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Avanser vs Infinity (2026): which should you pick?

As of Nov 12, 2026, Avanser and Infinity share a 1.6 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on whether you care more about value for money, where Avanser grades higher, or platforms, where Infinity does.

Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA

They get the same grade on the free plan, features and ease of use.

Price, platforms and features side by side. The table says where each price was read and when.

Avanser

Call tracking and AI lead management

Paid

Infinity

UK call tracking and conversation analytics packages

From £349/mo

Which one is for you

Pick Avanser if

  • Fits if you run ad campaigns and want to know which ones make the phone ring
  • Works for firms like mortgage brokers that need recorded, transcribed calls

Look elsewhere if

  • Not for you if you want to see prices first: there is no pricing page and the address returns not-found
  • Skip it if you want to try it, because no trial or free plan is shown
  • Watch out: plans, limits and the countries it serves are not stated on the pages we read
  • Too light on detail to compare, since integrations are not listed

Pick Infinity if

  • Fits if you are a UK or European marketer who wants one monthly fee, not per-call billing
  • Works for multi-location brands that report calls by location

Look elsewhere if

  • Pricey if you are small: Starter is £349 for 1,000 calls
  • Watch out: each package has a call cap of 1,000, 5,000 or 10,000 a month
  • Watch out: the AI Suite adds £200 on Starter and £1,000 on Growth
  • Skip it if you need CRM on Growth, where it is an add-on
  • Watch out: the page does not say whether the fee is billed monthly or annually

How we grade them

1.6GPAAvanserWeak1.6GPAInfinityWeak
Value for money
CNo prices published, which puts it in the middle by default.
D£349 a month for 1,000 calls is over $400, above this category's dearest tenth at $360. Growth is £1,495 and Pro £2,500.
Free plan and trial
FNo free plan or trial on the pages we read.
FNo free plan and no trial on the pricing page.
Features
CCall attribution, recording, transcripts, email and SMS alerts, AI lead handling and voice APIs. Plans and limits are not shown.
CCalls tracked down to keyword, ad platform sync, API and webhooks. Call menus start at Growth, Smart Match at Pro, and CRM is a Growth add-on.
Ease of use
CNo store rating on record. Call tracking needs a site code, numbers and routing set up.
CNo store rating on record. You set up numbers, sources and ad links.
Platforms and integrations
CWeb only, with developer APIs but no integrations list on record.
BWeb only, with Google Ads, Microsoft Advertising, Meta, GA4, an API and webhooks.
Best forcall tracking where you book a demo to find out the priceUK call tracking at a flat monthly fee

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Avanser and Infinity. How we grade

Where they differ

    In commonWebPublic APIAI featuresReportsCall tracking

    At a glance

    AvanserInfinity
    PricingPaidPaid
    Starts atNot published£349 per month for 1,000 calls (£549 with the AI Suite)
    Free planNoneNone
    Free trialNone listedNone listed
    Web
    Made byAVANSERInfinity
    Price read fromNot confirmedinfinity.co
    CheckedNov 12, 2026Nov 12, 2026

    Worth knowing

    Avanser

    • No pricing page exists; the /pricing address returns not-found, so costs are unverified.
    • The site requires booking a demo to see plans.
    • Plans, limits and the countries served are not stated on the pages read.

    Infinity

    • Prices are in pounds sterling, from the UK pricing page.
    • Each package has a monthly call cap: 1,000, 5,000 or 10,000 calls.
    • CRM integration and Smart Match are add-ons on Growth; Smart Voice is priced on application.
    • The pricing page does not say whether the monthly fee is billed monthly or annually.

    Key features

    Avanser

    Call tracking and attribution
    Shows which marketing channels produce calls, using a simple website tracking code that needs no site changes.
    Call recording and transcription
    Calls and voicemails are recorded and available later, with speech-to-text transcripts.
    Notifications
    Customizable email or SMS notifications when calls come in.
    AI lead management
    The ACE platform captures and qualifies online and offline leads with AI and automation.
    Voice and messaging APIs
    Developer APIs for adding voice and messaging capabilities.

    Infinity

    Call-to-campaign tracking
    Every package tracks calls down to campaign, channel and keyword and records every call.
    Ad platform integrations
    Google Ads, Microsoft Advertising, Meta and GA4 integrations are included on every package, along with an API and webhooks.
    AI Suite
    An optional version of each package that scores every call for intent and outcome.
    Smart Match
    Connects conversations to sales and revenue; included from Pro, available as an add-on on Growth.
    Call menus and whisper
    Call whisper, welcome messages and IVR call menus come with Growth and above.

    Plans

    Avanser

    Pricing could not be confirmed. See avanser.com.

    Infinity

    • Starter£349

      per month for 1,000 calls

      30 tracking numbers, 1 website and brand. With the AI Suite the price is £549 a month.

    • Growth£1,495

      per month for 5,000 calls

      250 tracking numbers, up to 10 locations or brands, call menus (IVR). £2,495 a month with the AI Suite.

    • Pro£2,500

      per month for 10,000 calls

      1,000 tracking numbers, up to 100 locations, Smart Match, Salesforce or HubSpot, and a customer success manager. £4,000 with the AI Suite.

    • EnterpriseCustom

      Over 10,000 calls a month, 2,500+ tracking numbers, Smart Routing, professional services and Gold support.

    Common questions

    Which is cheaper, Avanser or Infinity?

    As of Nov 12, 2026, Avanser has no price we could confirm, and Infinity starts at £349 per month for 1,000 calls (£549 with the AI Suite).

    Which has a free plan, Avanser or Infinity?

    As of Nov 12, 2026, neither Avanser nor Infinity has a free plan.

    More comparisons

    How this page was made

    • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
    • The grades are our own, from each tool’s review or report card. The GPA is their average.
    • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
    • The differences and the answers to the questions are worked out from those listings.
    How we review and grade