The StoreSEO Insider’s Guide
Everything we know about StoreSEO in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
StoreSEO
The Insider’s Guide
Shopify SEO app for AI product copy, schema, images and rank tracking
Every plan, grade, refund rule and rival among SEO plugins and apps, read from StoreSEO’s own pages.
Made by Storeware · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from StoreSEO’s own pages, its app-store listings and our grades. Every fact in it is on StoreSEO’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.4
GPA, above 33 of the 78 other SEO plugins and apps we grade
StoreSEO is a Shopify app that scores and fixes the SEO of products, pages and blog posts, writing meta tags, alt text, descriptions and blog posts with AI credits. It adds JSON-LD and FAQ schema, sitemaps, indexing requests and an llms.txt file, tracks keyword rankings, and connects to Claude and ChatGPT through an MCP server. Plans are priced by how many products they cover.
To get you started, here are 9 things to know about StoreSEO, taken from its own pages and our grades.
- 1
Best for Shopify SEO priced by catalog size
StoreSEO scores and fixes product, page and blog SEO in Shopify, writes copy with AI credits, adds schema and llms.txt, tracks keywords, and lets Claude or ChatGPT make fixes through its MCP server.
- 2
Paid plans start at $14.99 a month
As its pricing page puts it: $14.99 per month for up to 100 products, billed every 30 days.
- 3
There is a free plan
25 products, 25 images, 200 AI credits and 5 tracked keywords, with the MCP server, llms.txt, AI alt text and XML sitemaps.
- 4
It runs on Web
Web.
- 5
Product SEO with AI
Scores each product, page and post, previews titles and descriptions before publishing and fixes them in bulk. AI descriptions and blog posts start at Lite.
- 6
Claude and ChatGPT connector
A built-in MCP server on every plan lets an AI assistant fix alt text, meta tags and schema in the store; Shopify Sidekick is supported too.
- 7
Image optimizer
Compresses and resizes images, writes alt text with AI and renames files for search: 25 images free, 500 on Lite and up to 50,000 on Advanced.
- 8
A 2.4 GPA, above 33 of 78
That is against the other SEO plugins and apps we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace StoreSEO you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.
StoreSEO at a glance
- Pricing
- Free plan, from $14.99 per month for up to 100 products, billed every 30 days
- Free plan
- Yes
- Free trial
- 7-day free trial of paid plans, once per store
- Runs on
- Web
- Made by
- Storeware, since 2021
- Category
- SEO Plugins & Apps
- Our grade
- 2.4 GPA, fair
The report card
Best for Shopify SEO priced by catalog size
StoreSEO scores and fixes product, page and blog SEO in Shopify, writes copy with AI credits, adds schema and llms.txt, tracks keywords, and lets Claude or ChatGPT make fixes through its MCP server. Each plan caps the products it covers, so the price follows your catalog: 100 products are $14.99 a month, 1,000 are $99.99.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Lite is $14.99 a month for up to 100 products, this category's middle price. The price follows your catalog: 250 products is $39.99, and 1,000 is $99.99, which is also where multilingual SEO starts. |
| Free plan and trial | C | 25 products, 25 images, 200 AI credits and 5 tracked keywords, with the MCP server, llms.txt, AI alt text and sitemaps. Fine for a tiny shop; most catalogs are past 25 products. |
| Features | B | Product SEO scores and bulk fixes, AI descriptions and blog posts, image optimization, JSON-LD and FAQ schema, sitemap submission, instant indexing, keyword tracking and an MCP server. It covers the whole job, with schema from Lite. |
| Ease of use | C | No rating on record. It installs from the Shopify App Store, but there are product caps, credits and keyword lists to manage, and Search Console to connect from Lite. |
| Platforms and integrations | B | Web only, inside Shopify. It connects to Search Console, Google Analytics, Claude, ChatGPT and Shopify Sidekick. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who StoreSEO is for
- Fits if your Shopify catalog fits inside the 100- or 250-product plans
- Works for merchants who'd like to make SEO fixes by asking Claude or ChatGPT
Who it is not for
- Pricey if your catalog is big, as 1,000 products is $99.99 a month and 10,000 is $249.99
- Tight if you stay free, with 25 products, 25 images and 5 tracked keywords
- Watch out: product, FAQ and local business schema, instant indexing and Search Console need Lite
- Not for you if you sell in several languages on a budget, as multilingual SEO starts at $99.99 a month
- Watch out: extra AI credits are top-ups, from $10 for 5,000, and it runs only on Shopify
Good to know
Good for
- Small Shopify catalogs that fit within the 100- or 250-product plans
- Merchants who want to fix SEO by asking Claude or ChatGPT
- Stores that want rank tracking and schema in the same app
Worth knowing
- Works only on Shopify stores; it is installed from the Shopify App Store.
