadfeeder publicly lists the following: Save 30% with annual billing.
Does Leadfeeder have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. Leadfeeder is listed for Web.
Does Leadfeeder have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. Leadfeeder is listed for Web.
Is Leadfeeder open source?
Leadfeeder is not described as open source on its own site, as read on Oct 18, 2026.
Does Leadfeeder have an API?
Yes. Leadfeeder offers a public API, according to its own site.
What does Leadfeeder integrate with?
Leadfeeder's listing names Salesforce, HubSpot, Pipedrive, Microsoft Dynamics 365, Zoho CRM, Slack, Google Analytics and Zapier.
Does Leadfeeder have a free trial?
Yes. 14-day free trial of the full product, no credit card required; it falls back to Lite afterwards.
Who makes Leadfeeder?
Leadfeeder is made by Dealfront Group GmbH.
What are the alternatives to Leadfeeder?
The closest alternatives to Leadfeeder in our directory are ZoomInfo, Apollo.io, Cognism, Clay and UpLead.
How does Leadfeeder compare with other lead and email finders?
Leadfeeder's GPA of 2.2 is higher than 2 of the 21 other lead and email finders we grade, and level with 1.
Is Leadfeeder good value for money?
ToolGPA grades Leadfeeder D for value for money. Its paid plans start at $79 a month, against a middle price of $39 for the category: 16 of the 18 others that charge start lower.
Could I make my own version of Leadfeeder?
To replace Leadfeeder you would be making connections to other products, each kept working as those products change.
Where this guide comes from
The prices, plans, platforms and features were read from Leadfeeder’s own pages on Oct 18, 2026, and the grades were given on Oct 18, 2026. Graded from this listing, whose facts were read from Leadfeeder's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Dealfront Group GmbH. Prices change, so check leadfeeder.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
2,021
Tools graded, in 54 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
2,021
tools graded
54
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Leadfeeder, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/leadfeeder
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Leadfeeder: The Insider's Guide", checked Oct 18, 2026. https://toolgpa.com/tools/leadfeeder
Know someone choosing between lead and email finders?
Send them this guide: toolgpa.com/tools/leadfeeder/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded lead and email finders after Leadfeeder, each with an Insider's Guide of its own.
- Lead & Email Finders Insider's GuideEvery one of the 22 lead and email finders we grade, compared
- Clay Insider's GuideData enrichment tables that query 150+ data providers in one place2.8 GPA
- FullEnrich Insider's GuideEmail and phone finder that checks 20+ data providers in turn2.8 GPA
- GetProspect Insider's GuideEmail finder and B2B database with a LinkedIn extension2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Leadfeeder’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. Leadfeeder is a trademark of its owner, and this guide is not made, paid for or approved by Dealfront Group GmbH. Prices and plans change: check leadfeeder.com before you buy.