Otterly.AI vs RivalSee (2026): which should you pick?
As of Oct 23, 2026, Otterly.AI grades higher than RivalSee: 2.4 against 1.8 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Otterly.AI grades higher on value for money, the free plan and platforms. They get the same grade on features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Otterly.AI
Daily brand and citation tracking across AI search engines
RivalSee
Persona-based AI visibility tracking for businesses and agencies
Which one is for you
Pick Otterly.AI if
- Fits if a daily read on ChatGPT, Perplexity, AI Overviews and Copilot is what you need
- Works for agencies that brand client reports through Looker Studio, from Standard
Look elsewhere if
- Skip it if Gemini, AI Mode or Claude matter to you, as they're paid add-ons on every plan, and all seven engines add $227 a month on Standard
- Not for you if you need white-label reports, as there aren't any
- Tight if you start on Lite, with 15 prompts, one workspace, no API or MCP, and no extra prompt packs
- Pricey if you outgrow Lite, as Standard is $160 a month yearly and extra prompts are $99 per 100, with 300 at most before Premium at $422
- Watch out: Claude is tracked through its API using the Haiku model, and crawler analytics needs server log files you upload
Pick RivalSee if
- Fits if you think in customer types rather than keyword lists, and weekly data is enough
- Works for agencies that pitch clients with co-branded reports, on the Enterprise / Agencies plan
Look elsewhere if
- Skip it if you need daily numbers, as it refreshes weekly on Startup or twice a week on Pro
- Not for you if reports must stay private without you changing a setting, as they're public links by default
- Pricey if you run lots of sites, at $59.99 a month for each extra one, or $109.99 on Pro
- Watch out: there's no free plan or trial, only one baseline scan with a single persona on ChatGPT and Gemini
- Watch out: the FAQ says plans start at $59, but the pricing table shows $69.99, and no integrations or API are listed
How we grade them
| 2.4GPAOtterly.AIFair | 1.8GPARivalSeeWeak | |
|---|---|---|
| Value for money | BLite is $25 a month billed yearly ($29 monthly) for 15 prompts on four engines with unlimited team members, inside the cheaper quarter of AI visibility tools at $29. The API, MCP and Agent Analytics wait on Standard at $160, and Gemini, AI Mode and Claude cost extra. | CStartup is $69.99 a month for one site checked weekly, above this category's $49 middle. Each extra site is $59.99, and twice-weekly checks need Pro at $129.99. |
| Free plan and trial | CNo free plan, but a 7-day free trial with 50 prompts and no credit card needed. | DNo free plan or trial. There's one free baseline scan with a single persona on ChatGPT and Gemini, plus a 7-day money-back guarantee. |
| Features | CDaily mentions, share of voice and sentiment per engine in 70+ countries, link citation analysis, prompt research, a GEO audit and crawler analytics. The gap: Gemini, AI Mode and Claude are paid add-ons on every plan, and there's no white-label. | CPersonas built from your site, five engines including ChatGPT's search mode, rival win and loss analysis, cited pages and content gaps. The gap is in its own listing: data refreshes weekly on Startup and twice a week on Pro, never daily. |
| Ease of use | CNo rating on record. You set the prompts to watch, and the crawler analytics means uploading your own server log files. | CNo rating on record. It builds the personas and questions itself, and you'll want to check them before trusting the numbers. |
| Platforms and integrations | BWeb only, with no desktop or phone app. There's an API, an MCP server and a Looker Studio connector from Standard, plus a link with Semrush. | CWeb only, and the listing names no integrations or API. Reports go out as shareable links. |
| Best for | daily brand and citation checks in AI search | tracking AI answers through your buyers' eyes |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Otterly.AI and RivalSee. How we grade
Price against what you get
Otterly.AI starts at $25 a month and scores 2.3 out of 4 on features, ease of use and platforms. RivalSee starts at $69.99 a month and scores 2.0.
Otterly.AI scores higher and starts $44.99 a month lower. Of the other AI search visibility tools on the chart, 4 score higher than Otterly.AI for less, and 54 score higher than RivalSee for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Otterly.AI also covers site audit.
- RivalSee also covers content optimization.
