The RivalSee Insider’s Guide
Everything we know about RivalSee in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
RivalSee
The Insider’s Guide
Persona-based AI visibility tracking for businesses and agencies
Every plan, grade, refund rule and rival among AI search visibility tools, read from RivalSee’s own pages.
Made by Second Coffee, LLC · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from RivalSee’s own pages, its app-store listings and our grades. Every fact in it is on RivalSee’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 13 of the 157 other AI search visibility tools we grade
RivalSee builds customer personas from a site's content, has them ask questions the way real buyers would, and runs those questions through ChatGPT, Google AI Overviews, Claude, Perplexity and Gemini. It reports how often each model names the brand or its competitors, which pages the models cite, and what content to add to close the gaps. Plans are priced per site, and an Agency Mode adds client dashboards and co-branded reports.
To get you started, here are 9 things to know about RivalSee, taken from its own pages and our grades.
It builds the personas and questions itself, and you'll want to check them before trusting the numbers.
- 1
Best for tracking AI answers through your buyers' eyes
RivalSee reads your site, creates customer personas and has them ask questions the way buyers would, across ChatGPT, Google AI Overviews, Claude, Perplexity and Gemini.
- 2
Paid plans start at $69.99 a month
As its pricing page puts it: $69.99 per month for 1 site, checked weekly.
- 3
You can try it first
One free baseline scan: 1 persona, ChatGPT and Gemini only
- 4
It runs on Web
Web.
- 5
Automatic personas
Reads your site to create customer segments and personas, then has each persona ask questions in its own context instead of using a keyword list.
- 6
Multi-model tracking
Scans ChatGPT (standard and Search mode), Google AI Overviews, Claude, Perplexity and Gemini, with share of voice and trends over time.
- 7
Competitor benchmarks
Tracks top competitors automatically, with win/loss analysis and the pages and sources AI cites when it recommends them.
- 8
A 1.8 GPA, above 13 of 157
That is against the other AI search visibility tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
The plain part of RivalSee you could make: reports. What surrounds it you could not. The 2 things listed below take a company, not a weekend.
RivalSee at a glance
- Pricing
- Free trial, from $69.99 per month for 1 site, checked weekly
- Free plan
- No
- Free trial
- One free baseline scan: 1 persona, ChatGPT and Gemini only
- Runs on
- Web
- Made by
- Second Coffee, LLC
- Category
- AI Search Visibility (AEO & GEO)
- Our grade
- 1.8 GPA, weak
The report card
Best for tracking AI answers through your buyers' eyes
RivalSee reads your site, creates customer personas and has them ask questions the way buyers would, across ChatGPT, Google AI Overviews, Claude, Perplexity and Gemini. But data refreshes only weekly on the $69.99 plan, each extra site is $59.99, reports are public links unless you switch that off, there's no trial, and its FAQ and pricing table disagree on the starting price.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Startup is $69.99 a month for one site checked weekly, above this category's $49 middle. Each extra site is $59.99, and twice-weekly checks need Pro at $129.99. |
| Free plan and trial | D | No free plan or trial. There's one free baseline scan with a single persona on ChatGPT and Gemini, plus a 7-day money-back guarantee. |
| Features | C | Personas built from your site, five engines including ChatGPT's search mode, rival win and loss analysis, cited pages and content gaps. The gap is in its own listing: data refreshes weekly on Startup and twice a week on Pro, never daily. |
| Ease of use | C | No rating on record. It builds the personas and questions itself, and you'll want to check them before trusting the numbers. |
| Platforms and integrations | C | Web only, and the listing names no integrations or API. Reports go out as shareable links. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who RivalSee is for
- Fits if you think in customer types rather than keyword lists, and weekly data is enough
- Works for agencies that pitch clients with co-branded reports, on the Enterprise / Agencies plan
Who it is not for
- Skip it if you need daily numbers, as it refreshes weekly on Startup or twice a week on Pro
- Not for you if reports must stay private without you changing a setting, as they're public links by default
- Pricey if you run lots of sites, at $59.99 a month for each extra one, or $109.99 on Pro
- Watch out: there's no free plan or trial, only one baseline scan with a single persona on ChatGPT and Gemini
- Watch out: the FAQ says plans start at $59, but the pricing table shows $69.99, and no integrations or API are listed
Good to know
Good for
- Small businesses and SaaS companies on a modest budget
- Agencies pitching AI visibility with shareable co-branded reports
- Teams that think in customer segments rather than keyword lists
Worth knowing
- Data refreshes weekly on Startup and twice a week on Pro, not daily.
- Reports are public, shareable links by default; paid plans can switch them to private.
- There is no ongoing free plan; paid plans carry a 7-day money-back guarantee.
- The homepage FAQ says plans start at $59 a month, but the pricing table shows $69.99 for the first site.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$69.99
A month to start
RivalSee is a paid product with a free trial, starting at $69.99 per month for 1 site, checked weekly.
Startup
$69.99
per month for 1 site, checked weekly
3 customer segments, 6 personas and 150+ queries per analysis across several AI models. Extra sites $59.99 a month each.
Pro
$129.99
per month for 1 site, checked twice a week
5 segments, 10 personas and 250+ queries per analysis, historical tracking and priority support. Extra sites $109.99 a month each.
Enterprise / Agencies
Custom
Custom tracking cadences, Agency Mode for many client sites, white-label reporting and dedicated support.
Trying it first
One free baseline scan: 1 persona, ChatGPT and Gemini only
Read from rivalsee.com on Oct 23, 2026.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Persona-based AI visibility tracking for businesses and agencies. Here is what it does, as its own site describes it, and what it covers: reports, AI search visibility, content optimization.