- Every plan caps the products it covers, from 25 free to 10,000 on Advanced, so the price follows catalog size.
- Product, FAQ and local business schema, instant indexing and Search Console need Lite; multilingual SEO starts at Growth at $99.99 a month.
- Extra AI credits are top-ups: 5,000 for $10, 25,000 for $50 and 50,000 for $100.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$14.99
A month to start. There is a free plan too
StoreSEO has a free plan. Paid plans start at $14.99 per month for up to 100 products, billed every 30 days.
Free
$0
25 products, 25 images, 200 AI credits and 5 keywords, with SEO scores, bulk fixes, AI alt text, llms.txt and the MCP server.
Lite
$14.99
per month for up to 100 products, billed every 30 days
500 images, 1,000 AI credits and 50 keywords; adds schema, instant indexing, sitemap submission, AI blog writer and Google Search Console.
Essential
$39.99
per month for up to 250 products, billed every 30 days
2,000 images, 5,000 AI credits and 100 keywords; adds AI Brand Visibility.
Growth
$99.99
per month for up to 1,000 products, billed every 30 days
5,000 images, 12,500 AI credits and 200 keywords; adds multilingual SEO.
Advanced
$249.99
per month for up to 10,000 products, billed every 30 days
50,000 images, 50,000 AI credits and 1,000 tracked keywords, with multilingual SEO.
The free plan
25 products, 25 images, 200 AI credits and 5 tracked keywords, with the MCP server, llms.txt, AI alt text and XML sitemaps.
Trying it first
7-day free trial of paid plans, once per store
Read from storeseo.com on Oct 23, 2026.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Shopify SEO app for AI product copy, schema, images and rank tracking. Here is what it does, as its own site describes it, and what it covers: AI features, keyword research, rank tracking, AI search visibility, content optimization, schema markup.
It covers the whole job, with schema from Lite.
- Product SEO with AI
- Scores each product, page and post, previews titles and descriptions before publishing and fixes them in bulk. AI descriptions and blog posts start at Lite.
- Claude and ChatGPT connector
- A built-in MCP server on every plan lets an AI assistant fix alt text, meta tags and schema in the store; Shopify Sidekick is supported too.
- Image optimizer
- Compresses and resizes images, writes alt text with AI and renames files for search: 25 images free, 500 on Lite and up to 50,000 on Advanced.
- Schema and indexing
- Custom JSON-LD on every plan; product, FAQ and local business schema, Google product category mapping, sitemap submission and instant indexing from Lite.
- Keyword tracking and reports
- Tracks rankings for 5 keywords free and 50 to 1,000 on paid plans, with keyword clusters and Search Console and Analytics reports from Lite.
- llms.txt and AI Brand Visibility
- An llms.txt generator and agents.md editor on every plan. From Essential, AI Brand Visibility sets how ChatGPT, Gemini and Perplexity describe the brand, the vendor says.
Where it runs
- Web
What it works with
- Google Search Console
- Google Analytics
- Claude
- ChatGPT
- Shopify Sidekick
StoreSEO is made by Storeware, and has been around since 2021.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
33/78
Other SEO plugins and apps it is graded above
StoreSEO's GPA of 2.4 is higher than 33 of the 78 other SEO plugins and apps we grade, and level with 15.
It stands best on features (B, above 53 of 78) and worst on ease of use (C, above 0).
Its paid plans start at $14.99 a month, against a middle price of $9.99 for the category: 35 of the 58 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Each grade against the category
Every bar is all 79 SEO plugins and apps we grade, cut by the letter each got. StoreSEO’s own letter is outlined.
- CValue for moneyAbove 15 of 78
- CFree plan and trialAbove 8 of 78
- BFeaturesAbove 53 of 78
- CEase of useAbove 0 of 78
- BPlatforms and integrationsAbove 31 of 78
Price against what you get
Each dot is one of 70 SEO plugins and apps. Further left costs less; higher up scores better on features, ease of use and platforms. StoreSEO is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace StoreSEO you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one.
It costs $179.88 a year.
What you could make
- Schema markup: an app builder makes this well.
What you could not
- Search volumes for millions of keywords, gathered and kept up to date.
- A score built from what the top results for each keyword cover.