At a glance
| Otterly.AI | RivalSee | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $25 per month, billed yearly ($29 billed monthly) | $69.99 per month for 1 site, checked weekly |
| Free plan | None | None |
| Free trial | 7-day free trial with 50 prompts, no credit card required | One free baseline scan: 1 persona, ChatGPT and Gemini only |
| Web | ||
| Made by | OtterlyAI GmbH | Second Coffee, LLC |
| Price read from | otterly.ai | rivalsee.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Otterly.AI
- Google AI Mode and Gemini cost $9, $59 or $149 a month each by plan, and Claude $29, $109 or $439, so all seven engines on Standard add $227 a month.
- Google AI Mode, Gemini and Claude are paid add-ons on every plan; Claude is tracked through its API using the Haiku model.
- Lite has one workspace; extra prompts are sold in packs of 100 on Standard and Premium only.
- There is no white-label option; the Looker Studio connector is the suggested way to brand client reports.
RivalSee
- Data refreshes weekly on Startup and twice a week on Pro, not daily.
- Reports are public, shareable links by default; paid plans can switch them to private.
- There is no ongoing free plan; paid plans carry a 7-day money-back guarantee.
- The homepage FAQ says plans start at $59 a month, but the pricing table shows $69.99 for the first site.
Key features
Otterly.AI
- Daily prompt monitoring
- Tracks set prompts every day and reports brand mentions, coverage, share of voice and sentiment per engine, in more than 70 countries.
- Link citation analysis
- Shows which URLs and domains each AI engine cites for a prompt, with a domain ranking to find the sources worth targeting.
- AI prompt research
- Suggests prompts customers are likely to ask AI search tools about a brand or topic, as a starting set to monitor.
- GEO audit
- A technical audit of site URLs for generative engine readiness; Lite allows 1,000 audited URLs a month, Premium 10,000.
- Agent Analytics
- Reports AI agent and crawler visits to your site from server log files you upload.
- API, MCP and Looker Studio
- An API and MCP server give programmatic access to the data; the Looker Studio connector comes with Standard and above.
RivalSee
- Automatic personas
- Reads your site to create customer segments and personas, then has each persona ask questions in its own context instead of using a keyword list.
- Multi-model tracking
- Scans ChatGPT (standard and Search mode), Google AI Overviews, Claude, Perplexity and Gemini, with share of voice and trends over time.
- Competitor benchmarks
- Tracks top competitors automatically, with win/loss analysis and the pages and sources AI cites when it recommends them.
- Content recommendations
- Flags prompts where you are missing, the pages models favor, the web searches AI runs and the content gaps to fill.
- Agency Mode
- Manages many client sites in one dashboard, with co-branded reports, shareable public links and view-only client access.
Plans
Otterly.AI
Lite$25
per month, billed yearly ($29 billed monthly)
15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, unlimited team members, one workspace. No API, MCP or extra prompts.
Standard$160
per month, billed yearly ($189 billed monthly)
100 prompts, API, MCP and Agent Analytics. Extra prompts are $99 per 100 a month, up to 300 more before you must move to Premium.
Premium$422
per month, billed yearly ($489 billed monthly)
400 prompts with everything in Standard. Extra prompts are $99 per 100 a month.
EnterpriseCustom
From 1,000 prompts, with SSO, custom terms, a quarterly GEO health check and a dedicated success manager.
RivalSee
Startup$69.99
per month for 1 site, checked weekly
3 customer segments, 6 personas and 150+ queries per analysis across several AI models. Extra sites $59.99 a month each.
Pro$129.99
per month for 1 site, checked twice a week
5 segments, 10 personas and 250+ queries per analysis, historical tracking and priority support. Extra sites $109.99 a month each.
Enterprise / AgenciesCustom
Custom tracking cadences, Agency Mode for many client sites, white-label reporting and dedicated support.
Common questions
Which is cheaper, Otterly.AI or RivalSee?
As of Oct 23, 2026, Otterly.AI is cheaper to start with: $25 a month, against $69.99 a month for RivalSee. Otterly.AI starts at $25 per month, billed yearly ($29 billed monthly), and RivalSee starts at $69.99 per month for 1 site, checked weekly.
Which has a free plan, Otterly.AI or RivalSee?
As of Oct 23, 2026, neither Otterly.AI nor RivalSee has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.