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The Serpnest Insider’s Guide

Everything we know about Serpnest in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPAOctober 2026

Serpnest

The Insider’s Guide

Daily rank tracker priced by keywords, with API on every plan

Every plan, grade, refund rule and rival among rank trackers, read from Serpnest’s own pages.

Made by Serpnest.com · checked Oct 23, 2026 · toolgpa.com

2.4GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05The alternativesThe tools it is most often weighed against, side by side
  6. 06Quick answersThe questions people ask about it, each answered in a line or two
  7. 07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from Serpnest’s own pages, its app-store listings and our grades. Every fact in it is on Serpnest’s page too, where it is kept up to date. Checked Oct 23, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

2.4

GPA, above 23 of the 39 other rank trackers we grade

Serpnest is a web-based rank tracker that updates keyword positions once a day and lets users run an on-demand check at any time. Every plan has the same features, from competitor tracking and white-label email reports to alerts, shareable report links and an API, so the plans differ only in how many keywords they track. Tracking a keyword on both desktop and mobile uses two of the plan's keywords.

To get you started, here are 9 things to know about Serpnest, taken from its own pages and our grades.

Nothing unusual to learn, but you still add domains, keywords, places and competitors before the graphs fill in.
From our grade for ease of use
  1. 1

    Best for daily rank tracking with an API on every plan

    Serpnest is a web rank tracker that checks keywords daily, and every plan has the same features, API and white-label reports included, so you only pick a keyword count, from $9 a month for 100.

  2. 2

    Paid plans start at $9 a month

    As its pricing page puts it: $9 per month for 100 keywords tracked daily, billed monthly.

  3. 3

    You can try it first

    14-day free trial, no credit card required

  4. 4

    It runs on Web

    Web.

  5. 5

    Daily and on-demand checks

    Positions update every 24 hours, and a one-click check fetches a keyword's current position whenever you need it.

  6. 6

    Location and device tracking

    Track rankings for a precise location on desktop, mobile or both; tracking both counts as two keywords.

  7. 7

    Competitor tracking

    Follow competitors' positions on the same keywords, with graphs comparing them against your own site.

  8. 8

    A 2.4 GPA, above 23 of 39

    That is against the other rank trackers we grade, on value, the free plan, features, ease of use and platforms.

  9. 9

    Keep it

    The plain part of Serpnest you could make: reports. What surrounds it you could not. The 3 things listed below take a company, not a weekend.

Serpnest at a glance

Pricing
Free trial, from $9 per month for 100 keywords tracked daily, billed monthly
Free plan
No
Free trial
14-day free trial, no credit card required
Runs on
Web
Made by
Serpnest.com
Category
Rank Trackers
Our grade
2.4 GPA, fair

The report card

Best for daily rank tracking with an API on every plan

Serpnest is a web rank tracker that checks keywords daily, and every plan has the same features, API and white-label reports included, so you only pick a keyword count, from $9 a month for 100. But its own pages disagree on which search engines it covers, desktop plus mobile counts each keyword twice, and the current billing period is never refunded.

ToolGPA report cardSerpnestGraded Oct 23, 2026
SubjectGradeComment
Value for moneyBStarter is $9 a month for 100 daily keywords, or $90 a year, inside the cheapest quarter of rank trackers, with the API and white-label reports included. Desktop plus mobile counts as two keywords.
Free plan and trialCNo free plan, but a 14-day trial with no card needed. Once you pay, the terms say there are no refunds for the current billing period.
FeaturesCDaily checks with on-demand refreshes, precise locations, competitors, white-label reports, alerts and folders. But the FAQ names only Google and Google My Business while the features page adds Bing, Yahoo, Baidu and YouTube, so you can't be sure what's covered.
Ease of useCNo rating on record. Nothing unusual to learn, but you still add domains, keywords, places and competitors before the graphs fill in.
Platforms and integrationsBWeb only, with no desktop or phone app and no named integrations. The API is included on every plan, from the $9 one up.
Grade point averageFair, out of 4.02.4

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who Serpnest is for

  • Fits if you want an API for your own reports on a $9 plan
  • Works for freelancers tracking a few hundred keywords across lots of small sites

Who it is not for

  • Skip it if you need rankings outside Google, as the FAQ names only Google while the features page adds Bing, Yahoo, Baidu and YouTube
  • Tight if you track desktop and mobile, since each keyword then counts twice and halves the plan
  • Not for you if you want refunds, as the current billing period isn't refunded
  • Not for you if you want a desktop or phone app, as it's web only with no named integrations
  • Pricey if you go past 5,000 keywords, as the custom builder runs up to $2,050 a month for 50,000