- Daily checks of where your pages rank in search results.
- The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept.
- It plugs into other products, Google Search Console, Google Analytics and Claude among them.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. StoreSEO’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Avada SEO Suite, SEO King, Smart SEO, Booster AI SEO + AEO Optimizer and Yoast SEO for Shopify
The 5 tools StoreSEO is most often weighed against, with where each one differs from it.
- 2.2GPA
Avada SEO Suite
Free plan · from $34.95/mo
Shopify SEO app with AI audits, image compression and speed tools.
- StoreSEO also covers rank tracking, AI search visibility and content optimization.
- Avada SEO Suite also covers site audit and page speed.
- 2.6GPA
SEO King
Free plan · from $9.99/mo
Shopify SEO app with unlimited AI meta text and image optimization.
- StoreSEO also covers AI search visibility.
- SEO King also covers site audit.
- 2.4GPA
Smart SEO
Free plan · from $14.99/mo
Shopify SEO app for AI meta tags, image optimization and JSON-LD.
- StoreSEO also covers keyword research, rank tracking and content optimization.
- Smart SEO also covers site audit, backlink analysis and page speed.
- 2.2GPA
Booster AI SEO + AEO Optimizer
Free plan · from $39/mo
Shopify app that audits and fixes store SEO and compresses images.
- StoreSEO also covers keyword research, rank tracking, AI search visibility and content optimization.
- Booster AI SEO + AEO Optimizer also covers reports, site audit and page speed.
- 2.4GPA
Yoast SEO for Shopify
Free trial · from $19/mo
Yoast's Shopify app for live SEO analysis, AI meta tags and schema.
- StoreSEO has a free plan. Yoast SEO for Shopify does not, though it has a free trial.
- StoreSEO also covers keyword research and rank tracking.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
13
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is StoreSEO free?
StoreSEO has a free plan. 25 products, 25 images, 200 AI credits and 5 tracked keywords, with the MCP server, llms.txt, AI alt text and XML sitemaps.
How much does StoreSEO cost?
StoreSEO lists 5 plans. Free: $0.
What platforms does StoreSEO work on?
StoreSEO is available on Web.
Does StoreSEO have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. StoreSEO is listed for Web.
Does StoreSEO have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. StoreSEO is listed for Web.
Is StoreSEO open source?
StoreSEO is not described as open source on its own site, as read on Oct 23, 2026.
What does StoreSEO integrate with?
StoreSEO's listing names Google Search Console, Google Analytics, Claude, ChatGPT and Shopify Sidekick.
Does StoreSEO have a free trial?
Yes. 7-day free trial of paid plans, once per store.
Who makes StoreSEO?
StoreSEO is made by Storeware. It dates from 2021.
What are the alternatives to StoreSEO?
The closest alternatives to StoreSEO in our directory are Avada SEO Suite, SEO King, Smart SEO, Booster AI SEO + AEO Optimizer and Yoast SEO for Shopify.
How does StoreSEO compare with other SEO plugins and apps?
StoreSEO's GPA of 2.4 is higher than 33 of the 78 other SEO plugins and apps we grade, and level with 15.
Is StoreSEO good value for money?
ToolGPA grades StoreSEO C for value for money. Its paid plans start at $14.99 a month, against a middle price of $9.99 for the category: 35 of the 58 others that charge start lower.
Could I make my own version of StoreSEO?
To replace StoreSEO you would be making search volumes for millions of keywords, gathered and kept up to date.
Where this guide comes from
The prices, plans, platforms and features were read from StoreSEO’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from StoreSEO's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Storeware. Prices change, so check apps.shopify.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- StoreSEO, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/storeseo
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "StoreSEO: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/storeseo
Know someone choosing between SEO plugins and apps?
Send them this guide: toolgpa.com/tools/storeseo/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded SEO plugins and apps after StoreSEO, each with an Insider's Guide of its own.
- SEO Plugins & Apps Insider's GuideEvery one of the 79 SEO plugins and apps we grade, compared
- Slim SEO Insider's GuideWordPress SEO plugin that sets meta tags and schema with no setup3.4 GPA
- SmartCrawl Insider's GuideWordPress SEO plugin from WPMU DEV with audits, schema and autolinks3.2 GPA
- XML Sitemap Generator for Google Insider's GuideFree WordPress plugin that builds and updates XML and HTML sitemaps3.2 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what StoreSEO’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. StoreSEO is a trademark of its owner, and this guide is not made, paid for or approved by Storeware. Prices and plans change: check apps.shopify.com before you buy.