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Murf

AI voiceover studio with dubbing, translation and a speech API

Free trial · from $19/moAI VoicesChecked Oct 18, 2026
Visit murf.aiFree guide
Murf, as pictured on murf.ai
How Murf presents itself. Image from murf.ai.

Our verdict

Third of our top three AI voice generators

For: Course and training makers narrating slides

Murf is a voiceover studio for training videos, explainers and slide decks: write the script, pick from more than 200 voices, adjust emphasis, pronunciation and pace, and add the audio inside Canva, Google Slides, PowerPoint or Adobe Captivate and Audition. Creator is $19 a month billed yearly for 24 hours of voice generation a year with commercial rights, and dubbing covers 20+ languages. It is third because it does less than the two above: nothing can be downloaded on the free trial, voice cloning and broadcasting rights are Enterprise-only, and every render uses generation time, edits included.

See all three and how we rank

Murf report card

2.2GPA

Fair · out of 4.0 · graded Oct 18, 2026

Best for voiceovers for training videos and slides

Murf is a voiceover studio built for training videos, explainers and slide decks. You write the script, pick from 200+ voices and nudge the emphasis and pace until it sounds right, and it plugs into Google Slides, PowerPoint and Canva. Two things send people elsewhere: you can't download anything until you pay, and voice cloning is only sold through Enterprise.

Who Murf is for

  • Great if you make e-learning or training videos and need a steady narrator
  • Handy when your voiceover lives in Google Slides, PowerPoint or Canva
  • Good for developers who want a pay-as-you-go speech API

Who Murf is not for

  • Skip it if you want to clone your own voice without going through sales
  • Not for you if you want to download a test clip before paying
  • Tight if you redo lines a lot, since every render uses generation time

Why Murf gets a 2.2

Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.

  • CValue for moneyCreator is $19 a month billed yearly, for 24 hours of voice generation a year with commercial rights. That's around what this category charges. Watch the meter, though: every render uses generation time, edits included, so an hour of finished audio can take more.
  • CFree plan and trialA free trial with 10 minutes of voice generation and 10 of transcription, and its own page says no card is needed. It never runs out, but nothing can be downloaded until you pay, so nothing leaves the studio, commercial or not.
  • CFeatures200+ voices with emphasis, pronunciation and pace controls, dubbing into 20+ languages, a voice changer, transcription and an API. The gap is cloning: it isn't self-serve, only Enterprise through Murf's team, and broadcasting rights are Enterprise-only too.
  • CEase of useNo store rating on record. It's a web studio where you write the script, pick voices and tune each line, with video and music on the same project. Not hard, but there's a bit to learn, and generation time to keep an eye on.
  • BPlatforms and integrationsWeb only, but with add-ons for Canva, Google Slides, PowerPoint, Adobe Captivate and Adobe Audition, plus a pay-as-you-go API. No desktop or phone app, so a B is the top.

What these grades rest on. Graded from this listing, whose facts were read from Murf's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.

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Murf: 2.2 GPA on ToolGPA

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Where Murf stands among AI voice generators

Murf's GPA of 2.2 is higher than 2 of the 9 other AI voice generators we grade, and level with 1.

It stands best on platforms and integrations (B, above 2 of 9) and worst on free plan and trial (C, above 0).

Its paid plans start at $19 a month, against a middle price of $14 for the category: 6 of the 9 others that charge start lower.

On features, ease of use and platforms it scores 2.3 out of 4. 3 tools score higher and cost less.

Each grade against the category

Every bar is all 10 AI voice generators we grade, cut by the letter each got. Murf’s own letter is outlined.

  • CValue for moneyAbove 1 of 9, level with 7
  • CFree plan and trialAbove 0 of 9, level with 8
  • CFeaturesAbove 0 of 9, level with 3
  • CEase of useAbove 0 of 9, level with 6
  • BPlatforms and integrationsAbove 2 of 9, level with 6

Price against what you get

Each dot is one of 10 AI voice generators. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0$5$10$20$50More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessMurf

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart, and the best AI voice generators at every price

Keep Murf, or make your own?

Keep it

To replace Murf you would be making a voice model, which you can rent by the minute but not make. That is not a weekend's work, with an AI app builder or without one.

That makes this kind of software worth paying for, not this one in particular: 6 of the 9 other AI voice generators grade higher. It costs $228 a year.

What you could not

  • A voice model, which you can rent by the minute but not make.
  • A voice model trained on your recordings.
  • Speech turned into text you can trust.
  • It plugs into other products, Canva, Google Slides and PowerPoint among them, and has an API.

What this rests on. Murf’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

What is Murf?

Murf is a text-to-speech studio for voiceovers in e-learning, ads, explainer videos and presentations, with more than 200 AI voices, controls for emphasis, pronunciation and pace, AI dubbing and translation. It also sells a pay-as-you-go text-to-speech API aimed at voice agents. Studio plans are metered in hours of voice generation time, and voice cloning is sold only on Enterprise.