Good to know

Good for

  • Freelancers and small sites tracking up to a few hundred keywords on a small budget
  • Agencies that want white-label reports and an API without paying for a higher tier
  • Teams that need to check a ranking on demand between the daily updates

Worth knowing

  • Its pages disagree on coverage: the FAQ names Google and Google My Business only, while the features page also lists Bing, Yahoo, Baidu and YouTube.
  • Tracking a keyword on desktop and mobile uses two keyword credits, which halves a plan's count.
  • The cancellation policy says there are no refunds for the current billing period.
  • Plans above 5,000 keywords come from a custom plan builder that stops at 50,000 keywords ($2,050 a month).

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

$9

A month to start

Serpnest is a paid product with a free trial, starting at $9 per month for 100 keywords tracked daily, billed monthly.

Desktop plus mobile counts as two keywords.
From our grade for value for money
  • Starter

    $9

    per month for 100 keywords tracked daily, billed monthly

    Unlimited domains, daily and on-demand checks, competitor tracking, white-label email reports, alerts, folders and the API.

  • Professional

    $39

    per month for 500 keywords tracked daily, billed monthly

    The same features as Starter, for 500 keywords.

  • Enterprise

    $119

    per month for 2,000 keywords tracked daily, billed monthly

    The same features as Starter, for 2,000 keywords.

  • Custom

    $289

    per month for 5,000 keywords tracked daily, billed monthly

    The entry step of the custom plan builder, which goes up to 50,000 keywords; 10,000 keywords cost $495 a month.

Trying it first

14-day free trial, no credit card required

Read from serpnest.com on Oct 23, 2026.

Ways to pay less

  • Annual discount

    Two months free with yearly billing

    Serpnest's pricing page gives two months free on yearly plans: Starter is $90 a year instead of $108, and Professional $390 instead of $468.

    Stated on serpnest.com

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

1

Place it runs: Web

Daily rank tracker priced by keywords, with API on every plan. Here is what it does, as its own site describes it, and what it covers: public API, reports, rank tracking.

Daily checks with on-demand refreshes, precise locations, competitors, white-label reports, alerts and folders.
From our grade for features
Daily and on-demand checks
Positions update every 24 hours, and a one-click check fetches a keyword's current position whenever you need it.
Location and device tracking
Track rankings for a precise location on desktop, mobile or both; tracking both counts as two keywords.
Competitor tracking
Follow competitors' positions on the same keywords, with graphs comparing them against your own site.
White-label and email reports
Reports carry your own branding and can be emailed to anyone on a schedule you set, or shared as a live link.
Trigger-based alerts
Set conditions for ranking changes and get an email or dashboard notification when they are met.
Project folders
Group many domains into folders, and share projects in bulk through one link.

Where it runs

  • Web

What it works with

Its own pages name no integrations.

Serpnest is made by Serpnest.com.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

23/39

Other rank trackers it is graded above

Serpnest's GPA of 2.4 is higher than 23 of the 39 other rank trackers we grade, and level with 10.

It stands best on value for money (B, above 26 of 39) and worst on ease of use (C, above 2).

Its paid plans start at $9 a month, against a middle price of $20.49 for the category: 4 of the 29 others that charge start lower.

On features, ease of use and platforms it scores 2.3 out of 4. 1 tool scores higher and costs less.

Each grade against the category

Every bar is all 40 rank trackers we grade, cut by the letter each got. Serpnest’s own letter is outlined.

  • BValue for moneyAbove 26 of 39
  • CFree plan and trialAbove 6 of 39
  • CFeaturesAbove 3 of 39
  • CEase of useAbove 2 of 39
  • BPlatforms and integrationsAbove 12 of 39

Price against what you get

Each dot is one of 33 rank trackers. Further left costs less; higher up scores better on features, ease of use and platforms. Serpnest is the marked dot.

D1.0C2.0B3.0A4.0Free$2$5$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessSerpnestSERPtagKeyword.comBisibilitySerpBear

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

The plain part of Serpnest you could make: reports. What surrounds it you could not. The 3 things listed below take a company, not a weekend.

It costs $108 a year.

What you could make

  • Reports: an app builder makes this well.

What you could not

  • Daily checks of where your pages rank in search results.
  • An API that other software can build on.
  • Sharing with other people, which means accounts and invitations.