Personas built from your site, five engines including ChatGPT's search mode, rival win and loss analysis, cited pages and content gaps.
- Automatic personas
- Reads your site to create customer segments and personas, then has each persona ask questions in its own context instead of using a keyword list.
- Multi-model tracking
- Scans ChatGPT (standard and Search mode), Google AI Overviews, Claude, Perplexity and Gemini, with share of voice and trends over time.
- Competitor benchmarks
- Tracks top competitors automatically, with win/loss analysis and the pages and sources AI cites when it recommends them.
- Content recommendations
- Flags prompts where you are missing, the pages models favor, the web searches AI runs and the content gaps to fill.
- Agency Mode
- Manages many client sites in one dashboard, with co-branded reports, shareable public links and view-only client access.
Where it runs
- Web
What it works with
Its own pages name no integrations.
RivalSee is made by Second Coffee, LLC.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
13/157
Other AI search visibility tools it is graded above
RivalSee's GPA of 1.8 is higher than 13 of the 157 other AI search visibility tools we grade, and level with 15.
It stands best on value for money (C, above 19 of 157) and worst on free plan and trial (D, above 23).
Its paid plans start at $69.99 a month, against a middle price of $59 for the category: 70 of the 128 others that charge start lower.
On features, ease of use and platforms it scores 2.0 out of 4. 54 tools score higher and cost less.
Each grade against the category
Every bar is all 158 AI search visibility tools we grade, cut by the letter each got. RivalSee’s own letter is outlined.
- CValue for moneyAbove 19 of 157
- DFree plan and trialAbove 23 of 157
- CFeaturesAbove 6 of 157
- CEase of useAbove 0 of 157
- CPlatforms and integrationsAbove 0 of 157
Price against what you get
Each dot is one of 131 AI search visibility tools. Further left costs less; higher up scores better on features, ease of use and platforms. RivalSee is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
The plain part of RivalSee you could make: reports. What surrounds it you could not. The 2 things listed below take a company, not a weekend.
That makes this kind of software worth paying for, not this one in particular: 129 of the 157 other AI search visibility tools grade higher. It costs $839.88 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept.
- A score built from what the top results for each keyword cover.
What this rests on. RivalSee’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Otterly.AI, Peec AI, Trakkr, AthenaHQ and Profound
The 5 tools RivalSee is most often weighed against, with where each one differs from it.
- 2.4GPA
Otterly.AI
Free trial · from $25/mo
Daily brand and citation tracking across AI search engines.
- RivalSee also covers content optimization.
- Otterly.AI also covers site audit.
- 2.2GPA
Peec AI
Free trial · from $95/mo
AI search analytics that tracks brand prompts across AI models.
- RivalSee also covers content optimization.
- Peec AI also covers web analytics.
- 2.2GPA
Trakkr
Free trial · from $100/mo
- 2.2GPA
AthenaHQ
Free plan · from $245/mo
Credit-based AI search tracking with content optimization agents.
- AthenaHQ has a free plan. RivalSee does not, though it has a free trial.
- RivalSee also covers reports.
- AthenaHQ also covers AI agents.
- 2.2GPA
Profound
Free trial · from $99/mo
AI search visibility tracking with an AI marketing agent built in.
- RivalSee also covers reports.
- Profound also covers AI agents and web analytics.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
11
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is RivalSee free?
No, RivalSee is a paid product, but you can try it first. One free baseline scan: 1 persona, ChatGPT and Gemini only.
How much does RivalSee cost?
RivalSee lists 3 plans. Startup: $69.99 per month for 1 site, checked weekly.
What platforms does RivalSee work on?
RivalSee is available on Web.
Does RivalSee have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. RivalSee is listed for Web.
Does RivalSee have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. RivalSee is listed for Web.
Is RivalSee open source?
RivalSee is not described as open source on its own site, as read on Oct 23, 2026.
Who makes RivalSee?
RivalSee is made by Second Coffee, LLC.
What are the alternatives to RivalSee?
The closest alternatives to RivalSee in our directory are Otterly.AI, Peec AI, Trakkr, AthenaHQ and Profound.
How does RivalSee compare with other AI search visibility tools?
RivalSee's GPA of 1.8 is higher than 13 of the 157 other AI search visibility tools we grade, and level with 15.
Is RivalSee good value for money?
ToolGPA grades RivalSee C for value for money. Its paid plans start at $69.99 a month, against a middle price of $59 for the category: 70 of the 128 others that charge start lower.
Could I make my own version of RivalSee?
The plain part of RivalSee you could make: reports. What surrounds it you could not.
Where this guide comes from
The prices, plans, platforms and features were read from RivalSee’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from RivalSee's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Second Coffee, LLC. Prices change, so check rivalsee.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- RivalSee, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/rivalsee
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "RivalSee: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/rivalsee
Know someone choosing between AI search visibility tools?
Send them this guide: toolgpa.com/tools/rivalsee/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded AI search visibility tools after RivalSee, each with an Insider's Guide of its own.
- AI Search Visibility (AEO & GEO) Insider's GuideEvery one of the 158 AI search visibility tools we grade, compared
- geoSurge Insider's GuideFree AI visibility tracking that runs on your own AI subscriptions3.0 GPA
- llms-txt.io Insider's Guidellms.txt generator, validator, API and auto-updating managed files3.0 GPA
- Rankscale AI Insider's GuideCredit-based AI visibility tracker covering 17+ AI engines3.0 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what RivalSee’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. RivalSee is a trademark of its owner, and this guide is not made, paid for or approved by Second Coffee, LLC. Prices and plans change: check rivalsee.com before you buy.