Murf is a paid product with a free trial, starting at $19 per month and up, billed annually. See every plan

Good for

  • E-learning and corporate training voiceovers
  • Narrating slide decks in Google Slides or PowerPoint
  • Developers who want a pay-as-you-go speech API

Worth knowing

  • The free trial gives 10 minutes of voice generation once, and nothing can be downloaded until you pay.
  • Voice cloning is not self-serve: it is available only on Enterprise, through Murf's team. Broadcasting rights are Enterprise-only too.
  • The API is billed separately by usage: $0.01 per 1,000 characters with Falcon and $0.03 with Gen2, after $10 of free credit.
  • Voice generation time is used every time audio is rendered, edits included; unused monthly time carries forward to the next month.

Key features

Voiceover studio
Write a script, pick from more than 200 voices and adjust emphasis, pronunciation, speed and pitch, then add video, images and music to the project.
AI dubbing and translation
Translate scripts and dub video and audio into more than 20 languages, with dubbing paid from separate dubbing credits.
Voice changer and transcription
Turn your own recording into a studio-quality AI voice, and transcribe audio to text within the studio.
Text-to-speech API
A pay-as-you-go API with the Falcon model for real-time voice agents and the Gen2 model for voiceovers, plus voice changer and translation endpoints.
Add-ons for other apps
Add Murf voiceovers inside Canva, Google Slides, PowerPoint and Adobe Captivate and Audition.

Murf pricing

Starts at
$19 per month and up, billed annually
Free plan
None
Free trial
Free trial with 10 minutes of voice generation and 10 minutes of transcription, no downloads and no time limit
Creator$19per month and up, billed annually24 hours of voice generation a year on yearly billing (2 hours a month on monthly billing), 5 project credits and commercial rights.
Business$66per month and up, billed annuallyFor registered businesses, with a business license and 200 project credits; the help center lists 240 hours of voice generation a year.
EnterpriseCustomVoice cloning, broadcasting rights, high-volume usage and custom terms, sold through sales.

Read from murf.ai on Oct 18, 2026. Prices change, so confirm with Murf before you buy.

Pricing in detail

Ways to pay less

  • Annual discount33% off with yearly billing

    Murf's help center says yearly plans are a flat 33% off every subscription.

    Stated on help.murf.ai

Works with

Murf alternatives

All Murf alternatives comparedAll AI voice generators

Common questions

Is Murf free?

No, Murf is a paid product, but you can try it first. Free trial with 10 minutes of voice generation and 10 minutes of transcription, no downloads and no time limit.

How much does Murf cost?

Murf lists 3 plans. Creator: $19 per month and up, billed annually. Business: $66 per month and up, billed annually. Enterprise: custom pricing. Prices were read from murf.ai on Oct 18, 2026.

What platforms does Murf work on?

Murf is available on Web.

Does Murf offer any discounts?

Murf publicly lists the following: 33% off with yearly billing.

Does Murf have an Android app?

No Android app was listed when its pages were read on Oct 18, 2026. Murf is listed for Web.

Does Murf have an iPhone app?

No iPhone app was listed when its pages were read on Oct 18, 2026. Murf is listed for Web.

Is Murf open source?

Murf is not described as open source on its own site, as read on Oct 18, 2026.

Does Murf have an API?

Yes. Murf offers a public API, according to its own site.

What does Murf integrate with?

Murf's listing names Canva, Google Slides, PowerPoint, Adobe Captivate and Adobe Audition. A listing names up to eight integrations, so it may connect to more.

Who makes Murf?

Murf is made by Murf Inc.

What are the alternatives to Murf?

The closest alternatives to Murf in our directory are ElevenLabs, WellSaid, Listnr, Typecast and Fliki. Each one has a side-by-side comparison with Murf.

How does Murf compare with other AI voice generators?

Murf's GPA of 2.2 is higher than 2 of the 9 other AI voice generators we grade, and level with 1. It stands best on platforms and integrations (B, above 2 of 9) and worst on free plan and trial (C, above 0).

Is Murf good value for money?

ToolGPA grades Murf C for value for money. Its paid plans start at $19 a month, against a middle price of $14 for the category: 6 of the 9 others that charge start lower. On features, ease of use and platforms it scores 2.3 out of 4. 3 tools score higher and cost less.

Could I make my own version of Murf?

To replace Murf you would be making a voice model, which you can rent by the minute but not make. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 6 of the 9 other AI voice generators grade higher. It costs $228 a year. What you could not make: A voice model, which you can rent by the minute but not make. A voice model trained on your recordings. Speech turned into text you can trust. It plugs into other products, Canva, Google Slides and PowerPoint among them, and has an API. This is a judgement from its listing. We have not built one.

Sources for this page

The prices, plans, platforms and features above were read from these pages on Oct 18, 2026.