What this rests on. Serpnest’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

SERPRobot, SerpWatch, Zutrix, Pro Rank Tracker and Wincher

The 5 tools Serpnest is most often weighed against, with where each one differs from it.

  • 2.6GPA

    SERPRobot

    Free trial · from $4.99/mo

    Pay-per-bot rank tracker for Google, Bing, Yahoo and YouTube.

      Serpnest and SERPRobot compared in full
    • 2.2GPA

      SerpWatch

      Free trial · from $29/mo

      Rank tracker with hourly checks, client portals and Zapier alerts.

      • SerpWatch also covers keyword research and backlink analysis.
      Serpnest and SerpWatch compared in full
    • 1.8GPA

      Zutrix

      From $19/mo

      Low-cost Google rank tracker with AI visibility and backlink tools.

      • Zutrix also covers keyword research, site audit, backlink analysis and AI search visibility.
      Serpnest and Zutrix compared in full
    • 2.4GPA

      Pro Rank Tracker

      Free trial · from $89/mo

      Daily top-100 rank tracker for Google, Maps, YouTube and AI answers.

      • Only Pro Rank Tracker lists iOS and Android apps.
      • Pro Rank Tracker also covers keyword research and AI search visibility.
      Serpnest and Pro Rank Tracker compared in full
    • 2.2GPA

      Wincher

      Free trial · from $49/mo

      Daily keyword rank tracker with competitor and local tracking.

      • Wincher also covers keyword research.
      Serpnest and Wincher compared in full

    Part 06 · Questions

    Quick answers

    The questions people ask about it, each answered in a line or two

    13

    Questions, each answered in a line or two

    The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

    Is Serpnest free?

    No, Serpnest is a paid product, but you can try it first. 14-day free trial, no credit card required.

    How much does Serpnest cost?

    Serpnest lists 4 plans. Starter: $9 per month for 100 keywords tracked daily, billed monthly.

    What platforms does Serpnest work on?

    Serpnest is available on Web.

    Does Serpnest offer any discounts?

    Serpnest publicly lists the following: Two months free with yearly billing.

    Does Serpnest have an Android app?

    No Android app was listed when its pages were read on Oct 23, 2026. Serpnest is listed for Web.

    Does Serpnest have an iPhone app?

    No iPhone app was listed when its pages were read on Oct 23, 2026. Serpnest is listed for Web.

    Is Serpnest open source?

    Serpnest is not described as open source on its own site, as read on Oct 23, 2026.

    Does Serpnest have an API?

    Yes. Serpnest offers a public API, according to its own site.

    Who makes Serpnest?

    Serpnest is made by Serpnest.com.

    What are the alternatives to Serpnest?

    The closest alternatives to Serpnest in our directory are SERPRobot, SerpWatch, Zutrix, Pro Rank Tracker and Wincher.

    How does Serpnest compare with other rank trackers?

    Serpnest's GPA of 2.4 is higher than 23 of the 39 other rank trackers we grade, and level with 10.

    Is Serpnest good value for money?

    ToolGPA grades Serpnest B for value for money. Its paid plans start at $9 a month, against a middle price of $20.49 for the category: 4 of the 29 others that charge start lower.

    Could I make my own version of Serpnest?

    The plain part of Serpnest you could make: reports. What surrounds it you could not.

    Where this guide comes from

    The prices, plans, platforms and features were read from Serpnest’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from Serpnest's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

    Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Serpnest.com. Prices change, so check serpnest.com before you buy.

    Part 07 · About

    About ToolGPA

    Who made this guide, what else is on the site, and how to cite it

    3,189

    Tools graded, in 94 categories

    ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

    Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

    • 3,189

      tools graded

    • 94

      categories

    • 426

      price changes on record

    • 579

      apps priced in 12 countries

    What else is on toolgpa.com

    Scan for the live page

    Prices and grades as they are today

    Quoting this guide?

    Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

    ToolGPA, "Serpnest: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/serpnest

    Know someone choosing between rank trackers?

    Send them this guide: toolgpa.com/tools/serpnest/guide

    ToolGPA elsewhere: youtube.com/@toolgpa

    See our other guides

    The best-graded rank trackers after Serpnest, each with an Insider's Guide of its own.

    ToolGPA

    Choosing software? Every tool graded, every price dated.

    Compare tools at toolgpa.com ›

    Everything in this guide is ToolGPA’s own summary of what Serpnest’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Serpnest is a trademark of its owner, and this guide is not made, paid for or approved by Serpnest.com. Prices and plans change: check serpnest.com before you buy.