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Improvado alternatives · Marketing Reports

Free alternatives to Improvado

Improvado has no free plan. 10 of the 40 other marketing reporting and call tracking tools in this directory are free or have a free plan.

Improvado is a paid product, starting at $100 per month for MCP Only; $20,000 per year and up for Starter. All of them pair the free plan with paid ones.

10 tools · Listings checked up to Nov 13, 2026 · Where the facts come from

How each one differs from Improvado

  1. Adverity

    Marketing data integration and governance for brands and agencies

    What is free: Adverity Atlas Discovery plan: free, to see what Atlas finds in your own data before paying.

    • Adverity starts at $15,417 per month, Adverity Atlas Standard, annual plan. Improvado starts at $100 per month for MCP Only; $20,000 per year and up for Starter.
    • Adverity has a free plan. Improvado does not.
    • Adverity also covers workflow automation.
  2. Windsor.ai

    Marketing data connectors for BI tools, sheets and AI

    What is free: Forever Free plan after the 30-day trial: 1 user, 1 data source and 1 account.

    • Windsor.ai starts at $19 per month, billed annually ($23 billed monthly). Improvado starts at $100 per month for MCP Only; $20,000 per year and up for Starter.
    • Windsor.ai has a free plan. Improvado does not.
  3. Porter Metrics

    Marketing data connectors priced per connected account

    What is free: Free forever after a 14-day trial: unlimited accounts, up to 30 days of history, 15 days for AI chats.

    • Porter Metrics starts at $12.50 per account / month, billed annually ($15 billed monthly). Improvado starts at $100 per month for MCP Only; $20,000 per year and up for Starter.
    • Porter Metrics has a free plan. Improvado does not.
  4. Dataslayer

    Sends marketing data to Sheets, BI tools and AI assistants

    What is free: Free plan, no payment required: 1 connector, 1 user, 1 account and 1 manual refresh a day, sent to one core destination.

    • Dataslayer starts at $35 per month, billed annually ($39 billed monthly). Improvado starts at $100 per month for MCP Only; $20,000 per year and up for Starter.
    • Dataslayer has a free plan. Improvado does not.
    • Dataslayer also covers spreadsheets.
  5. Databox

    Reporting dashboards with an AI analyst over 130+ connected sources

    What is free: 1 user, 3 data sources, 1 dashboard or report, 10 custom metrics, 50 AI credits a month and daily data syncs.

    • Databox starts at $71 per month, billed annually ($89 billed monthly). Improvado starts at $100 per month for MCP Only; $20,000 per year and up for Starter.
    • Databox has a free plan. Improvado does not.
    • Databox also covers goals.
  6. Data Studio

    Google's free report and dashboard builder, formerly Looker Studio

    What is free: Data Studio itself costs nothing for creators and viewers: the report editor, connectors to Google products and 1,300+ community connectors, sharing, embedding and live collaboration.

    • Data Studio starts at $9 per user / month, per project. Improvado starts at $100 per month for MCP Only; $20,000 per year and up for Starter.
    • Data Studio has a free plan. Improvado does not.
    • Only Data Studio lists iOS and Android apps.
  7. Nimbata

    Call tracking billed per answered call, for agencies and teams

    What is free: Entry has no plan fee: you pay only for usage, from $4.60 a month per US local number and 10¢ per answered call, with 1 call flow, 1 seat and standard reports.

    • Nimbata starts at $35 per month, billed annually ($39 billed monthly), plus usage. Improvado starts at $100 per month for MCP Only; $20,000 per year and up for Starter.
    • Nimbata has a free plan. Improvado does not.
    • Nimbata also covers transcription and call tracking.
    • Improvado also covers dashboards.
  8. Octoboard

    Modular marketing, PPC, web and e-commerce analytics dashboards

    What is free: A free plan with no credit card needed; its limits are not stated on the pricing page.

    • Octoboard starts at €12 per month for the Ecommerce Analytics module, billed monthly. Improvado starts at $100 per month for MCP Only; $20,000 per year and up for Starter.
    • Octoboard has a free plan. Improvado does not.
    • Octoboard also covers rank tracking and web analytics.
  9. Convirza

    Call tracking with AI call scoring, by app or API

    What is free: API Free plan: $20 in one-time credits and 100 free scored calls every month, with no card needed.

    • Convirza starts at $29 per month (App Starter). Improvado starts at $100 per month for MCP Only; $20,000 per year and up for Starter.
    • Convirza has a free plan. Improvado does not.
    • Convirza also covers call tracking.
    • Improvado also covers dashboards.
  10. Rockerbox

    Marketing data collection and attribution for digital brands

    What is free: Rockerbox Free: basic data aggregation for popular social and search platforms, Google Sheets templates and export, and a live spend trends dashboard. No credit card required.

    • Rockerbox starts at $150 per month and up (Starter, price follows monthly ad spend). Improvado starts at $100 per month for MCP Only; $20,000 per year and up for Starter.
    • Rockerbox has a free plan. Improvado does not.

Common questions

Is there a free alternative to Improvado?

Yes. Adverity, Windsor.ai, Porter Metrics, Dataslayer, Databox, Data Studio, Nimbata, Octoboard and 2 more are free or have a free plan.

Does Improvado have a free plan?

Improvado has no free plan. Improvado is a paid product, starting at $100 per month for MCP Only; $20,000 per year and up for Starter.

When was this checked?

Each listing shows its own date. On this page they run from Oct 18, 2026 to Nov 13, 2026. Vendors change prices and plans without notice, so confirm on their site before you buy.

This page is built from the listings. A tool is here because its listing says so, and the order is how close each is to Improvado: the alternatives its listing names first, then the tools that share the most features with it.